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All Journal JAM : Jurnal Aplikasi Manajemen MIX : Jurnal Ilmiah Manajemen International Journal of Artificial Intelligence Research JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) AKSIOLOGIYA : Jurnal Pengabdian Kepada Masyarakat International Research Journal of Business Studies (E-Journal) Jurnal Ekonomi dan Bisnis Syntax Literate: Jurnal Ilmiah Indonesia Journal of Economic, Bussines and Accounting (COSTING) EKONOMIS : Journal of Economics and Business Primanomics : Jurnal Ekonomi & Bisnis Sketsa Bisnis Share : Journal of Service Learning Jurnal Samudra Ekonomi dan Bisnis Jurnal Entrepreneur dan Entrepreneurship Jurnal Dedikasi Pendidikan International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Ekonomi Manajemen Sistem Informasi Dinasti International Journal of Education Management and Social Science Business Management Journal Program Studi Manajemen Review of Management and Entrepreneurship Jurnal Leverage, Engagement, Empowerment of Community (LeECOM) Community Engagement and Emergence Journal (CEEJ) Jurnal Performa : Jurnal Manajemen dan Start-up Bisnis Budimas : Jurnal Pengabdian Masyarakat Edudikara: Jurnal Pendidikan dan Pembelajaran Jurnal Ilmiah Wahana Pendidikan The South East Asian Journal of Management Journal Research of Social Science, Economics, and Management Journal Community Service Consortium Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah International Journal of Review Management Business and Entrepreneurship International Research Journal of Business Studies
Damelina B. Tambunan
Universitas Ciputra
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Social Sciences Other

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INFORMATION TRANSPARENCY AND REGULATORY FOCUS TO INCREASE BUYING INTEREST IN THE INTEGRATED FOOTWEAR MARKETPLACE (IFM) Kodrat, David Sukardi; Krisprimandoyo, Denpharanto Agung; Tambunan, Damelina Basauli
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7 No 4 (2023): IJEBAR, Vol. 7 Issue 4, December 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i4.11549

Abstract

This research aims to examine information transparency and regulatory focus to increase buying interest at the Integrated Footwear Marketplace. The informants used in this research came from consumers, suppliers, producers, funding institutions and logistics services. The research method used is descriptive qualitative. The results of this research show that the Integrated Footwear Marketplace uses two main concepts, namely co-design and economic sharing. The concept of co designing is seen in the consumer engagement menu where consumers can enter design ideas and designs and other consumers can provide responses and comments on these design ideas and designs. Transparency by showing data related to individual profiles, company profiles and various product descriptions. Information quality is related to information that is trustworthy, reliable, available on time, relevant and easy to understand. The concept of self-regulation creates natural motivation to achieve desired results. The concept of self-regulation can be grouped into approach and avoidance. This avoidance concept can be seen from the product description which explains it completely and in detail so that it can be taken into consideration regarding things that have the potential to become risks.
The Forming Factors of Business Field Diversification Decision in Family Business Enterprise in Indonesia Andy Sanjoko; Damelina B. Tambunan
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol. 10 No. 2 (2024): JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) MEI
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jkbm.v10i2.11647

Abstract

Family Business Enterprise (FBE) has unique matters and is different from non-FBE in general such as succession issues, leadership transfer, internal conflicts, and decreasing company performance. One of the strategies that can be applied is to diversify the business as done by large FBEs in Indonesia. This study aims to determine what factors shape business diversification decisions at FBEs in Indonesia. The method used is a quantitative approach using EFA (Exploratory Factor Analysis) and distributing questionnaires to 183 respondents who have been obtained through purposive sampling. The results showed, that from 8 factors 7 factors shape the decision to verify FBE in Indonesia, which are resources and leader's characteristics, stimulus, business competition, business environment, internal conditions, potential opportunities, and market trends. The resources and leader's characteristics factor dominate the verification decision, especially for different business fields (conglomerates). Meanwhile, the market trend, which was originally an indicator of the market factor, turned into one of the main factors in making verified decisions
Arbitrage vs innovation opportunity analysis among MSMEs actors in Surabaya Tambunan, Damelina Basauli; Fajar, Leonard Putra; Pujirahayu Sumaji, Yoseva Maria; Sutanto, J. E.
Jurnal Ekonomi dan Bisnis Vol. 25 No. 2 (2022)
Publisher : Fakultas Ekonomika dan Bisnis Universitas Kristen Satya Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24914/jeb.v25i2.5322

