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All Journal JAM : Jurnal Aplikasi Manajemen MIX : Jurnal Ilmiah Manajemen International Journal of Artificial Intelligence Research JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) AKSIOLOGIYA : Jurnal Pengabdian Kepada Masyarakat International Research Journal of Business Studies (E-Journal) Jurnal Ekonomi dan Bisnis Syntax Literate: Jurnal Ilmiah Indonesia Journal of Economic, Bussines and Accounting (COSTING) EKONOMIS : Journal of Economics and Business Primanomics : Jurnal Ekonomi & Bisnis Sketsa Bisnis Share : Journal of Service Learning Jurnal Samudra Ekonomi dan Bisnis Jurnal Entrepreneur dan Entrepreneurship Jurnal Dedikasi Pendidikan International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Ekonomi Manajemen Sistem Informasi Dinasti International Journal of Education Management and Social Science Business Management Journal Program Studi Manajemen Review of Management and Entrepreneurship Jurnal Leverage, Engagement, Empowerment of Community (LeECOM) Community Engagement and Emergence Journal (CEEJ) Jurnal Performa : Jurnal Manajemen dan Start-up Bisnis Budimas : Jurnal Pengabdian Masyarakat Edudikara: Jurnal Pendidikan dan Pembelajaran Jurnal Ilmiah Wahana Pendidikan The South East Asian Journal of Management Journal Research of Social Science, Economics, and Management Journal Community Service Consortium Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah International Journal of Review Management Business and Entrepreneurship International Research Journal of Business Studies
Damelina B. Tambunan
Universitas Ciputra
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Social Sciences Other

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The Influence of Company Values on Customer Satisfaction with Perceived Service Quality as a Moderating Variable Tambunan, Damelina Basauli; Widyadhari, Amalia Tiffany
Review of Management and Entrepreneurship Vol. 8 No. 2 (2024): Review of Management and Entrepreneurship
Publisher : International Business Management - Universitas Ciputra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/rme.v8i02.4942

Abstract

This study is specifically aimed at examining the effect of company values on customer satisfaction which is moderated by perceived service quality. This study uses the theory of Social Cognitive Theory for the phenomenon of indications for customers being dissatisfied with the services provided by companies that offer services. This study uses a quantitative approach through the distribution of questionnaires with research samples are individuals who are appointed and trusted by each company who have enjoyed the services of PT. Aperindo Prima Mandiri as many as 8-9 people 17 companies and samples that were successfully collected according to the criteria were 141 respondents. The method used in this research is SPSS. The results of the research show that Company Values have a significant effect on the Customer Satisfaction variable. This indicates that Company Values are important factors that can affect Customer Satisfaction. Perceived Service Quality weakens the relationship between Company Values and Customer Satisfaction variables. This indicates that the existence of Perceived Service Quality is able to weaken the effect of the relationship between Company Values on Customer Satisfaction. Overall, the results of this study indicate that there is a negative relationship between the company values, interaction variable and perceived service quality on customer satisfaction.
Analysis of Innovation, Proactive, and Risk Taking as Presentations of Entrepreneurial Orientation towards Business Success of Second and Third Generation Family Business in Indonesia Utami, Christina Whidya; Tambunan, Damelina; Padmalia, Metta
Jurnal Entrepreneur dan Entrepreneurship Vol. 10 No. 1 (2021): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jee.v10i1.1553

