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All Journal International Journal of Public Health Science (IJPHS) Journal of English Language Teaching EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis LET: Linguistics, Literature and English Teaching Journal Ensiklopedia of Journal TLEMC (Teaching and Learning English in Multicultural Contexts) Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Kajian Pariwisata dan Bisnis Perhotelan Indonesian Journal of Tourism and Leisure Linguistics and Literature Journal Jurnal Pengabdian Masyarakat Aufa (JPMA) Journal of Social Science Nawasena: Jurnal Ilmiah Pariwisata Jurnal Pengabdian Masyarakat Aufa (JPMA) Jurnal Pengabdian Masyarakat dan Riset Pendidikan Journal of Authentic Research Journal of Multidimensional Management ETERNAL: English Teaching Journal Tamasya English Education: English Journal for Teaching and Learning
Harmawan, Violintikha
Universitas Negeri Padang
Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Pelatihan Visual Storytelling Destinasi untuk Meningkatkan Promosi Digital Geopark Silokek: Pengabdian Hermansyah; Khairani Saladin; Azmen Kahar; Vischa Mansyera Pratama; Violintikha Harmawan
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 4 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 4 April - Juni
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i4.6374

Abstract

Geopark Silokek memiliki potensi visual yang kuat melalui lanskap karst, sungai, air terjun, hutan, dan aktivitas wisata alam. Namun, kemampuan pelaku wisata lokal dalam mengemas potensi tersebut menjadi konten digital berbasis cerita masih terbatas. Kegiatan pengabdian kepada masyarakat ini bertujuan meningkatkan keterampilan visual storytelling bagi pengelola wisata, Pokdarwis, pemuda lokal, dan pelaku promosi destinasi. Metode kegiatan meliputi observasi awal, pelatihan konsep visual storytelling, praktik foto dan video lapangan, pendampingan penyusunan narasi konten, serta evaluasi berbasis produk. Hasil kegiatan menunjukkan bahwa peserta mampu membedakan dokumentasi biasa dengan konten promosi berbasis cerita, serta menghasilkan rancangan konten digital yang menampilkan keindahan alam, pengalaman wisata, keselamatan, dan identitas lokal Geopark Silokek. Pelatihan ini menunjukkan bahwa visual storytelling dapat menjadi strategi praktis dalam memperkuat promosi digital destinasi berbasis masyarakat. Keberlanjutan program perlu diarahkan pada pengelolaan kalender konten, konsistensi identitas visual, dan kolaborasi antaraktor lokal.
Pengaruh Kepuasan Magang dan Kompetensi Individu terhadap Motivasi Karier Peserta Magang di Bidang Perhotelan Nurul Hikmah; Hermansyah Hermansyah; Violintikha Harmawan; Melta Sari Ginting
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 7 No 1 (2026): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v7i1.90872

Abstract

The purpose of this study is to examine how individual competence and internship satisfaction affect trainees' career motivation at Harris Resort Barelang Batam. This study employed a quantitative approach with a causal-associative research design. Purposive sampling was used to select 80 respondents from the study population, consisting of trainees from Batches 14 and 15 at Harris Resort Barelang Batam. Data were collected using a five-point Likert scale questionnaire. The data were analyzed using multiple linear regression with SPSS version 27, supported by validity, reliability, classical assumption, t-test, and F-test analyses. The findings indicate that internship satisfaction has a positive and significant effect on career motivation (β = 0.161; p = 0.025). In addition, individual competence has a positive and significant effect on career motivation (β = 0.764; p < 0.001). Simultaneously, internship satisfaction and individual competence have a significant effect on career motivation (F = 19.164; p < 0.001). These findings suggest that trainees' motivation to pursue a career in the hospitality industry can be enhanced through satisfying internship experiences and strong individual competence. Therefore, higher education institutions and industry partners should improve the quality of internship programs while supporting the development of trainees' competencies to strengthen work readiness and career motivation in the hospitality industry.
Pengaruh Promosi Media Sosial terhadap Keputusan Menginap di Emersia Hotel & Resort Batusangkar Ramadhan, Habib Sulthan; Harmawan, Violintikha
Journal of Authentic Research Vol. 5 No. 2 (2026): May
Publisher : LITPAM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/ffx30t47

