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All Journal JELLT (Journal of English Language and Language Teaching) SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan JURNAL PENDIDIKAN TAMBUSAI Journal on Education Jurnal Teknologi Terpadu eCo-Buss Jurnal Abdi Insani BERNAS: Jurnal Pengabdian Kepada Masyarakat Jurnal Scientia Community Empowerment Jurnal Ekonomi Bisnis Dan Industri (EBI) Jurnal Digit : Digital of Information Technology Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) ADI Pengabdian kepada Masyarakat Jurnal (ADIMAS Jurnal) International Journal of Community Service Jurnal Pengabdian Kepada Masyarakat J-MIND (Jurnal Manajemen Indonesia) KREATIF: Jurnal Pengabdian Masyarakat Nusantara Jurnal Manajemen Sistem Informasi Central Publisher Jurnal REKOMEN (Riset Ekonomi Manajemen) DFAME Digital Financial Accounting Management Economics Journal Jurnal Manajemen dan Pemasaran Digital Jurnal Akuntansi, Manajemen, dan Perencanaan Kebijakan Journal of Literature Language and Academic Studies (J-LLANS) JSCS ADIMA Blockchain Frontier Technology (BFRONT) Jurnal Ilmiah Manajemen dan Akuntansi Jurnal Witana Asmara Journal of Computer Science and Technology Application
Pranata, Sudadi
Universitas Catur Insan Cendekia
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Journal : Jurnal Ekonomi Bisnis Dan Industri (EBI)

 1 
PENGARUH COMPUTER ANXIETY, COMPUTER ATTITUDE, DAN COMPUTER SELF EFFICACY TERHADAP MINAT MAHASISWA KOMPUTERISASI AKUNTANSI MENGGUNAKAN SOFTWARE AKUNTANSI Sudadi Pranata; Dewi Laily Purnamasari; Meirisha Handayani
Jurnal EBI Vol 1, No 1 (2019): Jurnal Ekonomi Bisnis dan Industri
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Catur Insan Cendekia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52061/ebi.v1i1.8

Abstract

Komputer saat ini merupakan media yang sangat dibutuhkan dalam proses pekerjaan. Begitu juga dengan proses belajar mengajar mahasiswa akutansi. Tujuan dari penelitian ini adalah untuk mengetahui bagaimana sikap atau perilaku mahasiswa ketika menghadapi kegiatan akademik khususnya software akuntansi. Pengambilan data yaitu menggunakan teknik probability sampling (sampel acak) dengan metode proportionate stratified random sampling, dengan sample sebesar 150 responden yang terdiri dari 63 mahasiswa dari STMIK CIC, 25 mahasiswa dari STMIK WIT, dan 62 mahasiswa dari STMIK IKMI. Terdapat pengaruh positif antara Computer Anxiety dan Computer Self Efficacy terhadap Minat Menggunakan Software Akuntansi. Namun, variabel Computer Attitude tidak berpengaruh positif terhadap Minat Menggunakan Software Akuntansi. Hal ini ditunjukkan dengan nilai F hitung sebesar 8,966 F tabel 3,90 dengan Signifikan 0,000 0,05. Hasil uji regresi berganda dengan koefisien regresi untuk variabel Computer Anxiety sebesar 0,170, variabel Computer Attitude sebesar -0,137, dan variabel Computer Self Efficacy sebesar 0,200. Kata kunci: Computer Anxiety, Attitude, Self Efficacy, Minat, Software Akuntansi
Pengaruh Pandemi Covid-19 Terhadap Usaha Mikro Kecil Menengah Ditinjau Dari Sudut Permintaan Pasar Dan Penurunan Daya Beli Di Kota Cirebon Yolanda Albertina; Sudadi Pranata; Stefanny Christina
Jurnal EBI Vol 4, No 2 (2022): Jurnal Ekonomi Bisnis dan Industri
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52061/ebi.v4i2.78

Abstract

Micro, Small and Medium Enterprises (MSMEs) is a term in the economic field which refers to productive economic businesses owned by individuals or legal entities that have a net worth of Rp. 200,000,000 and has annual sales of Rp. 1,000,000,000 and stand alone. The purpose of this study was to determine the impact of the Covid-19 pandemic on the Indonesian economy, especially MSMEs themselves. Researchers will conduct research to determine the effect of the Covid-19 pandemic on MSMEs in terms of market demand and the decline in purchasing power in Cirebon City. The results of this study are based on a series of statistical calculations, there are three hypotheses including the first hypothesis. It is known that the significant value is 0.000 0.05 and the t value is 4.688 t table 1.993 so it can be concluded that H1 is accepted. The results of the second hypothesis are known to be significant. of 0.212 0.05 and the value of t count 1.259 t table 1.993 so it can be concluded that H2 is rejected. And finally, the results of the third hypothesis are known to have a significance value of 0.000 0.05 and a calculated F value of 28.505 F table 3.12 so that it can be concluded that H3 is accepted which means that there is a simultaneous effect. Key words: MSME Business, Market Demand, Decline in Purchasing Power
PROSES PENGAMBILAN KEPUTUSAN DENGAN MODEL ANALYTICAL HIERARCHY PROCESS (AHP) UNTUK PENENTUAN BIAYA DELIVERY YANG PALING OPTIMAL PADA GOJEK INDONESIA Sidik, Aditya Ihsan; Choirunnissa, Dina; Lukita, Chandra; Pranata, Sudadi
Jurnal EBI Vol 5, No 2 (2023): Jurnal Ekonomi Bisnis dan Industri
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52061/ebi.v5i2.173

