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All Journal Jurnal Veteriner JKM (Jurnal Kebidanan Malahayati) GERVASI: Jurnal Pengabdian kepada Masyarakat Jurnal Manajemen dan Administrasi Rumah Sakit Indonesia (MARSI) Best Journal (Biology Education, Sains and Technology) Jurnal Impresi Indonesia ProBisnis : Jurnal Manajemen Jurnal Kesehatan Rajawali Jurnal Sosial dan Abdimas Service Management Triangle : Jurnal Manajemen Jasa Research of Service Administration Health and Sains Healthys Journal of Innovation Research and Knowledge Jurnal Keperawatan BSI International Journal of Community Service (IJCS) Jurnal Aplikasi Manajemen & Kewirausahaan MASSARO Jurnal Sistem Informasi dan Manajemen Journal of Innovative and Creativity ManBiz: Journal of Management and Business Jurnal Ilmu Kedokteran dan Kesehatan Indonesia
Nining Handayani
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Pemberdayaan UMKM Melalui Pelatihan Budidaya dan Pemasaran Tanaman Hias: Menuju Ekonomi Lokal yang Berkelanjutan Rohendi, A; Rinawati, Rinawati; Handayani, Nining; Budiarti, Tresna; Pratiwi, Putie Nadya
Jurnal Sosial & Abdimas Vol 6 No 2 (2024): Jurnal Sosial & Abdimas
Publisher : LPPM Universitas Adhirajasa Reswara Sanjaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51977/jsa.v6i2.1827

Abstract

Pemberdayaan UMKM melalui pelatihan budidaya dan pemasaran tanaman hias merupakan strategi penting dalam meningkatkan ekonomi lokal yang berkelanjutan. Program ini bertujuan untuk membangun kapasitas masyarakat dengan mendorong, memotivasi, dan meningkatkan kesadaran akan potensi lokal, khususnya dalam bidang tanaman hias yang memiliki nilai ekonomi tinggi. Tanaman hias dipilih karena fungsinya yang luas sebagai dekorasi dalam dan luar ruangan, serta kontribusinya terhadap sektor hortikultura yang mencapai 5,7% dari PDB. Program ini dilaksanakan di Desa Cihideung, Kabupaten Bandung Barat, yang dikenal sebagai sentra agribisnis tanaman hias. Melalui pelatihan yang terfokus pada teknik budidaya dan strategi pemasaran digital, peserta diharapkan mampu meningkatkan kualitas produk dan memperluas pangsa pasar, yang pada akhirnya berdampak positif pada pendapatan dan kesejahteraan ekonomi lokal. Metode yang digunakan meliputi penyuluhan, pendampingan, dan monitoring untuk menciptakan ekosistem bisnis yang berkelanjutan. Hasil pelatihan menunjukkan peningkatan keterampilan teknis dalam budidaya dan pemasaran, namun juga mengungkapkan tantangan yang dihadapi peserta, seperti keterbatasan akses teknologi dan modal. Dengan dukungan pemerintah dan lembaga lokal, program ini berpotensi menjadi model pemberdayaan yang efektif dalam memperkuat ekonomi lokal dan meningkatkan daya saing UMKM di pasar nasional dan internasional.
