Claim Missing Document
Check
Articles

Found 22 Documents
Search

Analysis Of Generation Z’s Perception Towards Korean Food Buying Interest (Case Study; Korean Food Tteokbokki At Dookki Central Park Restaurant) Rina Fitriana; Heru Suheryadi; Maisie Michaelia Kurniawan
Jurnal Multidisiplin Sahombu Vol. 5 No. 02 (2025): Jurnal Multidisiplin Sahombu, (2025)
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to determine whether the perceptions of generation Z have an influence on the intention to buy Korean food, especially Korean food tteokbokki at Dookki Central Park restaurant and to find out how big the influence is. This research used a descriptive quantitative approach, while the data were obtained through distributing questionnaires and observation. Generation Z’s perception has a big influence on the intention to buy Korean Food especially tteokbokki at Dookki Central Park restaurant.
Jakarta Creative Tourism Travel Agent: Virtual Tour During Pandemic Covid-19 Suheryadi, Heru; Andy Noviadi; FX Setiyo Wibowo; Fadia Azzahra
International Journal of Travel, Hospitality and Events Vol. 2 No. 3 (2023): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/ijothe.v2i3.295

Abstract

Purpose: The aim of this research is to explore the virtual tours (VT) are provided by Jakarta Creative Tourism Travel Agents (JCTTA) for tourists to travel during the Covid-19 pandemic. Research methods: The research method used in this study is descriptive qualitative. Data collection was carried out by interview with key informants consisting of virtual tour service managers, visitors as service users. Data analysis was carried out descriptive qualitative form the results of interview which were used to answer problem formulations related to virtual tour products managed by JCCTA. Result and discussion: The results of this study indicate that VT has become an alternative in the tourism business and a viable option for travelers  during  the COVID-19 pandemic. VT enable travelers to explore tourist destinations without physically traveling, providing visual and interactive experiences through video and Google Earth. The discussion in this research highlights the advantages of VT as a means to sustain the tourism industry and offer a safe option for travelers during the pandemic. Implication: The implications suggest that 1) handling quickly in response to tourist complaints, especially network connections; 2) displays complete tourist attractions found in tourism destinations, so that no tourist attraction is overlooked; 3) presenting more attractive displays on the web site to attract new customers and consumers; 4) improve the quality of software and hardware used to produce VT packages; 5) Managers must try to establish a program for how this virtual tour business can still run  in  the  normal  era  after  the  COVID-19  pandemic  by  conducting  surveys  of previous customer interests. On the other hand, JCTTA's investment in software and hardware to produce virtual tour packages continues to generate profits for the company.   Keywords: virtual tour, covid-19 pandemic, travel agent
Transformasi Digital UMKM: Strategi Memperluas Pasar Online Produk Telur Asin (Studi Kasus Usaha Mikro Jalu Gading) Harwindito, Baskoro; Widodo, Bambang; Suheryadi, Heru; Saptadinata, Abi
Jurnal Sains Terapan Pariwisata Vol. 10 No. 1 (2025): Jurnal Sains Terapan Pariwisata
Publisher : Politeknik Sahid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/jstp.v10i1.285

Abstract

Kewirausahaan menjadi semakin kreatif dan memiliki banyak bidang karena manusia dan teknologi yang terus belajar berinovasi. Telur asin adalah sajian yang terbuat dari telur yang difermentasi atau diasinkan dengan campuran abu.Tujuan: Tujuan program adalah untuk meningkatkan wawasan dan keterampilan digital, memperkuat identitas merek, dan meningkatkan pengetahuan tentang produk.Metode Penelitian: Observasi awal, kegiatan pelatihan, workshop, pendampingan usaha mikro, penyusunan rencana kerja, penentuan jadwal, dan perekrutan narasumber adalah semua metode pelaksanaan. Di antara materi dan praktik langsung yang diberikan dalam pelatihan adalah bagaimana membuat dua platform e-commerce, membuat strategi pemasaran digital, membuat logo dan desain kemasan baru, dan membuat kampanye promosi digital yang berkaitan dengan pengetahuan merek. Acara diakhiri dengan tanya jawab tentang materi yang telah diberikan.Implikasi: Keterbatasan kegiatan ini adalah fokus pada pembuatan platform digital dan perubahan dalam pembuatan telur asin. Karena itu, kami menyarankan kegiatan selanjutnya untuk meningkatkan variasi produk telur asin.
Pengembangan Media Interpretasi Non Personal sebagai Upaya Mendukung Wisata Edukasi di Obyek Wisata Taman Balekambang Kota Surakarta Setiawan, Puguh Andhi; Oktadiana, Hera; Suheryadi, Heru
Media Wisata Vol. 23 No. 1 (2025): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v23i1.873

