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All Journal Jurnal Manajemen Terapan dan Keuangan Jurnal Dimensi EQUILIBIRIA Minda Baharu Ecobisma (Jurnal Ekonomi, Bisnis dan Manajemen) BENING Indonesian Journal of Law and Economics Review Jurnal Manajemen, Organisasi, Dan Bisnis International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Postgraduate Management Journal PROCEEDING OF INTERNATIONAL CONFERENCE ON BUSINESS MANAGEMENT AND ACCOUNTING Jurnal Manajerial dan Bisnis Tanjungpinang Tractare: Jurnal Ekonomi-Manajemen
Edwin Agung Wibowo
Universitas Riau Kepulauan
Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Law, Crime, Criminology & Criminal Justice Social Sciences Other

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BUSINESS MANAGERS IN DIFFERENT ENVIRONMENTS: STRATEGY FOR SURVIVAL OF OUTSOURCING THE COMPANY MANUFACTURING AND SERVICES TO LOW-COST LABOUR MARKET Wibowo, Edwin Agung
JURNAL DIMENSI Vol 2, No 1 (2013): JURNAL DIMENSI
Publisher : Universitas Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (975.026 KB) | DOI: 10.33373/dms.v2i1.125

Abstract

This study defines views of outsourcing from Finland to India.  The conventional benefits and disadvantages of outsourcing are reviewed through the multinational Company Nokia moving its manufacturing to India.   Particular aim is to address the cultural dimensions relating to outsourcing.  Hofstede’s cultural dimensions are used to address this issue, where his study results for Finland and India are used for comparison.  In addition, the study draws ethical issues into consideration when a company decides upon outsourcing.  Finally, successful strategy on cultural basis is constructed to draw attention on how to return on investment calculations. In whole, the discussion analyses how culture affects outsourcing, the implications and solutions.
ANALISA STRATEGI PENEMPATAN MEREK SEBAGAI BAGIAN DALAM KOMUNIKASI PEMASARAN TERPADU Wibowo, Edwin Agung
JURNAL DIMENSI Vol 3, No 1 (2014): JURNAL DIMENSI
Publisher : Universitas Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (448.836 KB) | DOI: 10.33373/dms.v3i1.73

Abstract

Komunikasi pemasaran memiliki peran kunci dalam membentuk citra merek dan dalam meningkatkan penjualan sebuah merek. Ketatnya situasi persaingan usaha, perkembangan teknologi, dan perubahan perilaku konsumen membuat pemasar harus menerapkan komunikasi pemasaran terpadu. Strategi penempatan merek adalah salah satu strategi dalam komunikasi pemasaran terpadu. Strategi ini dinilai lebih efektif dibandingkan strategi komunikasi iklan melalui media televisi. Konsep strategi penempatan merek sudah ada sejak lama dan terus berkembang seiring dengan perkembangan peradaban manusia. Dengan mempelajari, memahami dan mengimplementasikan strategi tersebut, perusahaan dapat memaksimalkan sumber daya yang dimilikinya untuk mencapai tujuan komunikasi pemasaran secara efektif dan efisien.
THE ANALYSIS OF INTELLECTUAL PROPERTY RIGHTS IN CHINA Wibowo, Edwin Agung
JURNAL DIMENSI Vol 3, No 3 (2014): JURNAL DIMENSI
Publisher : Universitas Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (763.354 KB) | DOI: 10.33373/dms.v3i3.146

Abstract

This paper has used a comparative study for the key findings of the experimental studies.  The several aspects such as the legal framework, economic, culture and macro environment are subjected to be compared to measure the main gap as the issues between theoretical legal framework and IPR administrative procedures in China.  In addition, this paper includes several sources of experimental data from library, journals and Internet in order to obtain the accurate information for the comparative study.
ANALISIS PENGARUH KUALITAS PELAYANAN DAN HARGA TERHADAP LOYALITAS PELANGGAN PROVIDER XL PADA MAHASISWA FAKULTAS EKONOMI UNIVERSITAS RIAU KEPULAUAN, BATAM Bakkara, Arfiyanti; Wibowo, Edwin Agung
BENING Vol 3, No 1 (2016): MEI 2016
Publisher : University of Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (345.376 KB) | DOI: 10.33373/bening.v3i1.921