KONTRIBUSI PELAYANAN FUNGSIONAL DAN PELAYANAN TEKNIK SERTA CITRA DALAM MEMBANGUN KINERJA PELAYANAN BERKUALITAS Handayani, Nining
Service Management Triangle: Jurnal Manajemen Jasa Vol 4 No 2 (2022): Service Management Triangle: Jurnal Manajemen Jasa
Publisher : Magister Manajemen Universitas Adhirajasa Reswara Sanjaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51977/jsj.v4i2.909

Abstract

Pada penelitian ini, peneliti ingin mencoba meneliti mengenai kontribusi pelayanan fungsional dan teknis pada salah satu Rumah sakit di daerah karawang (RS Lira Medika) dan mengetahui bagaimana kontribusi 2 variabel tersebut terhadap kinerja pelayanan di rumah sakit tersebut. Metode yang dipakai adalah Kuantitatif deskriptif. Hasil dari penelitian ini adalah diketahuinya Kontribusi Pelayanan Fungsional terhadap Kinerja Pelayanan Berkualitas Rumah Sakit Lira Karawang adalah signifikan. Pelayanan Fungsional mempunyai kontribusi terhadap terhadap baik buruknya Kinerja Pelayanan Berkualitas Rumah Sakit Lira Medika Karawang dan berarah positif. Besarnya konstribusi Pelayanan Fungsional terhadap Kinerja Pelayanan Berkualitas Rumah Sakit Lira Karawang sebsar 25,4 % sisanya ditentukan oleh faktor lain. Besarnya konstribusi Pelayanan Teknis terhadap Kinerja Pelayanan Berkualitas Rumah Sakit Lira Medika Karawang sebsar 31,8 % sisanya ditentukan oleh factor lain; kontribusi terhadap terhadap baik buruknya Kinerja Pelayanan Berkualitas Rumah Sakit Lira Medika Karawang dan berarah positif. Besarnya konstribusi Citra terhadap Kinerja Pelayanan Berkualitas Rumah Sakit Lira Medika Karawang sebsar 25,9 % sisanya ditentukan oleh faktor lain; kontribusi terhadap terhadap baik buruknya Kinerja Pelayanan Berkualitas Rumah Sakit Lira Medika Karawang dan berarah positif. Besarnya konstribusi Pelayanan Fungsional, Pelayanan Teknis, dan Citra terhadap Kinerja Pelayanan Berkualitas Rumah Sakit Lira Medika Karawang sebsar 35,4 % sisanya ditentukan oleh faktor lain.
Pengaruh Budaya, Komitmen Organisasi, dan Kepuasan Kerja Terhadap Kedisiplinan Perawat Gigi (Rumah Sakit Gigi dan Mulut Pendidikan Nala Husada Surabaya) Pangabdian, Fani; Purwadhi, Purwadhi; Handayani, Nining; Aisyah Fitri, Nurul
Jurnal Manajemen dan Administrasi Rumah Sakit Indonesia (MARSI) Vol 8, No 4 (2024): Jurnal Manajemen dan Administrasi Rumah Sakit Indonesia (MARSI)
Publisher : LPPM Universitas Respati Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/marsi.v8i4.4629

Abstract

Perbedaan status perawat gigi di RSGMP Nala Husada dapat diklasifikan menjadi dua yaitu perawat gigi BKO (Bawah Kendali Operasi) dan perawat gigi Organik. Perbedaan status pegawai tersebut berdampak terhadap pembagian tugas pokok hingga jadwal pemberian salary, sehingga memicu terjadinya konflik internal di dalam organisasi. Penelitian ini bertujuan untuk mengetahui pengaruh dari budaya, komitmen organisasi, dan kepuasan kerja terhadap kedisplinan perawat gigi di RSGMP Nala Husada. Jenis penelitan ini merupakan penelitian kuantitatif dengan jumlah responden 36 responden. Teknik pengumpulan data menggunakan purposive sampling dengan kuesioner. Metode analisis data dalam penelitian ini menggunakan regresi linier berganda menggunakan alat bantu SPSS. Hasil penelitian menunjukkan bahwa variabel budaya organisasi dan kepuasan kerja berpengaruh signifikan terhadap kedisplinan perawat gigi RSGMP Nala Husada (0,019 dan 0,001). Sedangkan variabel komitmen organisasi tidak berpengaruh signifikan terhadap kedisplinan (0,152). Namun secara simultan ketiga variabel tersebut (budaya, komitmen organisasi dan kepuasan kerja) berpengaruh signikan terhadap kedisiplinan kerja dengan nilai sig 0,000 (< 0.05).
