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Kegiatan Kunjungan Mahasiswa Universitas Internasional Batam ke Panti Asuhan Rezky Ilahi Kota Batam Shelly Rosalina; Tedia Sari; Kelly Lim; Febe Glorya Nainggolan; Shelly LIm; Jennifer Jennifer; Grace Jovial Marcella; Julianto Wijaya Akoi Lim; Randy Setiawan; Jackson Jackson; Vivian Carolina; Jibril Febrianto Fardiman; Dame Afrina Sihombing
National Conference for Community Service Project (NaCosPro) Vol 5 No 1 (2023): The 5th National Conference for Community Service Project 2023
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/nacospro.v5i1.8155

Abstract

Semakin berkembangnya zaman membuat generasi penerus bangsa menjadi tidak memiliki minat membaca yang tinggi. Mereka lebih sering bermain gadget dibandingkan membaca buku dalam keseharian mereka. Permasalahan minat membaca anak-anak bangsa Indonesia yang lebih rendah dibandingkan dengan negara lain menjadi masalah serius yang harus dicari solusinya oleh pemerintah Indonesia. Oleh karena itu, proyek Pengabdian kepada Masyarakat (PkM) ini bertujuan untuk meningkatkan minat membaca dan kreativitas anak-anak di bidang literasi melalui implementasi program pojok literasi. Metode pelaksanaan yang diterapkan adalah Pendidikan Masyarakat dengan memberikan pemahaman betapa pentingnya budaya literasi bagi generasi penerus bangsa dan memberikan donasi buku cerita anak-anak. Hasil dari implementasi program pojok literasi adalah meningkatnya minat membaca anak-anak Panti Asuhan Rezky Ilahi Kota Batam. Saran untuk kegiatan Pengabdian kepada masyarakat selanjutnya adalah adanya budget dana yang disediakan oleh pihak kampus untuk melakukan kegiatan pengabdian sehingga terdapat lebih banyak kelompok masyarakat yang merasakan dampak positif dari kegiatan pengabdian.
Kegiatan Kunjungan Mahasiswa Universitas Internasional Batam ke Panti Asuhan Rezky Ilahi Kota Batam Imelva Bebby Chantika; Siti Eldiani Nurrahma; Syagita Swita Ningrum; Sellina Monica; Aisyah Nurkayla; Stefanie Stefanie; Fristhienty Tantya; Jordan Jordan; Muhamad Rustu Avicena; Cherllyn Sepvinin; Nurika Rama Nasya; Brandon Kisu Candra; Louis Lim; Kelly Limandar; Frederick Nathanael Richie; Eka Nurwinda Dwy Prastyo; Malvin Iuryanto; Dame Afrina Sihombing
National Conference for Community Service Project (NaCosPro) Vol 5 No 1 (2023): The 5th National Conference for Community Service Project 2023
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/nacospro.v5i1.8380

Abstract

Semakin berkembangnya zaman membuat generasi penerus bangsa menjadi tidak memiliki minat membaca yang tinggi. Mereka lebih sering bermain gadget dibandingkan membaca buku dalam keseharian mereka. Permasalahan minat membaca anak-anak bangsa Indonesia yang lebih rendah dibandingkan dengan negara lain menjadi masalah serius yang harus dicari solusinya oleh pemerintah Indonesia. Oleh karena itu, proyek Pengabdian kepada Masyarakat (PkM) ini bertujuan untuk meningkatkan minat membaca dan kreativitas anak-anak di bidang literasi melalui implementasi program pojok literasi. Metode pelaksanaan yang diterapkan adalah pendidikan masyarakat dengan memberikan pemahaman betapa pentingnya budaya literasi bagi generasi penerus bangsa dan memberikan donasi buku cerita anak-anak. Hasil dari implementasi program pojok literasi adalah meningkatnya minat membaca anak-anak Panti Asuhan Rezky Ilahi Kota Batam. Saran untuk kegiatan pengabdian kepada masyarakat selanjutnya adalah adanya budget dana yang disediakan oleh pihak kampus untuk melakukan kegiatan pengabdian, sehingga terdapat lebih banyak kelompok masyarakat yang merasakan dampak positif dari kegiatan pengabdian.
FAKTOR YANG MEMPENGARUHI PERILAKU PELANGGAN YANG BERKUNJUNG KE RESTORAN CEPAT SAJI DI KOTA BATAM Dame Afrina Sihombing 
JURNAL MASTER PARIWISATA Volume 10, Nomor 01, Juli 2023
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2023.v10.i01.p11