Abstract

Research Objective: To analyze the effect of entrepreneurial orientation towards the business success of second and third generation family businesses in Indonesia. Methodology/ Research Approach: This study used a cross-sectional, correlation research design. The survey was conducted to 153 medium-scale family businesses that have run for 5-50 years and categorized as middle-scale business ran by the second and/ or third generation family. Hypothesis testing was done via a multiple regression using SPSS. Findings: there is a significant effect between entrepreneurship orientation, which is the independent variable of this study, that covers three indicators namely innovation, proactive, and risk-taking abilities. Innovative and proactive have a significant and positive effect, while risk-taking ability has a significant and negative effect on the success of family businesses in Indonesia. Research limitation/ implication: This study investigates strategies that family businesses use, in terms of entrepreneurial orientation. The limitations of this study are: Bias in assessment perspective of fellow families and the scale of the family business only focus on second and third-generation middle-scale family business. The implication of this research is to create an entrepreneurial orientation culture in family businesses that tend to be lacking innovative, proactive, and risk-taking behaviors, considering the amount of interference and involvement of family members in the management of their family businesses. Practical implication: It is hoped that the second and the third-generation family members show a better perspective exploration in seeing whether entrepreneurial orientation has been implemented and has an impact in creating business success. Thus, family businesses are expected to scale-up their businesses into large-scale companies, and at the same time, survive the succession phase of the next generation. Originality/ value: This study offers an analysis of a unique entrepreneurial orientation, given the personality, family, ownership, and management system in family businesses in Indonesia are different from other countries. Besides, there are influences of technological advances that may interfere family businesses, particularly the family system, in Indonesia
THE INFLUENCE OF WORK CONFLICT, PERSONAL VALUES TOWARD INTENTION TO WORK: MODERATED BY SOCIOEMOTIONAL WEALTH Setiowati, Maria Henny; Tambunan, Damelina Basauli
Review of Management and Entrepreneurship Vol. 7 No. 1 (2023): Review of Management and Entrepreneurship
Publisher : International Business Management - Universitas Ciputra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/rme.v7i1.3685

Abstract

The background of this study is that many family businesses have difficulty surviving from generation to generation due to the difficult decisions taken to maintain business continuity which failed in the succession process. Therefore, the aim of this research is to test the influence of work conflicts, personal values toward intention to work in family business moderated by socioemotional wealth. The sample used totaled 40 samples which choose by using purposive sampling method with some criteria. Data analyzed by using partial least square (PLS) and the results of this study conclude that work conflict in family business (X1) has a significant but negative effect to intention to work in family business (Y); personal values (X2) has a positive and significant effect to intention to work in family business (Y); and socio-emotional wealth (M) affects and strengthening the relationship between X1 and X2 toward Y
Exploring the Innovative Ideas on Service Industry Tambunan, Damelina Basauli; Napitupulu, Alfons Manuel P.M.; Hartono, Wendra
Review of Management and Entrepreneurship Vol. 7 No. 2 (2023): Review of Management and Entrepreneurship
Publisher : International Business Management - Universitas Ciputra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/rme.v7i2.3905

Abstract

This study aims to get service innovation ideas for micro, small and medium scale companies (MSMEs) in the service industry, specifically for law office service companies. For this purpose, data was collected using a focus group discussion (FGD) approach which was attended by 30 legal practitioners as informants, to find service innovation ideas in legal service-based companies. The sample was selected using a purposive sampling method with the criteria of having worked at a legal services company for at least 3 years, considering the need for innovation in running a business. This criterion was confirmed through initial interviews with informants. Data is analysed using content analysis. The results of this study indicate that the proposed innovation idea is closely related to the use of technology such as the use of online platforms to promote and even conduct legal consultations; document processing automation technology, an application that functions as a reminder of the schedule, either the schedule for hearing in court or the schedule for uploading the required documents. In addition, collaboration is also needed to generate innovative ideas, both for the development of digital platforms or ecosystems as well as collaboration with other stake holders such as prospective clients and employees to formulate service improvements and management of law office services
Pelatihan Ideasi dan Eksekusi Bisnis dalam Mengembangkan Kemampuan Kewirausahaan Generasi Muda Hartono, Wendra; Winarjo, Alexander Jevan; Yusup, Adi Kurniawan; Tambunan, Damelina Basauli; Padmalia, Metta
Journal Community Service Consortium Vol 5 No 1 (2025): Journal Community Service Consortium
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/consortium.v5i1.5569