The Effect Of Compliance In The Use Of Clinical Pathway (CP) And Duration Of Care On Cost Efficiency In Patients With Caesarian Section (SC) Habibah, Zahrotul; Purwadhi, Purwadhi; Handayani, Nining
JKM (Jurnal Kebidanan Malahayati) Vol 10, No 12 (2024): Volume 10 No.12 Desember 2024
Publisher : Program Studi Kebidanan Fakultas Ilmu Kesehatan Universitas Malahayati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/jkm.v10i12.18576

Abstract

Clinical Pathway (CP) penting untuk mengurangi biaya, lama perawatan serta dapat meningkatkan mutu pelayanan pasien, terutama pada era asuransi Jaminan Kesehatan Nasional (JKN). Tujuan studi ini adalah untuk mengetahui pengaruh angka kepatuhan terhadap CP dan lama perawatan terhadap efisiensi biaya perawatan pasien sectio cesarean (SC). Studi cross sectional menggunakan data primer di RS Edelweiss bulan Juli-September 2024. Tingkat kepatuhan CP berkorelasi positif secara signifikan terhadap GPM (r=0.558, p<0.001), dan lama perawatan berkorelasi secara negatif secara signifikan terhadap GPM (r=-0.467, p<0.001). Hasil analisa regresi linier didapatkan tingkat kepatuhan CP dan lama perawatan secara simultan mempengaruhi GPM (F=10,221, p<0.001). Kepatuhan terhadap penggunaan Clinical Pathway serta pengelolaan lama perawatan memiliki pengaruh yang signifikan terhadap efisiensi biaya pada pasien sectio caesarean (SC). Keunggulan dari penelitian ini yaitu relevansi topik yang diteliti dengan situasi manajemen RS saat ini dan menggunakan metode kuantitatif memungkinkan pengukuran yang objektif terhadap variabel-variabel yang diteliti, seperti biaya, lama perawatan, dan tingkat kepatuhan. Kata Kunci: kepatuhan terhadap clinical pathway, lama perawatan, efisiensi biaya ABSTRACT Clinical Pathways (CP) are crucial for reducing costs and length of stay while improving patient service quality, especially in the era of the National Health Insurance (JKN). This study aims to determine the effect of compliance rates with CP and length of stay on cost efficiency for patients undergoing cesarean section (CS). A cross-sectional study was conducted using primary data at Edelweiss Hospital from July to September 2024. A significant positive correlation was found between CP compliance and GPM (r=0.558, p<0.001), while length of stay had a significant negative correlation with GPM (r=-0.467, p<0.001). Linear regression analysis showed that both CP compliance and length of stay significantly influenced GPM (F=10.221, p<0.001). Compliance with the use of Clinical Pathways and management of length of stay significantly affects cost efficiency for patients undergoing cesarean section (CS) at Edelweiss Hospital Bandung. The excellence of this research is the relevance of the topic studied to the current hospital management situation and uses quantitative methods allowing objective measurements of the variables studied, such as costs, length of treatment, and level of compliance . Keywords: compliance of the use of clinical pathway, length of stay, cost efficiency  American Academy of Pediatrics (AAP), 2023. “Barriers and Facilitators of High-Efficiency Clinical Pathway Implementation in Hospitals.”Anderson, P., & Johnson, R. (2019). Clinical pathways: Are they really cost-saving? BMC Health Services Research , 19(2), 70-80.Anderson, P., & White, D. (2020). Does a longer hospital stay really save money? Journal of Health Services Research & Policy , 25(1), 50-60.Arbey, Muhammad., Purwadhi., Andriani, Rian., 2024. The Influence of the Quality of Outpatient Services of Specialist Doctors on the Satisfaction of BPJS Participant Patients. Case Study at Eko Maulana Ali Hospital, Bangka Regency. Horizon-IMWI RepositoryBai, J., Bai, F., Zhu, H., & Xue, D. (2018). The Perceived and Objectively Measured Effects of Clinical Pathways' Implementation on Medical Care in China . PLOS ONE , 13 (5).Bartlett, K. W., Parente, V. M., Morales, V., Hauser, J., & McLean, H. S. (2017). Improving the Efficiency of Care for Pediatric Patients Hospitalized With Asthma . Hospital Pediatrics, 7 (1), 31–38.Brown, T., & Williams, P. (2019). The relationship between length of stay and hospital costs: A retrospective analysis. Health Economics Review , 9(1), 