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The Influence Of Capital Structure, Company Size And Profitability On Company Value On Registered Insurance Companies On Bei 2018 – 2022 Rida Bella Putri Cindi Hutabarat; Patar Marbun; Wan Rizca Amelia
International Journal of Economic Research and Financial Accounting Vol 3 No 1 (2024): IJERFA OCTOBER 2024
Publisher : CV. AFDIFAL MAJU BERKAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55227/ijerfa.v3i1.238

Abstract

This study aims to determine (1) the Effect of Capital Structure on Company Value (2) The Effect of Company Size on Company Value (3) The Effect of Profitability on Company Value This study uses quantitative methods with a sample of 5 companies taken from the Indonesian Stock Exchange. The data analysis technique uses multiple linear regression tests. The results of this study show that Capital Structure (X1) has a positive and significant influence on Company Value (Y) as proven through the calculated t value of 5.057 > t table 1.706; Company Size (X2) has no positive and insignificant influence on Company Value (Y) proven through t count 1.248 < 1.706; Profitability (X3) does not have a positive and insignificant influence on Company Value (Y) proven through the calculated t value of -1.534 < t table 1.706 there is a significant influence between the influence of Capital Structure, Company Size and Profitability on Company Value . What is seen through F calculate > F table where the value is 13.030 and the significance value is 0.000 meaning together (Simultaneous)
Pengaruh Digital Marketing dan Customer Relationship Management Terhadap Keputusan Pemebelian pada Gedung Serbaguna Graha Farimah Gultom (GFG) Medan Adawiyah, Rohimah; Amelia, Wan Rizca
Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) Vol 5, No 2 (2024): Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) - DESEMBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jimbi.v5i2.4121

Abstract

This research aims not only to determine the influence of Digital marketing and Customer Relationship Management on purchasing decisions for renting the Graha Fatimah Gultom (GFG) Multipurpose Building in Medan, but as a solution to increase building usage after experiencing a decline due to Covid 19 and thereafter there has been no increase.    The type of research used in this research is associative research to see the relationship between the variables studied. With 441 total tenants recorded in 2017-2022 forming the population, the research sample in this study consisted of 70 tenants obtained using the Slovin formula. The data collection technique uses a questionnaire distributed to the sample. The data analysis technique used is multiple regression analysis. The research results show that digital marketing has a significant effect on purchasing decisions (tcount 5.116 ttable 1.667) with a significance value of 0.000 0.05, Customer Relationship Management has a significant effect on purchasing decisions (tcount 4.387 ttable 1.667) with a significance value of 0.000 0.05. Furthermore, together digital marketing and Customer Relationship Management have a significant effect on purchasing decisions (F count 32,617 F table 3.10) with a significance value of 0.000 0.05.
Pengaruh Financial Literacy dan Income Terhadap Personal Financial Management Behavior pada Mahasiswa Prodi Akuntansi Universitas Medan Area Sibarani, Annisa Raudhatul Jannah; Amelia, Wan Rizca
Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) Vol 5, No 2 (2024): Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) - DESEMBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jimbi.v5i2.4192

Abstract

This research aims to explore the impact of Financial Literacy and Income on the Personal Financial Management Behavior of Accounting students and students at Medan Area University. This research is a type of associative research with a quantitative approach. The sample in this research were students from the Faculty of Economics and Business, Stambuk 2020 Accounting Study Program, Medan Area University, totaling 67 samples using a sampling technique, namely purposive sampling with criteria, namely students from the Faculty of Economics and Business, Accounting study program. Data collection was used using questionnaire methods, documentation studies and interviews. Data analysis uses multiple linear regression analysis, hypothesis testing, classical assumption testing, and coefficient of determination test (R2). The results of the research show that 1) Financial Literacy has a positive and significant influence on Financial Management Behavior, 2) Income has a positive and significant influence on Financial Management Behavior, 3) Financial Literacy and Income simultaneously have a positive and significant influence on the Financial Management Behavior of Class students 2020 Medan Area University Accounting study program.
Pengaruh Kepercayaan dan Persepsi Nilai terhadap Kepuasan Konsumen suryani, wan; Amelia, Wan Rizca; Ginting, Maretta
Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) Vol 5, No 2 (2024): Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) - DESEMBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jimbi.v5i2.5365