Abstract

Program pengabdian masyarakat ini bertujuan untuk meningkatkan keterampilan kewirausahaan generasi muda melalui pelatihan yang bersifat interaktif dan aplikatif, yang dilaksanakan di Alfa Omega Church (AOC), Surabaya. Kegiatan ini melibatkan kolaborasi antara dosen dan mahasiswa Universitas Ciputra Surabaya dalam menyusun serta menyampaikan materi, seperti Bird in Hand Concept dan strategi pemasaran digital, yang dilengkapi dengan diskusi kelompok, pengisian lembar kerja, dan sesi praktik. Program ini dilaksanakan dalam dua sesi dengan pendekatan yang dirancang untuk membantu peserta menggali potensi diri, mengembangkan ide bisnis, dan mempersiapkan strategi eksekusi. Hasil kegiatan menunjukkan bahwa peserta mengalami peningkatan signifikan dalam pemahaman kewirausahaan, baik dari segi pola pikir maupun keterampilan praktis. Selain itu, kegiatan ini menciptakan suasana kolaboratif yang mendorong antusiasme serta partisipasi aktif peserta. Evaluasi menunjukkan bahwa program ini memberikan dampak positif, tidak hanya dalam membekali generasi muda dengan keterampilan yang relevan, tetapi juga dalam mendukung mereka untuk menghadapi tantangan ekonomi global. Program ini diharapkan dapat menjadi model dalam memberdayakan generasi muda melalui pendidikan kewirausahaan berbasis komunitas.
ANALISIS STRATEGI PEMASARAN PADA BISNIS SATUAN RUMAH SUSUN UNTUK MENINGKATKAN VOLUME PENJUALAN (STUDI PADA PT SARANANEKA INDAHPANCAR (SUB HOLDING 3 CIPUTRA GROUP) Gerrits, Anathasia Gracia; Tambunan, Damelina Basauli; Efrata, Tommy Christian
Journal of Economic, Bussines and Accounting (COSTING) Vol. 8 No. 2 (2025): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v8i2.14391

Abstract

Rumah dianggap sebagai salah satu kebutuhan pokok manusia selain sandang dan pangan, sebagai sebuah tempat berlindung. Perusahan yang bergerak di bidang industri perumahan harus dapat mengembangkan rencana dan strategi untuk mempromosikan produk dan meningkatkan volume penjualan. Hal inilah yang kemudian menjadi tujuan penelitian ini, yaitu ingin mengetahui tentang bagaimana strategi pemasaran pada bisnis perumahan untuk meningkatkan volume penjualan di PT Sarananeka Indahpancar yang merupakan anak perusahaan Sub Holding 3 Ciputra Group beserta faktor-faktor yang menjadi kekuatan dan kelemahan serta peluang dan ancaman pemasaran perumahan pada Sub Holding 3 Ciputra Group. Metode penelitian yang digunakan bersifat kualitatif. Semantara itu, pengumpulan datanya akan dilakukan dengan cara wawancara dan penggunaan dokumentasi yang dimiliki oleh pihak PT Sarananeka Indahpancar. Analisis data yang diperoleh akan mengacu pada teknik analisis kualittaif dengan mengacu pandangan Miles dan Huberman, yang mencakup reduksi data, penyajian data, penarikan kesimpulan, dan keabsahan data..Hasil penelitian menunjukkan bahwa terdapat strategi pemasaran yang digunakan oleh PT Saraneka Indahpancar termasuk pemasaran digital, lokasi strategis, promosi bundling dan pembayaran, target pasar menengah ke atas dalam kelompok usia generasi milenial dan Z, serta produk hunian dengan kualitas yang premium. Analisa dengan menggunakan matriks SWOT kemudian mengungkapkan kekuatan, kelemahan, ancaman dan peluang dari strategi yang ada, yang pada gilirannya menyediakan beberapa strategi pemasaran yang dapat dilakukan untuk meningkatkan volume penjualan, diantaranya perluasan segmen pasar, pangsa pasar, layanan pasca penjualan, pemasaran digital, penyediaan produk baru, peningkatan kualitas produk, penyesuaian harga produk, pemilihan lokasi yang memadai, dan kerjasama dengan pemerintah.
THE INNOVATIVE WORK BEHAVIOR OF SECOND-GENERATION LEADERS: THE CASE OF FAMILY BUSINESS Kurniawan, Daniel; Tambunan, Damelina Basauli
Jurnal Aplikasi Manajemen Vol. 20 No. 1 (2022)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2022.020.01.09

