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All Journal Equator Journal of Management and Entrepreneurship Jurnal Administrasi Bisnis PROFIT : Jurnal Administrasi Bisnis Panrita Abdi - Jurnal Pengabdian pada Masyarakat Jurnal Ekonika : Jurnal Ekonomi Universitas Kadiri JEMA: Jurnal Ilmiah Bidang Akuntansi dan Manajemen At-Tadbir : jurnal ilmiah manajemen AL-TANZIM : JURNAL MANAJEMEN PENDIDIKAN ISLAM MABIS: Manajemen dan Bisnis Jurnal Pengabdian Al-Ikhlas Al Kalam : Jurnal Komunikasi, Bisnis dan Manajemen KINDAI : Kumpulan Informasi dan Artikel Ilmiah Manajamen dan Akuntansi Islamic Economics and Finance Journal Jurnal Kabar Masyarakat Jurnal Ekonomi, Akutansi dan Manajemen Nusantara Jurnal Pengabdian Masyarakat dan Riset Pendidikan Jurnal Riset Multidisiplin Edukasi AT-TAKLIM: Jurnal Pendidikan Multidisiplin Jejak digital: Jurnal Ilmiah Multidisiplin Indonesia Economic Journal Ar-Rasyid: Jurnal Publikasi Penelitian Ilmiah
Zakky Zamrudi
Fakultas Ekonomi, Universitas Islam Kalimantan
Religion Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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EVALUASI KINERJA KARYAWAN DI ERA INDUSTRI 4.0 DAN SOCIETY 5.0 : STUDI KASUS PADA PERUSAHAAN MANUFAKTUR DI JAKARTA Wanti, Rosi Idia; Shaddiq, Syahrial; Zamrudi, Zakky
AT-TAKLIM: Jurnal Pendidikan Multidisiplin Vol. 2 No. 12 (2025): At-Taklim: Jurnal Pendidikan Multidisiplin (Edisi Desember)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/at-taklim.v2i12.1298

Abstract

Era Industri 4.0 dan Society 5.0 membawa perubahan signifikan dalam dunia kerja, menuntut perusahaan untuk beradaptasi dalam pengelolaan sumber daya manusia (SDM), khususnya dalam evaluasi kinerja karyawan. Penelitian ini bertujuan untuk menganalisis efektivitas sistem evaluasi kinerja karyawan yang diterapkan di perusahaan manufaktur di Jakarta dalam menghadapi tantangan dan peluang di era digital ini. Metode penelitian yang digunakan adalah studi kasus dengan pendekatan kualitatif dan kuantitatif. Data dikumpulkan melalui wawancara mendalam dengan manajemen SDM dan karyawan, serta kuesioner untuk mengukur persepsi karyawan terhadap sistem evaluasi yang ada. Hasil penelitian menunjukkan bahwa integrasi teknologi dalam evaluasi kinerja, seperti penggunaan big data dan artificial intelligence (AI), dapat meningkatkan objektivitas dan efisiensi proses evaluasi. Namun, tantangan seperti resistensi terhadap perubahan dan kurangnya keterampilan digital pada karyawan perlu diatasi agar implementasi sistem evaluasi berbasis teknologi dapat berjalan optimal. Penelitian ini memberikan rekomendasi praktis bagi perusahaan untuk mengembangkan sistem evaluasi kinerja yang adaptif, transparan, dan berorientasi pada pengembangan kompetensi karyawan di era Industri 4.0 dan Society 5.0.
Tantangan dan Strategi Evaluasi Kinerja Berbasis Teknologi pada Organisasi Publik Menuju Society 5.0 Linda; Syahrial Shaddiq; Zakky Zamrudi
AT-TAKLIM: Jurnal Pendidikan Multidisiplin Vol. 2 No. 12 (2025): At-Taklim: Jurnal Pendidikan Multidisiplin (Edisi Desember)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/at-taklim.v2i12.1321

