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All Journal Jurnal Ekonomi, Bisnis dan Kewirausahaan (JEBIK) JEJAK Jurnal Manajemen Pelayanan Publik AKSIOLOGIYA : Jurnal Pengabdian Kepada Masyarakat Jurnal Akuntansi dan Bisnis Amalee: Indonesian Journal of Community Research & Engagement JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) Berajah Journal Jurnal Manajemen dan Pemasaran Jasa Jurnal Ilmu Kesehatan Dharmas Indonesia Bangun Desa : Jurnal Pengabdian Masyarakat Jurnal Penelitian Pendidikan Indonesia Management and Business Progress Community Service Progress Economic Development Progress
Sarwoto Sarwoto, Sarwoto
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Library & Information Science Mathematics Nursing Public Health Social Sciences Transportation Other

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Journal : economic development progress

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Pengaruh Pengalaman Pemasaran terhadap Loyalitas Pelanggan Rumah Kecantikan dr Rina dengan Kepuasaan sebagai Variabel Intervening Santika, Dinda; Harahap, Hastuti Handayani; Sarwoto, Sarwoto
Economic Development Progress Vol. 1 No. 1 (2022): Economic Development Progress Edisi Juni 2022
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/edp.v1i1.17

Abstract

Marketing theories become the basic theory, especially the theory of consumer behavior. The aim of the study is to show answers to the research hypothesis: marketing experience influences customer satisfaction with a T-statistic value of 19.593 and customer loyalty with a T-statistic value of 2.676. Customer loyalty is influenced by customer satisfaction, the value of the T-statistic is equal to 3.245 and customer satisfaction is the intervening variable between the effect of marketing experience on customer loyalty with a coefficient value of 0.4122. The research was conducted on 97 respondents as well as being the research sample. Data processing using SPSS 25.0 software
Kepemimpinan Dan Disiplin Kerja Sebagai Variabel Berpengaruh Pada Kinerja Karyawan Cv. Kurnia Alam Sejahtera Siregar, Fikri Arizal; Sarwoto, Sarwoto; Purba, Rakhmawati
Economic Development Progress Vol. 1 No. 2 (2022): Economic Development Progress Edisi Desember 2022
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/edp.v1i2.31

Abstract

The research was conducted on 31 employees of CV. Kurnia Alam Sejahtera in Tebing Tinggi City. The limited number of employees is able to achieve the company's target and the company becomes stable. Accepted leadership and employee discipline are interesting things to research on the object. The quantitative approach becomes interesting to answer the alleged hypothesis supported by SPSS 25.00. The results of the study answer the positive and unidirectional influence between the independent variable and the dependent variable.
Analisis Faktor-Faktor Yang Mempengaruhi Keputusan Pembelian Produk-Produk Online Pada Marketplace Bukalapak: Studi Kasus Pada Followers Instagram Bukalapak Al’amudi, Ivana Supi; Darma, Surya; Nursaimatussaddiya, Nursaimatussaddiya; Sarwoto, Sarwoto
Economic Development Progress Vol. 3 No. 1 (2024): Economic Development Progress Edisi Juni 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/edp.v3i1.172

Abstract

This study aims to determine the factors that influence the decision to purchase online products on the Bukalapak Marketplace (Case Study on Bukalapak Instagram Followers). The research method used is a quantitative method using SPSS version 25.00. The results were collected from the results of distributing questionnaires to bukalapak users as many as 100 respondents. The analytical method used in this study is to use an instrument test, namely the validity and reliability test. The classical assumption test is the normality test, multicolonearity test, heteroscedasticity test, multiple linear regression analysis, analysis of the coefficient of determination (R2), hypothesis testing, namely the T test. The results of SPSS in this study are the price variable (X1) affects the purchasing decision variable (Y ), Brand image variable (X2) has no effect on purchasing decision variables (Y), product quality (X3) affects purchasing decisions (Y) and Product quality (X3) is the most dominant variable influencing purchasing decisions (Y).
Co-Authors Adinda, Rizki Ahmad, Ana Shohibul Manshur Al Al’amudi, Ivana Supi Amanda, Dea Ana Shohibul Manshur Al Ahmad, Ana Shohibul Annisa Fitri, Intan Antika, Tiara Apriyani Simarmata, Lenny Asmaul Husna Asmuni Asmuni Atmaji, Atmaji Atmaji, Atmaji Batubara, Rizki Wulanita Cai Cen, Cia Camelia, Antis Candrassa, Limega Dian Eka Putri, Dian Eka Etri, Suci Fadilla, Naila Fitria, Reni Fitrianingsih, Fitrianingsih Hakim, Alimul Halijah, Siti Nur Harahap, Hastuti Handayani Isnaini Harahap Istiqomah, Suryadari ISTIQOMAH, Suryandari JAYANTI, SUCI ETRI Kadariah, Siti Ketaren, Abednego Khairullah, Fikri Khairunnizar, M. Alang Ma'Arif, Miftachul Maghrifani, Dila Manurung, Carnelius Ricardo Marbun, Tesya Prysilia Mulyadi Mulyadi Nainggolan, Benhart Nanda Lestari, Rizky Nur, Fauziah Nursaimatussadiya, Nursaimatussadiya Nurwijayanti Permatasari, Wulan Pratama, Muhammad Azdril Purba, David Gabriel Marudut Purba, Rakhmawati Purba, Rido Rahayu, Fifi Risgiyanti, Risgiyanti Rosida Rosida Santika, Dinda Sari, Nanda Widiya Sari, Tri Widya Sarjiyanto, Sarjiyanto Setyowati, Arum Shofyan Roni Shohibul MA, Ana Shohibul, Ana Shohibul, Ana Siahaan, Rumiris Sianipar, Christin Natalia Simanjuntak, Tegarma Agafe Sinaga, Eka Mayastika Sinaga, M. Arian L. Siregar, Fikri Arizal Siregar, Raysal Januar Sri Devi, Sri Sri Murni Sunaryo, Sinto Surya Darma Suyono, Joko Syafitri, Fadila Syafrizal, Rodi Trinarningsih, Wahyu Wahyudi, Dani Agus Wahyudi, Lilik Zalukhu, Rika Surianto