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All Journal Signifikan : Jurnal Ilmu Ekonomi EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Hasil Pengabdian Kepada Masyarakat Neraca Keuangan : Jurnal Ilmiah Akuntansi dan Keuangan JABE (Journal of Applied Business and Economic) Aptisi Transactions on Technopreneurship (ATT) Iqtishoduna: Jurnal Ekonomi Islam JUMAN Tools (Jurnal Manajemen Tools) Jurnal Ilmiah Manajemen Kesatuan Jurnal Ilmiah Akuntansi Kesatuan International Journal of Business Economics (IJBE) Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Economics and Digital Business Review Ilomata International Journal of Management International Journal of Business, Law, and Education Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Jurnal Fokus Manajemen Asian Journal of Management Analytics ARZUSIN: Jurnal Manajemen dan Pendidikan Dasar Jurnal Manajemen Dan Akuntansi Medan Journal of Management, Economic, and Accounting Journal Business Administration (JBA): Entrepreneurship and Creative Indutry Future Academia : The Journal of Multidisciplinary Research on Scientific and Advanced International Journal of Economics and Management Sciences International Journal of Economics, Business Management and Accounting Jurnal Akuntansi Jurnal Cendekia Ilmiah Jurnal Ekonomi, Manajemen, Akuntansi Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan
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Pleasure-Seeking Or Fear-Driven? A Conceptual Examination Of Hedonic Motivation And FOMO As Catalysts Of Impulsive Buying In E-Commerce Auliya Allendifa; Muhammad Dharma Tuah Putra Nasution; Fadli Fadli
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 3 (2026): Juli
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i3.11821

Abstract

Although impulsive buying in e-commerce has received considerable scholarly attention, the psychological mechanisms through which digitally engineered platform environments systematically erode consumer self-regulation remain undertheorized. This paper advances the Affective Urgency Model, a conceptual framework grounded in the Stimulus-Organism-Response paradigm, dual-process theory, prospect theory, approach-avoidance motivation theory, and self-determination theory. Through a critical narrative synthesis of Scopus and Web of Science literature, three theoretical contributions are made. First, hedonic motivation is reframed as an affective override mechanism that activates System 1 processing and suppresses deliberative evaluation, rendering consumers structurally vulnerable to spontaneous purchases. Second, commercially induced FOMO is reconceptualized as a threat response driven by loss aversion, wherein platform-deployed scarcity stimuli frame purchase inaction as loss and compress the decision window. Third, the construct of affective urgency is introduced to capture the compounded state arising from the co-activation of approach motivation and avoidance motivation, amplifying impulsive buying beyond the additive effects of either variable independently. The framework also incorporates the post-purchase paradox, wherein affective urgency-driven purchases produce cognitive dissonance, regret, and financial well-being deterioration despite their immediate hedonic appeal. Three formal propositions and a research agenda for empirical validation are advanced.
From Sustainability-Oriented Innovation to Circular Outcomes: Evidence from SMEs Doli Muhammad Ja’far Dalimunthe; Arif Qaedi Hutagalung; Dany Perdana Sitompul; Muhammad Dharma Tuah Putra Nasution
Ilomata International Journal of Management Vol. 7 No. 3 (2026): July 2026
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v7i3.2360

Abstract

Sustainability transitions in small and medium-sized enterprises (SMEs) depend on more than innovation intent — they require business models capable of translating that intent into product-level outcomes. This study tests an integrated model linking sustainability-oriented innovation (SOI), sustainable business model innovation (SBMI), barriers to the circular economy (B-CE), and sustainable product innovation performance (SPIP), with market performance (MP) as the downstream outcome. B-CE is positioned as both a suppressor of business model renewal and a moderator of the link between renewal and product-level output. Survey data from 280 Indonesian SMEs across sectors were analyzed using PLS-SEM. All eight hypotheses were supported (p < 0.001), with large effect sizes across the endogenous constructs (R² = 0.646–0.719). The study's principal contribution lies in empirically specifying SBMI as a necessary mediator between innovation orientation and product outcomes — a relationship prior literature had proposed conceptually but never tested within an integrated, SME-level model. B-CE operates in a dual capacity: as a direct suppressor of SBMI (β = −0.519) and as a moderator weakening the SBMI–SPIP relationship (β = −0.288), with the conditional slope falling from 0.717 under low-barrier conditions to 0.141 under high-barrier conditions. Structural relationships remained broadly consistent across sectors — manufacturing, service, and trading — and firm size, with only two of eighteen multigroup comparisons reaching significance. For managers and policymakers, cultivating sustainability orientation without reconfiguring value architecture is unlikely to yield measurable gains, and reducing circular economy barriers matters as much as direct innovation investment.