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PENGARUH PAPARAN INFORMASI COVID-19 TERHADAP INTENSI PANIC BUYING MELALUI KECEMASAN MAHASISWA KOTA BANDUNG Irsan, Dimas Maulana; Fuady, Ikhsan; Munajat, Enjat; Arifin, Hadi Suprapto
Jurnal Studi Komunikasi dan Media Vol 27 No 2 (2023): JURNAL STUDI KOMUNIKASI DAN MEDIA (JSKM)
Publisher : BPSDMP Kominfo Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17933/jskm.2023.5061

Abstract

Information is known to have an influence on the formation of attitudes and behavior. The COVID-19 information on Instagram is inseparable, which of course has an impact on the recipients. Especially during this pandemic, many people have the intention of panic buying. This raises a question that is there a possibility that the information that is spread can affect a person's attitude and behavior, especially anxiety and panic buying intentions. This research aim to build a model and find out how the influence of exposure to COVID-19 information on Instagram builds anxiety and panic buying intentions. Elaboration Likelihood Model is used as a theory with a quantitative approach and survey method here. Data collection was carried out by distributing questionnaires online to 454 sample respondents from the Bandung City student population. After the data is collected, the results are analyzed using Structural Equation Modeling (SEM) with SmartPLS 3.9. The findings from this study are that information consisting of information quality and source credibility has a significant influence. Anxiety is also known to have a significant influence on the formation of panic buying intentions. So, information exposure has an influence on the formation of panic buying intentions through anxiety.
PENINGKATAN PENGETAHUAN TENTANG KEKERASAN SEKSUAL MELALUI LITERASI INFORMASI PENDIDIKAN SEKS PADA SISWA SEKOLAH MENENGAH Hernawaty, Taty; Arifin, Hadi Suprapto; Nurmansyah, Donny; Fitri, Siti Ulfah Rifa'atul; Sriati, Aat Sriati
DHARMAKARYA: Jurnal Aplikasi Ipteks untuk Masyarakat Vol 13, No 2 (2024): Juni : 2024
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/dharmakarya.v13i2.46397

Abstract

Remaja rentan menjadi korban kekerasan seksual. Salah satu Langkah pencegahan kekerasan seksual adalah memahami seluk beluk kekerasan seksual. Oleh karena itu, remaja perlu memiliki kemampuan literasi informasi yang baik tentang kekerasan seksual. Kegiatan ini bertujuan untuk meningkatkan pengetahuan siswa remaja melalui kegiatan literasi informasi tentang pendidikan seks. Kegiatan dilakukan pada Januari 2023 mulai dari survei sampai evaluasi. Target sasaran kegiatan ini adalah seluruh siswa sekolah menengah di Desa Cintaratu. Sekolah Menengah Pertama Negeri 2 Parigi dan Sekolah Menengah Pertama Plus Ma’Arif adalah dua sekolah yang berada di wilayah Desa Cintaratu Kecamatan Parigi Kabupaten Pangandaran. Kegiatan ini diikuti oleh 50 siswa yang dipilih oleh masing-masing sekolah sebagai perwakilan. Kegiatan dilaksanakan di Balai Desa Cintaratu. Pengukuran dilakukan melalui kuesioner dalam bentuk google-formulir. Hasil pengukuran menunjukkan bahwa pengetahuan dan sikap para siswa meningkat setelah mengikuti kegiatan literasi informasi pendidikan seks dengan rerata 23% dan 5%. Perilaku para siswa termasuk dalam kategori masih wajar sebagai individu dalam tahap perkembangan remaja. Kesimpulannya, kegiatan serupa tetap perlu dilakukan untuk meningkatkan kesadaran siswa agar berperilaku baik terkait pencegahan kekerasan seksual.
The health communication for the acceleration of stunting reduction in Garut regency Suminar, Jenny Ratna; Prasanti, Ditha; Fuady, Ikhsan; Arifin, Hadi Suprapto; Aisha, Sarah
Jurnal Kajian Komunikasi Vol 11, No 1 (2023): June 2023
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jkk.v11i1.43367

