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All Journal Jurnal Ekonomi : Journal of Economic JDM (Jurnal Dinamika Manajemen) TEKMAPRO Journal of Industrial Engineering and Management Jurnal Minds: Manajemen Ide dan Inspirasi Jurnal Manajemen Atma Jaya Jurnal Ilmiah Manajemen dan Bisnis (JIMB) Journal of Management and Business Review Al Tijarah Jurnal Riset Ekonomi dan Bisnis J-MKLI (Jurnal Manajemen dan Kearifan Lokal Indonesia) Prosiding Seminar Nasional Pakar Indonesian Journal of Community Services Business, Economics and Entrepreneurship Budimas : Jurnal Pengabdian Masyarakat Jurnal Manajemen Bisnis Jurnal Ilmiah Wahana Pendidikan Devotion: Journal of Research and Community Service Jurnal Pengabdian Masyarakat Madani Telaah Bisnis Jurnal Manajemen Journal of Social Research Jurnal Ekonomi Trisakti Business and Entrepreneurial Review Jurnal Manajemen dan Pemasaran Jasa Media Ekonomi Media Riset Bisnis & Manajemen El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Asian Journal of Social and Humanities Journal of Ekonomics, Finance, and Management Studies
Luki Adiati Pratomo
Universitas Trisakti
Religion Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Antecedents of purchase intention in the use of online travel agents Muhamad Yusup Alwi; Luki Adiati Pratomo
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 6 No. 11 (2025): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v6i11.9614

Abstract

The purpose of this study is to analyze whether there is a positive impact of information credibility, information quality, reviewer expertise, information quantity, product rating on the adoption of e-wom information, analyze whether there is a positive impact of e-wom information adoption on purchase intention, information from e-wom on attitude, information from e-wom on subjective norms, attitude on purchase intention, subjective norms on purchase intention. This research involves the use of the structural analysis method Equation Modeling (SEM) as a statistical tool to process research data, while data processing uses software tools, namely SPSS 21 and AMOS 23. The sampling technique used is purposive sampling. The expected results in this study can be concluded that there is a positive influence of information credibility on information adoption, information quality on information adoption, reviewer expertise on information adoption, information quantity on information adoption, product rating on information adoption, information adoption on purchase intention, information adoption on attitude, information adoption on subjective norms.
The Role of Social Media Influencers in Increasing Tourists’ Visit Intention in Indonesian Marine National Park Pratomo, Luki Adiati; Rahayu, Fatik; Siregar, Raymond; Rahayu, Dwi Hartini; Risde, Kahti Ramadhia; Lisanti, Prameshwari Dinda
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 10 No 2 (2023): December
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v10i2.41201

Abstract

This study aims to determine the role of influencers in encouraging tourists' desire to visit the Indonesian Marine National Park. This research will measure the influencer's source characteristics and subjective norms influencing attitudes toward marketing communication and risk perception. Finally, it will investigate the effect of risk perception on tourists' visit intention. 190 respondents of consumers familiar with tourism influencers serve as the data for the analysis of covariant-based SEM. This research finds that source characteristics and subjective norms positively influence attitudes toward marketing communication. Attitude toward marketing communication does not affect the perceived risk of consumers. Otherwise, the perceived threat does not affect consumer visit intention. Implications and further research are provided.
Online Brand Experience: Drivers and Consequences Pratomo, Luki Adiati; Magetsari, Ovy Noviati Nuraini
JDM (Jurnal Dinamika Manajemen) Vol 9, No 2 (2018): September 2018
Publisher : Department of Management, Faculty of Economics and Business, Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v9i2.15192

