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Analisis SWOT: Faktor Internal dan Eksternal pada Pengembangan Usaha Agrowisata (Studi Kasus di Kopi Luwak Cikole, Kabupaten Bandung Barat) Gessalofa, Rajasa; Turgarini, Dewi; Ningsih, Caria
Destinesia : Jurnal Hospitaliti dan Pariwisata Vol. 5 No. 1: September 2023
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/jd.v5i1.3384

Abstract

The West Bandung Regency is recognized as a prominent tourism destination, with a geographical setting highly conducive to agrotourism development. Among its attractions, Kopi Luwak Cikole stands out for its unique product offerings and the distinctive experiences it provides to visitors. By conducting a SWOT analysis, this research aims to facilitate the development of Kopi Luwak Cikole as an agrotourism destination. The objective is to identify the internal and external factors influencing its growth in the West Bandung Regency. Employing a qualitative method with a case study approach, data processing involves Internal Factor Environment (IFE) analysis to pinpoint strengths to leverage and weaknesses to address, along with External Factor Environment (EFE) analysis to identify opportunities to exploit and threats to mitigate. The scores derived from the IFE and EFE matrices are analyzed and categorized, resulting in an internal factor score of 2.84 and an external factor score of 2.9. Both scores exceed the threshold of 2.5, indicating that the company is in a robust internal and external position. Consequently, the company demonstrates above-average capabilities to capitalize on strengths and opportunities, rectify weaknesses, and proactively address potential threats.    
Contribution of Nadran Tradition to the Creative Economy of Cirebon Handayani, Dewi; Turgarini, Dewi
LACULTOUR: Journal of Language and Cultural Tourism Vol. 3 No. 2 (2024): LACULTOUR: Journal of Language and Cultural Tourism
Publisher : Unit Pelayanan Bahasa, Politeknik Pariwisata Bali

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Abstract

Cirebon is a city in West Java Province, Indonesia, located on the north coast of Java Island. The Nadran tradition is a hereditary tradition carried out annually by Cirebon residents which is part of tourism activities. The study aims to showcase gastronomic tourism through Cirebon’s traditional foods featured in the Nadran tradition, highlighting their contribution to the creative economy. The research employed a qualitative approach, and data were collected through interviews, questionnaires, observation, and documentation studies. The key informants include representatives from the government, suppliers, workers, cultural experts, coastal communities involved in the Nadran tradition, and information technology professionals, ensuring comprehensive, field-based insights into the Nadran Tradition. The result showed that traditional culinary traditions from Nadran are one of the creative economy sectors in Cirebon, which has the potential to be developed as a creative economy sector and as an attraction for tourism. In the long run, this event has the potential to create a culinary brand that highlights Cirebon City and increases its popularity. This Nadran tradition will encourage economic growth through its implementation. Therefore, more promotion needs to be done by spreading information about the Nadran tradition.
Pola Perjalanan Digital Wisata Gastronomi Berdasarkan Perilaku Wisatawan di Kabupaten Purworejo Astuti, Fera Widi; Turgarini, Dewii; Pratama, Armandha Redo
JURNAL GASTRONOMI INDONESIA Vol 12 No 1 (2024): Jurnal Gastronomi Indonesia
Publisher : Pusat Penelitian & Pengabdian kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jgi.v12i1.1412

Abstract

The decline in the number of tourist visits in 2020 has made the Regional Government of Purworejo Regency strive to increase tourism in Purworejo Regency again. These efforts can be realized by increasing the typical food of Purworejo Regency through gastronomic tourism, considering that there are still many tourists who do not know the typical food of Purworejo Regency and gastronomic tourism has not been developed in Purworejo Regency, so that the development of typical food of Purworejo Regency can be used as a tourist destination for gastronomic tourism. This study uses a qualitative method that collects interviews, observations, documentation, and questionnaires. The results of this study are dawet ireng, clorot, kue lompong, and geblek can be developed into gastronomic tourism through creativepreneurship in the form of gastronomic tour packages based on the behavior of Purworejo Regency tourists and the travel patterns of Purworejo Regency tourists.
Identifikasi Persepsi Wisatawan Terhadap Daya Tarik Wisata Gastronomi Lokal Di Floating Market Lembang Marsha, Agni; Turgarini, Dewi; Putri, Dias Pratami
Journal of Tourism and Hospitality Analysis (JoTHA) Vol. 1 No. 2 (2024): Journal of Tourism and Hospitality Analysis
Publisher : HeadWay Research & Developemnt

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Abstract

Floating Market Lembang is a famous local gastronomic tourism destination in West Bandung Regency, offering a variety of local foods. Pre-study results indicate that tourists are interested in purchasing local foods but are more interested in purchasing contemporary foods. This study provides deeper insight into how tourists perceive local gastronomy. The purpose of this study was to determine tourists' perceptions of the local gastronomic tourism attractions at Floating Market Lembang. The research design used in this study was a mixed method approach (qualitative and quantitative) with a Concurrent Triangulation Strategy approach through data collection through interviews, observations, and questionnaires. Interviews were conducted with Nona Helix stakeholders and questionnaires were distributed to 100 tourists who had visited Floating Market Lembang. The results of this study indicate that tourists' perceptions of the tourist attractions of Floating Market Lembang, in terms of tourist attraction components, obtained very good results with an average percentage score of 88.20%. This proves that the local gastronomic tourism object at Floating Market Lembang has a well-available tourist attraction component.
Faktor Penentu Daya Tarik Wisata Kuliner Minuman Bandrek Kemasan di Kalangan Generasi Z Zhafira Zharfanisa Hasanah; Turgarini, Dewi; Putri, Dias Pratami
Journal of Tourism and Hospitality Analysis (JoTHA) Vol. 2 No. 1 (2025): Journal of Tourism and Hospitality Analysis
Publisher : HeadWay Research & Developemnt