15-25.Bryan, M.A., Desai, A.D., Wilson, L., Wright, D.R., & Mangione-Smith, R. (2017). Association of bronchiolitis clinical pathway adherence with length of stay and costs . Pediatrics, 139(3).Campbell, H., Hotchkiss, R., Bradshaw, N., & Porteous, M. (2009). Integrated care pathways. BMJ, 316(7125), 133-137.Chen, Y., & Nguyen, T. (2022). A meta-analysis of clinical pathways: Costs and outcomes. Health Economics Review , 12(1), 15-25.Chen, Y., & Nguyen, T. (2022). Length of stay as a determinant of healthcare costs: A meta-analysis. International Journal of Health Economics and Management , 22(1), 25-40.Creswell, J. W. (2014). Research Design: Qualitative, Quantitative, and Mixed Methods Approaches . Sage Publications.De Bleser, L., Depreitere, R., Waele, K., Vanhaecht, K., Vlayen, J., & Sermeus, W. (2006). Defining pathways. Journal of Nursing Management , 14(7), 553-563.Dey, B., Mitra, A., Prakash, K., Basu, A., Ray, S., & Mitra, A. (2013). Effectiveness of Care Pathways in Ideal Hospital Management System: A Review. Indo Global Journal of Pharmaceutical Sciences, 03 (03), 185–191.Eskandari, M., Alizadeh Bahmani, AH, Mardani-Fard, HA et al. Evaluation of factors that influence the length of hospital stay using data mining techniques. BMC Med Inform Decis Mak 22 , 280 (2022). https://doi.org/10.1186/s12911-022-02027-wFirdaus, R., & Nazaruddin, I. (2023). Relationship Between Clinical Pathway and Cost-Effectiveness Research Using Vosviewer: A Bibliometric Study . United International Journa l for Research & Technology , 4(03), 1–8.Firmansyah, Y., Bakhtiar, HS (2022). Implementation of the clinical pathway paradigm in achieving cost-effectiveness in health financing (systematic literature review) . Jurnal Medika Hutama, 3(2), 1855-1876.Fitria, A., Armani, AS, Rochmah, TN, Purwaka, BT, & Pudjirahardjo, WJ (2021). Implementation of Clinical Pathways as an Instrument for Controlling Service Costs: An Action Research Study of BPJS Patients Undergoing Caesarean Section with the INA-CBG Payment System. Silampari Nursing Journal, 4(2), 593–599.Fentiana, N., & Ginting, D. (2020). Hospital Revenue Increase Strategy Based on SWOT Analysis. Scientific Journal of Batanghari Jambi University, 20(3), 1008-1012.Garcia, R., & Chen, M. (2020). Assessing the economic impact of prolonged hospital stays on health care systems. Journal of Hospital Medicine , 15(4), 220-230.Ghaferi, A.A., Birkmeyer, J.D., & Dimick, J.B. (2021). The impact of clinical pathways on length of stay and costs in the surgical population. Journal of Surgical Research , 256, 369-376.Grimshaw, J.M., Thomas, R.E., MacLennan, G., Fraser, C., Ramsay, C.R., Vale, L., & Donaldson, C. (2004). Effectiveness and efficiency of guideline dissemination and implementation strategies. Health Technology Assessment, 8(6), iii-iv.Haninditya, Beta., Andayani, Tri Murti., Yasin, Nanang Munif. (2019). Analysis of Compliance in the Implementation of Clinical Pathway for Cesarean Section in a Private Hospital in Yogyakarta. JMPFHertler, A., Chau, S., Khetarpal, R., Bassin, E., Dang, J., Koppel, D. (2020). Utilization of Clinical Pathways Can Reduce Drug Spend Within the Oncology Care Model . JCO Oncology Practice, 16(5), ee456-e463.Horngren, CT, Datar, SM, & Rajan, MV (2012). Cost Accounting: A Managerial Emphasis. Pearson Education.Irwandy, I., & Sjaaf, AC (2018). Impact of National Health Insurance Policy on Hospital Efficiency: Case Study in South Sulawesi Province. Indonesian Public Health Media, Hasanuddin University, 14(4), 360-367.Iroth, JS, Ahmad, RA, & Pinzon, R. (2016). The Impact of Clinical Pathway Implementation on the Cost of Treatment for Acute Ischemic Stroke Patients at Bethesda Hospital, Yogyakarta. Duta Wacana Scientific Medical Journal, 2(1), 267─267.Jackson, T., & Brown, C. (2020). Questioning the benefits of clinical pathways in cost management. Journal of Clinical Outcomes Management , 27(4), 220-230.JAMA Network. (2021). “Interventions to Reduce Hospital Length of Stay in High-Risk Populations: A Systematic Review.”James, E., Rotter, T., & Snow, P. (2011). Evaluating the impact of clinical pathways on patient outcomes and hospital costs in an Australian hospital setting. Journal of Health Services Research & Policy, 16(4), 193-199.Jones, M., & Smith, R. (2021). The impact of