Abstract

Transformasi menuju Society 5.0 menuntut penguatan evaluasi kinerja berbasis teknologi dalam organisasi publik untuk meningkatkan efisiensi, transparansi, dan akuntabilitas. Teknologi digital seperti big data, kecerdasan buatan (AI), dan Internet of Things (IoT) memberikan peluang besar dalam pengambilan keputusan berbasis data yang lebih cepat dan akurat. Namun, penerapan evaluasi kinerja berbasis teknologi menghadapi tantangan, seperti integrasi data antarinstansi, literasi digital aparatur, dan keamanan data, yang menghambat optimalisasi teknologi dalam pelayanan publik. Penelitian ini bertujuan untuk mengidentifikasi tantangan dan strategi yang diperlukan dalam memperkuat evaluasi kinerja berbasis teknologi menuju Society 5.0. Metode yang digunakan adalah studi literatur (library research), dengan analisis isi terhadap sumber-sumber yang relevan mengenai evaluasi kinerja berbasis teknologi di sektor publik. Hasil penelitian menunjukkan bahwa penguatan kapasitas SDM, pembangunan infrastruktur digital, dan penguatan regulasi keamanan siber adalah langkah utama untuk mengatasi tantangan tersebut. Selain itu, standarisasi indikator dan penggunaan open metrics untuk pengukuran kinerja yang lebih objektif juga diperlukan. Keterlibatan masyarakat dalam proses evaluasi akan memperkuat legitimasi kebijakan dan kepercayaan publik. Kesimpulannya, evaluasi kinerja berbasis teknologi menuju Society 5.0 membutuhkan integrasi data, peningkatan literasi digital, dan penerapan teknologi yang transparan dan aman.
Evaluasi Penerapan Prinsip Manajemen Sumber Daya Manusia Islam (MSDI) dalam Meningkatkan Kinerja Karyawan di Polres Tapin Polda Kalimantan Selatan Dody Irianto; Zakky Zamrudi; Syahrial Shaddiq
Ar-Rasyid: Jurnal Publikasi Penelitian Ilmiah Vol. 1 No. 5 (2025): Ar-Rasyid: Jurnal Publikasi Penelitian Ilmiah (Bulan November 2025)
Publisher : PT. Saha Kreasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64788/ar-rasyid.v1i5.77

Abstract

Human resource management (HRM) is crucial for any organization, enabling it to achieve work effectiveness and efficiency. Islamic Human Resource Management (HRM) is an alternative human resource management approach that emphasizes professionalism alongside spirituality and morality. The Tapin Police Department, as an agency with significant responsibilities for the territory of the Republic of Indonesia (NKRI), requires human resources who are technically and professionally competent, possessing strong moral and spiritual qualities. However, several challenges remain in integrating HRM principles into the existing management system. Therefore, the author aims to evaluate the extent to which the implementation of HRM principles at the Tapin Police Department contributes to improving personnel performance. This study employed a descriptive qualitative research method, an approach that focuses in-depth on the natural conditions of the object, namely the implementation of HRM within the Tapin Police Department, with the researcher as the key instrument. Data collection used triangulation, a combined method. Data were collected through observation, interviews, and documentation. The research results indicate that the implementation of MSDI principles such as trustworthiness, justice, ihsan, and deliberation has been integrated into human resource management practices at the Tapin Police, although not yet fully optimal. Supporting factors for MSDI implementation include religious leadership and a family-like organizational culture, while inhibiting factors are the lack of training and a deep understanding of MSDI values. Overall, the implementation of Islamic values has been shown to have a positive effect on increasing employee motivation, discipline, and performance.
Evaluasi Kinerja Karyawan Berbasis Digital Sebagai Fondasi Pengembangan SDM Pada Era Society 5.0 Triliani Krismidasi; Zakky Zamrudi; Syahrial Shaddiq
Ar-Rasyid: Jurnal Publikasi Penelitian Ilmiah Vol. 1 No. 6 (2025): Ar-Rasyid: Jurnal Publikasi Penelitian Ilmiah (Bulan Desember 2025)
Publisher : PT. Saha Kreasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64788/ar-rasyid.v1i6.117

Abstract

The development of Society 5.0 requires organizations to integrate digital technologies into their performance evaluation systems as part of human resource development strategies. This study aims to examine the role of digital-based performance evaluation in supporting HR development in the era of Society 5.0 through a Systematic Literature Review (SLR) approach. Data were obtained from various international and national publications published between 2020 and 2025. The findings show that the implementation of digital performance evaluation enhances assessment objectivity, accelerates decision-making, and strengthens human resource competency development planning. However, its implementation still faces challenges, including data integration, digital literacy, and ethical considerations. These findings emphasize that digital evaluation systems can serve as a strategic foundation for adaptive and sustainable HR development in the Society 5.0 era.
Strategi Mempertahankan Pemasaran Unit Layanan Gadai Syariah Sultan Adam Banjarmasin dalam Meningkatkan Penjualan Jasa Produk Adib Mustanir; Zakky Zamrudi; Syahrial Shaddiq; S. Purnamasari
Jurnal Ekonomi Islam Vol 4 No 1 (2025): February 2025
Publisher : Scimadly Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55657/iefj.v4i1.293