Abstract

Innovation has been proven to be one of the main keys to reaching sustainability. This study aims to analyze the impact of creative self-efficacy and organizational climate for innovation on innovative work behavior in the family business setting to enrich the studies of innovation in the family business. This study also tests the indirect effect of Entrepreneurial Leadership in increasing the impact of creative self-efficacy on innovative work behavior. This study uses the quantitative method by delivering questionnaires to more than 400 family firms in Surabaya. This study indicated that creative self-efficacy and organizational climate for information positively and significantly impact innovative work behavior. However, the impact of creative self-efficacy on innovative work behavior is stronger than the organizational climate for innovation. This study also proves the impact of creative self-efficacy on innovative work behavior will increase by enhancing entrepreneurial leadership. The implications of this study also are discussed both academically and practically.
PARENTS' DECISIONS IN CHOOSING K-12 EDUCATION DURING THE COVID-19 PANDEMIC: AN EXPLORATORY FACTOR ANALYSIS Harianto, Eric; Tambunan, Damelina; Dewi, Liliana; Dinata, Yuwono Marta
Jurnal Aplikasi Manajemen Vol. 20 No. 4 (2022)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2022.020.04.04

Abstract

The Covid-19 pandemic has had a major impact on K-12 schools. Therefore it is very important to examine the factors that shape parents' decisions in choosing K-12 education for their children so that schools can meet parents' expectations. As a result, student enrolment in K-12 schools can be increased. This study aims to determine the factors that shape parents' decisions in choosing kindergarten, elementary, junior high, and high school (K-12) education levels for their children in the new normal era. The object of research is the Citra Blessing School in Surabaya. The method used is a quantitative research method. Data collection in this study using questionnaire research. The population is 1,142 parents from K-12. Sampling using a random sampling technique. 797 parents were used as the sample. The analytical method used is exploratory factor analysis (EFA) with the help of the SPSS application. As a result, there is 1 factor that is not appropriate from the 27 initial factors, so 26 factors are used as a factor for parents' decision-making in choosing K-12 education. These 26 factors form 4 new factors, namely 1. Service and Ambience Excellence; 2. Student Competence; 3. Learning Management System, and 4. School Reputation. This finding becomes a reference for improving the performance of K-12 in Surabaya. In particular, so that the quality of education, the quality of alumni, student admissions, and student enrolment can be improved. It is in order to maintain the continuity of schools, especially K12 schools in the New Normal period. It is a reference for K-12 students to use flip classrooms or blended learning as learning methods during the teaching and learning process. In addition, it motivates K-12 to take part in competitions, thereby increasing the school's academic achievement.
Analysis of Differentiation, Quality and Price Strategies on Competitive Advantages and Their Effect on Customer Satisfaction of Noodle Products PT Sukabumi Alam Mandiri Tony Justinus Hoetama; Damelina Basauli Tambunan
Journal Research of Social Science, Economics, and Management Vol. 4 No. 11 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i11.860

Abstract

This research aims to analyze the effect of differentiation strategy, product quality, and price on competitive advantage, and its impact on marketing performance of PT Wings Group's instant noodle products. In the Fast Moving Consumer Goods (FMCG) industry, intense competition forces companies to continuously innovate and offer added value to consumers. Competitive advantage becomes a key factor in maintaining market share and enhancing marketing performance, especially in the highly competitive instant noodle product category. This research uses a quantitative approach with data collected through surveys from consumers of PT Wings instant noodle products. The analysis was conducted using a multiple regression analysis model to examine the influence of differentiation strategy, product quality, and price on competitive advantage, as well as the relationship between competitive advantage and marketing performance. This study is expected to provide insights into how elements of differentiation strategy, product quality, and price can create a significant competitive advantage and positively impact marketing performance. The findings are expected to serve as a guide for the company to develop more effective strategies in facing competition in the FMCG market.
Pengaruh Kualitas Layanan, Kepercayaan, dan Penanganan Komplain Terhadap Loyalitas Pelanggan Melalui Kepuasan Pelanggan pada CV. Arjuna Creative Abidin, Achmad; Tambunan, Damelina Basauli
Community Engagement and Emergence Journal (CEEJ) Vol. 6 No. 2 (2025): Community Engagement & Emergence Journal (CEEJ)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ceej.v6i2.8540

