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All Journal POSITIF InfoTekJar : Jurnal Nasional Informatika dan Teknologi Jaringan SISFOTENIKA Technomedia Journal Aptisi Transactions on Management Aptisi Transactions on Technopreneurship (ATT) CCIT (Creative Communication and Innovative Technology) Journal ADI Journal on Recent Innovation (AJRI) Journal Cerita: Creative Education of Research in Information Technology and Artificial Informatics International Journal of Marine Engineering Innovation and Research ADI Bisnis Digital Interdisiplin (ABDI Jurnal) Journal of Applied Data Sciences IAIC Transactions on Sustainable Digital Innovation (ITSDI) International Journal of Engineering, Science and Information Technology International Journal of Cyber and IT Service Management (IJCITSM) Jurnal MENTARI: Manajemen, Pendidikan dan Teknologi Informasi Blockchain Frontier Technology (BFRONT) International Transactions on Artificial Intelligence (ITALIC) Journal of Computer Science and Technology Application
Marviola Hardini
Universitas Raharja
Religion Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Physics Social Sciences Transportation Other

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Journal : journal of computer science and technology application

 1 
Corporate Strategies to Improve Platform Economic Performance: The Role of Technology, Ethics, and Investment Management Leffia, Abigail; Anjani, Sheila Aulia; Hardini, Marviola; Sihotang, Sondang Visiana; Aini, Qurotul
CORISINTA Vol 1 No 1 (2024): February
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/corisinta.v1i1.14

Abstract

Amid the rapid growth of the platform economy, companies are feeling the pressure to adopt innovative technologies to improve their performance. Meanwhile, in an effort to achieve sustainable growth, ethical issues also arise that must be resolved. This research aims to investigate how the integration of technology and ethical principles can contribute to improving corporate performance in the platform economy environment. We explore how companies can overcome the dilemmas that arise when they adopt advanced technologies while also considering deep ethical aspects. This research methodology involves the SmartPLS approach to analyze the relationship between technological variables and ethical variables on company performance, involving 120 participants. It is hoped that the results of this research will provide valuable insight into how companies can optimize the use of technology while still adhering to strong ethical principles, with the aim of achieving superior performance in the competitive platform economy market. Thus, this research provides a significant contribution in understanding how companies can achieve sustainable excellence amidst changing economic dynamics.
Orchestrating Big Data and Artificial Intelligence for Adaptive Digital Business Strategy Marviola Hardini; Sheila Aulia Anjani; Sherli Triandari; Fhia Amelia; Marta Rodriguez
CORISINTA Vol 3 No 2 (2026): August
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/qx8e0j55

Abstract

The rapid acceleration of digital transformation has changed the way organizations formulate and implement business strategies, requiring firms to become more adaptive, data-driven, and responsive to dynamic market conditions. This study aims to examine how big data and artificial intelligence can be orchestrated as integrated strategic capabilities to support adaptive digital business strategy. Using a qualitative conceptual approach, this study applies a structured literature review and thematic synthesis to analyze previous studies related to big data capability, artificial intelligence capability, governance mechanisms, intelligent business insight, and strategic adaptability. The results show that big data functions as a strategic foundation by providing diverse information from customers, markets, operations, and digital platforms, while artificial intelligence acts as an intelligent decision engine that transforms data into predictions, recommendations, automation, and actionable business insights. The findings also indicate that governance and human decision-making are essential in ensuring that the use of big data and AI remains reliable, transparent, accountable, secure, and aligned with organizational objectives. This study concludes that adaptive digital business strategy emerges from the continuous orchestration of data resources, AI systems, governance structures, human judgment, and strategic execution. The proposed framework contributes to digital business literature by explaining how AI-driven big data orchestration can improve decision quality, agility, competitiveness, innovation, operational efficiency, and sustainable digital value creation. In addition, the discussion is expanded to include cybersecurity, data privacy, secure data processing, and AI risk management as critical enablers of large-scale data-driven business systems.
Co-Authors Abbas, Maulana Aditya Mardiansyah Agarwal, Vertika Alfri Adiwijaya Ali Djamhuri Amitkumar Dudhat Andriyansah . Ani Wulandari Anjani, Sheila Aulia Ankur Singh Apriliasari, Dwi Ariya Panndhitthana Candra Arko Djajadi Astuti, Eka Dian Bist, Ankur Singh Chandra Abianto Chen, Shih Chih Cristiano Gatot Wagner Dedeh Supriyanti Desy Apriani Dewi Immaniar Dwi Julianingsih Farail, Maulana Faqih Faturahman, Adam Fhia Amelia Fitra Putri Oganda Fitriani, Anandha Green, Thomas Harahap, Eka Purnama Hetilaniar Hetilaniar Hikam, Ihsan Nuril Hiroshi Kenta Husni Teja Sukmana Ignatius Joko Dewanto, Ignatius Joko Ihsan Nuril Hikam Ikhsan, Ramiro Santiago Ilham, Muhammad Ghifari Julianingsih, Dwi Juliastuti, Dyah Kareem, Yasir Mustafa Karts, Kawl W Leffia, Abigail Lena Magdalena Lic, Yung-Ming Lusyani Sunarya Marta Rodriguez Maulana Arif Komara Maulana, Sabda Megha Upreti Mertayasa, I Komang Mey Anggraeni Mochamad Heru Riza Chakim Muhamad Yusup Muhammad Rehan Anwar Nanda Septiani Nasrul Hidayat Natalia, Elisa Ananda Ninda Lutfiani Novalita Savitri, Agnes Nuke Puji Lestari Santoso Nur Azizah NURAENI, RANI Nurasiah Nurasiah Nurhaeni, Tuti Pandey, Chitra Parker, Jonathan Po Abas Sunarya Pujiati, Tri Qurotul Aini Rafika, Ageng Setiani Rawat, Buphest Rissa Rahmania Santoso, Nuke Puji Lestari Semaria Eva Elita Girsang Setiawaty, Elika Sheila Aulia Anjani Sherli Triandari Sihotang, Sondang Visiana Siti Nurindah Sari Souza Nurafrianto Windiartono Putra Sudaryono Sudaryono Sunarjo, Richard Andre Suryari Purnama Syauqi Naufal, Romzi Tarisya Ramadhan Tuti Nurhaeni Untung Rahardja Upreti, Megha Vaher, Kristina Widjaya, Irene Apriani Widya Febriani Yao, Goh Yusuf Tojiri