Abstract

Human resources are a crucial asset for a company because they are responsible for making decisions and taking action in the company. Companies really want HR (Human Resources) who are talented, gifted, competent and classy. In implementing marketing strategies to maintain their business, creative and innovative power of workers or employees is needed in an institution, including at the Sultan Adam Banjarmasin Sharia Pawnshop Unit which always strives to ensure that the business being run can survive in the midst of competition like today with its strategies. The problem formulation in this study is how the marketing strategy of Pegadaian Sharia Service Unit Sultan Adam Banjarmasin in increasing sales of its product services. The purpose of this study is to analyze how the marketing strategy carried out by Pegadaian Sharia Service Unit Sultan Adam Banjarmasin in increasing sales of its product services so that it can survive. The research method used in this study is qualitative research with data collection techniques using observation, interviews, and documentation. The results of this study are the marketing strategy used based on three important factors as the basis of the marketing concept and at the same time as the basis of the marketing strategy in its marketing mix, namely: consumer orientation, coordination and integration within the company and gaining profits through consumer satisfaction.
Pengaruh Motivasi dan Beban Kerja Terhadap Produktivitas Kerja Perawat Unit Rawat Inap RSUD Sultan Suriansyah Banjarmasin: Penelitian Dewi Safitri; Khuzaini; Dwi Wahyu Artiningsih; Zakky Zamrudi; Ana Sofia Herawati
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 3 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 3 (Januari 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i3.4809

Abstract

Nurse productivity is a crucial factor in improving the quality of hospital services, particularly in inpatient units with high service intensity. Motivation and workload are two key aspects believed to influence nurse productivity. Motivation reflects internal and external drives that encourage nurses to work optimally, while workload relates to the physical, mental, and administrative demands they must fulfill during their duties. This study aims to analyze the effect of motivation and workload, both partially and simultaneously, on the work productivity of nurses at RSUD Sultan Suriansyah Banjarmasin. A quantitative approach was employed using a survey method through questionnaires distributed to inpatient nurses. Data were analyzed using multiple linear regression, including validity and reliability tests, classical assumption tests, and hypothesis testing (t-test and F-test). The results show that motivation has a positive and significant effect on nurse productivity, while workload also has a significant influence but tends to reduce productivity when it exceeds the nurses’ capacity. Simultaneously, motivation and workload significantly affect the productivity of inpatient nurses. These findings indicate that improving nurse productivity requires strengthening motivation, providing a supportive work environment, and ensuring a proportional distribution of workload.
Efektivitas Sistem Informasi dalam Meningkatkan Kualitas Pelayanan Ruang ICU/ICCU (Studi Kasus pada Ruang ICU/ICCU RSUD Sultan Suriansyah Kota Banjarmasin): Penelitian Supiati; Khuzaini; Dwi Wahyu Artiningsih; Zakky Zamrudi; Ana Sofia Herawati
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 3 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 3 (Januari 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i3.4889

Abstract

This study aims to analyze the effectiveness of SIMRS in improving service quality in the ICU/ICCU unit of RSUD Sultan Suriansyah Banjarmasin, its role in accelerating administrative processes and patient data management, and the obstacles encountered in its implementation. This research employed a qualitative approach using a case study method. Data were collected through in-depth interviews, observations, and documentation involving ICU nurses and pharmacy personnel as key informants. Data analysis was conducted using the interactive model of Miles and Huberman, which includes data reduction, data display, and conclusion drawing. The results indicate that SIMRS is considered effective in improving ICU/ICCU service quality, as reflected by easier access to information, increased work efficiency, improved coordination among healthcare professionals, and enhanced support for clinical decision-making. SIMRS also contributes to faster administrative processes and patient data management. However, several obstacles remain, including network instability, delays in inter-unit data synchronization, and the lack of continuous system training.
PENGARUH CITRA MEREK, HARGA, DAN DESAIN PRODUK TERHADAP PENGAMBILAN KEPUTUSAN PEMBELIAN SEPATU NIKE AIR JORDAN DI UNIVERSITAS KOTA BANJARMASIN Naufal, Muhammad; Zamrudi, Zakky; Mursanto, Mursanto
KINDAI Vol 21 No 3 (2025): KINDAI
Publisher : JURNAL KINDAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35972/kindai.v21i3.2430

