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All Journal Jurnal Ekonomi dan Pendidikan Jurnal Ilmu Manajemen Jurnal Pendidikan Akuntansi Indonesia Jurnal Pendidikan Akuntansi (JPAK) Al-Jabar : Jurnal Pendidikan Matematika Jurnal Obsesi: Jurnal Pendidikan Anak Usia Dini REiD (Research and Evaluation in Education) Assets: Jurnal Akuntansi dan Pendidikan KACANEGARA Jurnal Pengabdian pada Masyarakat PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Jurnal Media Informatika Jurnal Ilmu Manajemen RELEVAN : Jurnal Riset Akuntansi Journal of Office Administration : Education and Practice Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri Jurnal Al Burhan Jurnal Nusantara Berbakti Jurnal Manajemen Kreatif dan Inovasi Journal of Islamic Economics and Finance Jurnal Manajemen Bisnis Era Digital Jurnal Edukasi Ekonomi Kajian Ekonomi dan Akuntansi Terapan Jurnal Inovasi Ekonomi Syariah dan Akuntansi UPGRADE: Jurnal Pendidikan Teknologi Informasi Jurnal Kemitraan Masyarakat Jurnal Riset dan Penalaran Mahasiswa
Arief Nurrahman
Universitas Negeri Yogyakarta
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Public Health Social Sciences Other

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Gen Z’s Interest in Buying Le Minerale Products: Seen From The Influence of Social Media Advertising, Word of Mouth And Brand Image As Intervening Variables Marlita Wulansari; Bartolomius Dias; Arief Nurrahman
JURNAL ILMU MANAJEMEN Vol. 22 No. 1 (2025): JUNE 2025
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/jim.v22i1.86010

Abstract

Le Minerale is one of the bottled water brands that is in great demand by the public. This means that the product must continue to innovate to maintain its position as the top brand of drinking water in Indonesia. This study aims to analyze the influence of social media advertising and word of mouth on consumer buying interest with brand image as an intervening variable. This study used a quantitative method through a questionnaire to 115 respondents who were Gen Z. The data analysis technique used was PLS SEM analysis to examine the inter-variables of the study. The results of the study show that social media advertising and word of mouth have a positive effect on brand image, which in turn affects consumer purchase interest in Le Minerale products. These findings underline the importance of being the brand's mind through social media advertising and socializing with the public about Le Minerale products to attract their buying interest.  
Pengembangan Instrumen Penilaian Keterampilan Mahasiswa Di Abad 21 Widyaningrum, Afifah; Syahputra, Muhammad Afif; Nurrahman, Arief
Jurnal Riset dan Penalaran Mahasiswa Vol 2, No 2 (2025): Juni 2025
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Perkembangan teknologi dan globalisasi telah mengubah lanskap dunia kerja dan kehidupan sosial, menjadikan keterampilan abad 21 sebagai kunci kesuksesan bagi individu di era modern. Penelitian ini bertujuan untuk mengembangkan instrumen penilaian keterampilan mahasiswa yang valid dan reliabel sesuai dengan tuntutan zaman di abad 21. Proses pengembangan instrumen menggunakan metode Research and Development (RD). Data diperoleh melalui uji coba pada sampel 51 mahasiswa dengan purposive random sampling. Hasil analisis menunjukkan bahwa instrumen yang dikembangkan terbentuk tujuh faktor yang dinyatakan valid secara isi berdasarkan hasil expert judegement 3 ahli dengan rentang nilai Aiken V 0.75-0.92. Penelitian ini memberikan kontribusi penting bagi pengembangan alat ukur yang dapat membantu pendidik mengevaluasi dan mengembangkan keterampilan abad 21 pada mahasiswa secara efektif.
Gen Z’s Interest in Buying Le Minerale Products: Seen From The Influence of Social Media Advertising, Word of Mouth And Brand Image As Intervening Variables Marlita Wulansari; Bartolomius Dias; Arief Nurrahman
JURNAL ILMU MANAJEMEN Vol. 22 No. 1 (2025): JUNE 2025
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/jim.v22i1.86010