Abstract

Pandemi Covid-19 membawa perubahan dalam berbagai aspek kehidupan secara khusus dalam pengelolaan usaha. Penelitian ini bertujuan untuk menguji ada tidaknya perbedaan pilihan peluang antara arbitrage opportunity dan innovation opportunity oleh usaha mikro, kecil dan menegah (UMKM) di bidang makanan dan minuman di Kota Surabaya pada masa pandemi Covid-19. Teknik sampling yang digunakan dalam penelitian ini adalah purposive sampling dengan kriteria tertentu, data dikumpulkan dari 100 responden yang memenuhi kriteria yang kemudian diuji menggunakan uji beda rata-rata Sappiro Wilk karena data ditemukan tidak berdistribusi normal. Hasil penelitian menunjukkan adanya perbedaan rata-rata antara arbitrage opportunity dan innovation opportunity. Hasil juga menunjukkan bahwa pelaku UMKM makanan dan minuman di Kota Surabaya lebih banyak yang melakukan innovation opportunity (81 responden) dibandingkan arbitrage opportunity (15 responden), 4 responden lainnya memilih kedua pilihan peluang. Implikasi dari temuan ini menunjukkan kemampuan para pelaku UMKM dapat bertahan pada masa sulit khususnya di masa pandemi covid-19 dengan berbagai pembatasan operasional usaha di bidang makanan dan minuman terletak pada kemampuan mereka mengindentifikasi dan mengeksekusi peluang baik arbitrage opportunity maupun innovation opportunity.
Peran Influencer Marketing Terhadap Brand Awareness Dan Brand Preference Produk Kecantikan Lokal Indonesia “Wardah Beauty” Dalam Mempengaruhi Keputusan Pembelian Konsumen Wiyasa, Gracecilia; Padmali, Metta; Tambunan, Damelina
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i5.59081

Abstract

Beberapa tahun terakhir, dunia kecantikan dan beauty influencer mengalami perkembangan yang sangat pesat di Indonesia. Kehadiran dari beauty influencer dapat mempengaruhi keputusan pembelian konsumen. Penelitian ini bertujuan untuk membuktikan secara empiris bagaimana peran Influencer Marketing terhadap Brand Awareness dan Brand Engagement dari sebuah produk kecantikan lokal Indonesia yang pada akhirnya dapat mempengaruhi keputusan pembelian konsumen. Penelitian telah dilakukan secara kuantitatif dengan mengambil data dari 100 sampel wanita usia 18-30 tahun yang tinggal di Indonesia dan menggunakan produk Wardah. Data dianalisis dengan menggunakan metode Partial Least Square (PLS) dengan bantuan perangkat lunak SMARTPLS. Hasil penelitian menunjukkan bahwa Influencer marketing dapat mempengaruhi brand awareness, influencer marketing dapat mempengaruhi brand preference, brand awareness dapat mempengaruhi keputusan pembelian dan brand preference dapat mempengaruhi keputusan pembelian.
The Influence of Employee Engagement on Employee Championing Behavior During Organizational Change Christina Bardien; Damelina Basauli Tambunan
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 8 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i8.3123

