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All Journal Procuratio : Jurnal Ilmiah Manajemen Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (JASMIEN) EMBISS: Jurnal Ekonomi, Manajemen, Bisnis, Sosial AKSIOMA : Jurnal Manajemen JURNAL PENGABDIAN AGRO AND MARINE INDUSTRY Journal of Artificial Intelligence and Digital Business Jurnal Ilmiah Ekonomi, Manajemen dan Syariah Regress: Journal of Economics & Management MULTIPLE: Journal of Global and Multidisciplinary Ekodestinasi : Jurnal Ekonomi, Bisnis, dan Pariwisata Jurnal Pengabdian Mitra Indonesia
Cut Mega Putri
Universitas Teuku Umar
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences Other

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PENGUKURAN KINERJA PEMERINTAH DAERAH DENGAN MENGGUNAKAN PRINSIP VALUE FOR MONEY PADA DINAS PUPR KABUPATEN ACEH BARAT Wati Hawala, Linda; Putri, Cut Mega
AKSIOMA : Jurnal Manajemen Vol 2 No 1 (2023): AKSIOMA : Jurnal Manajemen [Februari-Juli 2023]
Publisher : Program Studi Manajemen dan Magister Manajemen, Fakultas Ekonomika dan Bisnis, Universitas Katolik Widya Mandira

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30822/aksioma.v2i1.2137

Abstract

The problems examined in this study are the Budget Realization Report, reports on changes in Over budget Balance, Balance Sheet, Operational Reports, Changes in Equity Reports, Notes to Financial Statements. In the accountability of this report it was concluded that the PUPR Office of West Aceh District. In its development, the public sector budget system has become a multifunctional policy instrument that is used as a tool to achieve organizational goals. APBD is a regional government financial work plan that will be used as a basis for carrying out development in the region. In preparing, discussing, determining and supervising the implementation of the budget, it is not enough just to look at the size of the budget, but the output must also be produced economically, efficiently and effectively for the development of the region. In this study, the authors wish to analyze the performance of the West Aceh district government by using the principle of value for money which is based on three economic ratios, the ratio of efficiency and ratio of effectiveness. The results of the study show that the performance of the West Aceh District government for the 2020-2021 period as a whole is not good.
Analisis Brand Image dan Kualitas Layanan dalam Memengaruhi Keputusan Pembelian Konsumen pada Produk Yamaha Roza Meilinda; Cut Mega Putri
Regress: Journal of Economics & Management Vol. 5 No. 1 (2025)
Publisher : Medan Resource Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57251/reg.v5i1.1985

Abstract

This study examines the influence of brand image and service quality on consumer purchasing decisions at Yamaha motorcycle dealers in West Aceh Regency amid the intensifying competition within the automotive industry. The research addresses how a strong corporate image and high-quality service contribute to consumer preferences and purchasing behavior. A quantitative approach with a causal associative design was employed, involving 50 customers of PT Alfa Scorpii Meulaboh as respondents. Data were collected through structured questionnaires and analyzed using validity and reliability testing, classical assumption testing, multiple linear regression analysis, t-tests, and F-tests with the assistance of SPSS software. The findings reveal that brand image exerts a positive and significant influence on purchasing decisions. Service quality likewise demonstrates a positive and significant effect on consumer purchasing decisions. Simultaneously, both variables account for 93.7% of the variance in purchasing decisions, while the remaining 6.3% is attributed to external factors beyond the research model. The study argues that strengthening brand image and improving service quality constitute strategic factors in enhancing customer loyalty and sustaining competitiveness in the automotive industry.
Pengaruh Review Online, Diskon, dan Kualitas Produk terhadap Perilaku Impulsive Buying pada Platform Tiktok Shop di Kecamatan Johan Pahlawan Kabupaten Aceh Barat Muri Intan Lestari; Cut Mega Putri; Ivon Jalil
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 2 (2026): Mei-Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i2.8732