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh promosi media sosial terhadap keputusan menginap di Emersia Hotel & Resort Batusangkar. Revisi substansi penelitian ini menempatkan media sosial bukan sekadar sebagai media penyebaran informasi, tetapi sebagai kanal komunikasi pemasaran digital yang membentuk persepsi, kepercayaan, evaluasi alternatif, dan kecenderungan pemesanan hotel. Penelitian menggunakan pendekatan kuantitatif dengan desain survei asosiatif kausal secara potong lintang. Populasi penelitian adalah yang menginap pada periode Januari–Juni 2025 sebanyak 7.626 orang. Sampel awal berdasarkan rumus Slovin adalah 305 responden, tetapi setelah pemeriksaan kelengkapan data, 300 kuesioner dinyatakan layak dianalisis. Variabel promosi media sosial diukur melalui indikator reach, engagement, content, frequency, dan interactivity, sedangkan keputusan menginap diukur melalui pemilihan alternatif akomodasi, penilaian terhadap fasilitas dan kualitas pelayanan, pertimbangan harga dan nilai manfaat, pengalaman dan kepuasan selama menginap, serta niat menggunakan kembali dan memberikan rekomendasi. Hasil reliabilitas menunjukkan Cronbach’s Alpha sebesar 0,907 untuk promosi media sosial dan 0,897 untuk keputusan menginap. Analisis regresi linear sederhana menunjukkan bahwa promosi media sosial berpengaruh positif dan signifikan terhadap keputusan menginap (b = 0,915; SE = 0,019; t = 47,238; p < 0,001; R = 0,939; R² = 0,882). Temuan ini menunjukkan bahwa promosi media sosial memiliki kontribusi statistik yang sangat kuat dalam model penelitian, tetapi interpretasi kausal perlu dibatasi karena data dikumpulkan melalui survei persepsi pada satu waktu. Studi ini berkontribusi dengan menguji efektivitas indikator promosi media sosial pada hotel berbintang di destinasi wisata budaya daerah, serta memberikan dasar praktis bagi pengelolaan konten digital hotel. This study aims to examine the effect of social media promotion on guests’ stay decisions at Emersia Hotel & Resort Batusangkar. The revised manuscript positions social media not merely as an information-distribution channel but as a digital marketing communication medium that shapes perception, trust, alternative evaluation, and hotel booking decisions. A quantitative cross-sectional survey with an associative-causal design was employed. The population comprised 7,626 guests who stayed at the hotel from January to June 2025. Although the initial sample size calculated using Slovin’s formula was 305 respondents, 300 questionnaires were considered valid after data screening. Social media promotion was measured using reach, engagement, content, frequency, and interactivity, while stay decision was measured through alternative accommodation selection, assessment of facilities and service quality, price and value consideration, stay experience and satisfaction, and intention to reuse and recommend the hotel. Reliability testing produced Cronbach’s Alpha values of 0.907 for social media promotion and 0.897 for stay decision. Simple linear regression indicated that social media promotion had a positive and significant effect on guests’ stay decisions (b = 0.915; SE = 0.019; t = 47.238; p < 0.001; R = 0.939; R² = 0.882). These results show a very strong statistical contribution of social media promotion within the research model; however, causal interpretation should be treated cautiously because the data were collected through a single-time perception-based survey. The study contributes by testing specific social media promotion indicators in a starred hotel located in a regional cultural-tourism destination and provides managerial insights for improving hotel digital content strategies.  
PEMBELAJARAN MATA PELAJARAN MAKANAN INDONESIA DI ERA DIGITALISASI 5.0 Fitri Yasih; Siti Isma Sari Lubis; Violintikha Harmawan
Ensiklopedia of Journal Vol 5, No 3 (2023): Vol. 5 No. 3 Edisi 3 April 2023
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33559/eoj.v5i3.1781