Abstract

Non-personal interpretation is the delivery of information that uses audio, audio-visual, multimedia, painting, panels and displays, sculptures so that visitors can understand directly. Balekambang Park tourism object is located in the city of Surakarta. From year to year the number of tourist arrivals to the Balekambang Park has increased, but there are still some visitors who still do not care about the environment and messages delivered through the facility in the form of non- personal interpretation media at Balekambang Park, so there are many violations and visitors do not know important information that should be able to provide education. Balekambang Park has a variety of non-personal interpretation media in the form of maps of the area, information boards, direction boards and rules and prohibitions boards that can provide new experiences and information and educate visitors to maintain the preservation of tourism objects along with the attractions and facilities in them. The results of the data from the identification of non-personal interpretation media that already exist in Balekambang Park and the distribution of questionnaires are used as a reference to make the development of non-personal interpretation media interesting and can educate visitors. The development is in the form of developing forms, designs, messages, as well as placement and additions to existing and existing interpretation media. Interpretation media developed into educational facilities include regional maps, historical information boards, regulatory and ban boards, directions boards and the addition of labels for flora and fauna as attractions in Balekambang Park.
Optimizing The Integrity of The Golfpress in Providing Services at Sentul Highland Golf Club Heru Suheryadi; Imas Masriah; Anisa Pangestika; Asmawih; Nuryadina August Rini
International Journal of Travel, Hospitality and Events Vol. 4 No. 2 (2025): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/ijothe.v4i2.528

Abstract

Purpose: This study explores the essential role of caddy integrity in optimizing customer service at Sentul Highlands Golf Club. The research focuses on the competencies, attitudes, and responsibilities required to deliver excellent service and enhance customer loyalty. Research methods: This study employs a descriptive qualitative approach, with data collection techniques including observation, in-depth interviews, and documentation. The primary informant is the golf course operations supervisor. The data were analyzed through data reduction, presentation, and conclusion drawing. Result and discussion: The findings indicate that caddy integrity comprises three leading indicators: honesty, trustworthiness, and responsibility. High levels of integrity significantly impact service quality, ensuring a comfortable playing experience for customers and maintaining the company's professional image. Optimization efforts include regular briefings, performance evaluation forms, periodic integrity training, and monthly assessments. Implication: These findings highlight the importance of field management in strengthening a culture of integrity among caddies through continuous training, evaluation, and coaching. Such efforts are a strategic approach to maintaining service quality in the competitive golf industry.
PENGEMBANGAN PARIWISATA BERBASIS MODAL SOSIAL DAN STORYTELLING: STUDI KASUS PROGRAM SELASA WAGEN DI MALIOBORO, YOGYAKARTA Masriah, Imas; Suheryadi, Heru; Toro, Sahlan; Suryantari, Yulita
Jurnal Sains Terapan Pariwisata Vol. 10 No. 3 (2025): Jurnal Sains Terapan Pariwisata
Publisher : Politeknik Sahid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/jstp.v10i3.704

Abstract

Purpose: This study aims to analyze the integration of social capital and storytelling in the Selasa Wagen program in Malioboro, Yogyakarta, focusing on its role in cultural preservation, local economic development, and sustainable tourism management. Research Methods: A qualitative case study approach was employed. Data were collected through semi-structured interviews with 15 informants (government officials, street vendors, community leaders, and tourists), participatory observation, and document review. Data were analyzed thematically using NVivo. Implication: Findings indicate that Selasa Wagen integrates social trust, networks, and norms with cultural narratives, creating an inclusive tourism model. This model not only preserves heritage but also strengthens local identity, enhances visitor experiences, and fosters collaborative governance.  
Generasi Z’s Perception of Dining Experience at Korea Restaurants, South Jakarta Suheryadi, Heru; Dian Sua Pratama, Bayu; Rahmah Farahdiba, Siti; Elya Rohimi, Upit
Journal of World Science Vol. 2 No. 10 (2023): Journal of World Science
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jws.v2i10.422

Abstract

Culinary tourism is a strong attraction and can improve the standard of living of local residents. The strong growth of the Korean food industry proves that Korean food is well received by various circles, one of which is Generation Z. The trend of Korean culture in this era of globalization is very strong so that it easily penetrates into Indonesia, especially South Jakarta. The variety of Korean food choices offered has increased consumers perception of choosing location, atmosphere, and food as an attraction. The restaurant business is now not only delicious food, restaurant business people are now also required to present a memorable dining experience. This study aims to understand the perception of Generation Z on the dining experience at a South Jakarta Korean restaurant. The sampling technique in this study was Generation Z, with 100 respondents. This research is described in 4 perceptual factors, namely motivation, interest, experience, and expectations. The data analysis technique used is descriptive analysis, validity test, and reliability test. Based on the results of the questionnaire distributed, generation Z chose Moon Chicken as their favorite Korean restaurant because it has memorable service. Korean restaurants have a min taste that is not to strong and there is curiosity about the interior design of Korean restaurants, which is different from other restaurant.
The influence of youtube food content reviews on customer purchasing decisions: lesson from Jakarta local street food wachyuni, suci sandi; Kadek Wiweka; Nenny Wahyuni; Shinta Teviningrum; Heru Suheryadi
International Journal of Applied Sciences in Tourism and Events Vol. 7 No. 2 (2023): December 2023
Publisher : Unit Publikasi Ilmiah, P3M, Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/ijaste.v7i2.147-156