Abstract

The latest phenomenon that has arisen from the rapid development of technology in the culinary business is that people can order food directly via smartphones and receive orders delivered by courier services, all of which are combined in one mobile application. According to an Australian research institute, 55 million Indonesians buy food at fast food restaurants and family restaurants. This indicates that many people prefer to order food rather than cook it themselves for practical reasons. This study aims to determine the behavior of fast-food restaurant customers in Batam City after the Covid-19 pandemic by considering 4 variables, namely atmosphere, service quality, food quality and price. A sample of 210 people in this study were residents of Batam City who had visited fast food restaurants. This study uses primary data collected by distributing questionnaires in Google form format. Distribution media include Whatsapp, Line, and Instagram. Tests carried out using the SPSS application. The results of this study indicate that the price and atmosphere variables have a significant effect on behavioral intentions. On the other hand, the variables of food quality and service quality do not show a significant effect. Keywords: atmosphere, quality service, food quality, behavioral intention.
Pengembangan Potensi Desa Wisata Teluk Mata Ikan Dalam Rangka Peningkatan Wisatawan Sebagai Pariwisata Keberlanjutan Sihombing, Dame Afrina; Efendri, Abel Fadigra; Besar Hariyanto, Oda Ignatius
Madani: Jurnal Pengabdian Masyarakat dan Kewirausahaan Vol. 2 No. 3 (2024): April 2024
Publisher : LPPM Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Villages, as the lowest unit of government, play a crucial role in the national economy. Most of Indonesia's population lives in villages, so a strong foundation for economic growth should be built from the village level to achieve self-reliance and economic improvement of the community. Teluk Mata Ikan Tourism Village, located in Nongsa, Batam, is an attractive destination for tourists looking for an experience of nature and local culture. Teluk Mata Ikan Village offers the charm of stunning natural beauty and underwater life rich in marine life diversity. The village is surrounded by a stretch of clear blue sea, soft white sand and green tropical vegetation.
Strategi Peningkatan Kapasitas Masyarakat Kampung Tua Teluk Mata Ikan Melalui Pelatihan SDM dan Pengelolaan Sosial Media Anggraini, Ratih; Hariyanto, Oda Ignatius Besar; Sihombing, Dame Afrina; Ariyanto, Hepy Hefri; Purba, Hilarius Raditya Priambada; Aliandrina, Dessy; Meliawati; Kwok, Sherly; Piandi
Dedikasi Sains dan Teknologi (DST) Vol. 4 No. 1 (2024): Artikel Periode Mei 2024
Publisher : Information Technology and Science (ITScience)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/dst.v4i1.3340

Abstract

Desa wisata merupakan salah satu tujuan dari Pembangunan Berkelanjutan dengan arah pemberantasan kemiskinan. Desa Wisata memiliki potensi untuk dikembangkan, tidak hanya dari potensi alam, tetapi juga dari potensi sumber daya manusia agar memiliki kemampuan di dalam mengelola operasional kegiatan desa sehingga dapat menjadi salah satu pertumbuhan ekonomi. Tujuan dari kegiatan ini adalah memberikan kegiatan positif yang dapat meningkatkan kemampuan masyarakat desa dalam hal pengelolaan desa wisata, diantaranya adalah pelatihan-pelatihan yang berkaitan dengan hygiene dan sanitasi, kebersihan lingkungan, hingga pada pengelolaan sosial media dan pembuatan company profile sebagai salah satu kebutuhan desa wisata agar dapat dipromosikan secara maksimal. Kegiatan ini merupakan salah satu projek desa dengan target peserta adalah masyarakat yang tinggal dan menetap di desa wisata Teluk Mata Ikan, Kecamatan Nongsa, Kelurahan Sambau. Hasil dari kegiatan ini, masyarakat lebih mengenal terkait hygiene dan sanitasi, hingga pentingnya pemanfaatan sosial media agar dapat memperkenalkan desa wisata teluk mata ikan kepada seluruh turis baik yang ada di kota Batam, maupun dari luar Batam.
Special Intellectual Property Protection for Traditional Cultural Expressions: Rectifying Broad Legal Approaches Agustianto, Agustianto; Disemadi, Hari Sutra; Hariyanto, Oda Ignatius Besar; Sihombing, Dame Afrina
Nurani Vol 24 No 1 (2024): Nurani: jurnal kajian syari'ah dan masyarakat
Publisher : Universitas Islam Negeri Raden Fatah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19109/nurani.v24i1.21807