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kualitas layanan, kepercayaan, dan penanganan komplain terhadap loyalitas pelanggan dengan kepuasan pelanggan sebagai variabel mediasi pada CV Arjuna Creative. Latar belakang penelitian ini didasarkan pada pentingnya mempertahankan loyalitas pelanggan dalam industri jasa penyewaan multimedia yang sangat kompetitif dan dinamis. Penelitian ini menggunakan pendekatan kuantitatif dengan metode explanatory research. Data dikumpulkan melalui kuesioner tertutup dan dianalisis menggunakan teknik Partial Least Square Structural Equation Modeling (PLS-SEM) dengan bantuan software SmartPLS. Hasil penelitian menunjukkan bahwa kualitas layanan, kepercayaan, dan penanganan komplain memiliki pengaruh positif dan signifikan terhadap kepuasan pelanggan. Selanjutnya, kepuasan pelanggan berpengaruh signifikan terhadap loyalitas pelanggan. Selain itu, variabel kepuasan pelanggan terbukti memediasi hubungan antara ketiga variabel independen dengan loyalitas pelanggan secara signifikan. Temuan ini memperkuat teori Expectancy Disconfirmation yang menyatakan bahwa kepuasan terbentuk ketika pengalaman pelayanan melebihi ekspektasi pelanggan, yang kemudian mendorong loyalitas jangka panjang. Penelitian ini memberikan implikasi praktis bagi CV Arjuna Creative untuk meningkatkan kualitas interaksi layanan, membangun kepercayaan, serta mengelola sistem penanganan komplain secara strategis demi membentuk kepuasan dan loyalitas pelanggan. Selain itu, penelitian ini juga memberikan kontribusi teoretis dalam memperluas kajian mengenai perilaku pelanggan pada sektor jasa multimedia.
Co-Authors Abidin, Achmad Adi Kurniawan Yusup Alexander, Juan Richard Andy Sanjoko Antonius Tanan Christina Bardien Christina Whidya Utami Daniel Kurniawan Daniel Kurniawan David Sukardi Kodrat Denpharanto Agung Krisprimandoyo Devi Rahnjen Wijayadne Eric Harianto Fajar, Leonard Putra Febry, Timotius Gerrits, Anathasia Gracia Gofelin Steifi Karundeng Grace Citra Dewi Hartono Hartono Hashim, Norashidah Binti Hikama, Nahli Isadora Elgina Pramana J.E. Sutanto J.E. Sutanto JE Sutanto Juan Richard Alexander Kusuma Wardhani, Mustika Eka Liliana Dewi Metta Padmalia Murpin Josua Sembiring Napitupulu, Alfons Manuel P.M. Natalia Yuwono Norashidah Binti Hashim Norashidah Binti Hashim Padmali, Metta Pramana, Isadora Elgina Prasetio, Fiona Pratama, Okky Aditya Pujirahayu Sumaji, Yoseva Maria Rismawati br Sitepu Setiowati, Maria Henny Soetedja, Venny Sutanto, J. E. Syulhasbiullah, Muh Teofilus Teofilus Teofilus, Teofilus Thyrza Farizah Yosina Tommy Christian Efrata Tony Justinus Hoetama Trivina, Trivina Wendra Hartono Widyadhari, Amalia Tiffany Winarjo, Alexander Jevan Wirawan ED Radianto Wiyasa, Gracecilia Yashinta Armadita Hadi Yoseva Maria Pujirahayu Sumaji Yuni Putri Dewantara Yuni Putri Dewantara Yuwono Marta Dinata