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Social Media's Impact on Global Purchasing Decisions via Key Insights: Dampak Media Sosial terhadap Keputusan Pembelian Global melalui Wawasan Utama Sakdiyah , Ni’matus; Fitriyah, Hadiah
Indonesian Journal of Innovation Studies Vol. 25 No. 1 (2024): January
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i1.1092

Abstract

This study examines the influence of social media on purchase decisions, focusing on entertainment, trendiness, and electronic word of mouth (E-WOM), with follower count as an intervening variable. Conducted on followers of the "SECACA.ID" social media account, the research utilized a quantitative approach with 100 respondents. Results indicate that entertainment significantly affects purchase decisions independently, while trendiness influences both directly and indirectly. E-WOM requires follower count as an intervening variable to impact purchase decisions. The findings suggest businesses focus on enhancing content quality and attractiveness on social media to influence consumer behavior positively, considering follower count as well. Further research with larger samples and broader contexts is recommended to validate and extend these findings. Highlight: Entertainment Directly Affects Purchases Follower Count Moderates E-WOM Impact Enhance Content Quality for Better Influence Keywords: Social media, Purchase decisions, Follower count, Entertainment, E-WOM
Reducing Wait Times and Enhancing Communication Boost Patient Satisfaction in Healthcare: Mengurangi Waktu Tunggu dan Meningkatkan Komunikasi Meningkatkan Kepuasan Pasien dalam Layanan Kesehatan Herdiati, Meilisa Fani; Fitriyah, Hadiah
Indonesian Journal of Innovation Studies Vol. 25 No. 1 (2024): January
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i1.1110

Abstract

This study examines how waiting time and health literacy-sensitive communication (HL-COM) affect patient satisfaction in the executive outpatient unit of Hospital Z. Using a sample of 120 respondents and analyzing data with Partial Least Square (PLS) structural equation modeling, we found that waiting time negatively impacts patient satisfaction. However, HL-COM significantly moderates this effect, mitigating the negative impact of waiting time. These findings suggest that hospital management should focus on both reducing waiting time and improving doctor-patient communication to enhance patient satisfaction. Highlights: Negative Impact: Waiting time significantly reduces patient satisfaction. Moderating Role: HL-COM moderates the effect of waiting time on satisfaction. Management Focus: Reduce waiting time and enhance doctor-patient communication. Keywords: Patient satisfaction, waiting time, health literacy-sensitive communication, hospital management, Partial Least Square (PLS)
Market Analysis for Global Tourism Growth: Analisis Pasar untuk Pertumbuhan Pariwisata Global Murtiningrum, Susi; Fitriyah, Hadiah
Indonesian Journal of Innovation Studies Vol. 25 No. 1 (2024): January
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i1.1112

Abstract

This qualitative study explores market analysis to enhance tourism promotion and development in Mojokerto Regency, focusing on Coban Canggu, Ubalan Waterpark, and Hot Spring Tourism. Through observations, interviews, and documentation, factors influencing tourist visits were analyzed using the marketing mix elements (product, price, place, promotion, people, process). Findings indicate the importance of attractive attractions, affordability, strategic location, effective promotion, quality service, and efficient management processes. Recommendations include facility improvements, strategic promotions, and community partnerships. This research provides insights for policymakers and stakeholders to improve tourist experiences and economic benefits in Mojokerto Regency. Highlights: Qualitative Analysis: Understanding tourist visit factors. Marketing Mix: Analyzing key elements for effective strategies. Recommendations: Upgrade facilities, strategic promotions, community partnerships. Keywords: Tourism, Market Analysis, Mojokerto Regency, Promotion, Development
The Effect of Competence, Professionalism and Independence of Government Internal Supervisory Officials (APIP) on the Quality of Inspections at the Regional Supervision Inspectorate of the Regional Police of East Java: Pengaruh Kompetensi, Profesionalisme Dan Independensi aparat Pengawas Intern Pemerintah (APIP) Terhadap Kualitas Pemeriksaan di Inspektorat Pengawasan Daerah Polda Jawa Timur Rahmat, Wijaya; Fitriyah, Hadiah
Indonesian Journal of Public Policy Review Vol. 13 (2021): Januari
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijppr.v13i0.1150