Abstract

Background: The stunting prevalence rate is still a significant concern that must be resolved in Indonesia, especially in West Java. The latest data obtained from SSGI (2022) states that out of 27 districts/cities in West Java, four districts/cities have a high stunting prevalence (30%-39.9%) which are Garut Regency, Cianjur Regency, Bandung Regency, and Cirebon City. Garut is in the public spotlight because it has the highest stunting prevalence in West Java. Purpose: Therefore, referring to these data, researchers are interested in knowing the health communication polemic in responding to Garut Regency’s acceleration of reducing stunting prevalence. Method: The research approach used is qualitative research with a case study method. In Garut, stunting is a critical issue and is still being worked on. This study used in-depth interviews to collect data from five informants, participatory observation, and a literature study. Results: The results of the study showed exciting findings, including First, the existence of social, cultural, and economic factors as the cause of the health communication polemic in the acceleration of reducing Garut Regency’s stunting prevalence; Secondly, the health communication process has been conducted to accelerate a stunting reduction in Garut Regency; and thirdly, the need for health communication planning evaluation for accelerating stunting reduction so that even this has become a polemic until now. Conclusion: The health communication program planning evaluation carried out should be able to determine the next steps that must be taken so that this health communication polemic can be resolved immediately. Implications: The findings from this research have implications for the development of the next accelerated stunting reduction program, especially in Garut. The existence of an evaluation of the communication program is an important note that can be considered to realize the achievement of Indonesia Emas 2024.
Interaksi Komunikatif Antarbudaya dalam Dinamika Masyarakat Multikultural di Kota Medan (Studi Kasus pada Masyarakat India dan Masyarakat Penduduk Asli di Kampung Madras) Sari, Nur Lela; Arifin, Hadi Suprapto; Mulyana, Slamet
Al Qalam: Jurnal Ilmiah Keagamaan dan Kemasyarakatan Vol. 18, No. 6 : Al Qalam (November 2024)
Publisher : Sekolah Tinggi Ilmu Al-Qur'an (STIQ) Amuntai Kalimantan Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35931/aq.v18i6.4203

Abstract

Penelitian ini mengkaji interaksi komunikatif antarbudaya yang terjadi di Kampung Madras, Kota Medan, sebuah lingkungan yang dipenuhi dengan keanekaragaman etnis dan budaya. Fokus utama penelitian adalah pada hubungan antara masyarakat India dan masyarakat penduduk asli dalam konteks masyarakat multikultural yang kompleks. Metode penelitian yang digunakan adalah pendekatan kualitatif dengan menggunakan wawancara. Hasil analisis menunjukkan bahwa interaksi komunikatif antarbudaya di Kampung Madras mencerminkan adanya proses adaptasi dan integrasi budaya yang dinamis. Masyarakat India dan penduduk asli secara aktif mengembangkan strategi komunikasi yang melibatkan penggunaan bahasa Indonesia sebagai bahasa utama, sekaligus mempertahankan dan menghormati bahasa dan simbol budaya masing-masing. Tantangan dalam interaksi antarbudaya, seperti stereotip dan prasangka, yang kadang-kadang mempengaruhi dinamika hubungan sosial di Kampung Madras. Meskipun demikian, penelitian ini menunjukkan bahwa melalui dialog terbuka, kerja sama lintas budaya, dan partisipasi aktif dalam kegiatan sosial dan ekonomi, kedua kelompok masyarakat dapat menciptakan lingkungan yang inklusif dan harmonis.
National Media Narratives on The Identity of the Local Community of Cirendeu Indigenous Village Naufal, Rasyid; Arifin, Hadi Suprapto; Iwan Koswara
JURNAL LENSA MUTIARA KOMUNIKASI Vol. 8 No. 2 (2024): Jurnal Lensa Mutiara Komunikasi
Publisher : UNIVERSITAS SARI MUTIARA INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51544/jlmk.v8i2.5139

Abstract

This research aims to analyze how the national media's narrative concerning Kampung Adat Cirendeu influences the identity of the local community. Kampung Adat Cirendeu, situated in Cimahi City, West Java, is a traditional village that strives to preserve its customs and local wisdom amidst the pressures of modernization. Utilizing a qualitative approach with a framing analysis method, this study reveals that the media plays a crucial role in shaping public perceptions of indigenous identities through its framing of news coverage. The findings indicate that the media significantly impacts how the identity of the Cirendeu community is perceived by selectively highlighting specific aspects of their lives, such as their customs, cultural practices, and the challenges they face. The presentation of news by the media often emphasizes certain elements while downplaying others, thereby influencing public understanding and attitudes towards the traditional village. This study underscores the importance of media narratives in the construction of cultural identity and suggests that further research could explore the implications of media representation on indigenous communities' social and cultural dynamics.
Revitalisasi Laman Resmi Sebagai Strategi Rebranding Universitas Pendidikan Indonesia: Proses dan Respons Haryanegara, Muhammad Endriski Agraenzopati; Arifin, Hadi Suprapto; Setiawan, Wawan
Jurnal PIKMA : Publikasi Ilmu Komunikasi Media Dan Cinema Vol. 7 No. 2 (2025): Maret 2025
Publisher : Fakultas Ekonomi dan Ilmu Sosial Program Studi Ilmu Komunikasi Universitas AMIKOM Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24076/pikma.v7i2.1726

