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Model bisnis pada usaha UMKM Aqueena sambal ikan gabus Kota Samarinda dengan pendekatan buisness model canvas Zulkipli; Erwiantono; Darmansyah, Oon
Jurnal Sosial Ekonomi Perikanan Vol 9 No 1 (2024): Jurnal Sosial Ekonomi Perikanan
Publisher : Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33772/jsep.v9i1.72

Abstract

This research was conducted with the aim to know business canvas model is currently used in the Aqueena snakehead fish sauce MSMEs business and whether this business is feasible. This research was conducted for 12 months, from June 2022 to June 2023. MSMEs fish sauce processing located at Samarinda, Samarinda Ulu District, Air Hitam sub-district. The method that being used in sampling the processing of MSMEs snakehead fish sauce is purposive method where the selected MSMEs is Aqueena snakehead fish sauce, and the analysis method uses descriptive qualitative and quantitative. The business model canvas showed that adult customers aged 20-60 years, instagram users, Banjar people and who are fans of processed chili products, the value of this proposition is having a PIRT and Halal permit certificate, using onions. Dayak, and using aluminum foil lid packaging, offline media channels product exhibitions and online media Instagram, customer relations direct suggestions and criticism from customers, key resources physical resources, financial resources, human resources and intellectual resources, key activities production activities, sales, partnerships and product development, key partnerships for suppliers of raw materials for the Selili and Segiri markets in Samarinda City, Bank Indonesia Kalimantan Timur and the Samarinda MSMEs trade service. Based on the results of business analysis calculations, investment costs are IDR 5,159,835 fixed costs IDR 92,421 variable costs IDR 4,481,690 total costs IDR 4,574.11 per month. RCR of 2.5 BEP price IDR. 11,435 BEP production 152.4 bottles BEP sales IDR.151,509 Payback Period 0.69 months or 20.7 days Return on Investment 143.9%.
Priority Strategies for Sustainable Community-Based Ecotourism Management on Kaniungan Besar Island, Indonesia Sri Wahyuni, Sri; Susilo, Heru; Erwiantono, Erwiantono
Sodality: Jurnal Sosiologi Pedesaan Vol. 10 No. 3 (2022): Sodality: Jurnal Sosiologi Pedesaan
Publisher : Departement of Communication and Community Development Sciences, Faculty of Human Ecology

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22500/10202243996

Abstract

The primary objectives of this study was to identify business models to serve as the basis and offering alternative planning strategies for managing sustainable eco-tourism. To support these objectives, some methods were employed, including field observations and in-depth interviews applying questionnaires with stakeholders and visitors. Also, BMC and QSPM integration models were applied to determine the main alternative strategies. Results revealed that the existing eco-tourism management did not fully resolve the weaknesses and threats. Thus, it is also not in line with the sustainable eco-tourism requirements. However, current management strategies in the study area will likely improve and achieve maximum progress if stakeholders consider its opportunities and strengths. The most priority for the strategy for sustainable eco-tourism management is formulating model of carrying capacity.
Community Perceptions on the Development of Indah Beach Marine Ecotourism Activities in Tanjung Aru Village, Sebatik Timur District, Nunukan Regency, North Kalimantan Province Nurfatwa, Ismi; Saleha, Qoriah; Erwiantono, Erwiantono
Jurnal Perikanan dan Kelautan Vol. 29 No. 3 (2024): October
Publisher : Faculty of Fisheries and Marine, Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/jpk.29.3.416-422

Abstract

Understanding community perceptions can help to minimize resistance and, on the other side, can maximize community participation in marine ecotourism management. High community support is the key to successful development of marine ecotourism activities. The purpose of this study was to determine the public's perception of the development of marine ecotourism activities at Indah Beach, Tanjung Aru Village, based on the indicators of the Ministry of Tourism. Primary data was taken in August 2023; research and data collection methods used case studies and purposive sampling techniques with a sample size of 30 respondents. The data were analyzed using descriptive statistical methods and a Likert measurement scale. The results showed that people's perceptions of the development of marine ecotourism activities at Pantai Indah based on five ecotourism principles with a score of 79.76, which is in the range of 51.31 - 80.60 with the criteria "Moderate," which means that in general the community Agrees with what is being done by the management of Pantai Indah towards the development of marine ecotourism activities in Tanjung Aru Village. The community considers that the capacity in the Indah Beach environment has been considered and managed following acceptable limits in nature and socio-culture, has adequate public facilities, and has homestays for lodging with feasibility standards following tourist sites
STRATEGI KOMUNIKASI PEMASARAN LADANG BUDAYA TENGGARONG DALAM MEMPROMOSIKAN WISATA MELALUI MEDIA DIGITAL Effendi, Muhammad Ilham Nur; ., Erwiantono; ., Hairunnisa
Jurnal Ilmiah Ilmu Komunikasi Communique Vol 7 No 1 (2024): Jurnal Ilmiah Ilmu Komunikasi Communique
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62144/jikq.v7i1.411