Abstract

Perkembangan social commerce melalui TikTok Shop telah mengubah pola perilaku konsumen, khususnya dalam munculnya pembelian impulsif yang dipicu oleh stimulus digital. Penelitian ini bertujuan untuk menganalisis pengaruh review online, diskon, dan kualitas produk terhadap perilaku impulsive buying pada pengguna TikTok Shop di Kecamatan Johan Pahlawan Kabupaten Aceh Barat. Studi ini menggunakan pendekatan kuantitatif dengan metode survei. Data diperoleh melalui penyebaran kuesioner kepada konsumen yang pernah berbelanja di TikTok Shop, kemudian dianalisis menggunakan teknik analisis regresi linier berganda untuk menguji pengaruh masing-masing variabel independen terhadap variabel dependen. Hasil penelitian menunjukkan bahwa diskon dan kualitas produk memiliki pengaruh positif dan signifikan terhadap impulsive buying, sedangkan review online berpengaruh positif dengan tingkat pengaruh yang lebih rendah dibandingkan variabel lainnya. Secara simultan, ketiga variabel terbukti berpengaruh signifikan dalam menjelaskan perilaku pembelian impulsif konsumen. Temuan ini mengindikasikan bahwa strategi promosi harga yang menarik, persepsi kualitas produk yang baik, serta paparan ulasan digital mampu memicu respons emosional dan keputusan pembelian spontan pada konsumen di lingkungan social commerce.Penelitian ini berkontribusi dalam memperkaya kajian perilaku konsumen digital dengan menghadirkan bukti empiris pada konteks TikTok Shop di tingkat daerah. Selain itu, hasil penelitian dapat menjadi rujukan praktis bagi pelaku usaha dan pengelola platform dalam merancang strategi pemasaran yang efektif serta lebih bertanggung jawab dalam mendorong transaksi daring.
The Role of Local Food in Improving the Nutritional Status of the Community in Purwosari Village, Nagan Raya Regency Maiza Duana; Fikri Faidul Jihad; Safrida; Cut Mega Putri; Rahma Hidayati; Ambia Nurdin; Muhammad Furqan; Amiruddin; Yulizar Kasma
Jurnal Pengabdian Mitra Indonesia Vol 2 No 2 (2026): Mei 2026
Publisher : Mitra Akademia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.67380/jpmina.v2i2.32

Abstract

Nutritional problems, particularly stunting, remain a serious challenge in Indonesia, including in Aceh Province, which ranks fifth in the highest stunting prevalence nationally. One of the contributing factors is the suboptimal utilization of local food resources that actually have high nutritional potential and are easily accessible to the community. This community service activity aims to increase the knowledge and awareness of the people of Purwosari Village, Nagan Raya Regency, regarding the importance of utilizing local food as an effort to improve family nutrition, especially for preventing stunting in children. The implementation method used a qualitative approach through nutrition education, demonstrations of processing nutritious local foods, and interactive discussions with the community. The results of the activity showed an increase in community understanding of the concept of balanced nutrition, the importance of animal protein for children's growth and development, and proper methods of processing local food. In addition, innovations in local food products such as modified cassava flour (mocaf) and grilled eggplant with fish-based dishes received positive responses as opportunities for small-scale family businesses. This activity is in line with the theory of local food security and previous studies emphasizing the role of local food in improving the nutritional status of rural communities. Therefore, optimizing the use of local food can be an effective strategy in supporting food security and reducing stunting rates in rural areas.
Co-Authors Abu Hassan Makmun Alfian Anas Amiruddin Chairiyaton, Chairiyaton Chatarina Umbul Wahyuni Damrus, Damrus Desi Yuliana Devlishanti, Tio Fikri Faidul Jihad Jalil, Ivon Jusnaini Hasni Maiza Duana Mardaleta, Mardaleta Maulidasari, Cut Devi Mirdha Fahlevi SI Muhammad Furqan Muri Intan Lestari Mutiara Shifa Nurdin, Ambia Nurlinda Nurul Alaina Rahma Hidayati Rimal Mahdani Rinda Denaya Roza Meilinda Rusma Setiyana Safrida Safrida Tajum Mursida Sihombing Tio Devilishanti Wati Hawala, Linda Yulizar Kasma Yusnaidi Yusnaidi, Yusnaidi Zhafira, Nabila Hilmy