Abstract

This research intents to know “Do service quality, and price affect to customer loyalty XL products at the Faculty of Economics, Riau Kepulauan University, Batam?". The purpose of this study to analyze the effect of each variable, the quality of service (X1), and the price (X2) to customer loyalty (Y). In this study, data were collected through questionnaires to 43 respondents XL product users in the Faculty of Economics, Riau Kepulauan University using purposive sampling method to determine the response of respondents to each variable with using program application Statistical Product and Service Solution (SPSS) version 20. Then analyze the data obtained in the form of quantitative analysis and qualitative analysis. Quantitative analysis include validity and reliability test, the classic assumption test, hypothesis testing via the F test and t test and analysis test, the coefficient of determination (R2.Results of the analysis found that two factors service quality and price has positive and significant influence on customer loyalty. Hypothesis testing using t test showed that independent variables service quality found to significantly affect customer loyalty as dependent variables, while independent variables price found not significantly affect customer loyalty as dependent variables . Through the F test showed that the variable service quality and price has a significant jointly in customer loyalty. Figures adjusted R square of 0.501 indicates that 50.1 % of the variations of customer loyalty can be explained by five independent variables used in the regression equation. The rest of 49.9 % is explained by another variable outside two variables used within this research. Keywords: service quality, price, customer loyalty.
PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP TINGKAT PENJUALAN JIG DI PT. MITRA GLOBAL BERSAMA Doloksaribu, Sartika; Wibowo, Edwin Agung
BENING Vol 4, No 1 (2017): MEI 2017
Publisher : University of Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (767.075 KB) | DOI: 10.33373/bening.v4i1.760

Abstract

 This study aims to determine the effect Product Quality And Price On The Level Sales in PT.Mitra Global Joint Jig in Batam. This research was conducted with pedekatan survey consists of variable Product Quality and Price (X), and the rate of Sales (Y). To prove the influence of Product Quality and Price on the level of sales, the authors collected data by distributing questionnaires as much as 39 respondents in the sample taken from customers Jig in PT.Mitra Global Shared ever used the product JIG. Data were collected through questionnaires were processed using the application program Statistical Product and Service Solutions (SPSS) version 20. The results showed that the variable quality of the product (X1) individually do not have a positive and significant impact on the level of sales variable (Y), it can seen in a positive regression coefficient (0.652 (2,042) and the numeric significance of 0.519 (greater than 0.05), while the price variable (X2) individually have a positive influence and signifiikan to variable rate of sales (Y), it is can be seen in a positive regression coefficient (3.750)) t table (2.042) and a significant number of 0.001 (less than 0.05). Product Quality and Price together contribute to providing a positive and significant effect on the level of sales by 30% while the remaining 70% are influenced by other factors. Partial regression analysis results indicate that the variable quality of individual products do not affect the level of sales, while the price variables individually have a positive and significant impact on the level of sales.
MENGUKUR MINAT KAUM INTELEKTUAL TENTANG PASAR MODAL DI UNIVERSITAS LABUHANBATU Ade Parlaungan Nasution; Edwin Agung Wibowo; Muhammad Ali Al Ihsan
ECOBISMA (JURNAL EKONOMI, BISNIS DAN MANAJEMEN) Vol 8, No 1 (2021): ECOBISMA
Publisher : Published by the Faculty of Economics and Business, University of Labuhanbatu, North Sumat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/ecobi.v8i1.2062

Abstract

Investasi di pasar modal kini menjadi salah satu alternatif investasi yang diminati oleh sebagian besar masyarakat modern khususnya perkotaan-perkotaan besar. Akses informasi dan teknologi komunikasi yang pesat membantu informasi tentang pasar modal kepada masyarakat yang berada di daerah-daerah serta mahasiswa yang berada dikampus Universitas  Labuhanbatu. Dasar utama tujuan dilakukan penelitian ini guna mengukur minat kaum terdidik seperti mahasiswa dan dosen yang berada di kampus. Sasaran lain, dilakukannya penelitian ini sebagai cara untuk mengenalkan investasi Pasar Modal kepada masyarakat luas dan memperoleh informasi akurat mengenai faktor-faktor yang menjadi penghambat dalam pemahaman investasi Pasar Modal. Penelitian ini ditujukan kepada mahasiswa, dosen dan pihak eksternal kampus yang telah ikut serta melakukan investasi sebesar Rp 100.000,00 melalui Galeri Pasar Modal Universitas  Labuhanbatu sejak berdiri tahun 2017 berjumlah 76 orang. Penelitian menerapkan metode yaitu nonprobability sampling dengan teknik purposive sampling. Data dianalisis melalui program SPSS menggunakan uji validitas, uji reliabilitas, uji-t parsial dan uji simultan. Berdasarkan hasil output regresi linier berganda maka dilakukan pengujian hipotesis secara parsial variabel Pendidikan (X1) sama sekali tidak berpengaruh terhadap variabel Minat Investasi (Y) artinya hipotesis ditolak sedangkan variabel Pelatihan Softskill (X2) memiliki pengaruh dominan terhadap variabel Minat Investasi (Y) artinya hipotesis ditolak sedangkan secara simultan variabel Pendidikan (X1) dan Pelatihan Softskill (X2) memiliki berpengaruh terhadap variabel Minat Investasi (Y). Terakhir, melalui regresi linier sederhana diperoleh secara parsial Minat Investasi (X) berpengaruh positif dan signifikan terhadap Motivasi Berinvestasi (Y).  
CUSTOMER RELATIONSHIP MANAGEMENT (CRM) DAN APLIKASINYA DALAM INDUSTRI MANUFAKTUR DAN JASA Edwin Agung Wibowo
JURNAL DIMENSI Vol 3, No 2 (2014): JURNAL DIMENSI (JULI 2014)
Publisher : Universitas Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (307.674 KB) | DOI: 10.33373/dms.v3i2.81