Abstract

The purpose of this study is to determine the influence of brand involvement, customer-brand engagement, online brand experience to brand satisfaction and brand loyalty of mobile banking applications users in BCA, Bank Mandiri, BRI, and BNI as the big four most valuable brands in Indonesia. This study used primary data sources obtained directly by distributing questionnaires to 260 respondents. The sampling method used is non-probability sampling with purposive sampling technique, and the criteria of respondents used in this study are consumers who own and use mobile banking applications at least once a month. The research method used is SEM, analysis of data quality using a validity test and reliability test. The findings of this study are Brand Involvement has a positive effect toward Customer Brand Engagement, Customer Brand Engagement has a positive effect toward Online Brand Experience, Online Brand Experience has a positive effect toward Brand Satisfaction and Brand Loyalty. Brand Satisfaction has a positive effect toward Brand Loyalty. 
Optimization of relational capital and the strength of SMEs network collaboration to improve its performance: Evidence from Indonesia Saputra, Murry Harmawan; Pratomo, Luki Adiati
Jurnal Manajemen dan Pemasaran Jasa Vol. 16 No. 1 (2023): Maret
Publisher : Lembaga Penerbit Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jmpj.v16i1.16527

Abstract

This study aims to develop a conceptual model framework that elucidates strategies for enhancing the performance of SMEs using a network theory approach. The novelty lies in developing a conceptual model that proposes the strength of SMEs network collaboration as an intervening variable, addressing the gap in the literature regarding the impact of relational capital on its performance. The study involves 238 SMEs in six regencies in Central Java and the Special Region of Yogyakarta, Indonesia. The majority of the proposed hypotheses are supported, indicating that relational capital, quality of value co-creation, voluntary knowledge sharing, and the strength of network collaboration significantly improve SMEs performance. The results validate the logical connection between the variables and clarify the reference theories. Additionally, the conceptual model is suitable for capturing business phenomena in the field, making it a valuable reference for SME development in Indonesia and other emerging market countries.
Stepping Towards Sustainable Leadership: Analysis of Leadership Practices In The Mining Industry In Supporting The Achievement of Sustainable Development Goals Wijaya, Sumadi; Pratomo, Luki Adiati
Asian Journal of Social and Humanities Vol. 2 No. 5 (2024): Asian Journal of Social and Humanities
Publisher : Pelopor Publikasi Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59888/ajosh.v2i5.246

Abstract

This research aims to fill the research gap by analyzing sustainable leadership practices in the mining industry, expanding the understanding from previous sustainable leadership literature. The focus is to provide a deep understanding of the role of sustainable leadership in supporting the Sustainable Development Goals (SDGs). Qualitative methods are employed to comprehend social phenomena through the collection and analysis of descriptive and non-numeric data. The study explores "Sustainable Leadership Practices at PT ABC and PT XYZ in Supporting the Achievement of Sustainable Development Goals." The findings indicate that PT ABC and PT XYZ implement sustainable leadership practices, including commitments to social, economic, and environmental aspects. However, they face challenges such as resource constraints and organizational cultural changes. Leaders in both companies play a crucial role in communicating the importance of sustainability and leading change. Managerial implications involve developing internal policies that strengthen sustainable leadership practices and enhancing employee awareness. Management needs to address financial and cultural challenges while ensuring compliance with regulations. Investor implications include a deeper understanding of the company's commitment to social, economic, and environmental aspects as an evaluation factor for long-term sustainability.
Pengaruh Halal Brand Image Terhadap Purchase Intention Dalam Industri Restoran Waralaba di Indonesia Nurkhoirunnisa, Alya; Pratomo, Luki Adiati; Annabelle, Katherine; Alauna, Farsea Zariva
Jurnal Ilmiah Wahana Pendidikan Vol 10 No 17 (2024): Jurnal Ilmiah Wahana Pendidikan 
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.13852177

Abstract

Restoran waralaba seperti McDonald's, KFC, dan A&W di Indonesia memiliki peran yang jauh lebih besar daripada sekadar mencari keuntungan. Mereka juga berfungsi sebagai agen positif dalam memperkenalkan nilai-nilai kehalalan dan menjaga motivasi umat Islam untuk mendukung produk halal. Tindakan yang dilakukan McDonald's, KFC, dan A&W mencerminkan betapa pentingnya peran restoran waralaba dalam membantu penyebaran informasi mengenai produk halal. Restoran waralaba tersebut tidak hanya memenuhi kebutuhan konsumen, tetapi juga dapat mempromosikan altruism positif di kalangan masyarakat Muslim. Dengan demikian, restoran waralaba tersebut berperan sebagai entitas yang tidak hanya berfokus pada keuntungan, tetapi juga memainkan peran sosial dari seorang Muslim di Indonesia untuk selalu mengonsumsi produk makanan yang berlogo halal
5 SUPER PRIORITY DESTINATIONS INTENTION THROUGH INFLUENCER Zerlinda, Almira; Pratomo, Luki Adiati
Jurnal Ekonomi Trisakti Vol. 3 No. 2 (2023): Oktober
Publisher : Lembaga Penerbit Fakultas EKonomi dan Bisnis 