Abstract

Many factors can affect consumer satisfaction and in this study analyzed how the influence of trust and perception of value on consumer satisfaction Goods Cafe in Medan Selayang District. This type of research is associative with quantitatif approach. The population in this study were consumers who visited Goods Cafe in Medan Selayang District for a month with an average of 195 consumers. The research sample was taken by accidental sampling and the determination of the number using the Slovin formula obtained 66 samples. Data collection techniques through questionnaires and documentation. The analysis technique used multiple linear regression analysis and classical assumption tests were also carried out. The results of the study showed that partially trust and perception of value had a positive and significant effect on consumer satisfaction. Simultaneously, both variables of trust and perception of value had a positive and significant effect on consumer satisfaction Goods Cafe in Medan Selayang District. It is recommended that Goods Cafe management try to increase consumer trust, for example by increasing the number of officers/waiters especially on Sundays/holidays and also trying to improve service so that consumers have a good perception of Goods Cafe as the best choice of place to visit.
Pengaruh Profitabilitas dan Likuiditas Terhadap Nilai Perusahaan Pada Perusahaan BUMN Yang Terdaftar Di BEI Periode 2016-2020 Amelia, Dhea Ananda; Amelia, Wan Rizca
Economics, Business and Management Science Journal Vol 5, No 2 (2025): Economics, Business and Management Science Journal, August
Publisher : Mahesa Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34007/ebmsj.v5i2.809

Abstract

This research seeks to ascertain the impact of profitability and liquidity on company value in state-owned companies listed on the IDX for the 2016-2020 period. There are twelve state-owned businesses on the Indonesia Stock Exchange between 2017 and 2020 that were deemed to meet the assessment criteria outlined in the purposive sampling technique made up the research sample for this quantitative study, which was conducted with a population of state-owned companies listed on the Indonesia Stock Exchange between 2016 and 2020. The kind of information utilized in this research is secondary data, which originates from information seen in financial reports on the Company's official website https://www.idx.co.id/. Based on the results of the study, it was found that partially Return On Asset has a positive and substantial impact on Stock Price; partially Current Ratio has no substantial impact on Stock Price, and simultaneously Return On Asset and Current Ratio have a substantial impact on stock prices. Additionally, the coefficient of determination test findings revealed that the Adjusted R Square number was 0.304 (30.4%), which explains how the stock price can be determined and described by the current ratio and return on assets.  However, other variables or factors outside the scope of the study, such as investment policy related to dividend payout ratio, account for the remaining 69.6%.
Pengaruh Star Seller dan Online Customer Riview Terhadap Kepercayaan Konsumen (Studi Kasus: Pengguna Shopee di Kecamatan Medan Petisah) Wafiq, Wafiqotul Azizah; Wan Rizca Amelia
Jurnal Bisnis Administrasi dan Manajemen Vol. 18 No. 1 (2025): ALBAMA : Jurnal Bisnis Administrasi dan Manajemen
Publisher : LPPM Akademi Manajemen Administrasi Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56606/albama.v18i1.273

Abstract

The purpose of this research is to find out the influence of Star Seller on consumer trust, to find out the influence of Online Customer Reviews on consumer trust and to find out the effect of Star Seller and Online Customer Reviews on consumer trust (Case study of Shopee users in Medan Petisah District). The population in this study was the community in Medan Petisah District, totaling 72,432 people. The sample in the study was 100 people taken using the Slovin formula. The data collection technique used in this research was carried out by distributing questionnaires. The analysis techniques used in this research are multiple linear regression, partial test (t test), simultaneous significance test (F test) and coefficient of determination. The research results show that there is a positive and significant influence of star sellers on consumer trust, there is a positive and significant influence of online customer reviews on consumer trust and star sellers and online customer reviews have a positive and significant influence on consumer confidence of Shopee users in Medan Petisah District. Keywords: Star Seller, Online Customer Review and Consumer Trust. The purpose of this research is to find out the influence of Star Seller on consumer trust, to find out the influence of Online Customer Reviews on consumer trust and to find out the effect of Star Seller and Online Customer Reviews on consumer trust (Case study of Shopee users in Medan Petisah District). The population in this study was the community in Medan Petisah District, totaling 72,432 people. The sample in the study was 100 people taken using the Slovin formula. The data collection technique used in this research was carried out by distributing questionnaires. The analysis techniques used in this research are multiple linear regression, partial test (t test), simultaneous significance test (F test) and coefficient of determination. The research results show that there is a positive and significant influence of star sellers on consumer trust, there is a positive and significant influence of online customer reviews on consumer trust and star sellers and online customer reviews have a positive and significant influence on consumer confidence of Shopee users in Medan Petisah District. Keywords: Star Seller, Online Customer Review and Consumer Trust.
Pengaruh Pengetahuan Kewirausahaan, Self Efficacy, dan Lingkungan Keluarga Terhadap Minat Berwirausaha Pada Mahasiswa Manajemen Universitas Medan Area Tendel, Loy Yesanidio Suka; Amelia, Wan Rizca; Syahputri, Yuni
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 2 (2025): Mei - Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i2.1636