Abstract

The legal protection of cultural diversity within the context of Traditional Cultural Expressions (TCEs) is not governed by specific legislation, which can significantly hinder the protection and validity of cultural expressions. Utilizing normative legal research methods, this study aims to conduct a comprehensive analysis of the urgency of establishing a specialized legal regime that recognizes and safeguards TCEs as a unique form of communal intellectual property. The analysis supported with a statutory approach indicates that there is a strong urgency to form this specialized legal regime, highlighting normative conflicts in existing regulations. The analysis also outlines how the formation of this regime can be accomplished by referring to a comprehensive normative framework and considering the unique elements that constitute TCEs. The research findings show that existing regulations have not been able to provide adequate protection for TCEs, especially in the context of the Industrial Revolution 4.0, which demands more comprehensive protection, particularly in the digital realm. Therefore, the establishment of this specialized legal regime becomes a crucial step in addressing new challenges in the era of Industrial Revolution 4.0.
Eksplorasi Niat Bepergian Wisatawan Muslim: Studi Kasus Masyarakat Muslim Kota Batam yang Akan Berkunjung ke Pulau Bali Sihombing, Dame Afrina; Hariyanto, Oda Ignatius Besar; Kristina, Theresia Dwi
EKONOMI KEUANGAN DAN BISNIS Vol 9, No 1 (2024): Ekombis Sains: Jurnal Ekonomi, Keuangan, dan Bisnis
Publisher : Universitas Sang Bumi Ruwa Jurai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24967/ekombis.v9i1.2487

Abstract

Indonesia is a country that has a variety of tribes and cultures. One of the important industries for Indonesia's growth is the tourism sector, the tourism industry in question is hotels, restaurants, transportation, handicrafts, and so on that can create jobs and develop the economic sector. Indonesia has 231 million people with the Islamic religion, this is very influential on the tourism industry. The Mastercard Crescentrating Global Travel Market Index (GMTI) in its 2019 report stated that in 2026 it is predicted that there will be 230 million Muslim tourists globally who will travel, so every region or country must be prepared for this. This research is a quantitative study using primary data through the distribution of questionnaires with the aim of setting the intention of traveling the Muslim community from Batam City to Bali Island. The data that was successfully collected was 400 data and tested using the SPSS application. The test results found that the variables religiosity, attitude towards non-Muslim cities, halal have a risk of influencing the intention of traveling Muslim communities from Batam City to Bali Island.
The Influence of Timeliness and Volume on Online Hotel Booking Intention in Batam City Selina; Afrina Sihombing, Dame
Media Wisata Vol. 21 No. 2 (2023): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v21i2.532

Abstract

This study aims to determine the influence of the role of timeliness and volume on online hotel booking intention in Batam City. This study uses a descriptive quantitative approach. The population and sample of the research is people who live or reside in Batam City with a total of 415 respondents based on the Slovin Formula calculation. Data collection technique used involved distributing questionnaires via Google Form. Sampling was carried out by applying random sampling techniques. Data analysis used in this research uses multiple regression analysis methods using SPSS software. The research results show that timeliness and volume have a significantly influence on online booking intention. The timeliness and volume of information, comments and opinions left in large numbers as well as updating useful information can be taken into consideration by consumers in determining their intention to book hotels online. Consumers may consider the timeliness and total volume of information, messages and interactive comments from other consumers that can be found in a product or service review. Individuals looking for information will exhibit greater interest, potentially resulting in a perception of decreased risk among consumers, particularly in the case of tourism products, which are frequently intangible and distinctive.
Assessing Tourist Loyalty: A Destination Analysis Approach For Beach Tourism In Batam City Sihombing, Dame Afrina; Pertiwi, Intan Bahtera; Hariyanto, Oda Ignatius Besar
Media Wisata Vol. 22 No. 2 (2024): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v22i2.752