Abstract

This study aims to examine the effect of competence, professionalism and independence of the government's internal supervisory apparatus (APIP) on the quality of examinations at the East Java Regional Supervision Inspectorate. The research shows that there are various factors that can affect the quality of internal audits in their implementation. A common problem in this study is the existence of audit findings that were not detected by APIP as an internal auditor, but were found by an external auditor, the Supreme Audit Agency (BPK). This study uses a quantitative approach. The population of the study was 40 pariks / auditors at the Regional Supervision Inspectorate of the Regional Police of East Java. Sampling using simple random sampling method. The research data were analyzed using multiple regression method with the help of SPSS. The results of this study found that partially and simultaneously the variables of competence, independence and professionalism of auditors had a positive and significant effect on audit quality
Enhancing Firm Value: Exploring the Nexus of Social Responsibility, Dividend Policy, and Profitability: Optimasi Nilai Perusahaan: Eksplorasi Hubungan Tanggung Jawab Sosial, Kebijakan Dividen, dan Profitabilitas Choiri, Ika; Fitriyah, Hadiah
Indonesian Journal of Public Policy Review Vol. 25 No. 2 (2024): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijppr.v25i2.1374

Abstract

This research delves into the intricate relationship between corporate social responsibility (CSR), dividend policy, profitability, and company value within the consumer goods sector of the Indonesia Stock Exchange from 2019 to 2022. Employing a purposive sampling method, 27 companies were selected for analysis using SPSS techniques. The study reveals a noteworthy finding: while dividend policy shows no significant impact, both CSR and profitability significantly influence company value. This underscores the critical importance of integrating social responsibility practices into corporate strategies, as they not only contribute to enhanced company value but also augment profitability. These findings have substantial implications for businesses, emphasizing the imperative of embracing CSR initiatives as integral components of sustainable corporate development strategies. Highlights : CSR integration: Study underscores the importance of integrating CSR practices into corporate strategies. Profitability impact: Profitability significantly influences company value in the consumer goods sector. Limited impact of dividend policy: Dividend policy shows no significant impact on company value in the Indonesian context. Keywords: CSR, dividend policy, profitability, company value, consumer goods sector
Optimizing Village Accountability Through SISKEUDES Financial System Implementation: Optimalisasi Akuntabilitas Desa Melalui Implementasi Sistem Keuangan SISKEUDES Anggraeni, Marita; Fitriyah , Hadiah
Indonesian Journal of Public Policy Review Vol. 25 No. 2 (2024): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijppr.v25i2.1395

Abstract

Law no. 6 of 2014 mandates village government accountability, leading to the creation of the Village Financial System (SISKEUDES) by BPKP. This study investigates SISKEUDES implementation in Kepunten Tulangan Sidoarjo Village, focusing on APBDes (Village Budget) accountability. Using qualitative methods, including observation, interviews, and documentation, data were collected from key informants. Findings reveal SISKEUDES significantly enhances accountability and transparency, aiding efficient financial management and timely reporting. This research underscores the importance of technological solutions in improving local governance and promoting transparency. Highlight: echnology Boosts Accountability: SISKEUDES enhances village government financial transparency. Research Methods: Employed qualitative techniques including observation and interviews. Governance Efficiency: SISKEUDES facilitates efficient financial management and transparency. Keywoard: SISKEUDES, Accountability, Transparency, Local Governance, Financial Management
Strategy for Developing the Quality of Village-Owned Enterprises in Improving Community Business in The Management of Village Economic Potential Hermansyah, Mamad; Fitriyah, Hadiah
Apollo: Journal of Tourism and Business Vol. 3 No. 3 (2025): September 2025
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/apollo.v3i3.482

