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All Journal Kompak : Jurnal Ilmiah Komputerisasi Akuntansi Assets : Jurnal Ekonomi, Manajemen dan Akuntansi Competence : Journal of Management Studies (Kompetensi : Jurnal Studi Manajemen) Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Jurnal Ilmiah Ekonomi dan Bisnis JBMP (Jurnal Bisnis, Manajemen dan Perbankan) Journal of Economic, Bussines and Accounting (COSTING) J-MAS (Jurnal Manajemen dan Sains) Jurnal Sisfokom (Sistem Informasi dan Komputer) JURNAL MANAJEMEN (EDISI ELEKTRONIK) Journal of Economic, Management, Accounting and Technology (JEMATech) Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Jambura Journal of Educational Management Jurnal Administrasi dan Manajemen Jurnal Manajerial Jurnal Ilmiah Akuntansi Manajemen KOLOKIUM: Jurnal Pendidikan Luar Sekolah Jurnal Ilmiah Edunomika (JIE) Revitalisasi : Jurnal Ilmu Manajemen Management Studies and Entrepreneurship Journal (MSEJ) Jurnal E-Bis: Ekonomi Bisnis Inobis: Jurnal Inovasi Bisnis dan Manajemen Indonesia JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) Academia Open Jurnal Ecogen Indonesian Journal of Cultural and Community Development Indonesian Journal of Law and Economics Review Jurnal Disrupsi Bisnis Indonesian Journal of Education Methods Development Indonesian Journal of Innovation Studies Indonesian Journal of Public Policy Review COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Procedia of Social Sciences and Humanities Jurnal Teknologi dan Manajemen Industri Terapan Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Jurnal Indonesia Sosial Teknologi PERMANA : Jurnal Perpajakan, Manajemen, dan Akuntansi Paradoks : Jurnal Ilmu Ekonomi Jurnal Ekonomi, Bisnis dan Pendidikan (JEBP) Manajemen Kreatif Jurnal Journal of Advances in Accounting, Economics, and Management Innovative Technologica: Methodical Research Journal Journal of Business and Halal Industry Journal of Business Economics and Agribusiness Journal of Regional Economics and Development Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam INTERACTION Communication Studies Journal Journal of Ekonomics, Finance, and Management Studies
Misti Hariasih
Universitas Muhammadiyah Sidoarjo
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Medicine & Pharmacology Physics Social Sciences Other

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Peran Influencer, Fitur Live Streaming dan Electronic Word Of Mouth Terhadap Keputusan Pembelian Produk Skincare The Originote pada Aplikasi Tik Tok Usman, Dhea Monicha; Hariasih, Misti; Pebrianggara, Alshaf
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 5 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i5.2063

Abstract

The Tik Tok application has become one of the most popular digital media that is widely used by entrepreneurs as an online shopping platform and has around 99.1 million users in Indonesia in 2021, with an average of 68% female users and 32% male users. This research aims to examine the role of influencers, live streaming features and electronic word of mouth on purchasing decisions for The Originote skincare products on the Tik Tok application. With an unknown population, the Lemeshow formula is used to calculate the sample size, with 100 respondents. This research is quantitative and uses the Smart PLS analysis tool. The research results show that Influencers have a significant positive effect on Purchasing Decisions, the Live Streaming Feature has a significant positive effect on Purchasing Decisions and Electronic Word of Mouth has no effect on Purchasing Decisions for The Originote Skincare Products on the Tik Tok Application.
Peran Price Discount, Hedonic Shopping Motivation, Shopping Lifestyle Terhadap Impulse Buying pada Marketplace Shopee di Wilayah Jawa Timur Mustajib, Khariza Ramdhania Putri; Hariasih, Misti; Pebrianggara, Alshaf
Kompetensi (Competence : Journal of Management Studies) Vol 18, No 1 (2024): April
Publisher : Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/kompetensi.v18i1.25312

