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Pengaruh Brand Image dan Brand Experience terhadap Niat Beli Ulang yang Dimediasi oleh Brand Love Inaya Sundari Rahmawati; Andriya Risdwiyanto; Nuralam Nuralam
Prosiding Seminar Nasional Ilmu Manajemen Kewirausahaan dan Bisnis Vol. 2 No. 2 (2025): Desember : Prosiding Seminar Nasional Ilmu Manajemen Kewirausahaan dan Bisnis
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/prosemnasimkb.v2i2.182

Abstract

This study aims to examine the influence of brand image, brand experience, and brand love on repurchase intention among McDonald’s consumers in Indonesia. A quantitative approach was employed, using a survey method with questionnaires distributed to 100 respondents. Data were analyzed using Partial Least Squares (PLS) with the assistance of SmartPLS version 4.1.1.2. The results indicate that brand image and brand love have a positive and significant effect on repurchase intention, while brand experience does not show a significant effect. Furthermore, brand love mediates the relationship between brand image and repurchase intention but does not mediate the effect of brand experience. These findings highlight the importance of brand image and emotional attachment in fostering consumer loyalty through repurchase intention.
Pemetaan Sektor Produksi Dalam Pemulihan Pertumbuhan Ekonomi DIY Nuralam, Nuralam
Maisyatuna Vol. 4 No. 1 (2023): Januari: Jurnal Maisyatuna
Publisher : STAI Denpasar Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53958/mt.v4i1.447

Abstract

Economic growth is influenced by many sectors, including the production sector. Where the production sector can be a benchmark for the economic progress of a region. The production sector is the sector that contributes most to economic growth. Therefore, problems in the production sector must be viewed as macroeconomic and long-term problems. Where the development of the ability to produce goods and services as a result of an increase in production factors, in general, is not always followed by an increase in the production of goods and services of the same magnitude. The increase in production potential is often greater than the actual increase in production. Thus economic development is slower than its potential. The aim of the research is to map the production sector in the context of regional economic recovery, where later in this analysis there will be a comparison of the growth conditions of the production sector in DIY before the Covid-19 pandemic with conditions during the Covid-19 pandemic (2019-2020 period). The results of research into the agricultural, fisheries and forestry business categories (primary sector) are the base or potential sectors in Kulon Progo, Bantul and Gunung Kidul Regencies, while Sleman Regency and Yogyakarta City are not the base sectors in the agricultural, fisheries and forestry business categories .
Hydroponic System with Integrator Modified on PI Controller for Nutrient and Water Regulation Akhinov, Ihsan Auditia; Nuralam, Nuralam; Kusumastuti, Sri Lestari; Purwanti, Bernadeta Siti Rahayu; Fadhilah, Adjie Nur
TEPIAN Vol. 5 No. 4 (2024): December 2024
Publisher : Politeknik Pertanian Negeri Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51967/tepian.v5i4.3157

Abstract

— This study developed a hydroponic control system to regulate nutrient concentration (PPM) and water volume using a Proportional-Integral (PI) controller. The PI controller was chosen for its simplicity and effectiveness in systems that do not require fast response times. A trial-and-error method was used to tune the Kp and Ki values, which were implemented in an ATMega328 microcontroller. The system consists of one AC pump and two DC pumps: DC Pump-1 controls the PPM by supplying liquid fertilizer, while DC Pump-2 regulates the water volume. The results showed that modifying the PI controller with an integrator limitation improved performance. For PPM control, a limit of 13000 with Kp = 2 and Ki = 0.01 resulted in a 0.5% error, 56.8-second rise time, and a 4.8% overshot. For water level control, a limit of 12000 with Kp = 100 and Ki = 0.16 yielded a 3.25% error, 2% overshot, and a 65.4-second rise time. The test results demonstrated that the use of AB Mix can be reduced by up to 26% compared to a conventional PID, with an initial PPM value of around 350.
PENGARUH KOMITMEN KERJA DAN KEPUASAN KERJA TERHADAP KINERJA GURU SD NEGERI DI BANDA ACEH Mustika, Zahara; Syamsuddin, Nuralam
PIONIR: JURNAL PENDIDIKAN Vol. 12 No. 1 (2023): PIONIR: JURNAL PENDIDIKAN
Publisher : Prodi PGMI FTK UIN Ar-Raniry Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/pjp.v12i1.17718