Abstract

Le Minerale is one of the bottled water brands that is in great demand by the public. This means that the product must continue to innovate to maintain its position as the top brand of drinking water in Indonesia. This study aims to analyze the influence of social media advertising and word of mouth on consumer buying interest with brand image as an intervening variable. This study used a quantitative method through a questionnaire to 115 respondents who were Gen Z. The data analysis technique used was PLS SEM analysis to examine the inter-variables of the study. The results of the study show that social media advertising and word of mouth have a positive effect on brand image, which in turn affects consumer purchase interest in Le Minerale products. These findings underline the importance of being the brand's mind through social media advertising and socializing with the public about Le Minerale products to attract their buying interest.  
Rasch model item response theory (IRT) to analyze the quality of mathematics final semester exam test on system of linear equations in two variables (SLETV) Rizbudiani, Adilla Desy; Jaedun, Amat; Rahim, Abdul; Nurrahman, Arief
Al-Jabar: Jurnal Pendidikan Matematika Vol 12 No 2 (2021): Al-Jabar: Jurnal Pendidikan Matematika
Publisher : Universitas Islam Raden Intan Lampung, INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24042/ajpm.v12i2.9939

Abstract

A high-quality test has a balanced level of difficulty and can be completed by the respondent with their level of abilities. This study analyzed the test instrument used to measure students' mathematics abilities in the semester final exam on System of Linear Equations in Two-Variables. The purposive sampling technique was applied to select the respondent students (N=195). The test items were twenty multiple-choice questions. The researchers performed the data analysis using Rasch model Item Response Theory (IRT) approach with the QUEST program. The analysis revealed that the twenty items’ validity matched the Rasch model with a range of INFIT MNSQ values between 0.89 – 1.17. Items on the final semester exam can be used based on the estimated OUTFIT t-value less than equal to 2.00. The OUTFIT t analysis obtained nineteen qualified items and one unqualified item. 
PENGARUH PENGETAHUAN PERPAJAKAN, PEMANFAATAN TEKNOLOGI INFORMASI, SANKSI PAJAK, DAN TINGKAT PENDIDIKAN TERHADAP KEPATUHAN WAJIB PAJAK Nugraha, R. Andro Zylio; Nurrahman, Arief; Saputri, Agatha; Achmadi, Caesar Rosyad
Relevan : Jurnal Riset Akuntansi Vol. 4 No. 2 (2024): Mei
Publisher : FEB-UP Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/relevan.v4i2.6667

Abstract

Micro, Small, and Medium Enterprises (MSMEs) are very important pillars in the economy in Indonesia. MSMEs play a very important role in Tax revenue which is the main source of state revenue which has a very large and reliable role for the development of the country, especially in Indonesia. This study uses a quantitative research approach and aims to estimate and test the effect of taxation knowledge, information technology utilisation, tax penalties, and education level on MSME taxpayer compliance in the Special Region of Yogyakarta. Respondents in this study are MSME owners in the Special Region of Yogyakarta (DIY) whose businesses are still actively operating until the research time. The majority of respondents in this study are business actors in the food and beverage sector. The number of questionnaires collected was 183. The sampling technique used in this study was purposive sampling. Data analysis in this study was carried out quantitatively, using smartpls management tools which represented the results and research hypotheses. Based on the test results and discussion carried out, conclusions can be drawn, namely: knowledge of tax regulations (X1), utilisation of information technology (X2), implementation of tax sanctions (X3) and level of education (X4) have an influence on the compliance of MSME taxpayers in the Special Region of Yogyakarta
APAKAH APLIKASI GAMES KAHOOT DAPAT DIGUNAKAN SEBAGAI MEDIA ASSESSMENT FOR LEARNING? Cahyani, Meita Dwi; Nurrahman, Arief; Hendrantya, Eka Adi; Owen, Meutia Sulistyowati
Jurnal Edukasi Ekonomi Vol 8, No 1 (2024): Februari 2024
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jee.v8i1.77391

Abstract

The concept of assessment for learning is usually used to provide feedback, monitor progress, and determine students' future learning progress. The Kahoot games application is an online-based test platform that can be used as an assessment medium for learning. This research aims to evaluate the use of the Kahoot games application as an assessment medium for learning. This research is descriptive quantitative research. Purposive sampling technique was used to take a sample of 93 students. An evaluation questionnaire consisting of product quality instruments, usability instruments and effectiveness instruments was used to collect data. The instrument was tested for content validity through expert judgment using the Aiken V formula. Construct validity testing using Exploratory Factor Analysis (EFA) was also carried out to see the validity of the questionnaire instrument. The instrument reliability test was carried out by looking at the value of Cronbach Alpha. The results of the analysis show that the evaluation questionnaire instrument meets this validity with a value of 0.81-1.00. The construct validity results show the KMO and Bartlett test value is 0.675 and the reliability value is 0.857, which means the instrument is valid and reliable. The evaluation results show that the product quality of the Kahoot games application is stated at 85.36%, which means very good, the application usability level is stated at 87.73%, which means very good, and the application effectiveness level is stated at 90.53%, which means very good. With these excellent evaluation results, it can be concluded that the Kahoot games application can be used as an assessment medium for learning for students.
Literasi Proyek Profil Pelajar Pancasila dalam Implementasi Kurikulum Merdeka pada Lembaga TK Setiawan, Rizky Bintang; Sholeh, Maimun; Nurrahman, Arief; Nurfatmawati, Lisa
Jurnal Obsesi : Jurnal Pendidikan Anak Usia Dini Vol. 7 No. 6 (2023)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/obsesi.v7i6.5435