Abstract

Organizational Change is one of the strategies carried out by companies to survive in difficult times, such as when companies have to survive during the Covid-19 pandemic. This study aims to examine whether there is an influence of Organizational Change on Employee Engagement and employee Championing Behavior and whether Employee Engagement has a mediating role between Organizational Change to Employee Championing Behavior in property companies in Makassar. The method of data analysis of this study using SmartPLS3 to perform Structural Equation Modeling (SEM) test. Data collection was conducted through a survey using a questionnaire with a Likert scale given to 59 respondents who are part of the employee population in property companies. The results of the study showed that Organizational Change has a direct effect on Employee Engagement and employee Championing. Good communication and getting employees involved in OC will increase the EE of employees. In addition, the behavior of the ECB will increase if the OC is well communicated, while Employee Engagement itself does not affect the behavior of the employee champion and also does not mediate the influence of the OC on the ECB.
PENDIDIKAN KEWIRAUSAHAAN BAGI SISWA UNTUK MENINGKATKAN PERKEMBANGAN JIWA, LINGKUNGAN, BUDAYA PADA SMA HANGTUAH 1 SURABAYA Sutanto, J.E.; Sitepu, Rismawati Br; Sembiring, Murpin Josua; Tambunan, Damelina; Soetedja, Venny
BUDIMAS : JURNAL PENGABDIAN MASYARAKAT Vol. 5 No. 2 (2023): BUDIMAS : Jurnal Pengabdian Masyarakat
Publisher : LPPM ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tujuan dari pengabdian masyarakat ini adalah agar siswa kelas XII dan SMA dapat mengembangkan semangat, iklim, budaya, dan kegiatan kewirausahaan dengan mendidik dan mendorong terciptanya lulusan yang mandiri dan menjadi wirausaha melalui program kewirausahaan. Subyek pengabdian ini adalah siswa SMA Hang Tuah 1 Surabaya. Luaran dari pengabdian ini antara lain terwujudnya model pengembangan kewirausahaan yang efektif dalam mengembangkan semangat, iklim, budaya, dan aktivitas kewirausahaan mahasiswa, mulai dari pendidikan kewirausahaan, motivasi serta peragaan contoh kegiatan kewirausahaan dari kampus Universitas Ciputra Surabaya secara langsung. ditangani oleh mahasiswa Ciputra yang sedang mengerjakan proyek. Hasil pengabdian ini menunjang program kewirausahaan yang telah terjalin di SMA Hang Tuah 1 Sidoarjo. Luaran yang dihasilkan berupa keluaran dan bentuk Hak Intelektual Indonesia bagi Dosen dan Mahasiswa Universitas Ciputra, serta diberitakan di surat kabar Malang Posco Media. Abstract. The aim of this community service is for 12th-grade and high school students to develop the spirit, climate, culture, and entrepreneurial activities by educating and encouraging the creation of graduates who are independent and become entrepreneurs through entrepreneurship programs. The subjects of this service are students from Hang Tuah 1 High School Surabaya. The outputs of this ,service include the realization of an effective entrepreneurial development model in developing the spirit, climate, culture, and entrepreneurial activities of students, starting from entrepreneurial education, motivation and demonstrating examples of entrepreneurial activities from the Ciputra University Surabaya campus which are directly handled by Ciputra students who currently on project. The results of this service support the entrepreneurship program that has been established at Hang Tuah 1 Sidoarjo High School. The resulting output is in the form of output and the form of Indonesian Intellectual Rights for Ciputra University Lecturers and Students, and was covered in the Malang Posco Media newspaper. Keywords; Entrepreneurship education; Soul development; Environment; Culture
Atribut Yang Menjadi Pertimbangan Konsumen Dalam Membeli Produk Perumahan : Penelitian dan Analisis Conjoint Tambunan, Damelina B.
International Research Journal of Business Studies Vol. 2 No. 2 (2009): August-November 2009
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/

Abstract

The very high competitiveness of business nowadays, encourages the marketers to focus on satisfying their customers. Therefore marketers should be able to meet the customers’ demands. Customers usually consider a bundle of benefit before deciding to purchase products; therefore, marketers also should be able to identify the customers’ consideration of some product attributes. The aim of this study is to identify the combination of attributes that is considered by customers in making decision when purchasing property. The Data in this research are primary data and gathered from 150 respondents. The sampling method used is convenience sampling. The data are analyzed by using conjoint analysis. The result shows that the most considered attributes are the number of bed rooms, the size of land, the housing types, the house design, and the number of bath rooms.
Co-Authors Abidin, Achmad Adi Kurniawan Yusup Alexander, Juan Richard Andy Sanjoko Antonius Tanan Christina Bardien Christina Whidya Utami Daniel Kurniawan Daniel Kurniawan David Sukardi Kodrat Denpharanto Agung Krisprimandoyo Devi Rahnjen Wijayadne Eric Harianto Fajar, Leonard Putra Febry, Timotius Gerrits, Anathasia Gracia Gofelin Steifi Karundeng Grace Citra Dewi Hartono Hartono Hashim, Norashidah Binti Hikama, Nahli Isadora Elgina Pramana J.E. Sutanto J.E. Sutanto JE Sutanto Juan Richard Alexander Kusuma Wardhani, Mustika Eka Liliana Dewi Metta Padmalia Murpin Josua Sembiring Napitupulu, Alfons Manuel P.M. Natalia Yuwono Norashidah Binti Hashim Norashidah Binti Hashim Padmali, Metta Pramana, Isadora Elgina Prasetio, Fiona Pratama, Okky Aditya Pujirahayu Sumaji, Yoseva Maria Rismawati br Sitepu Setiowati, Maria Henny Soetedja, Venny Sutanto, J. E. Syulhasbiullah, Muh Teofilus Teofilus Teofilus, Teofilus Thyrza Farizah Yosina Tommy Christian Efrata Tony Justinus Hoetama Trivina, Trivina Wendra Hartono Widyadhari, Amalia Tiffany Winarjo, Alexander Jevan Wirawan ED Radianto Wiyasa, Gracecilia Yashinta Armadita Hadi Yoseva Maria Pujirahayu Sumaji Yuni Putri Dewantara Yuni Putri Dewantara Yuwono Marta Dinata