Abstract

Penyampaian pesan dan nilai organisasi adalah bentuk dari bagaimana suatu organisasi melakukan pendekatan terhadap para pemangku kepentingan terkait. Dalam ruang lingkup pendidikan tinggi, citra dan performa universitas memiliki dinamika tersendiri. Hal ini mengingat pendidikan tinggi menawarkan suatu pengalaman atas jasa, sehingga klien dari kampus atau universitas hanya dapat memberikan penilaian terkait relevansi dan kualitas luaran yang dihasilkan hanya ketika para pengguna jasa tersebut telah mengalaminya sendiri. Penelitian ini bertujuan untuk mengetahui bagaimana proses strategi rebranding yang dilakukan Universitas Pendidikan Indonesia dan respons publik berkaitan dengan upaya rebranding tersebut. Penelitian ini dilakukan dengan bentuk studi kasus yang menyoroti tiga narasumber, yakni satu narasumber utama dari tim penyusun rebranding serta dua orang pemangku kepentingan yang lain. Temuan penelitian menunjukkan bahwa upaya rebranding yang dilakukan oleh Universitas Pendidikan Indonesia telah diawali dengan analisis diri dan analisis pelanggan yang memadai. Analisis tersebut kemudian menghasilkan identitas jenama melalui proposisi nilai yang membangun hubungan dengan pelanggannya. Respons yang diberikan oleh pemangku kepentingan terhadap revitalisasi laman resmi Universitas Pendidikan Indonesia telah mendapatkan respons positif dari pemangku kepentingan. Diharapkan kegiatan revitalisasi laman resmi dapat dikembangkan seterusnya.
Hubungan Antara Informasi Stunting Pada Akun Instagram @1000_Hari Dengan Sikap Followers Terhadap Pencegahan Stunting Astuti, Widiawati Sri; Arifin, Hadi Suprapto; arsyad, Ikhsan Fuady
AL MA'ARIEF : Jurnal Pendidikan Sosial dan Budaya Vol 2 No 1 (2020): Al Ma'arief: Jurnal Pendidikan Sosial dan Budaya
Publisher : Program Studi Tadris IPS Institut Agama Islam Negeri (IAIN) Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35905/almaarief.v2i1.1098

Abstract

Penelitian ini bertujuan untuk mengetahui hubungan antara informasi stunting pada akun instagram @1000_hari dengan sikap followers terhadap pencegahan stunting. Teori yang digunakan sebagai landasan dalam penelitian ini adalah Teori Integrasi Informasi (Integration Information Theory). Metode penelitian yang digunakan dalam penelitian ini adalah metode korelasional dengan teknik pengumpulan data melalui penyebaran angket atau kuisioner. Penarikan sampel menggunakan teknik simple random sampling. Jumlah sampel pada penelitian ini adalah 97 responden yang merupakan followers akun instagram @1000_hari. Teknik analisis data yang digunakan dalam penelitian ini adalah teknik analisis deskriptif dan inferensial. Uji hipotesis dilakukan dengan menggunakan korelasi Pearson Product Moment. Hasil penelitian menunjukan bahwa terdapat hubungan yang signifikan antara informasi stunting pada akun instagram @1000_hari dengan sikap followers terhadap pencegahan stunting.
Communication Strategy Carried Out by Komerce in Empowering the Community of Tunjungmuli Village Purbalingga Regency Ashidiqi, Syifa Qurrotu Aini; Arifin, Hadi Suprapto; Silvana, Tine
Eduvest - Journal of Universal Studies Vol. 5 No. 4 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i4.50215