Abstract

Permasalahan yang muncul pada proses implementasi Kurikulum merdeka yaitu membutuhkan kolaborasi dari para pendidik, kesulitan dalam penilaian dokumentasi, dan belum terbukanya pada perubahan kurikulum dari kurikulum 2013 menjadi kurikulum merdeka. Tujuan dari penelitian ini mendeskripsikan implementasi kurikulum merdeka di lembaga Taman Kanak-Kanak (TK) melalui literasi proyek Profil Pelajar Pancasila. Penelitian ini menggunakan metode deskriptif kuantitatif melalui hasil angket dan diperkuat secara kualitatif melalui hasil observasi, wawancara, dan dokumentasi. Pengumpulan data dilakukan dengan melibatkan 89 guru dan 3 kepala lembaga TK di Kota Yogyakarta yang diambil menggunakan metode purposive sampling. Metode kualitatif menggunakan model dari Miles dan Huberman yang berupa pengumpulan data, reduksi data, penyajian data, uraian, dan penarikan kesimpulan. Instrumen penelitian yang dikembangkan telah memenuhi validitas ahli. Hasil penelitian menunjukkan bahwa implementasi kurikulum merdeka melalui literasi proyek profil pelajar pancasila di lembaga TK dapat dikatakan cukup berhasil. Dengan demikian implementasi kurikulum merdeka ini dapat terus dilakukan oleh lembaga TK dengan penyesuaian pada karakteristik lembaga.
Developing student social attitude self-assessment instruments: A study in vocational high school Nurrahman, Arief; Sukirno, Sukirno; Pratiwi, Dwi Setyo; Iskandar, Joni; Rahim, Abdul; Rahmaini, Indah Sari
REID (Research and Evaluation in Education) Vol. 8 No. 1 (2022)
Publisher : Graduate School of Universitas Negeri Yogyakarta & Himpunan Evaluasi Pendidikan Indonesia (HEPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/reid.v8i1.45100

Abstract

This study aims to develop a self-assessment instrument in the affective domain of students' social attitudes, which was modified by the case of the instrument item. The measurement results can be used as a recommendation for the self-assessment of students' social attitudes at school. The sampling technique used is cluster random sampling. The instrument was content validated by five experts using Aiken, and construct validation using Exploratory Factor Analysis (EFA) and Confirmatory Factor Analysis (CFA), while the reliability estimation used Cronbach's Alpha coefficient. The results showed that there were seven instrument factors to assess the affective domain of students' social attitudes, namely honest, disciplined, polite, caring, responsible, responsive, and proactive. Content validity using the Aiken index shows 28 valid items. The construct validity of the instrument was carried out using EFA with a KMO value of 0.618, which means it has met the requirements. The fit model based on the CFA results shows the Chi-square value <2df = 258.02<2x341, p-value = 0.416>0.05, RMSEA = 0.0197<0.08, CFI = 0.91, GFI = 0.86, AGFI = 0.88.  In item estimation, the factor loading value is > 0.3, which means the items in the instrument are valid. The estimated reliability of the instrument shows the Cronbach Alpha coefficient value of 0.895, which means that all developed instruments are reliable. Valid and reliable instruments are very important to get good information about the affective assessment of students' social attitudes.
Pengaruh Respectful leadership terhadap Intention to stay dengan mediasi Supportive supervisor relations Pada Pekerja Coffee Shop di Sleman Muhammad Harfiansyah Makarim; Caesar Rosyad Achmadi; Arief Nurrahman; Agatha Saputri; R. Andro Zylio Nugraha
Jurnal Media Informatika Vol. 7 No. 3 (2026): Edisi Mei - Juni
Publisher : Lembaga Dongan Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55338/jumin.v7i3.8198