Abstract

The purpose of this study is to determine the strategy and development of village businesses to improve the welfare of the community in Kedungbanteng Village, Tanggulangin District, Sidoarjo Regency. The method that has been used in this research is descriptive research methodology with a qualitative approach. The results showed that Kedungbanteng Village in Tanggulangin District, Sidoarjo Regency realized the benefits of developing a Village-Owned Enterprise (BUMDes). That is, by strengthening existing knowledge, the community can improve its products and increase its welfare. In addition, it encourages community development and has a direct impact on the economy and culture. This research was conducted using the tetrapreneur model.
Innovation Strategy of Village-Owned Enterprises in Improving Local Potential and Economic Welfare of Kalidawir Village Community, Tanggulangin District Dainy, Zilba Vara; Fitriyah, Hadiah
Apollo: Journal of Tourism and Business Vol. 3 No. 3 (2025): September 2025
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/apollo.v3i3.483

Abstract

BUMDes has an important role as a representation of the Village Government, so that it can make a maximum contribution in an effort to overcome various economic problems. In the BUMDes innovation strategy with the Triple Helix approach to increase local potential and welfare of Kalidawir Village, Tanggulangin Subdistrict using descriptive qualitative research methods.  Key informants in this study were the Kalidawir village head and other supporting informants, Data collection techniques through observation, interviews, and documentation. Data analysis techniques through the stages of data collection, data analysis, and conclusion drawing. The results of this study indicate that triple helix collaboration in the innovation strategy of Village-Owned Enterprises requires strong collaboration between universities, the private sector, and the government. Lack of coordination, differences in goals and interests, as well as difficulties in balancing the roles of each party, are challenges that must be faced by all elements of the triple helix.
Digital and Local Potential-Based Tourism Village Development Strategy with Pentahelix Approach in Realizing Sustainable Tourism Helita, Widia; Fitriyah, Hadiah
Apollo: Journal of Tourism and Business Vol. 3 No. 2 (2025): May 2025
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/apollo.v3i2.486

Abstract

The implementation of Law No. 12/2008 on Local Government has provided opportunities for local governments to manage and optimize the potential of their regions independently, including managing the tourism sector. Tourism village development is a planned change that requires the participation of local communities in a holistic manner. Sustaniable development has become a global agenda in every development process. Therefore, all stakeholders including the government in various development sectors must apply the principles of sustainable development in every policy and development plan that will be implemented. In the Digital-Based Tourism Village Development Strategy and Local Potential in Realizing Sustainable Tourism in Sidoarjo Regency, the author will use descriptive qualitative research methods with a pentahelix approach.
Optimizing Marketing Strategies Through Digital Marketing on MSME Products in the Culinary Sector in Tanggulangin District, Sidoarjo Regency Suryono, Gatot; Fitriyah, Hadiah
Apollo: Journal of Tourism and Business Vol. 3 No. 2 (2025): May 2025
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/apollo.v3i2.487