Abstract

Tujuan dari penelitian ini untuk mengetahui peran Price Discount, Hedonic Shopping Motivation, Shopping Lifestyle terhadap Impulse Buying pada Marketplace Shopee di Wilayah Jawa Timur. Menggunakan pendekatan kuantitatif sebagai metode penelitian. Para konsumen yang pernah melakukan pembelian di Marketplace Shopee di Wilayah Jawa Timur yang menjadi populasi.  Teknik pemilihan sampel yang digunakan yaitu Teknik Non Probability Sampling dengan pendekatan purposive sampling, ditetapkan sebanyak 100 responden dengan menggunakan  rumus Lemeshow. Data dari penelitian ini terdiri dari data primer, yang didapat melalui penyebaran kuesioner kepada responden. Teknik analisis data kuantitatif dengan menggunakan metode statistik digunakan untuk menganalisis data. Metode statistik yang digunakan adalah IBM SPSS 25. Berdasarkan hasil penelitian, dinyatakan bahwa price discount berpengaruh signifikan terhadap impulse buying, hedonic shopping motivation berpengaruh signifikan terhadap impulse buying, shopping lifestyle berpengaruh signifikan terhadap impulse buying pada Marketplace Shopee di Wilayah Jawa Timur.
Fanatisme, Kualitas Produk dan Desain Produk Terhadap Keputusan Pembelian Merchandise Timnas Indonesia Lalas Prakoso, Alexsis; Hariasih, Misti; Febriansah , Rizky Eka
Jurnal E-Bis Vol 9 No 2 (2025): Vol.9 No.2 2025
Publisher : Politeknik Piksi Ganesha Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/e-bis.v9i2.2475

Abstract

Dalam sepak bola masa kini, sangat penting bagi manajemen tim untuk berkonsentrasi tidak hanya pada kesuksesan atletik tetapi juga berkembang menjadi entitas bisnis yang menguntungkan. Salah satu sumber pendapatan baru yang mulai dikenal adalah penjualan merchandise resmi. Tim nasional Indonesia secara strategis bermitra dengan Espro sebagai pemasok merchandise. Tujuan Penelitian ini berusaha untuk menguji dampak Fanatisme, Kualitas Produk, dan Desain Produk terhadap Keputusan Konsumen untuk Membeli Merchandise Timnas Indonesia. Dengan menggunakan metode kuantitatif dan menggunakan SPSS v.26 sebagai alat analisis, penelitian ini melibatkan 96 partisipan yang dipilih melalui metode non-probability sampling. Temuan konklusif menunjukkan bahwa Fanatisme, Kualitas Produk, dan Desain Produk secara signifikan mempengaruhi keputusan yang dibuat terkait pembelian merchandise tim nasional Indonesia
PENGARUH KOMUNIKASI INTERPERSONAL, KONSEP DIRI, DAN STRES KERJA TERHADAP IKLIM KERJA PT. INDOFOOD CBP SUKSES MAKMUR,TBK Mochamad Rizal Yulianto; Zahrotul Maftuhkin; Misti Hariasih; Mochamad Nashrullah
Manajemen Kreatif Jurnal Vol. 1 No. 1 (2023): Februari: Manajemen Kreatif Jurnal
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/makreju.v1i1.962

Abstract

Tujuan penelitian ini adalah untuk mengetahui faktor-faktor yang mempengaruhi Iklim Kerja di PT Indofood CBP Sukses Makmur, Tbk yang meliputi faktor Komunikasi Interpersonal (X1), Konsep Diri (X2) dan Stres Kerja (X3). Penelitian ini menggunakan metode deskriptif yang melibatkan 60 orang karyawan bagian prooduksi di PT Indofood CBP Sukses Makmur, Tbk sebagai responden. Pengumpulan data dilakukan dengan menggunakan pembagian kuesioner. Data yang diperoleh dianalisis dengan menggunakan formula statistik, yakni dengan menggunakan analisis regresi berganda yang pengolahannya dilakukan dengan program SPSS versi 18.0. Hasil olahan program SPSS Versi 18.0 juga menunjukkan bahwa variabel Komunikasi Interpersonal (X1), Konsep Diri (X2) dan Stres Kerja (X3) berpengaruh secara parsial terhadap variabel Iklim Kerja (Y) di PT Indofood CBP Sukses Makmur, Tbk. Hasil olahan program SPSS Versi 18.0 menunjukkan bahwa variabel Komunikasi Interpersonal (X1), Konsep Diri (X2) dan Stres Kerja (X3) jika diuji secara serempak (simultan) berpengaruh positif terhadap Variabel Iklim Kerja (Y) di PT Indofood CBP Sukses Makmur, Tbk.
Unlocking Profitability in Indonesian Banks: The Impact of Liquidity and Working Capital Turnover: Menguak Profitabilitas di Perbankan Indonesia: Dampak Likuiditas dan Perputaran Modal Kerja Rizaldy, Rahmat; Hariasih, Misti
Indonesian Journal of Law and Economics Review Vol. 18 No. 2 (2023): May
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijler.v19i0.910