Abstract

This study aims to reveal (1) the effect of a work commitment on teacher performance; (2) the effect of job satisfaction on teacher performance. This research was conducted at public elementary schools in the city of Banda Aceh. The study population was all public elementary school teachers in the city of Banda Aceh totaling 481 people. Determination of the sample using the Slovin formula, with a total sample of 218 people. Data was collected using a questionnaire which was filled in by respondents who came from teachers. Research analysis using descriptive analysis and inferential analysis with path analysis (path analysis). The research results show that:; (1) Work commitment has a significant influence on teacher performance, it is shown that ρ31 = 0.334; (2) Job satisfaction has a significant influence on teacher performance and it is shown that ρ32 = 0.268. The teacher performance model found in this study explains that improving teacher performance can be done through work commitment and job satisfaction which will directly lead to better teacher performance.
Pengaruh Pengungkapan Environmental, Social, and Governance (ESG) terhadap Reaksi Pasar: Peran Moderasi Volatilitas Harga Saham pada Perusahaan Transportasi dan Logistik Indonesia Putra, Ryan Wiranata; Nurdianti, Sitti Febri; Nuralam, Nuralam; Habbe, Abdul Hamid; Bandang, Agus
Atestasi : Jurnal Ilmiah Akuntansi Vol. 9 No. 1 (2026): October - March
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/atestasi.v9i1.2021

Abstract

Tujuan: Penelitian ini bertujuan menganalisis pengaruh pengungkapan Environmental, Social, and Governance (ESG) terhadap reaksi pasar dengan volatilitas harga saham sebagai variabel moderasi pada perusahaan transportasi dan logistik yang terdaftar di Bursa Efek Indonesia (BEI). Desain Penelitian dan Metodologi: Pendekatan yang digunakan adalah kuantitatif eksplanatori dengan desain kausal komparatif. Sampel penelitian dipilih secara purposive sampling dari perusahaan transportasi dan logistik periode 2019–2023. Data sekunder diperoleh dari laporan tahunan, laporan keberlanjutan, dan basis data keuangan seperti Refinitiv dan Yahoo Finance. Pengungkapan ESG diukur melalui content analysis berdasarkan pedoman GRI, sedangkan reaksi pasar diukur menggunakan abnormal return. Analisis data dilakukan dengan regresi linear berganda dan Moderated Regression Analysis (MRA). Hasil dan Pembahasan: Hasil penelitian menunjukkan bahwa pengungkapan ESG berpengaruh signifikan terhadap reaksi pasar dengan nilai koefisien determinasi (R²) sebesar 0,767. Secara parsial, aspek environmental dan governance berpengaruh positif signifikan terhadap reaksi pasar, sedangkan aspek social berpengaruh negatif signifikan. Volatilitas harga saham berpengaruh negatif terhadap reaksi pasar dan terbukti memperlemah hubungan antara ESG dan reaksi pasar. Hal ini menandakan bahwa praktik lingkungan dan tata kelola yang baik diapresiasi pasar, sementara aktivitas sosial belum dianggap memberikan nilai ekonomi langsung bagi investor. Implikasi: Penelitian ini menegaskan pentingnya pengungkapan ESG yang konsisten dan transparan dalam membangun kepercayaan investor serta memperkuat reputasi perusahaan. Bagi regulator, hasil ini mendukung penguatan kebijakan pelaporan keberlanjutan, sedangkan bagi manajemen, menjadi dasar strategis dalam meningkatkan nilai perusahaan melalui praktik lingkungan dan tata kelola yang baik.
KEMAMPUAN PEMECAHAN MASALAH MATEMATIS SISWA SEKOLAH MENENGAH ATAS YANG DIBELAJARKAN DENGAN PENDEKATAN OPEN-ENDED Pratiwi, Dara; Syamsudin, Nuralam
Pedagogik : Jurnal Ilmiah Pendidikan dan Pembelajaran Fakultas Tarbiyah Universitas Muhammadiyah Aceh Vol 12, No 2, Oktober (2025)
Publisher : Fakultas Agama Islam Universitas Muhammadiyah Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37598/pjpp.v12i2, Oktober.2537