Abstract

This study aims to analyze the influence of brand image, price, and product design on purchasing decisions of Nike Air Jordan shoes among university students in Banjarmasin City. A quantitative approach with a survey method was employed, involving 100 students who were users or potential buyers of Nike Air Jordan products. Data were analyzed using multiple linear regression to examine the effect of independent variables on purchasing decisions. The results indicate that brand image, price, and product design simultaneously have a significant effect on purchasing decisions. However, partially, only brand image shows a positive and significant influence, while price and product design do not have a significant individual effect. These findings suggest that brand image is the dominant factor influencing students’ purchasing decisions, although the combined effect of all variables remains important. Keywords: brand image, price, product design, purchasing decision
Evaluasi Kinerja Aparatur Berbasis Teknologi Digital untuk Meningkatkan Efektivitas Layanan Administrasi Publik Modern Asriyani; Zakky Zamrudi; Syahrial Shaddiq
Indonesia Economic Journal Vol. 1 No. 2 (2025): DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/dn9cvp47

Abstract

This study aims to analyze the application of digital technology in the performance evaluation process of civil servants and its impact on the effectiveness of modern public administration services. The urgency of this study is based on the demands of bureaucratic transformation in the digital era, which requires government officials to be able to work faster, more accurately, and more accountably. This study uses a descriptive qualitative approach with data collection techniques through observation, in-depth interviews, and documentation studies of the performance evaluation process that takes place in the sub-district bureaucracy. The results of the study show that the use of digital technology, such as online attendance applications, personnel information systems, and internet-based communication media, can improve the accuracy of performance assessments, speed up reporting, and strengthen coordination between officials. The findings also reveal that the use of digital technology contributes to increased transparency, work efficiency, and the quality of public administration services, even though a number of obstacles are still encountered, such as limited digital literacy and internet infrastructure. Overall, this study concludes that the digitization of civil servant performance evaluations is an effective strategy in promoting the modernization of public services and strengthening bureaucratic accountability, and therefore needs to be optimized through capacity building among civil servants and the development of more adequate technological facilities.
Between Understanding and Applying Knowledge: The role of Generative AI Among Young Professional Workers Zamrudi, Zakky; Khuzaini, Khuzaini; Wicaksono, Teguh; Badjie, Gibriel
Equator Journal of Management and Entrepreneurship (EJME) Vol 14, No 2 (2026): Equator Journal of Management and Entrepreneurship
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/ejme.v14i2.104814

Abstract

The research aims to explore how the qualities of generative AI is integrated into daily professional practice to enhance the application of cognitive skills. The research involved 261 respondent of millennials and z generation employee. The instrument development in this research were drawn from cognitive knowledge domain and media richness theory compositing the AI media richness context. From the data analysis using PLS-SEM indicates that the over-relying on generative AI at certain level can dampen the cognitive knowledge mechanism which may also called as metacognitive laziness. This condition is need to be address to ensure employee cognitive ability to not only understand specific knowledge but also contextualize the knowledge to solve daily tasks as well as the strategic problem within the work environment.
Co-Authors Abdurrahim Adib Mustanir Akhmad Fauzanor Alvin Dian Pramuja Ana Sofia Herawati Asriyani Badjie, Gibriel Bahri, Danang Zainal Ali Basuki , Basuki Basuki Damayanti, Adellia Dedi Norwahyuliadi Delima, Nor Dewi Safitri Dody Irianto Dwi Wahyu Artiningsih Fajrianti, Siti Fazrin Muchtar Hairul Hairul Hernilawati Husnul Madihah, Husnul Imam Suyadi Khairin, Nadiah Khuzaini Khuzaini Khuzaini khuzaini, Khuzaini Lihu, Decky C. K. Linda Lusiana, Herlina Mardiana Mardiana Marhaeni Fajar Kurniawati Mia Della Muhammad Naufal, Muhammad Mursanto, Mursanto Muthia Farida Norkhalifah Norkhalifah Novia Septia Ningsih Putri, Marella Indira Putri, Septia Rusmawati S. Purnamasari Saiful Karim Siti Aisyah Sri Gina Annisa Sri Mariati Soraidah Supiansyah, Supiansyah Supiati Syahrial Shaddiq Teguh Wicaksono Triliani Krismidasi utamie, Anggriyani Wanti, Rosi Idia Wira Kusuma Yuanito, Rachmad Yusri Abdillah