Abstract

Learners or students can no longer control the use of learning media, because indeed the demands of the world today, all people must actively take advantage of scientific facilities that are all easy to obtain in the current era of digitalization 5.0. This makes various learning sciences more and more needed from day to day. The purpose of writing this research is to find out the application of media use in learning Indonesian Food Subjects in the digitalization 5.0 era. The writing method used is a qualitative literature review research method in which the author identifies writing, data, materials with reference to Indonesian food journals and books. With the existence of learning media for the Indonesian Food subject, it is hoped that all students in the culinary field and the professional community can continue to take advantage of information opportunities that are widespread and easily accessible. In particular, continuing to preserve Indonesian culinary specialties which also compete with modern culinary delights for the popularity of local people's food in this digitalization era. The results of this study support the internationalization of the development of the 5.0 digitalization era in the implementation of making learning media for Indonesian Food subjects. There are many indicators of innovation, social environment and internationalization that can influence the development of Indonesian food learning, so that it can be accepted by the wider community and students in general. 
The Influence of Service Quality and Hotel Facilities on Repurchase Intention at Novotel Jakarta Gajah Mada Dimas Dwi Putra; Violintikha Harmawan; Mutiara Fauzia Hikmawati
Journal of Multidimensional Management Vol. 3 No. 1 (2026): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v3i1.101

Abstract

This study examines the effects of service quality and hotel facilities on repurchase intention among guests of Novotel Jakarta Gajah Mada. A quantitative causal-associative design was applied to 100 guests who had previously stayed at the hotel. Data were collected through a five-point Likert-scale questionnaire and analyzed using descriptive statistics, classical-assumption tests, and multiple linear regression in SPSS. The regression model was significant (F = 128.389, p < 0.001) and explained 72.6% of the variance in repurchase intention (R² = 0.726). Service quality had a positive and significant effect (B = 0.511, β = 0.608, t = 6.235, p < 0.001), as did hotel facilities (B = 0.250, β = 0.275, t = 2.816, p = 0.006). The larger standardized coefficient for service quality indicates that it was the more dominant predictor. The findings suggest that management should prioritize consistent, responsive, and friendly service while maintaining reliable Wi-Fi, water pressure, and parking arrangements to strengthen guests’ intention to return.
Co-Authors Adzandri, Faraz Afifa Nur Ariza Agusti Efi Andrika Aldi Ayudia, Honesty Yonanda Azmen Kahar Dimas Dwi Putra Dwi Pratiwi Wulandari Fadilah, Rahmi Fajar Sidik Fitri Yasih Hasanah, Afifah Nur Herdi Herdi Hermansyah Hermansyah Hermansyah Honesty Yonanda Ayudhia Hutasuhut, Nurul Inayah Indah Mustika Khairani Saladin Lubis, SitiIsma Sari M. Firdaus Alfarizi Melta Sari Ginting Mustika, Sari Mutiara Fauzia Hikmawati Nabila Tasrif Nita Sari Narulita Dewi NUR FADILLAH Nurul Hikmah Nurul Inayah Hutasuhut Nurul Inayah Hutasuhut Rahmi Fadilah Ramadhan, Habib Sulthan Ramadhan, Rexa Priyatna W Ramanda Rizky Rambe, Armita Novriana Rangkuti, Putri Astri Reska Mayefis Riski Gusri Utami Rizal Arifin Lubis Sari Mustika Siti Fatimah Vischa Mansyera Pratama Waryono . Wulandari, Dwi Pratiwi Yasih, Fitri Yeni Elviza Febrianti Yuke Permata Lisna Yuke Permata Lisna Yuliana Yuliana Zul Amri