clinical pathway compliance on hospital costs: A systematic review. Health Services Research , 56(3), 345-359.Johnson, L., & Green, R. (2020). Impact of length of stay on healthcare costs: a systematic review. Health Services Research , 55(3), 505-520.Kagedan, DJ, Devitt, K.S., Tremblay St-Germain, A., Ramjaun, A., Cleary, S.P., & Wei, A.C. (2017). The economics of recovery after pancreatic surgery: detailed cost minimization analysis of an enhanced recovery program . HPB, 19(11 ), 1026–1033.Kaplan, R. S., & Porter, M. E. (2011). How to solve the cost crisis in health care. Harvard Business Review.Lawal, A.K., Rotter, T., Kinsman, L., Machotta, A., Ronellenfitsch, U., Scott, S.D., Goodridge, D., Plishka, C., & Groot, G. (2016). What is a clinical pathway? Refinement of an operational definition to identify clinical pathway studies for a Cochrane systematic review. BMC Medicine, 14(1), 1─5.Lim, S.C., Doshi, V., Castasus, B., Lim, J.K., & Mamun, K. (2006). Factors causing delay in discharge of elderly patients in an acute care hospital. Annals of the Academy of Medicine, Singapore, 35(1), 27.Lorenzoni, L., & Marino, A. (2017 ). Understanding variations in hospital length of stay and costs: Results of a pilot project. OECD Health Working Papers No. 94, 1–43.Martin, J., & Chen, Y. (2023). Cost implications of clinical pathway adherence in surgical patients. Journal of Surgical Research , 250, 92-100.Martinez, F., & Kim, H. (2021). The impact of clinical pathways on healthcare expenditures: An empirical study. International Journal of Health Services , 51(3), 405-415.McKinsey & Company. (2023). "Clinical Pathways in European Healthcare: Lessons from Germany."MedBridge, 2022. "The Role of Clinical Pathways in Modern Healthcare Settings."MedBridge. (2022). "Clinical Pathways: Leading the Way to Better Outcomes."Miller, A., & Johnson, R. (2022). Cost implications of extended hospital stays for chronic illness management. International Journal of Health Services , 52(3), 340-355.Mustafa, A., Dwitasari, RN, Putra, SS, & Veranita, M., & Purwadhi. (2023). Implementation of Enhanced Recovery After Caesarean Surgery as a Leading Program at Hospital X in Jombang, East Java: A SWOT Analysis. Journal Multilingual , 3(4), 97-109.Neliti, 2019. "Impact of Clinical Pathway on Hospital Costs and Length of Stay."Nugraha, AC, Syaodih, E., Handayani, N., & Andikarya, RO (2023). The effect of health service quality on patient satisfaction and loyalty at Rama Hadi Hospital, Purwakarta . e-Proceedings of the Master of Management, ARS University, 1(1), 95-106.Nurdin, FW, Purwadhi, & Agung, IW (2023). Evaluation of Clinical Pathway Implementation in Pneumonia Cases in the Internal Medicine Inpatient Unit at Risa Sentra Medika Hospital, Mataram with the Integrated Care Pathway Appraisal Tool (ICPAT) Method . Journal of Health Policy and Management, 8(1), 30-38. https://doi.org/10.26911/thejhpm.2023.08.01.04Page, MJ, Moher, D., Bossuyt, PM, Boutron, I., Hoffmann, TC, Mulrow, CD, Shamseer, L., Tetzlaff, JM, Akl, EA, Brennan, SE, Chou, R., Glanville, J., Grimshaw, J.M., Hróbjartsson, A., Lalu, M.M., Li, T., Loder, E.W., Mayo-Wilson, E., Mcdonald, S., … Mckenzie, J.E. (2020). Supplementary Material to: PRISMA 2020 explanation and elaboration: updated guidance and exemplars for reporting systematic reviews . BMJ, 372 – 372.<span style="font-family: 'Arial Narrow',sans-serif; mso-fareast-font-family: 'Arial Narrow'; mso-bidi-font-family:
Factors Affecting Job Satisfaction of General Practitioners at Level III Hospital Brawijaya Surabaya Pratama, Willy Danis; Syaodih, Erliany; Handayani, Nining
ProBisnis : Jurnal Manajemen Vol. 15 No. 6 (2024): December: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Improving the quality of services in an effort to provide public services is the main concern of the government, especially optimal health services to ensure decent living conditions for all people. Doctors as human resources who have a very important role in hospitals so they need management attention to manage/nurture so that they can carry out their work well so that they can contribute to the performance/progress of the hospital. The purpose of this study is to find out the management factors that affect the job satisfaction