Abstract

Destination loyalty at Batam City Beach is influenced by place attachment and familiarity. Respondents who feel attached to the place and have a high sense of familiarity with the destination tend to have higher loyalty to the destination. This means that place attachment and familiarity has a positive impact on satisfaction, which then affects the level of destination loyalty. The research utilizes a quantitative method, gathering data through questionnaires evaluated on a Likert scale. The data was analyzed using SPSS software, and the statistical results revealed a positive and significant relationship between place attachment, familiarity, satisfaction, and destination loyalty for Batam City Beach. This indicates that the higher level of place attachment and familiarity, the higher level of satisfaction and destination loyalty. Results indicate that variables such as place attachment and familiarity influence destination loyalty, with satisfaction acting as a mediator. This research can serve as a reference for developing marketing strategies and enhancing destination loyalty at Batam City Beach.
ANALISIS PLACE ATTACHMENT DAN FAMILIARITY TERHADAP DESTINATION LOYALTY PADA PENGUNJUNG PANTAI DI KOTA BATAM Sihombing, Dame Afrina; Ellysabeth, Ellysabeth; Ariyanto, Hepy Hefri
Journal of Management Small and Medium Enterprises (SMEs) Vol 17 No 3 (2024): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v17i3.14537

Abstract

This study evaluates how place attachment and familiarity influence destination loyalty among beach visitors in Batam. This research was structured based on a quantitative approach to validate the hypotheses that have been suggested. The target population in this research is tourists who visit beaches in Batam. The data collected is then analyzed using statistical analysis techniques such as the t-test. Based on the test, it was found that 50.2% of the influence exerted on the dependent variable came from the independent variable, while the remaining 49.8% resulted from other factors not included in this research model. The conclusions of this research confirm that place attachment and familiarity significantly influence destination loyalty and can be considered critical elements in retaining tourists in the Batam beach destination. Keywords: Place Attachment; Familiarity; Destination Loyalty
Co-Authors Agustianto Agustianto, Agustianto Aisyah Nurkayla Aliandrina, Dessy Andhika Bayu Ariyanto, Hepy Hefri Ayu Fauzia Rahmah Brandon Kisu Candra Cherllyn Sepvinin Disemadi, Hari Sutra Efendri, Abel Fadigra Eka Nurwinda Dwy Prastyo Elita Elita Ellys Walvinson Ellysabeth Ellysabeth Ellysabeth, Ellysabeth Eryc, Eryc Fahlevi, Renza Febby Febby Febe Glorya Nainggolan Finy Marvelyn Frederick Nathanael Richie Fristhienty Tantya Gabriela Micheline Slikker Gabriella Jap Grace Jovial Marcella Hariyant, Oda I.B Hellen Hellen Imelva Bebby Chantika Indah Lilian Sari Br Ambarita Intan Bahtera Pertiwi Jackson Jackson Jennifer Jennifer Jennifer Wiwit Jessica Jessica Jibril Febrianto Fardiman Jola Fitria Ningsih Jordan Jordan Juliana Juliana Julianto Wijaya Akoi Lim Jurnali, Teddy Kelly Lim Kelly Limandar Kezia Hirano Danito Kezia Yohana Zai Kristina, Theresia Dwi Kwok, Sherly Liana Ester Lily Purwianti Louis Lim Lusi Ratnawati Malvin Iuryanto Meliawati Misna Misna Muamar Khadafi Muhamad Rustu Avicena Mujiyati Irsad Nindi Suci Rahmadani Nur Alficha Nur Sazwani Ismail Putri Nurika Rama Nasya Oda I. B. Hariyanto Oda I. B. Hariyanto, Oda I. B. Oda I.B Hariyanto Oda Ignatius Besar Hariyanto, Oda Ignatius Besar Palguna, Arya Irawan Putra Pertiwi, Intan Bahtera Piandi Purba, Hilarius Raditya Priambada Putri Salsabella Putri, Desyanti Randy Setiawan Ratih Anggraini, Ratih Ricky Kurniadi Rifal Septiana Putra Rina Anggraini Sachi Oinuma Saffian Saffian Sama, Hendi Samuel Samuel Sarfilianty Anggiani, Sarfilianty Selina Sellina Monica Sellinna Octaviani Septianti, Khainur Nisa Shelly LIm Shelly Rosalina Silfia Nadilla Siti Eldiani Nurrahma Stefanie Stefanie Steffani, Steffani Stevannie Chang Surya Chandra Syagita Swita Ningrum Tedia Sari Tjung, Kevin Yoshiki Tony Sumardi Tuanku Stefino Vina Liesty Indriani Viony Viony Vivian Carolina Wenny Permatasari Yulianti Yulianti