Abstract

Penelitian Penelitian ini bertujuan untuk menganalisis pengaruh Pengetahuan Kewirausahaan, Self-Efficacy, dan Lingkungan Keluarga terhadap Minat Berwirausaha pada mahasiswa Program Studi S-1 Manajemen angkatan 2021 di Universitas Medan Area. Metode penelitian yang digunakan adalah kuantitatif dengan pendekatan asosiatif. Populasi penelitian berjumlah 275 mahasiswa dengan sampel sebanyak 73 mahasiswa yang dipilih menggunakan teknik simple random sampling dan incidental sampling. Data dikumpulkan melalui kuesioner skala Likert dan dianalisis menggunakan analisis regresi linear berganda dengan bantuan program SPSS. Hasil penelitian menunjukkan bahwa Pengetahuan Kewirausahaan, Self-Efficacy, dan Lingkungan Keluarga secara signifikan berpengaruh positif baik secara parsial maupun simultan terhadap Minat Berwirausaha mahasiswa. Pengetahuan kewirausahaan memberikan dasar keterampilan, self-efficacy meningkatkan keyakinan diri, dan lingkungan keluarga memberikan dukungan moral yang kuat dalam membentuk minat berwirausaha. Implikasi praktis dari penelitian ini adalah perlunya peningkatan kurikulum kewirausahaan, pengembangan pengalaman praktis mahasiswa, serta dukungan keluarga yang kondusif untuk menumbuhkan semangat kewirausahaan. Penelitian ini merekomendasikan pengembangan variabel lain dan penggunaan metode penelitian yang lebih komprehensif untuk studi selanjutnya.
THE INFLUENCE OF EXPERIENTIAL MARKETING, STORE ATMOSPHERE, AND LOCATION ON REPURCHASE INTENTION AT SARUNECOFFEE AND EATERY IN KARO REGENCY Kezia Karina Perangin Angin; Alfifto; Wan Rizca Amelia; Indawati Lestari; Fitriani Tobing
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 10 (2025): SEPTEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i10.922

Abstract

This study aims to determine the effect of experiential marketing, store atmosphere and location on repurchase interest at Sarune Coffee and Eatery in Karo Regency. This study uses a descriptive research type with a quantitative approach, which uses a multiple linear regression method with the SPSS 23 program. Data collection through the distribution of questionnaires. The population of this study is everyone who has been a consumer at Sarune Coffee and Eatery in Karo Regency with a sample of 99 respondents. The sampling technique uses Nonprobability Sampling, with a purposive sampling method. Data analysis techniques are carried out using instrument tests, classical assumption tests, statistical tests and hypothesis tests. Based on the research results, it shows that (1) Experiential Marketing has a positive and significant effect on repurchase interest at Sarune Coffee and Eatery in Karo Regency, (2) Store Atmosphere has a positive and significant effect on repurchase interest at Sarune Coffee and Eatery in Karo Regency, (3) Location has a positive and significant effect on repurchase interest at Sarune Coffee and Eatery in Karo Regency, and (4) Experiential Marketing, Store Atmosphere and Location simultaneously have a positive and significant effect on repurchase interest at Sarune Coffee and Eatery in Karo Regency.
Pengaruh Hedonic Shopping Value, Shopping Lifestyle, dan Gamification terhadap Impulse Buying pada Generasi Z Pengguna Tiktok Shop di Kota Kabanjahe Afrida, Desri; Darmansyah, Muthya Rahmi; Amelia, Wan Rizca; Tobing, Fitriani
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 3 (2025): Agustus - October
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i3.2275