of doctors at Level III Hospital Brawijaya Surabaya. The population of this study is 42 doctors. The sampling technique used is the sample to be conducted is the total population. The type of research used by the author is a qualitative approach that is descriptive analysis. Statistical instruments in a quantitative way with univariate, bivariate and multivariate methods, using the chi square test and logistic regression test using the enter method. Based on the results of the study, there was an influence of clarity of medical services, suitability of medical services, leadership decision-making, leadership support, leadership responsiveness, workplace cleanliness, workplace comfort, completeness of infrastructure, and promotion opportunities on doctors' job satisfaction by 36.3% while the remaining 63.7% (100% - 36.3%). There are joint effects on doctors' job satisfaction Management factors which include clarity of medical services, workplace cleanliness and workplace comfort, affect together on doctors' job satisfaction Management factors that most affect doctors' job satisfaction at Level III Hospital Brawijaya Surabaya are the clarity of medical services.
Pengaruh Bauran Pemasaran Terhadap Loyalitas Pasien Rawat Jalan Rumah Sakit TNI AU Lanud EL Tari Kusuma, Kevin Rizki Agung; Syaodih, Erliany; Handayani, Nining
ProBisnis : Jurnal Manajemen Vol. 15 No. 6 (2024): December: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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El Tari Air Force Base Hospital (RS TNI AU Lanud El Tari) is one of the health facilities in Kupang City, NTT Province with the status of a Class D Pratama Hospital. RS TNI AU Lanud El Tari has general medical services, emergency services, nursing services, primary laboratory services, radiology services and pharmacy services. However, according to the monthly report from March 2022 to March 2023, the total number of outpatient visits at the RS TNI AU Lanud El Tari was only 843 visits. In fact, in BPJS capitation, family register card that registered at RS TNI AU Lanud El Tari reached 997 families. In this regard, the researcher wants to know more about the influence of the marketing mix on the loyalty of outpatients at the RS TNI AU Lanud El Tari. The research variables include product, place, people, promotion, price, process and physical evidence. The population in this study were 843 outpatient polyclinic patients visiting the RS TNI AU Lanud El Tari in 2022 - 2023. Data was collected through a validated questionnaire that performed using the SPSS Test. The results of this research are: product, process and physical evidence have a significant relationship with patient loyalty to outpatient services at the RS TNI AU Lanud El Tari. Meanwhile, place, people, promotion and price do not have a significant relationship with patient loyalty in outpatient services at the RS TNI AU Lanud El Tari.
Pengaruh Orientasi Karyawan dan Pelatihan Terhadap Kinerja Karyawan di Rumah Sakit Ibu dan Anak Sentul Cikampek Mardiyanto, Mardiyanto; Rosidawati, Imas; Handayani, Nining
ProBisnis : Jurnal Manajemen Vol. 16 No. 01 (2025): February: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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The aim of this research is to determine the effect of new employee orientation and training on knowledge of hospital profiles and products, so that it can improve employee performance at RSIA Sentul Cikampek. The low level of public satisfaction with the service time provided is caused by the fact that employees generally have not received sufficient orientation and training related to their work so that the time required to carry out their duties is longer and this causes patient complaints related to service. This research was conducted in the RSIA Sentul Cikampek environment, Jalan Ahmad Yani No.16, South Cikampek Village, Cikampek District, Karawang Regency. The research used is quantitative descriptive research using a survey method with a questionnaire. The population in this study was 164 employees working within the RSIA Sentul Cikampek environment with the sample limited to employees with less than 1 year of service. The minimum number of samples taken was 30 respondents.