Abstract

Strategi Komunikasi Pemasaran Ladang Budaya Tenggarong Dalam Mempromosikan Wisata Melalui Media Digital. Mengenai rumusan masalah yang akan dibahas dalam skripsi ini yaitu : Bagaimana strategi komunikasi pemasaran Ladang Budaya Tenggarong dalam mempromosikan wisata melalui media digital. Jenis Penelitian yang dilakukan adalah penelitian kualitatif yang bersifat deskriptif. Pendekatan yang digunakan dalam penelitian ini adalah pendekatan komunikasi. Sumber data pada penelitian ini adalah pihak pengelola Ladang Budaya Tenggarong dan pengunjung yang datang berkunjung ke Ladang Budaya Tenggarong. Metode pengumpulan data yang digunakan ialah dokumentasi, observasi, dan wawancara. Serta teknik analisis data dan pengolahan data dilakukan dengan tiga tahap yaitu penyajian data, reduksi data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa strategi komunikasi pemasaran yang dilakukan oleh Ladang Budaya Tenggarong sudah sangat efektif dan berjalan dengan baik yaitu dengan mempromosikan wisata melalui media digital seperti menyebarluaskan informasi dimedia sosial dengan empat tahap dari bauran pemasaran 4Ps yaitu Product, Price, Place dan Promotion.
Analisis Pendapatan Usaha Pembenihan Ikan Mas (Cyprinus carpio) saat Pandemi dan Pasca Pandemi COVID-19 Erwin, David Muhamad; Susilo, Heru; Erwiantono, Erwiantono
Pena Akuatika : Jurnal Ilmiah Perikanan dan Kelautan Vol. 23 No. 2 (2024): PENA AKUATIKA JURNAL ILMIAH PERIKANAN DAN KELAUTAN
Publisher : Fakultas Perikanan Universitas Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31941/penaakuatika.v23i2.5118

Abstract

Tujuan penelitian ini adalah untuk mengetahui biaya total, penerimaan dan pendapatan usaha serta menganalisis perbedaan pendapatan usaha pembenihan ikan mas saat pandemi dan pasca pandemi Covid-19 di Desa Sepakat Kecamatan Loa Kulu. Penelitian ini dimulai pada bulan Agustus 2022 hingga Mei 2024. Metode yang digunakan dalam penelitian ini adalah metode pengambilan sampel secara jenuh sebanyak 5 responden. Metode Analisis data yang digunakan dalam penelitian ini adalah analisis biaya produksi, uji normalitas, uji T, dan analisis deskriptif. Hasil penelitian menunjukkan bahwa rata-rata pendapatan yang diperoleh usaha pembenihan ikan mas pada saat pandemi sebesar Rp.15.401.998/tahun dan pasca pandemi sebesar Rp.37.188.958/tahun. Pada hasil analisis statistik uji t menghasilkan nilai Sig (2-tailed) sebesar 0.002 < 0,05 sehingga H0 di tolak dan Ha diterima, yang artinya terdapat perbedaan pendapatan secara signifikan saat pandemi dan pasca pandemi Covid-19.Kata kunci: Pembenihan, Ikan Mas, Pendapatan Usaha, Pandemi, Desa Sepakat
Community Perceptions on the Development of Indah Beach Marine Ecotourism Activities in Tanjung Aru Village, Sebatik Timur District, Nunukan Regency, North Kalimantan Province Nurfatwa, Ismi; Saleha, Qoriah; Erwiantono, Erwiantono
Jurnal Perikanan dan Kelautan Vol. 29 No. 3 (2024): October
Publisher : Fakultas Perikanan dan Kelautan Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/jpk.29.3.416-422