Abstract

Making effective decisions in determining optimal delivery costs is an important challenge in the delivery service industry as faced by Gojek Indonesia. The Analytical Hierarchy Process (AHP) model is a decision-making method that has been proven effective in dealing with complexity and uncertainty in multi-criteria decision-making processes. The data source for this research was obtained through a questionnaire that was distributed online by Gofood users in Indonesia with a total sample of 100. The purpose of this study was to apply the AHP model in determining the most optimal delivery costs to increase operational efficiency and customer satisfaction for Gojek Indonesia. In this case, it has 6 criteria, namely delivery distance, package size weight, delivery time, mode of transportation delivery route, special requirements and 18 alternatives. The results of this study are that JP 3, BU 3, WP 3, MT 3, RP 3, PK 3 ranks first with a priority weight of 0.338732583, which means questions from JP 3, BU 3, WP 3, MT 3, RP 3, PK 3 is the most important criterion for determining optimal costs for Gojek Indonesia.Key words: Food Delivery Application, Optimum Cost, Analytical Hierarchy Process
LITERATURE REVIEW: SIARAN LANGSUNG TIKTOK TERHADAP KESADARAN MEREK, KEPERCAYAAN MEREK, DAN KEPUTUSAN PEMBELIAN Yuningsih, Yuningsih; Lukita, Chandra; Pranata, Sudadi
Jurnal EBI Vol 6, No 1 (2024): Jurnal Ekonomi Bisnis dan Industri
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52061/ebi.v6i1.241

Abstract

This research examines the influence of TikTok live streaming in the context of marketing and consumer behavior. It aims to provide deeper insights into how TikTok live streaming affects consumer behavior, including enhancing brand awareness, strengthening brand trust, and influencing purchase decisions. The method used in this research is qualitative research with a literature review approach. The results of the study indicate the importance of TikTok live streaming in the context of marketing and consumer behavior. Marketing strategies utilizing live streaming need to be tailored to the characteristics of the target market and the desired objectives. Creating brand awareness and generating engaging content on social media can enhance consumer trust and drive purchase decisions.Kata kunci: Interaktivitas, Kepercayaan merek, Keputusan pembelian, Kesadaran merek, Siaran Langsung TikTok
Analisis Pengaruh Kualitas Produk dan Harga dalam Keputusan Pembelian Sepeda Motor Honda Scoopy di Kabupaten Cirebon Elsa, Khofifah; Chandra, Aditya Kurniawan; Pranata, Sudadi
Jurnal EBI Vol 4, No 1 (2022): Jurnal Ekonomi Bisnis dan Industri
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52061/ebi.v4i1.56

Abstract

This study aims to determine whether (1) there is a positive relationship between product quality on purchasing decisions for Honda Scoopy motorcycles, (2) the effect of price on purchasing decisions for Honda Scoopy motorcycles and (3) the effect of product quality and price simultaneously on purchasing decisions of bicycles. Honda Scoopy in Cirebon district. The population in this study were residents of several sub-districts in Cirebon district who had Honda Scoopy automatic motorcycles. The sampling technique used the slovin formula with a total sample of 100 people with 20 people per sub-district. The data collection technique uses a Google Form questionnaire that has been tested for validity and reliability. The data analysis technique used is multiple linear regression. The results showed that: (1) there was a positive effect of product quality on purchasing decisions for Honda Scoopy motorcycles (t count 4,457; sig. 0.000 0.05; = 0.210) , (2) there was a positive influence on price on motorcycle purchasing decisions. Honda Scoopy ((t count 4.029; sig. 0.000 0.05; = 0.94), (3) ) there is a positive effect of product quality and price simultaneously on purchasing decisions for Honda Scoopy motorcycles (F count = 60.609; Sig. .000 0.05) .Keywords: product quality, price and purchase decision.
PENERAPAN SISTEM INFORMASI MANAJEMEN PADA PT. SUMBER ALFARIA TRIJAYA, TBK. Chandra, Aditya Kurniawan; Pranata, Sudadi; Fahrudin, Rifqi; Tan, Felicia Linggayani; Ardiningrat, Raden Muhamad Rama Poetra
Jurnal EBI Vol 7, No 01 (2025): Jurnal Ekonomi Bisnis dan Industri
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52061/ebi.v7i01.383