Abstract

This scientific article examines how liquidity, leverage, and working capital turnover affect profitability in the Indonesian banking sub-sector financial companies listed on the Indonesia Stock Exchange between 2017 and 2021. The study used a sample of 15 companies selected randomly, and data analysis was done using SPSS version 22 for Windows. The results indicate that liquidity and working capital turnover significantly impact profitability, either partially or simultaneously. However, the adjusted R-square test revealed that only 14.8% of the variation in profitability is influenced by these variables, while the remaining 85.2% is influenced by other factors not studied in this research. The implication of this study is that Indonesian banking sub-sector financial companies should focus on improving liquidity and working capital turnover to increase profitability. Highlights: Liquidity and working capital turnover have a significant impact on profitability in the Indonesian banking sub-sector financial companies. Improving liquidity and working capital turnover can increase profitability in these companies. Other factors not studied in this research also play a significant role in influencing profitability in the Indonesian banking sub-sector financial companies.
Sustainability of Omnichannel in Banks with Online Service Strategy and Pricing Decisions: Keberlanjutan Omnichannel di Bank dengan Strategi Layanan Online dan Keputusan Harga Indayani, Lilik; Hariasih, Misti; Prapanca , Detak; Mariani, Anti; Mahendra, Danar Putra
Indonesian Journal of Law and Economics Review Vol. 18 No. 3 (2023): August
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijler.v18i3.941

Abstract

This quantitative research explores the optimization of omnichannel banking strategies in conventional Banks in East Java, Indonesia. With a focus on 17 member Banks from the Indonesian Banking Association in the Sidoarjo region, this study aims to analyze the impact of online services (64%) and pricing decisions (34%) on the sustainability of omnichannel initiatives. By connecting all marketing channels on a unified platform, Banks can deliver consistent customer experiences, fostering exceptional closeness and satisfaction leading to enhanced loyalty. However, the lack of awareness among customers about the top management's applied strategies poses a serious challenge in this program. The implications of diverse information, as well as online service and pricing decisions, play a crucial role in the success of the Omnichannel Banking program. The findings of this research provide valuable insights for global scientists and practitioners seeking to leverage omnichannel strategies for sustainable customer engagement in the banking sector. Highlights: Customer-Centric Approach: Omnichannel banking enables a unified customer experience across all platforms, fostering exceptional closeness and satisfaction, leading to enhanced loyalty and retention. Optimizing Online Services: The study reveals that effective online services contribute significantly (64%) to the sustainability of omnichannel strategies, emphasizing the importance of seamless digital interactions. Strategic Pricing Decisions: The research highlights the critical role of pricing decisions (34%) in shaping the success of omnichannel initiatives, emphasizing the need for a well-balanced pricing strategy to drive customer engagement and business growth. Keywords: Omnichannel Banking, Sustainable Strategies, Customer Engagement, Online Services, Pricing Decisions.
Price, Quality, and Promotion Synergize to Boost E-commerce Purchases in Indonesia: Dampak Ulasan Online, Harga, dan Pemasaran Viral terhadap Pembelian di Shopee Maulana, Mohamad Danang; Hariasih, Misti
Indonesian Journal of Law and Economics Review Vol. 19 No. 2 (2024): May
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijler.v19i2.1093

Abstract

This study investigates the impact of price, product quality, and promotion on consumer purchasing decisions on Shopee, focusing on students from Muhammadiyah University Sidoarjo. Using a quantitative approach and data collected through questionnaires, the research employs multiple linear regression analysis via SPSS. Results indicate that price, product quality, and promotion each have a significant positive effect on purchasing decisions. Collectively, these variables also influence consumer behavior on Shopee. The findings suggest that competitive pricing, high product quality, and effective promotions are crucial for enhancing consumer purchasing decisions on e-commerce platforms. Highlight: Competitive pricing and high product quality positively affect consumer decisions on Shopee. Effective promotions significantly influence purchasing behavior among university students. Combined impact of price, quality, and promotions enhances consumer engagement on e-commerce platforms. Keywoard: Price, Product Quality, Promotion, Purchasing Decisions, E-commerce
The Power of Hedonic Motivation and Discounts through Releasing Impulse Buying in Indonesia: Kekuatan Motivasi Hedonis dan Diskon melalui Melepaskan Impulse Buying di Indonesia Widyastuti, Nur Azmi; Hariasih, Misti
Indonesian Journal of Law and Economics Review Vol. 19 No. 2 (2024): May
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijler.v19i2.1104