Abstract

Understanding community perceptions can help to minimize resistance and, on the other side, can maximize community participation in marine ecotourism management. High community support is the key to successful development of marine ecotourism activities. The purpose of this study was to determine the public's perception of the development of marine ecotourism activities at Indah Beach, Tanjung Aru Village, based on the indicators of the Ministry of Tourism. Primary data was taken in August 2023; research and data collection methods used case studies and purposive sampling techniques with a sample size of 30 respondents. The data were analyzed using descriptive statistical methods and a Likert measurement scale. The results showed that people's perceptions of the development of marine ecotourism activities at Pantai Indah based on five ecotourism principles with a score of 79.76, which is in the range of 51.31 - 80.60 with the criteria "Moderate," which means that in general the community Agrees with what is being done by the management of Pantai Indah towards the development of marine ecotourism activities in Tanjung Aru Village. The community considers that the capacity in the Indah Beach environment has been considered and managed following acceptable limits in nature and socio-culture, has adequate public facilities, and has homestays for lodging with feasibility standards following tourist sites
Community Perceptions on the Development of Indah Beach Marine Ecotourism Activities in Tanjung Aru Village, Sebatik Timur District, Nunukan Regency, North Kalimantan Province Nurfatwa, Ismi; Saleha, Qoriah; Erwiantono, Erwiantono
Jurnal Perikanan dan Kelautan Vol. 29 No. 3 (2024): October
Publisher : Fakultas Perikanan dan Kelautan Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/jpk.29.3.416-422

Abstract

Understanding community perceptions can help to minimize resistance and, on the other side, can maximize community participation in marine ecotourism management. High community support is the key to successful development of marine ecotourism activities. The purpose of this study was to determine the public's perception of the development of marine ecotourism activities at Indah Beach, Tanjung Aru Village, based on the indicators of the Ministry of Tourism. Primary data was taken in August 2023; research and data collection methods used case studies and purposive sampling techniques with a sample size of 30 respondents. The data were analyzed using descriptive statistical methods and a Likert measurement scale. The results showed that people's perceptions of the development of marine ecotourism activities at Pantai Indah based on five ecotourism principles with a score of 79.76, which is in the range of 51.31 - 80.60 with the criteria "Moderate," which means that in general the community Agrees with what is being done by the management of Pantai Indah towards the development of marine ecotourism activities in Tanjung Aru Village. The community considers that the capacity in the Indah Beach environment has been considered and managed following acceptable limits in nature and socio-culture, has adequate public facilities, and has homestays for lodging with feasibility standards following tourist sites
Profil Pemberitaan Pembangunan Perikanan Dan Kelautan Pada Surat Kabar Kaltim Post Periode 1 Januari – 31 Desember 2024 Larasati, Dwi; Erwiantono, Erwiantono; Almadi, Ismail Fahmy; Fitriyana, Fitriyana; Abdusysyahid, Said
Jurnal Pertanian Terpadu Vol 13 No 1 (2025): Jurnal Pertanian Terpadu Jilid XIII Nomor 1 Juni 2025
Publisher : Sekolah Tinggi Pertanian Kutai Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36084/jpt..v13i1.617

Abstract

Surat kabar Kaltim Post memuat berita pembangunan perikanan dan kelautan untuk meningkatkan semangat untuk menghasilkan perubahan iklim yang lebih baik. Metode pengambilan sampel pada penelitian ini adalah metode sensus dengan mengambil seluruh pemberitaan yang terkait dengan berita pembangunan perikanan dan kelautan pada surat kabar Kaltim Post periode 1 Januari 2024 - 31 Desember 2024. Selanjutnya responden kunci terdiri dari 4 orang akademisi, 2 orang perwakilan birokrasi dan 1 orang perwakilan redaktur surat kabar Kaltim Post. Metode analisis yang digunakan adalah analisis isi (content analysis). Hasil penelitian menunjukkan total frekuensi pemunculan berita adalah 748 artikel dan total volume berita sebanyak 364.749 cmk. Frekuensi pemunculan berita terbanyak pada Bulan Mei yaitu sebanyak 101 artikel dan volume pemunculan berita terbanyak adalah pada Bulan Mei dengan total volume 47.038 cmk. Berita pembangunan perikanan dan kelautan berdasarkan pendapat akademisi dan birokrat adalah dapat dipercaya. Hal ini dilihat dari bahasa yang mudah dipahami, konsep materi berita yang tidak menyimpang dari keilmuan, adanya relevansi dengan data pendukung, sumber berita jelas, tidak ada pencampuran fakta dan opini, keseimbangan penulisan berita, isu pemberitaan yang komprehensif, dan orientasi pemberitaan yang melihat konflik sebagai isu yang kompleks. Surat kabar Kaltim Post memiliki kebijakan pemberitaan tentang pembangunan perikanan dan kelautan yang tidak terfokus pada sektor tertentu untuk diberitakan.
STRATEGI PENINGKATAN KESEHATAN NELAYAN UNTUK MENINGKATKAN PRODUKTIVITAS DAN KESEJAHTERAAN DI PELABUHAN PERIKANAN PANTAI (PPP) TEGALSARI, KOTA TEGAL Purwangka, Fis; Nuranisah, Reghina Yasmine; Solihin, Akhmad; Erwiantono, Erwiantono; Rizal, Daisy Rahma
Saintek Perikanan : Indonesian Journal of Fisheries Science and Technology Vol 21, No 2 (2025): SAINTEK PERIKANAN
Publisher : Fakultas Perikanan dan Ilmu Kelautan, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/ijfst.21.2.128-137