Abstract

This study aims to analyze the communication strategy applied by Komerce in empowering the people of Tunjungmuli Village through digital marketing training. Using a qualitative approach and a descriptive case study research type, this study explores how effective communication can support rural community empowerment. The data were collected through in-depth interviews, direct observations, and document analysis, then analyzed using a thematic approach based on the Creswell framework. The results of the study show that Komerce's communication strategy involves four main elements: strong branding, adaptation to people's needs, delivery of evidence of success, and management of informative, educational, and persuasive content. The use of digital marketing applications, such as Komtim, Komform, and Komplace, has been proven to support the development of people's skills in digital marketing. This empowerment has a significant impact on the economic independence of village communities. This research makes a theoretical contribution to the study of communication strategies for community empowerment in the digital era, as well as practical benefits in the form of strategy recommendations for organizations or local governments that want to implement similar programs. In the future, the research recommends expanding empowerment to other villages as well as integrating the potential of local resources to support the sustainability of the program.
COMMUNICATION STRATEGY OF THE AGILITY TRANSFORMATION COMPANY IN BUSINESS NETWORKING Vashty, Shinta Qayla; Suminar, Jenny Ratna; Arifin, Hadi Suprapto
JURNAL SIGNAL Vol 13 No 1 (2025): JURNAL SIGNAL
Publisher : Universitas Swadaya Gunung Jati

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Networking is a critical strategy for business growth, yet specific methods for attracting and retaining clients often need to be better understood. This research addresses this gap by investigating Agility Transformation’s (AT) successful networking use to expand its business. The study aims to reveal how AT effectively develops and utilizes business networks to enhance client acquisition and retention, focusing on their strategic communication methods. The research employs a qualitative methodologies within a case study framework. Data were collected through in-depth interviews and detailed analysis of AT’s marketing frameworks and networking strategies. The findings demonstrate that AT utilizes marketing models, such as funnel and flywheel frameworks, to monitor client behavior and refine acquisition strategies. AT empathizes with clients at the awareness and discovery stages of the marketing funnel and engages clients throughout the flywheel. The company effectively uses various communication channels—including interpersonal, group, and public methods—and highlights attributes like open-mindedness, humility, proactivity, and personal alignment. To sustain client loyalty, AT offers ongoing training, shares relevant information and updates, and maintains active interaction on social media platforms. Agility Transformation’s networking strategy integrates modern marketing frameworks with strategic communication techniques. The company’s focus on the early stages of the marketing funnel and proactive client engagement significantly contribute to its success in acquiring and retaining clients. This study offers practical insights for businesses on optimizing networking strategies through contemporary marketing models and proactive communication. Theoretically, it enhances the understanding of how specific networking techniques and client engagement strategies can drive business growth.
Communication Barriers Faced by Ustaz Guides of KBIHU Al Waritsah with Indonesian Hajj Pilgrims Alwi, Faisyal Muhammad Syahri; Sjoraida, Diah Fatma; Arifin, Hadi Suprapto
Jurnal Komunikasi Vol. 17 No. 1 (2025): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v17i1.34310

Abstract

Effective communication between Hajj guides (ustaz pembimbing) and pilgrims is a key factor in ensuring the success of Hajj guidance services in Indonesia. In practice, however, communication barriers often disrupt interactions, reduce service effectiveness, and weaken interpersonal trust. This study aims to identify and analyze the communication barriers faced by the guides of Kelompok Bimbingan Ibadah Haji dan Umrah (KBIHU) Al Waritsah, Group 16, Bandung City, during the 2024 Hajj season. The analysis draws on the perspective of interpersonal communication and the concept of communication barriers, considering affective, structural, relational, cultural, and perceptual/intrapersonal dimensions. The uniqueness of this case lies in three specific conditions shaping the communication dynamics: the absence of the KBIHU leader for the first time, the sudden onset of dementia symptoms in an elderly pilgrim that the KBIHU had never previously handled, and the presence of a pilgrim from the Persatuan Islam (Persis) organization within a KBIHU affiliated with Nahdlatul Ulama (NU). This study employed a qualitative case study approach, conducting in-depth interviews with three guides and eight pilgrims representing diverse ages and educational backgrounds. Data were analyzed using Miles and Huberman’s interactive model, which includes data reduction, data display, and conclusion drawing/verification. The findings reveal five main categories of communication barriers: (1) affective barriers involving negative emotions and complaints, (2) structural-hierarchical barriers related to social status distance, (3) relational barriers stemming from unmet role expectations, (4) cultural and ideological barriers due to differences in religious affiliation, and (5) perceptual and intrapersonal barriers involving prejudice and internal conflict. These findings provide valuable insights for developing more empathetic, open, and adaptive communication strategies for Hajj guides, and offer practical recommendations for KBIHU and the Ministry of Religious Affairs in designing training programs, emergency response protocols, and inclusive guidance models that address the diverse backgrounds of pilgrims.