Abstract

This study investigates the effects of hedonic shopping motivation, price discounts, and shopping lifestyle on impulse buying at TikTok Shops among consumers in Sidoarjo. Using a quantitative explanatory approach, data were collected from 160 respondents through online questionnaires and analyzed with SPSS 22. The results reveal that all three factors significantly increase impulse buying behavior. These findings suggest that marketers on social commerce platforms like TikTok Shop can enhance impulse purchases by appealing to hedonic motivations, offering price discounts, and catering to various shopping lifestyles. Highlights: 1. Key Drivers: Hedonic motivation, price discounts, and shopping lifestyle drive impulse buying.2. Data Analysis: SPSS 22 analysis of 160 respondents confirms significant variable impact.3. Marketing Insight: Social commerce can boost impulse buys with targeted discounts and motivations. Keywords: Hedonic Shopping, Price Discounts, Shopping Lifestyle, Impulse Buying, TikTok Shop
Pengaruh Brand Image, Product Quality, dan Customer Satisfaction terhadap Purchase Intention pada produk Belikopi di Sidoarjo Sekar Kinasih, Putri; Hariasih, Misti; Yani, Muhammad
COMSERVA : Jurnal Penelitian dan Pengabdian Masyarakat Vol. 4 No. 8 (2024): COMSERVA : Jurnal Penelitian dan Pengabdian Masyarakat
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/comserva.v4i8.2728

Abstract

Era globalisasi pada perkembangan zaman saat ini sangat berkembang pesat. Produk kuliner sudah banyak digemari oleh masyarakat sekitar dan mempunyai daya tarik masing – masing. Pada produk Belikopi dapat menggunakan pemasaran yang baik, termasuk pada pemilihan brand image, produk quality, dan customer satisfaction yang dapat memberi kepuasan pada pelanggan, dan memberi daya tarik produk yang berkualitas. Tujuan penelitian pada penelitian ini yakni untuk mengetahui pengaruh pada brand image, product quality, dan customer satisfactionterhadap purchase intention (minat beli) pada produk Belikopi di Sidoarjo. Pada penelitin ini menggunaka metode kuantitatif yang pada dasarnya mencakup penelitiannya dilakukan pada aspek empiris yang berasal dari fenomena – fenomena dilapangan, dengan tahap analisisnya menggunakan data dan angket yang disebarkan. Penelitian ini juga memiliki sumber sumber referensi dari buku, jurnal yang di dukung oleh Google Scholar. Dengan demikian, kajian ini diharapkan dapat memberi wawasan bagi para pemasar dan para peneliti pada faktor yang mempengaruhi Purchase Intention. Pemasaran pada produk Belikopi ini ditekankan pada brand image yang dapat memberi pembeda pada produk lainnya dalam target pasar tersebut, dapat memberi kualitas produk yang baik dan memiliki nilai pada kepuasan pelanggan tersebut.
Unlocking Educational Quality Through Enhanced Teacher Satisfaction Insights: Membuka Kualitas Pendidikan Melalui Peningkatan Wawasan Kepuasan Guru Irawan, Farid; Hariasih, Misti
Indonesian Journal of Education Methods Development Vol. 19 No. 1 (2024): February
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijemd.v18i4.809