Pendekatan Kualitas Pelayanan dalam Meningkatkan Kepuasan Pasien dengan Menggunakan Metode Servqual Dan Importance Performance Analysis di RSPAU dr. S. Hardjolukito Yogyakarta Fitriana, Liskanita Nur; Purwadhi, Purwadhi; Handayani, Nining
ProBisnis : Jurnal Manajemen Vol. 16 No. 01 (2025): February: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Perkembangan industri jasa telah mengalami kemajuan pesat dengan persaingan yang kompetitif termasuk pelayanan jasa dalam bidang kesehatan sangat tergantung pada tingkat kunjungan pasien. RSPAU dr. S. Hardjolukito Yogyakarta sebagai penyedia jasa pelayanan kesehatan harus dapat memberikan pelayanan kesehatan yang memuaskan dimana persepsi yang didapat melebih dari harapan. Tujuan penelitian ini yakni untuk mengetahui tingkat kepuasan pasien atau kualitas pelayanan berdasarkan metode servqual dan metode Importance Performance Analysis, Metode penelitian yakni kualitatif dengan sampel sebanyak 200 pasien rawap inap dengan teknik pengumpulan data kuesioner dan wawancara. Berdasarkan hasil penelitian menyimpulkan bahwa analisis servqual menunjukkan kualitas pelayanan dinilai berkualitas dan memuaskan. Hasil importance performance analysis menunjukkan nilai kepuasan lebih tinggi dari nilai kepentingan. Faktor yang harus diperbaiki untuk meningkatkan kepuasan pasien yakni ditingkatkan pelayanannya pada bukti fisik dimana dianggap sangat penting namun pasien kecewa / tidak puas. Faktor yang harus dipertahankan dalam menjaga kepuasan pasien yakni reliabilitas (reliability), daya tanggap (responsiveness), jaminan (assurance), dan empati (emphaty), dan bukti fisik (tangibles), dimana dianggap sangat penting dan sangat memuaskan pasien rawat inap. Temuan ini mengindikasikan bahwa persepsi pasien melebihi harapan sehingga memberikan kepuasan yang tinggi.
The Influence of Individual Characteristics, Distance, Cost, and Tangibles on Decisions to Choose a Place of Birth Bantoyot, Feby; Syaodih, Erliany; Handayani, Nining
ProBisnis : Jurnal Manajemen Vol. 16 No. 3 (2025): June: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Quality and affordable delivery services are key to reducing maternal and infant mortality rates. This study aims to analyze the influence of individual characteristics, distance, cost, and tangible quality on mothers' decisions regarding the choice of delivery location at the Bonebakal Health Center in Central Sulawesi. The study employed a quantitative approach with a cross-sectional design, involving 35 pregnant women as respondents who were selected purposively. Data analysis was carried out using the chi-square test and multiple logistic regression. The results showed that age, education, distance, and tangible quality had a significant influence on the decision to choose a place of delivery (p <0.05). Tangible was the most dominant factor with an OR value of 5.783. In contrast, occupation, income, and cost did not have a significant effect in the final model. The regression model was proven valid and explained 74.5% of the variation in decisions (Nagelkerke R² = 0.745). These results highlight the importance of enhancing the physical quality of delivery facilities and education tailored to maternal characteristics, in order to support the selection of a safe and standardized place of delivery.