Abstract

The purpose of this study is to identify best practices for digital marketing of food products of micro, small, and medium enterprises (MSMEs) in Tanggulangin District, Sidoarjo Regency. The methodology used in this research is qualitative. In this study, five MSMEs in the culinary sector of Tanggulangin sub-district were surveyed-the owners of Warung Pring Bali and Warung Candi Ubud as well as Omah Kidul culinary, lesehan sawah in Kedungbanteng (LTS), and rujak cingur Tanggulangin. The research took place in these sectors. Results from interviews and focus groups were triangulated in the data analysis. Based on the findings, MSME owners in the food industry really need to master digital marketing if they want to maximize or improve their competitiveness while facing business problems. A number of micro, small and medium enterprises (MSMEs) have improved their digital marketing strategies by making good use of social media, while others still have not done so. In order for micro, small and medium enterprises (MSMEs), especially those engaged in catering services, to grow rapidly, cooperation and coordination between various parties are needed. In addition, MSME activists in Tanggulangin Subdistrict have their own obstacles due to the fierce competition in the food service sector
Co-Authors - Sutrisno Agung Indra Lesmana Ahmad Qomarudin Ahmad Qomarudin Ais Fauziah Aisha Hanif Al arif, Mohammad Anam Anggraeni, Marita Anggraini, Titania Arief Senja Fitrani, Arief Senja Arisanto, Sefi Lefberti Arista, Sintha Wahyu ASMARANINGTYAS, LUSSY WIDIA Azis, Nadia Ismayanti Bambang Tjahjadi Bayu Wardhana Bayu Wardhana Choiri, Ika Choirina Nurlaila Cut Ami Rahmah Dainy, Zilba Vara Deddy Arief Himawan Dedy Rahmat Saleh Dedy Rahmat Saleh Dessy Kartika Yudityawati Detak Prapanca Dewi Kurnia Sari Dina Dwi Oktavia Rini Divtita Sofia Dwi Prihandoko Ede Ramadhin Setyawanatra Ekawati Ekawati Emy Koestanti Sabdoningrum Eva Hidayatul Khusnah Fauzan, Risqi Rachmadi Fitri Wulandari Handayani, Henna Hanis, Priyanka Anisa Hari Sundana Helita, Widia Hendarti, Gracia Angelina Hermansyah, Mamad Hernanda, Ary Setya Hidanah, Sri Hidayat, Anastasya Putri Ida Agustini Saidi Imelda Dian Rahmawati Indiani, Ayunia Suci Ira Sari Yudaniayanti Irawan, Yuriza Rahayu Iriawan, Andi Isnaini Rodiyah Ita Sri Mulyani Kafa Bayu Ismoyo Khasanah, Syafa’atul Kurniati, Novita Yuli Kusnaini Sulchan Lailatul Widiya Astutik Leny Rahma Ayunda Lukman Hudi Lussy Widia Asmaraningtyas Madihah, Siham Marissa Grace Haque, Marissa Grace Maulana Ali Syahidin Meilisa Fani Herdiati, Meilisa Fani Miarsono, Sigit Mirni Lamid Mochamad Rizal Yulianto Mohammad Taufan Prassetiyo Muhammad Fajrul Mushoffi Muhammad Mualiyin Muhammad Ridlo muhammad rizky, muhammad Mujiawati, Gishelia Anastasya Murtiningrum, Susi Mutia Hanna Masitha Nabilla Putri Nabilla Putri Nabilla, Dewi Ayu Ningrum, Surya Noorlailie Soewarno Nur Lailatul Hidayah Nur Ravita Hanun Nurasik Nurasik Nurasik Nurasik Nurul Yaqin Pramesari, Alifia Hayunda Pramudita Putri Rizqianti Prasetyo, Wahyu Eko Puspitasari, Devina Eka Putra, Herdyansyah Falendra Putri Febriana Putri Purnama Sari Dewi Putri, Nabilla Rahmat, Wijaya Ramadhin Setyawanatra, Ede Rihlatus Saidah Rima Azara Rita Ambarwati Sukmono Rizka Dwi Maulidina Rizky Eka Febriansah Rizqi Silviati Rosyada, Zulfi Nur Amrina Saiful Ukamah Sakdiyah , Ni’matus Sampurno, Feri D. Santi Rimadias Sari, Eka Septiana Sarpangga Putri, Fierda Lestari Sarwenda Biduri Setiyono, Wisnu Panggah Sigit Hermawan Silmi, Fahmi Amil Siti Choirun Nisa Siti Ulfah Soeharsono Soeharsono Sriyono Sriyono Sriyono Sriyono Suci Meilia Setyarini Supardi Supardi Supardi Supardi Surya Ningrum Suryono, Gatot Tukfa Qurotalain Ula, Adinda Lafilatul Valerina stasia putri Vidya Dwi Asma Murni Wahyu Eko Prasetyo Warsito, Sunaryo Hadi Widodo, Oky Setyo Widya Paramita Lokapirnasari Windi Astuti Wiwik Sulistiyowati Yuriza Rahayu Irawan Yusril Ihza Mahendra