Abstract

This study examines how brand image, service quality, and promotion strategies impact teacher satisfaction in WIJABA Sidoarjo, a non-profit educational organization. Using a quantitative approach with 179 teacher respondents, the research reveals a significant positive correlation between these factors and teacher satisfaction. The findings underscore the importance for non-profits to prioritize brand image, service excellence, and effective promotions to enhance teacher satisfaction and overall educational quality. These insights offer actionable guidance for improving educational services and cultivating a positive learning atmosphere. Highlight: Positive link: brand, quality, promotion, teacher satisfaction. Non-profits: focus on brand, service for better education. Improve teacher satisfaction, create positive learning environment. Keywoard: Teacher Satisfaction,Brand Image, Service Quality,Promotion Strategies, Non-profit Education
Co-Authors Ahmad Firdausi Ainatul Mardhiyah Ainun Najib Aisyah Andriani Alshaf Pebrianggara Amelia, Ananda Mety Amirul Fahmi Amrin Hidayat Ananda Putri Sodikin Ananta, Ayu Viana Rezeki Andjani, Salsabilla Anggraeni, Nur Fitriana Anggreta Queen Lorena Angraeni, Dian Fransisca Dewi Nur Annafik Asmaul Khusna Annisa Nur Navisha Aprilina Indah Aprilya, Arintha Galuh Aqhillah Maulitha Kisbiyah Ardelia, Jaufa Putri Arini, Yulita Tri Armeilia, Neta Arul Maulana, Enggit Arum Tri Wahyuni Aruna, Salvara Tyara Asyari, Fijar Dwi Bachtiar, Muhammad Rizki Baihaqki, Wildhan Ardin Chariri, Mochammad Iqbal Denta Scotania Balqis Detak Prapanca Dewi Andriani Dewi Komala Sari Dhita Putri Natasha Dwi Rahma Fitria Dwi Saputri, Cindy Chareynina Eko Satriyo Hadi Nata Fakhiroh, Silvi Zakiyatul Faricha Mufida Laili Fatimatuz Zahro Febriansah , Rizky Eka Febriansyah, Rizky Eka Febriati, Adhita Uti Fina Nur Falah Fiola Fiorentiana Firdausi, Heisyah Apriliana Tri Firmasyah, Mochammad Fajarudin Fitriani, Rizky Dwi Putri Fitriyah, Silva Nur Lailatul Fitriyah, Yeni Gitania, Ahmita Dwi Habibil Muttaqien Hafidz Rizal Ahmad Hana Fitania Indri Leksono Herlinda Maya Kumala Sari, Herlinda Maya Kumala Herlinda Maya Kumalasari Hesti Vidiastutik Hidayah, Fatikhatu Hidayati, Fitriana Nurul Irawan, Farid Ircham Arief Ramadhan Komala, Dewi Komala Kumara Adji Kusuma Lailah, Elok Zahrotul Lailiya, Friska Nur Lalas Prakoso, Alexsis Lilik Indayani Lukmawati, Ella Mahendra, Danar Putra Mariani, Anti Mas Oetarjo Maulana, Mohamad Danang Maulida, Reva Rahma Millatur rohmah Moch Rofiuddin Mochamad Nashrullah Mochamad Rizal Yulianto Mochammad Ardiyan Firmansyah Muhammad Rizky Vegas Ramadhan Muhammad Yani Muhammad Yani Muhammad Yani, Muhammad Mukhammad Yusuf Ridwan Mun'im, Khoiru Mustajib, Khariza Ramdhania Putri Natasya Dwi Puspitasari Nihlatul Qudus Sukma Nirwana Niken Faizatul Kharimah Ningsih, Fitriana Nizam Maulana At thaariq NUR FADILAH Nur Hayati Eka Kusniawati Nur Hidayah Nuzula, Elsa Firdausi Nuzulah, Firdausi Nyadia Ofianti Oetarjo, Mas Okta, Selly Prapanca , Detak Prasetyo, Totok Dwi Pujianingsih, Vonny Putri Puspitasari, Natasya Dwi Putri Sekar Kinasih Putri, Cici Anisa Putri, Fani Aprilia Putri, Fitriana Salsabila Putri, Mia Nasrida Putri, Rachelita Agista Nasruhan Qur’Ana, Dinda Ucik Rachmah, Nur Maulidah Rahmawati, Riza Dwi Ramadani, Mita Putri Ria Ratna Juwita Rita Ambarwati Rita Ambarwati Sukmono Rizal Yulianto Rizaldy, Rahmat Rizky Eka Febriansah Rohmadhani, Salsabela Diniarti Sakdiyah, Aminatus Sekar Kinasih, Putri Setiawan, Bayu Dwi Setiyani, Ayu Fera Sodikin, Ananda Putri Sudarso, Satrio Sumartik Syaifudin, Muhammad Afif Tanti Krisnaningsih Tasya Diva Prameswara Tasya May Fatmala Tina, Eli Agus Tinanto, Bagus Tegar Tofan Dwiyan Rosyadi Ulhaq, Muhammad Zidhan Usman, Dhea Monicha Wahyu Annas Wahyu Annas Surya Hadinata Wahyuni, Eka Risma Wantiningsih, Fitria Febri Widyastuti, Nur Azmi Yuniar, Anisya Noorvita Zahrina Nilamsari Zahrotul Maftuhkin Zahrotul Maftuhkin Zakiyah, Alfin