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jet.v3i2.16950

Abstract

Penelitian ini untuk mengkaji peranan penting influencer media sosial dalam mempromosikan Lima Destinasi Super Prioritas Bali Baru. Penelitian ini menggunakan penelitian pengujian hipotesis yang dilakukan di Indonesia. Data diperoleh dengan menyebarkan kuesioner kepada responden yang mengikuti satu atau lebih influencer media sosial yang gemar berwisata di platform media sosial seperti Instagram, TikTok, dan YouTube dalam enam bulan terakhir. Pengambilan sampel dilakukan dengan menggunakan purposive sampling sebanyak 218 responden. Data diuji dengan menggunakan Structural Equation Modeling (SEM). Hasil penelitian ini menemukan bahwa keterikatan pada influencer memiliki pengaruh positif terhadap loyalitas pada influencer yang akan berdampak pada niat untuk mengunjungi destinasi wisata. Oleh karena itu, pengelola destinasi wisata dan pemerintah disarankan untuk menggunakan influencer media sosial sebagai alat pemasaran mereka.
ANALYSIS OF THE INFLUENCE OF CONSUMER PURCHASE INTENTIONS ON GREEN PRODUCT PURCHASE Ferdiansyah, Yoga; Pratomo, Luki Adiati
Jurnal Ekonomi Trisakti Vol. 3 No. 2 (2023): Oktober
Publisher : Lembaga Penerbit Fakultas EKonomi dan Bisnis 

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jet.v3i2.17410

Abstract

Dalam beberapa waktu terakhir, terjadi peningkatan jumlah produk ramah lingkungan yang beredar di Indonesia. Perusahaan-perusahaan yang menyediakan produk semacam itu melihat adanya peluang untuk memperoleh pangsa pasar di Indonesia. Tujuan dari penelitian ini adalah untuk menganalisis pengaruh niat pembelian konsumen terhadap produk ramah lingkungan. Metode penelitian yang digunakan adalah penelitian kuantitatif dengan melibatkan 144 responden sebagai sampel penelitian yang dipilih melalui metode purposive sampling. Hasil analisis data menunjukkan bahwa pemasaran melalui media sosial berpengaruh positif terhadap sikap konsumen (Attitude) dan norma subjektif (Subjective Norms). Selain itu, sikap konsumen (Attitude) juga berpengaruh positif terhadap niat pembelian produk ramah lingkungan (Intention to Buy green product), begitu pula dengan norma subjektif (Subjective Norms) yang berpengaruh positif terhadap niat pembelian produk ramah lingkungan (Intention to Buy green product).
FACTORS AFFECTING LUXURY CONSUMERS ON WEBROOMING INTENTION Intan Fauzi, Fadilah; Luki Adiati Pratomo
Jurnal Ekonomi Trisakti Vol. 3 No. 2 (2023): Oktober
Publisher : Lembaga Penerbit Fakultas EKonomi dan Bisnis 

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jet.v3i2.17624

Abstract

The purpose of this study was to analyze the influence of perceived online search usefulness, perceived online search ease, need for touch, self-help staff, and socialization about webrooming intentions. This research uses quantitative method with Amos tool. Data collected by questionnaire technique. Respondents in this study were 251 people. The criteria for luxury goods are bags, shoes, and various products under the Kate Spade, Michael Kors and Coach brands. Five hypotheses were formulated and tested. The results showed that the perceived benefits of online search, perceived ease of online search, and self-help staff did not have a positive influence on webrooming intentions. Need for touch, and socialization have a positive influence on webrooming intentions. Thus, the company must improve information about luxury products available online is expected to be more attractive.
HALAL-LABELED FOOD SHOPPING BEHAVIOR: THE ROLE OF IMAGE, TRUST, AND SATISFACTION WITH ATTITUDE Ridwan, Muhammad; Luki Adiati Pratomo
Jurnal Ekonomi Trisakti Vol. 3 No. 2 (2023): Oktober
Publisher : Lembaga Penerbit Fakultas EKonomi dan Bisnis 