Abstract

Salah satu aspek yang menarik perhatian adalah ekspansi lokasi ritel yang cepat. Perusahaan seperti PT. Sumber Alfaria Trijaya, Tbk. berada di bawah tekanan untuk memastikan bahwa sistem informasi manajemen (SIM) mereka mampu menangani tuntutan ekspansi yang substansial ini. Tujuan dari penelitian ini adalah untuk menguji bagaimana SIM PT. Sumber Alfaria Trijaya, Tbk berkontribusi terhadap ekspansi lokasi ritel yang cepat. Systematic Literature Review (SLR) adalah metodologi penelitian yang digunakan dalam penelitian ini. SLR adalah jenis metodologi penelitian yang digunakan untuk memeriksa materi yang relevan untuk subjek tertentu. Menurut temuan penelitian, sistem informasi manajemen PT. Sumber Alfaria Trijaya, Tbk memainkan peran penting dalam mendorong ekspansi bisnis. PT. Sumber Alfaria Trijaya, Tbk mendapatkan manfaat dari sistem informasi dalam beberapa hal berikut: mendukung pengambilan keputusan manajemen, kegiatan bisnis operasional, dan keunggulan strategis kompetitif organisasi. Sistem informasi manajemen yang diterapkan PT. Sumber Alfaria Trijaya, Tbk telah memberikan manfaat bagi organisasi, sesuai dengan temuan penelitian. PT. Sumber Alfaria Trijaya, Tbk telah mampu mencapai tujuannya berkat sistem informasi tersebut.Kata kunci: Sistem Informasi Manajemen, Oprasional Bisnis, Pengambilan Keputusan, Strategi Kompetitif Organisasi
Co-Authors Aan Kanivia Abdun Wijaya Abshor Marantika Adelia Puspita Aditya Kurniawan Chandra Agung Supriyadi Agus Sevtiana Amelia, Fhia Amelia, Shinta Amroni Amroni Amroni Amroni, Amroni Apriansyah Rizqi Setiawan Ardiningrat, Raden Muhamad Rama Poetra Arief Yanto Rukmana Arief Yanto Rukmana Arif Komara, Maulana Arifin Arifin Ayu Lestari, Ni Wayan Fitriana Bangun, Cicilia Sriliasta Bilal Dewansyah Chairun Nas Chandra Lukita Chandra, Aditya Kurniawan Choirunnissa, Dina Christina, Stefanny Christine Agustina David Hasudungan Pardede Dewi Iriani Dewi Laily Purnamasari Dhea Praadha Gitama, Gytha Nurhana Dini Hidayati Djatmiko, Budi Dwi Meldiansyah Rahadi Elsa, Khofifah Fahrudin, Rifqi Fajrinoor Fanani Fauzi, Feri Fauziah, Devy Nadya Frans Sudirjo Gilang Putratama Gunawan, Novalia Gytha Nurhana Dhea Praadha Gitama Hambali, Firdaus Handoko, Elvina Muliani Huneman, Taufan I Ketut Gunawan Ika Kartika Ine Rachmawati Inggrid Panjaitan Julianti, Fifi Kiran Agustin Komara, Nandang Kurniawan, Putri Nur Shafa Kusnadi Kusnadi Laily Purnamasari, Dewi Lena Magdalena M. Syamsul Maarif M. Yani Syafei Margaretha, Jolanda Marsani Asfi Marsani Asfi Meira, Kanitha Dwi Meirisha Handayani Meria, Lista Miftahulhaq, Muhammad Jamaluddin Mochamad Calvin Farell Mohammad Umar Fakhrudin Mohammad Umar Fakhrudin Mohammada Umar Fakhrudin Muhammad Ade Kurnia Harahap Muhammad Nur Munir Tubagus Munir Tubagus Noor Aziz Nurfitriyani, Vivi Nurhajijah, Sitta Nurhana Dhea Praadha Gitama, Gytha Nurkholis, Muhammad Padmajati, Astri Pratiwi, Rizma Ratih Priadi, Adzustina Prisilia Jesica, Sheren Rahma Wahdiniwaty Rangi, Noah Ridho Taufiq Subagio Rina, Agustina Rizki Chaerunisa, Danya Ronaldo Brilian Wijaya Rosa Lesmana Septian, Willy Eka Setiawan, Apriansyah Rizqi Sidik, Aditya Ihsan Sitohang, Lita Meliana Sobi Mutohari Stefanny Christina Stefanny Christina Sugianto, darul Suhadi Parman Sundana, Sundana Suwandi Suwandi Suwandi Suwandi Suwandi Syarifuddin Syarifuddin Syarifuddin Syarifuddin Syauqy, Muhamaad Rifat Tan, Felicia Linggayani Tendi, Grace Regina Turini Turini Umi Narimawati Wahyuningsih, Intan Indah Willy Eka Septian Yahya, Irfan Yani Syafei, M. Yolanda Albertina Yulia Rahmawati, Devy Yuni Awalaturrohmah Solihah Yuningsih Yuningsih Zinhle Ndlovu