Pengaruh Pemasaran Digital dan Konvensional Mulut ke Mulut Terhadap Keputusan Penggunaan Jasa Persalinan di Klinik Darul Amin Demak Apriani, Diah; Wahyudi, Bayu; Handayani, Nining
Jurnal Impresi Indonesia Vol. 4 No. 6 (2025): Jurnal Impresi Indonesia
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v4i6.6652

Abstract

Strategi pemasaran yang efektif dapat mempengaruhi keinginan dan keputusan pasien dalam memilih tempat untuk berobat. Klinik Darul Amin Demak telah berupaya melakukan pemasaran baik secara konvensional mulut ke mulut maupun secara digital. Namun, jumlah persalinan di Klinik Darul Amin Demak dalam kurun waktu satu tahun terakhir sebagian besar belum mencapai target. Tujuan penelitian ini adalah menganalisis pengaruh pemasaran digital dan konvensional mulut ke mulut terhadap keputusan penggunaan jasa persalinan di Klinik Darul Amin Demak dan menganalisis variabel yang lebih dominan berpengaruh terhadap keputusan penggunaan jasa persalinan. Jenis penelitian ini adalah penelitian kuantitatif dengan desain cross sectional. Teknik pengambilan sampel dengan purposive sampling. Sampel dalam penelitian ini sebesar 85 dari total populasi 495 ibu hamil. Instrumen penelitian menggunakan kuesioner dengan uji statistik regresi linier berganda. Hasil penelitian menunjukkan bahwa pemasaran digital berpengaruh signifikan terhadap keputusan penggunaan jasa persalinan (t hitung 8,869 > t tabel dan sig. 0,000) dan pemasaran konvensional mulut ke mulut berpengaruh signifikan terhadap keputusan penggunaan jasa persalinan (t hitung 2,941 > t tabel dan sig. 0,004). Variabel yang lebih dominan berpengaruh terhadap keputusan penggunaan jasa persalinan adalah pemasaran digital (R=0.698) dibandingkan dengan pemasaran konvensional mulut ke mulut (R=0.301). Klinik Darul Amin Demak perlu meningkatkan efektifitas pemasaran digital dan tetap melakukan pemasaran dari mulut ke mulut yang dikemas sesuai dengan perkembangan teknologi.
Co-Authors A. Rohendi Acep Rohendi Achmad Dheni Suwardhani Aisyah Fitri, Nurul Amanah Amanah Angelica Riadi Alim Saputro Angelina Riadi Alim Saputro Anisa Qadarsi Ananda Hamsah Anom Bowo Laksono Apriani, Diah Arief Boediono Arini Estetia Putri Aurelia Demtari Tuah Bayu Wahyudi Budiarti, Tresna Clara Riski Amanda Dasrun Hidayat Dasti P, Saparingga Edenita, Helga Irene Elly Yanah Arwanih Ellyana, Ellyana Endang Komara Erliany Syaodih Erliany Syaodih Fani Pangabdian, Fani Fatimah, Jardinia Dian Fatkhullah, Faiz Karim Feby Bantoyot Fitaloka, Neng Diana Fitra, Eldeast Jane Abdul Fitriana, Liskanita Nur Gartika Rahmasari, Gartika Habibah, Zahrotul Handayani, Ni Luh Hera Wahyuni Hidayat, Fanny Agustina Hudzaifah Al Fatih I Ketut Suatha I Wayan Batan Ignatius Wiseto P Agung Iis Iskandar, Iis Ita Djuwita Jujur, Utang Khariri Khariri Kusuma, Kevin Rizki Agung M Noor, Chairil Manggiasih Dwiayu Larasati Mardiyanto Mardiyanto Maulidina, Selly Mega Putri Utami Melva Louisa Mery Tania Mochtar, Fransiska Nadya, Putie Neni Nuraeni, Neni Nerissa Arviana, Nerissa Noer Rizky Helga Widowati Nurrahma U, Asrina Nurwansyah, Atikah Nurwijayanti Pamungkas, Tegar Paramita Deniswara Poppy Putri Pratiwi Pratama, Willy Danis Pratiwi, Putie Nadya Purwadhi Purwadhi Purwadhi Rahardjo, Franciska Rahmawati, Gartika Rebecca Noerjani Angka Reski Mulia Paramita Rian Andriani, Rian Rinawati Rinawati Rizki Adriansyah Rubini Rohendi, A Rosidawati Wiradirja, Imas Santosa, Hilda Saparingga Dasti Putri Saraswati, Yuni Shafilla Yunilma Andriany Siti Chanifah Sukajie, Bambang Sutisnawati, Yayah Syafei, M. Yani Taufiq, Josefa Vanina Winata Thapjun, Aujchara Ungke Antonjaya Veranita, Mira Vorachat, Chonchanok Wahono Esti PrasetyoningtyaserB Wiryo, Purwadhi Sawal Yani Restiani Widjaja, Yani Restiani Yuliarni, Indah Ziraluo, Eprianto