Abstract

Customer Relationship Management (CRM) is one of the ways to maintain continuous relationship between a  company and its stakeholders as well as its shareholder. A lot of companies are using CRM to maintain its relationship with the customers. By using CRM, the companies will be able to find out their customers’ needs and wants so that emotionally they can be involved with each other. This enables them to have a two-way communication. As a result, they will have close and open business relationship which makes the customers, especially, loyal to the companies; and they will not easily change their preference to another product or brand.    
PENGARUH NILAI PELANGGAN, KUALITAS PELAYANAN, KEPERCAYAAN PELANGGAN TERHADAP LOYALITAS PELANGGAN PT DNR CORPORATION BATAM Edwin Agung Wibowo; Rimayang Anggun Laras Prastianty Ramli; Tibrani Tibrani; Didi Rustandi
BENING Vol 9, No 1 (2022): MEI 2022
Publisher : University of Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33373/bening.v9i1.4218

Abstract

Tujuan penelitian ini adalah untuk mengetahui pengaruh nilai pelanggan, kualitas layanan, dan kepercayaan pelanggan terhadap loyalitas pelanggan PT. DNR Corporation Batam, baik secara parsial maupun secara simultan. Sampel dalam penelitian ini adalah 60 orang konsumen PT. DNR Corporation Batam. Pengujian dalam penelitian ini menggunakan uji validitas, uji reliabilitas, uji normalitas data, uji multikolinieritas, uji heteroskedastitas, uji parsial, uji simultan, dan uji koefisien determinasi. Dari hasil pengujian didapatkan hasil bahwa secara parsial variabel nilai pelanggan berpengaruh positif dan signifikan, dengan nilai t hitung adalah 2,282 dan signifikansi 0,026. Variabel kualitas pelayanan juga berpengaruh positif dan signifikan, dengan nilai t hitung adalah 2,216 dan signifikansi 0,004. Variabel kepercayaan pelanggan berpengaruh positif dan signifikan, dengan nilai t hitung adalah 3,087 dan signifikansi 0,003. Hasil uji simultan dalam penelitian ini didapatkan kesimpulan bahwa nilai pelanggan, kualitas pelayanan dan kepercayaan pelanggan secara bersama-sama (simultan) berpengaruh signifikan terhadap loyalitas pelanggan yang ditunjukkan pada nilai Fhitung sebesar 272,166 dan signifikasni 0,000.
ANALISIS PENGARUH KERAMAHAN KARYAWAN, HARGA DAN LOKASI TERHADAP KEPUASAAN PELANGGAN (Studi Pada PT. Toko Utama Nagoya Batam) Dolog Wibowo Basuki; Edwin Agung Wibowo
BENING Vol 1, No 2 (2014): NOVEMBER 2014
Publisher : University of Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (568.642 KB) | DOI: 10.33373/bening.v1i2.836

Abstract

Persamaan 1 digunakan untuk menganalisis ada atau tidaknya pengaruh kualitas pelayanan jasa dan penetapan harga terhadap kepuasan konsumen PT.Toko Utama Nagoya Batam, dengan F hitung sebesar 15,100 dengan p value = 0,000 0,05 serta diperoleh thitung untuk variabel kualitas pelayanan jasa sebesar 3,763 dengan p value = 0,000 0,05dan dan thitung pada variabel penetapan harga sebesar 2,789 dengan p value = 0,006 0,05, dari hasil analisis juga diperoleh R2 = 0,212, , hal ini berarti persentase pengaruh kualitas pelayanan jasa dan penetapan harga terhadap kepuasan konsumen sebesar 21,2%. Persamaan 2 digunakan untuk PT.Toko Utama NagoyaBatam, dengan F hitung sebesar 82,086 dengan p value = 0,000 0,05 serta dari hasil analisis juga diperoleh R2 = 0,421 , hal ini berarti persentase pengaruh kepuasan terhadap loyalitas sebesar 42,1%. Dari hal di atas dapat disimpulkan ada pengaruh yang signifikan antara kualitas pelayanan jasa dan penetapan harga terhadap kepuasan konsumen PT.Toko Utama Nagoya Batam yaitu sebesar 21,2 %  serta ada pengaruh yang signifikan kepuasan terhadap loyalitas konsumen PT.Toko Utama Nagoya Batam hotel City View yaitu sebesar 42,1%
PENGARUH GAYA KEPEMIMPINAN, MOTIVASI DAN KEPUASAN KERJA TERHADAP KINERJA KARYAWAN PADA PT. CITRA SHIPYARD BATAM Ade Irmaya Sari Sirait; Sastra Tamami; Edwin Agung Wibowo
BENING Vol 4, No 2 (2017): NOVEMBER 2017
Publisher : University of Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (889.596 KB) | DOI: 10.33373/bening.v4i2.727