Abstract

Tingkat pendidikan nelayan di Pelabuhan Perikanan Pantai (PPP) Tegalsari yang didominasi lulusan Sekolah Dasar (SD) berdampak pada rendahnya pemahaman mereka terhadap kesehatan, terutama dalam hal pemeriksaan kesehatan sebelum melaut. Penelitian ini bertujuan untuk mengidentifikasi tingkat pemahaman nelayan terhadap kesehatan, menganalisis sistem pendapatan dan pengeluaran nelayan untuk keperluan kesehatan, serta merekomendasikan strategi peningkatan kesehatan nelayan. Metode yang digunakan yaitu studi kasus eksplanatori dengan metode pengumpulan data survei lapangan melalui kuesioner dan wawancara kepada nelayan. Selanjutnya dianalisis menggunakan SWOT untuk membuat strategi. Hasil menunjukkan bahwa meskipun nelayan memiliki pendapatan yang cukup tinggi, alokasi pengeluaran mereka untuk kesehatan masih sangat kecil, berkisar antara 0,11% hingga 0,98% dari total penghasilan. Selain itu, pemanfaatan layanan BPJS Kesehatan belum optimal akibat kurangnya pemahaman serta kendala administratif. Analisis SWOT yang dilakukan menunjukkan bahwa peluang eksternal, seperti regulasi pemerintah yang menjamin hak kesehatan nelayan dan ketersediaan fasilitas medis di sekitar pelabuhan, lebih mendukung dibandingkan kekuatan internal yang dimiliki oleh nelayan. Di sisi lain, ancaman seperti persaingan pasar ikan dan kerusakan fasilitas pelabuhan dapat menghambat peningkatan kualitas kesehatan nelayan. Oleh karena itu, diperlukan strategi yang meliputi peningkatan edukasi kesehatan berbasis komunitas, optimalisasi fasilitas kesehatan di pelabuhan, serta penyuluhan terkait pemanfaatan BPJS Kesehatan. Dengan penerapan strategi ini, diharapkan nelayan dapat lebih sadar akan pentingnya kesehatan, meningkatkan akses mereka terhadap layanan medis, serta pada akhirnya meningkatkan kesejahteraan mereka secara keseluruhan.
Prioritization of Development Strategies Based on the Existing Business Model Canvas at Beras Basah Island Nur Indah Sari; Heru Susilo; Erwiantono; Fitriyana; Juliani
Grouper Vol. 16 No. 2 (2025): Grouper : Jurnal Ilmiah Perikanan
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30736/grouper.v16i2.321

Abstract

This study aims to determine the mapping of existing business strategies and to develop new business strategies into a business model canvas. The method used is descriptive qualitative. Data collection was carried out through observation, documentation and interviews. The collected data were analyzed using SWOT analysis and the results were described in nine elements of the Business Model Canvas. The results of the study indicate that the business strategy obtained from the mapping of the Business Model Canvas is quite good, because each element supports each other to increase income. Furthermore, several strategies need to be carried out to increase income and prioritize the concept of sustainable ecotourism such as publication and socialization of policies; determination of a management model based on the carrying capacity of the Area; integration between tourist destinations to create a tour package; collecting feedback to improve services; expanding market segmentation to foreign tourists; determining promotion costs, research and development; and optimizing opportunities through increasing MSMEs and the creative economy