Abstract

The purpose of this study is to examine the influence of food review content on YouTube on purchasing decisions for local culinary delights, specifically the Jakarta Nasi Goreng Kambing Kebon Sirih. It is the one of the favorite culinary place in Jakarta which sells lamb fried rice, it is located at Kebon Sirih Street. This research employed a quantitative approach with data analysis techniques such as descriptive statistics, linear regression test, t test, and coefficient of determination. The participants in this study are tourists on culinary trips in Jakarta. The samples were 100 tourists who went on a culinary trip and purchased fried rice for the Jakarta Kebon Sirih utilising non-probability sampling or purposive sampling techniques. The correlation coefficient test findings reveal that food reviews on YouTube have a remarkably strong relationship with Nasi Goreng Kambing Kebon Sirih purchasing decisions. Furthermore, the t test results indicate that food reviews on YouTube have a partially positive influence on the decision to purchase culinary products at the restaurant. The theoretical implication of this research is to provide an understanding that food reviews on YouTube have a significant contribution in the context of culinary products or culinary tourism. In the meantime, the findings of this study can be utilized as a reference for restaurant management in particular, and for local street food in general. Some of the limitations of this research that can be addressed in future research include the sample size and research scope.
Planning of Interpretation Programs as an Effort to Support Ecotourism Activities at the Wonocolo Teksas Geosite, Bojonegoro Regency Setiawan, Puguh Andhi; Baiquni, Baiquni; Sunarta, I Nyoman; Suheryadi, Heru
Eduvest - Journal of Universal Studies Vol. 4 No. 10 (2024): Journal Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v4i10.38816

Abstract

Geosite Wonocolo Texas is an icon of the Bojonegoro National Geopark, the shallowest traditional oil mine in the world. The purpose of this study was to determine the elements of tourist attractions, determine the characteristics, perceptions, and readiness of the community, determine the characteristics, perceptions, and readiness of managers, determine the characteristics, perceptions, motivations, and preferences of visitors, and determine the interpretation program. This study uses a Mixed Method. In this study, the data analysis used is descriptive qualitative and descriptive quantitative. Data analysis with a qualitative descriptive method is a way of describing data not in the form of numbers but based on comprehensive information obtained in the field and describing the data. This analysis is used to describe the general conditions of the place where the research activities are carried out and the elements of tourist attractions consisting of tourist attractions, accessibility, and amenities. The results of the identification and analysis of the community, managers, and visitors are used as a reference in the interpretation program planning process. The design of the interpretation program planning is in the form of an activity program, interpretation flow, interpretation facilities and infrastructure, and interpretation narratives
Pelatihan Pengemasan Produk Pangan Olahan di Desa Sukamahi Kabupaten Bogor: Training on Packaging Processed Food Products in Sukamahi Village Bogor District Dewi Ayu Kusumaningrum; Hurdawaty, Ramon; Suheryadi, Heru; Maryetti; Ni Made Dwiyana Rasuma Putri
WAHATUL MUJTAMA': Jurnal Pengabdian Masyarakat Vol. 5 No. 1 (2024): WAHATUL MUJTAMA': Jurnal Pengabdian Masyarakat
Publisher : Pusat Penelitian dan Pengabdian Masyarakat (P3M) Sekolah Tinggi Ilmu Islam dan Bahasa Arab (STIBA) Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36701/wahatul.v5i1.1442

Abstract

Sukamahi Village is located in Megamendung District, Bogor Regency, West Java, one of the pilot villages for the One Billion One Village (SaMiSaDe) program in 2021. Sukamahi Village has agricultural and plantation potential. Most of the village residents have professions as farmers and own businesses such as food businesses and grocery stores in Sukamahi Village. Most of the women in Sukamahi Village are involved in PKK activities, farming and are housewives. Currently, there are no profitable business activities among the group of women residents of Sukamahi village. There are problems in various regions where local food businesses are generally less attractive, innovative, creative, and the majority are only wrapped in transparent plastic without any labels or information. The aim of organizing this community service is to provide knowledge about packaging processed food products that comply with good food packaging rules and can attract consumers' attention. The implementation method consists of initial observations and training activities. Initial observations include licensing, mapping communities that need training, and formulating appropriate training. The training activity provided material and direct practice in making appropriate products and packaging, ended with a question and answer session regarding what had been provided. Overall, the training on packaging processed food products went well and was beneficial for improving the skills and business marketing of the Sukamahi Village community. With more attractive and quality packaging, processed food business products from Sukamahi Village have a better opportunity to penetrate a wider market to help improve the economic level of business actors.