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Abstract

Minuman tradisional bandrek merupakan bagian dari kuliner lokal pada warisan kuliner di kawasan Bandung Raya. Saat ini daya tarik pada minuman bandrek ini sudah mulai tergeser dengan minuman lokal lainnya. Penelitian ini bertujuan untuk memberikan wawasan bagi industri kuliner dan pariwisata dalam mengembangkan strategi pemasaran yang sesuai untuk mempromosikan warisan kuliner tradisional bandrek kemasan di kalangan Generasi Z. Pendekatan pada penelitian ini menggunakan pendekatan kuantitatif yang dilakukan dengan menyebarkan kuisioner kepada 113 responden Generasi Z. Hasil penelitian kuantitatif digunakan untuk menunjukkan bahwa faktor-faktor seperti daya tarik visual, inovasi teknologi, fungsionalitas pada kemasan menjadi faktor utama yang memengaruhi minat Generasi Z terhadap minuman Bandrek kemasan.
The Role of Foodscape in Enhancing the Attraction of Gastronomic Tourism in Neglasari Village, Tasikmalaya Regency Lafifah, Pipin; Turgarini, Dewi; Putri, Dias Pratami
JURNAL GASTRONOMI INDONESIA Vol 13 No 2 (2025): Jurnal Gastronomi Indonesia
Publisher : Pusat Penelitian & Pengabdian kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jgi.v13i2.2133

Abstract

The diversity of agricultural products, locally processed goods, and culinary traditions passed down through generations make Neglasari Village have a unique foodscape. This potential can be utilized to develop gastronomic tourism, attract tourists, and enhance the local economy. Studies mapping foodscapes in Indonesian villages, especially those linking local potential with gastronomic tourism appeal, are still limited. This research aims to identify tourist attractions in Neglasari Village, Tasikmalaya Regency, and analyze the potential of the foodscape as a support for gastronomic tourism through the role of the nona helix. The research method employs a qualitative descriptive approach through observation, interviews, and documentary studies. The results show that Neglasari Village has strong potential for natural, cultural, and culinary tourist attractions. The village's foodscape includes a diversity of local dishes based on agricultural raw materials and traditional processed foods with high cultural and economic value. The collaboration of nona helix proved effective in strengthening promotion, enhancing the capacity of business actors, and developing the culinary supply chain.
Co-Authors Adiyanti, Assyifa Shafia Afriani, Welly Ayu Agung Tryasnandi Agus Sudono, Agus Ahmad Hudaiby Galih Kusumah Ahmad Kurniawan Ainurrohmah, Syifa Alia, Lisnani Nur Amelia, Bunga Raihan Amiluhur Soeroso Amiluhur Soeroso Anggraeni, Neli Aqmarina, Damartera Tyan Ariestianto, Farhan Arifin Heri Prasetyo Armandha Redo Pratama Astri Inas Yuthika Astuti, Fera Widi Awiska Alfata Ayu Rima, Ayu Candra Sari Triyana Caria Ningsih Debby Rusmiati Debi V. Br Bangun Devi Anggraeni Dewi Handayani Dias Pratami Putri Dias Pratami Putri Disma, Fatimatuz Zahra E. Harmayani Elsa Dwi Melyanti Enrico, Farel Adrian Fariz Fardani Nurbaihaqi Fatwa, Mabitha Ratna Nur Firmani, Sofia Nuur Fitri Abdillah Fitrianti, Rattikah Gessalofa, Rajasa Gita Siswhara Gitasiswara, . Gusti Panca Hajiman Hajiman Hajiman, Hajiman Hamidah, Sarah Nur Hasni Azmi Hazym Heni Pridia Rukmini Sari Heni Pridia Rukmini Sari Ilham Fajri, Ilham Ilma Indriasri Pratiwi Ilma Pratiwi Ilmina, Astrid Ilmina, Astrid Indriyani Handyastuti Irfan Taufik Risda Ismarizal, Beni Jovan Abdul Asyraf Karina Sinthiya Karni, Karni Kenny Stevan Khubiyah, Visda Imammatul Kusdiana, Hilman Kusumati, Pippin Lafifah, Pipin Larasaati, Arinta Destri Lesmana, Fanji Lestari, Nina Puji Lioe Lyly Soemarni M. Shidiq Marsha, Agni Marsindi Marsindi Meilina, Nabila Mochamad Whilky Rizkyanfi Muhamad Fikriyananda Muhammad Baiquni Muhammad Mas Multazam Mujahidah, Shofa Nabilla, Tsara Nauval, Muhammad Luthfi Nenden Yayu Destiana Ningrum, Fitri Cahya Nur Baity, Mutiara Rizky Pinayani, Ani Pinayani, Ani Pradicko Afrindo Saga Pratami Putri, Dias Pratiwi, Ilma Pridia, Heni Putra Hanifan Graha Putra, Mandradhitya Kusuma Putri, Dias Pratami Putri, Laura Febryan Safari Putri, Nadhia Qisti Fadilah Rahmasari, Annisa Aulia Rahmi, Unique Julieta Audia Reiza Miftah, Reiza Riadi Darwis Rifada, Erja Risya Ladiva Bridha Rusmiati, Debi Sagala, Evin Davinci Sari, Putri Andan Setyorini, Heri Sinthiya, Karina Soemantri, Lioe Lyly Suwandi, Ricky Pratama Sylvia Meilani, Sylvia Taufiq, Hilman Trisagia Mokodongan Tsaniah, Ilmiati Valentina, Debi Wiriadi, Reyfan Triansyah Wulandari, Lastiani Warih Yuli Astuti Yuliansyah, Diki Zaini Alif, Mohamad Zhafira Zharfanisa Hasanah