Abstract

The purpose of this research is to identify and analyze the influence of leadership style, motivation and job satisfaction to employees performance at PT. Citra Shipyard Batam. This study using simple random sampling technique and data analysis methods used are validity, reliability test, classic assumption test and multiple regression analysis. As the object of this study are employees of PT. Citra Shipyard Batam sample image with 65 employees as respondents. The technique of collecting data using questionnaires and interviews.   The results obtained from this study indicate that the value of t hitung for the variable of leadership style at 2,086 and significant level of 0,041, value of  thitung for the motivation of 2,576 and a significant level of 0,012, and t hitung for job satisfaction at 7,092 and significant level of 0,000, which is smaller than 0,05. This indicate a positive and significant results to the improved performance of employees at PT. Citra Shipyard Batam. Data variables that most influence in establishing the performance of employees is job satisfaction variables.
Co-Authors Abdul Manan Ade Irmaya Sari Sirait Ade Parlaungan Nasution Ade Parlaungan Nasution, Ade Parlaungan ahmad arifin Ahmad Yanizon, Ahmad Aini Nurul Ajeng Handayani Purwaningrum Almira, Felia Anggraini , Dini Angraini, Dini Anugra Puryanda Ardhana, Alzeyna Dwilovita ariyati, Yannik Arjulis A Arnesih Arnesih Arnesih Arnesih, Arnesih Baehaqi Bakkara, Arfiyanti Borgias, Frans Burhan B Catur Fatchu Ukhriyawati Dahrul Aman Harahap Danang Pujianto Dewi, Hanindianti Dian Novita Sari Didi Rustandi Dina Agustine Dini Anggraini Dini Anggraini Dini Anggraini, Dini Dolog Wibowo Basuki Doloksaribu, Sartika Febriana Ananda Silalahi Gaol, Lestari Herlina Lumban Hanapi Hasan Harefa, Selamat Kristian Hasibuan, Muhammad Irwansyah Hermansyah Hermansyah Hisyam, Magneta Irwan Irwan Khairul Anwar khuzaini, Khuzaini Kurniawan, Ichsan Maharani Sima Mokerje, Nadya Febriani Muhammad Ali Al Ihsan Muhammad Kodri Pratama Muhammadon, Muhammad Fairullah Bin Munir, Musbakhul Nasution, Habibuddin Oktavianti Oktavianti Pamungkas, Okvian Dwi Purwaningrum, Ajeng Handayani Putra, Dony Ardiyanto Putra, Sulfanow Rafi Al Amin Rahman Hasibuan Rahman Hasibuan Rahman Hasibuan, Rahman Raihania, Raihania Ramli, Rimayang Anggun Ramli, Rimayang Anggun L. P. Ramli, Rimayang Anggun Laras Prastianty Ramses Firdaus, Ramses Rasyid Ridho Harahap Rayyan, Muhammad Ricky Ricky Rimayang Anggun L. P. Ramli Rimayang Anggun L.P. Ramli Sam Feri Purwanto Saputri, Yulita Sarfudin S Sastra Tamami Sembiring, Michael Fernando Sigiro, Nia Debora Sinambela, Lasmi Siregar, Hanafi Siti Rahmah Sitorus, Mastomi Sofyan Sauri Hasibuan Sri Wulandari Sriwati Sriwati Sugiono, Dimas Suherman Suherman Tamba, Imelda tanjung, rona Telaumbanua, Richard Hansamoni Sarali Tibrani Tibrani Tibrani Tibrani, Tibrani Utama, Yolanda Sa'ad Wibowo, Agung Edy Yesa, Hesti Desba Yuda Riskiawan Yuwono Tri Hananto Zabri, Shafie Mohamed