Abstract

Kecakapan dalam menyelesaikan persoalan matematika adalah bagian dari keterampilan mendasar yang perlu dipunyai oleh kalangan siswa SMA agar dapat mengembangkan solusi terhadap permasalahan kehidupan dan kompetensi ini krusial bagi siswa dalam menyelesaikan soal matematika. Fakta di lapangan menunjukkan bahwa keterampilan tersebut masih berada di bawah harapan dan belum optimal. Penelitian ini bertujuan untuk mengetahui perbedaan capaian belajar siswa yang mendapatkan pembelajaran dengan pendekatan open-ended dan konvensional. Penelitian ini menggunakan pendekatan kuantitatif dengan populasi adalah siswa kelas X SMAN 5 Banda Aceh dan teknik pemilihan sampel adalah simple random sampling. Sampel yang terpilih adalah siswa kelas X-2 sebagai kelas kontrol dan siswa kelas X-3 sebagai kelas eksperimen. Pengumpulan data dilakukan dengan pemberian tes awal dan akhir setelah perlakuan, selanjutnya setelah data terkumpul dianalisis dengan menggunakan uji-t setelah uji normalitas dan homogenitas data terpenuhi. Hasil penelitian didapatkan bahwa keterampilan pemecahan masalah matematika pada siswa yang diajarkan dengan pendekatan open-ended lebih baik dibanding dengan siswa yang diajarkan dengan pendekatan konvensional.
Dampak Pendapatan Asli Daerah, Dana Perimbangan dan Produk Domestik Regional Bruto Terhadap Indeks Pembangunan Manusia di Kabupaten Sleman Provinsi Daerah Istimewa Yogyakarta Nuralam, Nuralam
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 7 No. 2 (2026): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v7i2.10536

Abstract

This study aims to determine the impact of Regional Original Revenue (PAD), Balancing Funds (DP) consisting of the General Allocation Fund (DAU), Special Allocation Fund (DAK), and Revenue Sharing Fund (DBH), as well as the Gross Regional Domestic Product (GRDP) on the Human Development Index (HDI). The research was conducted using a quantitative descriptive method aimed at explaining empirical phenomena supported by patterns of relationships among variables, characteristics, and statistical data. Secondary data in the form of time series data over 15 years (2010–2024) were analyzed using multiple linear regression.The results of the statistical analysis show that PAD and DP each have no positive and significant effect on HDI when tested partially. Meanwhile, GRDP has a positive and significant partial effect on HDI. However, simultaneously, the variables PAD (X1), DP (X2), and GRDP (X3), based on the F-test hypothesis, have a positive and significant effect on HDI. In other words, these three variables, both directly and indirectly, contribute jointly to the achievement of the HDI score in Sleman Regency during the study period. In 2024, Sleman’s HDI reached 84.91, classified as “Very High,” surpassing the HDI of Yogyakarta Special Region Province in 2024, which was 81.62 (“Very High”), and the national HDI of 75.02 (“High”), an achievement truly worthy of appreciation.
Enhanced soil moisture sensing using graphene-coated copper electrodes Nuralam, Nuralam; Muzakki, Rizdam Firly; Kusumastuti, Sri Lestari
Indonesian Journal of Electrical Engineering and Computer Science Vol 41, No 2: February 2026
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/ijeecs.v41.i2.pp470-477

Abstract

Soil moisture monitoring is essential for precision agriculture to optimize irrigation and increase crop productivity. Traditional conductivity-based sensors often face limitations such as low sensitivity, slow response, and measurement instability. This study presents a simple and effective enhancement method by applying a graphene coating on copper electrodes using the drop casting technique. Experimental evaluations were conducted on natural soil samples at varying moisture levels. The graphene-coated sensor exhibited a significantly higher sensitivity of 23.0 Ω/% compared to 12.0 Ω/% for the uncoated sensor, a faster response time of approximately 5 seconds, and improved measurement consistency with a reduced standard deviation of ±15 Ω. Graphene's superior electrical conductivity and strong water affinity are key factors contributing to this performance improvement. These findings indicate that graphene-coated sensors offer a promising solution for reliable, cost-effective soil moisture monitoring in smart farming systems.
Pengaruh Cita Rasa, Harga, dan Kualitas Layanan terhadap Kepuasan Konsumen Lekasane Street Coffee Yogyakarta Saputro, Pramuditha Nanda; Risdwiyanto, Andriya; Nuralam, Nuralam
Jurnal Manajemen Strategis: Jurnal Mantra Vol. 2 No. 01 (2025)
Publisher : Universitas Proklamasi 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmt.v2i01.2583

Abstract

The research that will be carried out begins with the large number of street coffees in Yogyakarta, where competition between street coffees is increasing because at affordable prices consumers can enjoy coffee with interesting flavors. This research aims to analyze the influence of taste, price and service quality on consumer satisfaction at Lekasane Street Coffee Yogyakarta. The population in this research is an unknown number of customers of Street Coffee Lekasane Yogyakarta and the sampling technique used is a non-probability sampling technique with purposive sampling which resulted in a total of 73 respondents and the analytical tool used in this research is multiple linear regression. The method used in collecting data is using questionnaires that are distributed to consumers.Based on the results of data analysis, it can be concluded that taste, price and service quality simultaneously have a significant positive impact on consumer satisfaction from Lekasane Street Coffee. Each variable has a very significant influence on consumer satisfaction.