Abstract

This study aims to determine: The Influence of Hedonic Shopping Value, Shopping Lifestyle, and Gamification on Impulse Buying in Generation Z TikTok Shop Users in Kabanjahe City. The research method used in this study is quantitative. By distributing questionnaires to 390 generation Z respondents in Kabanjahe City. The data analysis technique uses multiple linear regression. With the results of the study. (X1) Hedonic Shopping Value, has a significant effect on Impulse Buying. This can be seen from the significant value (0.001) <0.10 and t-count (3.497)> compared to t-table (1.649). (X2) Shopping Lifestyle has a significant effect on Impulse Buying. This can be seen from the significant value (0.000) <0.10 and t-count (10.018)> compared to t-table (1.649). (X3) Gamification does not have a significant effect on Impulse Buying. This can be seen from the significant value (0.808) > 0.10 and the t-count (0.243) < compared to the t-table (1.649) (4) that (Hedonic Shopping Value, Shopping Lifestyle, and Gamification) simultaneously are significant towards Impulse Buying, as can be seen from the F-count > F-table and the level of significance (0.000) < 0.10
Pengaruh Sistem Pembayaran Tunai dan Non-Tunai Terhadap Keputusan Pembelian pada Bakso Mekar Jaya di Jalan Harmonika Baru Syahreza, M.; Amelia, Wan Rizca
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 3 (2025): Agustus - October
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i3.2315

Abstract

This study aims to analyze the influence of cash and cashless payment systems on purchasing decisions at Bakso Mekar Jaya, located on Jalan Harmonika Baru. With the increasing use of cashless payment systems across various sectors, it is essential to understand how consumer preferences in choosing payment methods impact their purchasing decisions. This research employs a quantitative approach using multiple linear regression analysis processed through SPSS 26. Data were collected through questionnaires distributed to 96 respondents who are customers of Bakso Mekar Jaya. The results indicate that both cash and cashless payment systems have a positive and significant effect on purchasing decisions. Cashless payment is perceived as more practical and efficient, while cash remains the preferred choice for some consumers who feel more comfortable with traditional methods. Therefore, business owners are advised to provide diverse payment options to enhance customer experience and foster consumer loyalty.
Co-Authors Adawiyah, Rohimah Adelina Lubis Afrida, Desri Ahmad Prayudi Ahmad Rafiki Alfifto Amaliyah, Amaliyah Amelia, Dhea Ananda Anggraini, Widya Fitri Ardana, Arya Dimas Arif Muluk Rahman Ayu Lisnawati Chandra Sembiring Dahrul Siregar Damrus, Damrus Deanti Indira Eka Dewi Setia Tarigan Elisa Fitri Era Purike Fadli Adnin Nasution Faras Cattleya Febrizaldy Fitriani Tobing Ginting, Ia Ninta Karina Br Ginting, Ica Veronica Br. Ginting, Maretta Habibi, Mhd Harahap, Uun Novalia Haryaji Catur Putera Hasman Hery Syahrial Hesti Sabrina Hutagaol, Adrian Michel H Ida Royani Ihsan Effendi Ilham Syuhada Indawati Lestari Iriantini, Dwi Bhakti Irwansyah Putra Iswandi Iswandi Jesica Eninta Sinulingga kesumah, priatna Kezia Karina Perangin Angin Khairunnisak Khairunnisak, Khairunnisak Lubis, Sri Megawati M. Yamin Siregar Miftahuddin, Miftahuddin Muhammad Idris Mustakim , Istiqfar Muthya Rahmi Darmansyah Nindya Yunita Nur Azizah Oriza Silva Wijaya Patar Marbun Pratama, Ikbar Pribadi , Teddy Putra, Irwansyah Putri Ezramia Pasaribu Putri Novyenni Widyarosa Tarigan Rahman, Arif Muluk Rida Bella Putri Cindi Hutabarat Riza Fanny Meutia Rizna Nur Ayyuna Safina, Wan Dian Sibarani, Annisa Raudhatul Jannah Sijabat, Yeni Anggriani Simamora, Tania Maria Agatha Br Sinta Marito Elisabet Siti Alhamra Salqaura Sorta Ida Sianipar Sri Maylani Pratiwi Sri Ramadhani Br. Ginting Sri Wahyuni Stevani Oktaviani Pandiangan Sugito Sugito Syafitri Wahyuni Syahreza, M. Syahvira, Ayu Lia Teddi Pribadi Tendel, Loy Yesanidio Suka Wafiq, Wafiqotul Azizah Wan Suryani Yudha Maulana Putra Yuni Syahputri Zulham Zulham Zulham Zulham