Abstract

Pertumbuhan pesat industri food and beverage (F&B), khususnya coffee shop di Kabupaten Sleman, Yogyakarta, menciptakan persaingan kerja yang ketat dan menuntut strategi pengelolaan sumber daya manusia yang efektif untuk mempertahankan karyawan. Salah satu faktor penting dalam konteks ini adalah praktik kepemimpinan yang menghargai serta kualitas hubungan antara atasan dan bawahan. Penelitian ini bertujuan untuk menguji peran respectful leadership terhadap intention to stay dengan mediasi supportive supervisor relations pada pekerja coffee shop di Sleman. Penelitian menggunakan pendekatan kuantitatif dengan desain survei. Data dikumpulkan dari karyawan coffee shop melalui kuesioner terstruktur dan dianalisis menggunakan Structural Equation Modeling–Partial Least Squares (SEM-PLS) dengan bantuan perangkat lunak SmartPLS. Hasil analisis menunjukkan bahwa respectful leadership berpengaruh positif dan signifikan terhadap intention to stay (β = 0,482), serta terhadap supportive supervisor relations (β = 0,037). Selain itu, supportive supervisor relations juga berpengaruh positif terhadap intention to stay (β = 0,442) dan terbukti memediasi hubungan antara respectful leadership dan intention to stay secara signifikan. Temuan ini mengindikasikan bahwa kepemimpinan yang menghargai dan hubungan supervisor yang suportif berperan penting dalam meningkatkan retensi karyawan. Penelitian ini memberikan implikasi praktis bagi pengelola coffee shop dan pelaku usaha F&B dalam merancang strategi kepemimpinan dan pengelolaan tenaga kerja yang berkelanjutan.
Pelatihan digital marketing dan pengelolaan keuangan UMKM Kelurahan Genjahan, Ponjong, Gunungkidul Caesar Rosyad Achmadi; Muhammad Harfiansyah Makarim; Agatha Saputri; R. Andro Zylio Nugraha; Arief Nurrahman
KACANEGARA Jurnal Pengabdian pada Masyarakat Vol 9, No 1 (2026): February
Publisher : Institut Teknologi Dirgantara Adisutjipto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28989/kacanegara.v9i1.3078

Abstract

Kegiatan pengabdian ini bertujuan untuk meningkatkan kapasitas pelaku UMKM di Kelurahan Genjahan, Kecamatan Ponjong, Gunungkidul, dalam hal pemasaran digital dan pengelolaan keuangan sederhana. Metode yang digunakan adalah Participatory Learning and Action (PLA) dengan tahapan perencanaan, implementasi, dan evaluasi. Kegiatan dimulai dari observasi lapangan untuk mengidentifikasi permasalahan mitra, dilanjutkan dengan pelatihan yang mencakup strategi digital marketing berbasis media sosial serta pencatatan keuangan manual dan digital menggunakan Microsoft Excel. Evaluasi menunjukkan bahwa peserta mengalami peningkatan pengetahuan dan keterampilan dalam kedua aspek tersebut, dengan mayoritas menyatakan sangat setuju bahwa pelatihan bermanfaat dan mudah dipahami. Hasil ini menunjukkan bahwa pendekatan partisipatif efektif dalam meningkatkan literasi digital dan finansial UMKM di wilayah tersebut. Kegiatan ini diharapkan menjadi model intervensi berkelanjutan dalam mendorong keberlanjutan dan daya saing UMKM lokal.
Co-Authors Abdul Rahim Abdul Rahim Adilla Desy Rizbudiani Affriliani, Hilda Evan Agatha Saputri Amat Jaedun Ani Widayati Anisa Rahmawari Annisa Kusumawati Annisa Salsabila Puspita Arif Rahman Hakim Arif Rahman Hakim Bartolomius Dias Caesar Rosyad Achmadi Caesar Rosyad Achmadi Cahyani, Meita Dwi Deviyanti, Winda Dwi Dian Juliani Eka Ary Wibawa Endra Murti Sagoro Febriana, Annisa Nur Harfiansyah Makarim, Muhammad Hendrantya, Eka Adi Hendri Wibowo Jihan Rahayuningsih Joko Pamungkas Joni Iskandar, Joni Lisa Nurfatmawati Listya Sya’bani M. Hafiansyah Makarim Maimun Sholeh Mardiana R Marlita Wulansari Marsha Aulia Azahra Maulana, Muchamad Ziddan Meinarsih Meinarsih Meita Dwi Cahyani Meyliana Chandra Moia Pravayangastha Muhammad Harfiansyah Makarim Nihayatu Rohmah Nurfatmawati, Lisa Owen, Meutia Sulistyowati Pramita, Anggun Widya Pratiwi, Dwi Setyo Putri, Brillianti Almalika Kartika R. Andro Zylio Nugraha Rizbudiani, Adilla Desy Rizky Bintang Setiawan Rizqi Ilyasa Aghni Rosyad Achmadi, Caesar Sukirno Sukirno Sukirno Sukirno Syahputra, Muhammad Afif Tintin Wulandari Vera Astuti, Vera Widyaningrum, Afifah