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jet.v3i2.18126

Abstract

This research aims to examine the shopping behavior of halal-labeled food and the role of several factors in shaping consumer attitudes. Indonesia is a country with the largest Muslim population in the world, leading to high consumption of halal products. The demand for halal food continues to rise in the global market, with the halal food industry expected to reach trillions of dollars by 2027. Brand image, trust, and satisfaction are believed to influence consumer attitudes in purchasing halal-labeled food. This study employs a quantitative approach with a survey method and a questionnaire as the data collection instrument. Respondents are asked to assess variables related to shopping behavior of halal-labeled food using a Likert scale. The research findings conclude that brand image, trust, and satisfaction positively influence consumer attitudes in buying halal-labeled food. Therefore, companies need to enhance brand image, strengthen trust, and ensure customer satisfaction to improve consumer attitudes towards halal-labeled food. By optimizing these factors, consumers are expected to be more inclined to purchase and consume halal food products, thereby supporting the growth of the halal food industry in Indonesia. The managerial implications of this research suggest that companies should reinforce their brand image, enhance consumer trust, and ensure customer satisfaction to cultivate positive attitudes towards halal-labeled food products
Co-Authors Adrian Nugroho Alauna, Farsea Zariva Almira Zerlinda Alwi, Muhamad Yusup Andina Seliani Annabelle, Katherine Asih, Rayi Retno Dwi astarini, dyah Ayu Ekasari Ayu Ekasari Bangun, Cicilia Cicilia Bangun CINDY CINDY Damayanti, Sisca Darra Pradita Hidayat Derita, Anastasia Mariana Dian Elvira Dika Septariana Dyah Astarini Evi Vileta Lanasier Fadilah Intan Fauzi Farasky, Agung Fatik Rahayu Fatik Rahayu Ferdiansyah, Yoga Firdayeti Ghaffari, Andi Zhafran Giri Prahasta Giri Prahasta, Giri Gunawan Gunawan Handayani, Khoriro Hermansyah, Cyril Maximus Hidayat, Darra Pradita Ibrahim, Harsha Danya Ina Oktaviana Matusin, Ina Oktaviana Indra Wicaksono Sugianto Intan Fauzi, Fadilah Jasmine Karina Khairunnisa Lisanti, Prameshwari Dinda Magetsari, Ovy Noviati Nuraini Marchsela Putri, Diva Maretta, Widy Ariesty Marisa Fitria Andika Mayasari Mayasari, Mayasari Muhamad Yusup Alwi Muhamad Yusup Alwi Muhammad Kevin Humala Sakti Siregar Muhammad Ridwan Muhammad Ridwan Mulia, Muhammad Rizqi Murry Harmawan Saputra Murry Harmawan Saputra Murzid, Mikail Muhammad Haikal Nadila Dewi Nurkhoirunnisa, Alya Ovy Noviati Nuraini Magetsari Pratiwi, Eka Nur Ramba, Zelia Joanna Aurelia Raymond Siregar Restu Diannissa Risde, Kahti Ramadhia Santoso, Kenneth Seliani, Andina Septariana, Dika Shalsabilla, De'sya Shania Vebiola Manihuruk Sisca Damayanti Sisca Damayanti Soliana, Dilla Septeba Sri Vandayuli Riorini Subastian, Jon Bryan Sugijono, Vincentius Malvin Tanuwijaya, Justine - Ulfi Naria Rahmawati Wahyuni Rusliyana Sari Wanggi Citra Ameliana Wardah Islami Widya Iswara Wijaya, Sumadi Yoga Ferdiansyah Yulisphaputri, Fatimah Zerlinda, Almira