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All Journal JURNAL KOMUNIKATIO Dimasejati: Jurnal Pengabdian Kepada Masyarakat Jurnal Syntax Transformation Jurnal Ilmiah Publika Journal of Economics and Business UBS International Journal of Business, Economics, and Social Development Journal of Science and Education (JSE) Devotion: Journal of Research and Community Service International Journal of Social Service and Research Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Abdimas Awang Long: Jurnal Pengabdian dan Pemberdayaan Masyarakat Journal of Social Research Journal Of World Science International Journal of Humanities Education and Social Sciences Journal Indonesia Law and Policy Review (JILPR) Jurnal Signal Edunity: Kajian Ilmu Sosial dan Pendidikan Journal of Social Science Asian Journal of Management Analytics INJURITY: Journal of Interdisciplinary Studies Journal Research of Social Science, Economics, and Management Jurnal Ekonomi, Teknologi dan Bisnis ATHENA: Journal of Social Culture and Society Apollo: Journal of Tourism and Business Indonesian Journal of Advanced Research (IJAR) Salus Publica Journal Of Public Policy (Social Politics) Sciences (Polisci) Journal of Education Sciences (Edusci) Asian Journal of Social and Humanities INTERACTION Communication Studies Journal CONVERSE Journal Communication Science Federalisme : Jurnal Kajian Hukum Dan Ilmu Komunikasi Jurnal Greenation Sosial dan Politik Journal Socio Humanities Review Cognitionis Civitatis et Politicae
Aghnia Dian Lestari
Universitas Swadaya Gunung Jati
Arts Humanities Astronomy Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Physics Public Health Social Sciences Other

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Analysis Coldplay Jakarta Concert: Fear Of Missing Out (Fomo) Phenomenon On Tiktok Platform Ahmad Khoiril Imam; Avissa Abli Umayyah; Mukarto Siswoyo; Aghnia Dian Lestari
Edunity Kajian Ilmu Sosial dan Pendidikan Vol. 3 No. 8 (2024): Edunity : Social and Educational Studies
Publisher : PT Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/edunity.v3i8.297

Abstract

The era of globalization and advances in information technology have changed people's consumptive behavior in entertainment and music. Music is an important component in everyday life as a medium of self-expression. Research (Qadri, 2008),  (Asriyani, 2019) , and Raharjo (2018) highlights the importance of music concerts in maintaining cultural heritage and enculturation, as well as strengthening audience bonds with modern and popular attitudes while maintaining authenticity. The objective of this research is to identify and analyze how the phenomenon of Fear of Missing Out (FoMO) related to the Coldplay concert in Jakarta is presented and disseminated through the TikTok platform. Additionally, this study aims to explore the role of TikTok as a social media platform in triggering and amplifying feelings of FoMO among users in this context. Furthermore, the research seeks to assess the impact of TikTok content about the Coldplay concert on user behavior, identify the demographic groups most vulnerable to FoMO through TikTok usage, and determine the influencing factors. This theory, developed by Katz and Gurevitch, was used from a concert-goer perspective, specifically the phenomenon of TikTok fear of missing out on the Coldplay concert in Jakarta. This research recorded details and collected data from five informants aged 20-29 who are fans of music concerts and Coldplay, using purposive sampling method. The interviews revealed that FoMO (Fear of Missing Out) plays an important role in individuals' motivation to follow music trends and entertainment events. FoMO negatively impacts mental and emotional health, as well as finances, and leading to consumptive behavior.
Employee Generated Content (EGC) By the Owner of Shaera Coffee on Tiktok Septiani, Ane; Lestari, Aghnia Dian
Apollo: Journal of Tourism and Business Vol. 4 No. 1 (2026): January 2026
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/apollo.v4i1.561

Abstract

TikTok is one of the platforms that encourages companies to utilize digital content as part of their marketing strategy. One effective approach is Employee Generated Content (EGC), which is content created voluntarily by internal employees. EGC content is considered more authentic and trustworthy by the audience. Shaera Coffee is a culinary business that uses TikTok through the @ininabizu account by posting content created directly by its owner as an example of EGC. This study aims to evaluate how the interaction, authenticity, originality, and credibility of the content created by the owner of Shaera Coffee on TikTok @ininabizu contributes to building trust with the audience. This study uses a descriptive qualitative method with data collection techniques through observation, interviews, and documentation. The research shows that the owner's direct involvement in creating content results in active interaction, authentic content, and a higher level of credibility in the eyes of the audience. Therefore, EGC plays an important role in building trust and a sustainable relationship between Shaera Coffee and its TikTok audience.
The Relation Between Price, Online Reviews, Consumer Trust, and Purchase Decisions for OMG Lipmatte Products on the Shopee Platform Pipit Putri Mayangsari; Khaerudin Imawan; Aghnia Dian Lestari
Journal of Economics and Business UBS Vol. 15 No. 2 (2026): Journal of Economics and Business UBS
Publisher : Cv. Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52644/y41k0286

Abstract

Current consumer behavior has been influenced by advances in digital technology and the increased use of e-commerce platforms in making purchasing decisions, especially for cosmetic products. As a leading marketplace in Indonesia, Shopee offers various features, such as competitive prices, online reviews, and transaction systems that help build consumer trust. This study aims to analyze the relationship between price, online reviews, and consumer trust and purchasing decisions for OMG Lipmatte products on the Shopee platform among 12th-grade students at SMAN 1 Cibingbin. This study uses a quantitative method with a correlational design involving 52 respondents, determined using the Slovin formula from a population of 105 female students, with data collected through questionnaires that met validity and reliability tests and were analyzed using Pearson’s correlation test in SPSS version 22. The results indicate that price, online reviews, and consumer trust have a positive and significant correlation with purchasing decisions. This finding demonstrates that these three variables play an important role in influencing students’ decisions to purchase OMG Lipmatte products.
Affordances Platform and Strategy Game Content Creator on Tiktok @Eanis Anshor, Habib AL; Lestari, Aghnia Dian
Asian Journal of Management Analytics Vol. 5 No. 2 (2026): April 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v5i2.16341

Abstract

Creators have leveraged features of the platform to become highly visible and engaged audience on TikTok but dedication to investigating this practice is still lacked. This qualitative case study focuses on content strategies and platform affordances (especially captions and hashtags) of the Tik Tok profile @eanis, an extraction shooter game content creator. This study aims to identify content strategies, describe how captions and hashtags are used, and understand how creators and audiences interpret these practices by shaping visibility and engagement. Data were collected through in-depth interviews with the main informant and four supporting informants, observation of posts, and literature review. The results show that @eanis's strategy continues to follow trends, especially among extraction shooter players, and that consistency in posting is the basis for establishing the channel's identity.
Denny Sumargo's Podcast As A Source Of Information Social Issues From The Audience's Perspective Zahranisa, Azhira; Siti Khumayah; Aghnia Dian Lestari
Interaction Communication Studies Journal Vol. 3 No. 1 (2026): May
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/interaction.v3i1.5702

Abstract

The development of new media has driven changes in how people access information, including their understanding of social issues. The emergence of new media in the form of podcasts broadcast via YouTube has become a widely used medium, including Denny Sumargo’s podcast. This study aims to describe listeners’ perspectives on Denny Sumargo’s podcast as a medium for social issues, explain the motives behind their choice of this podcast, and analyze their post-listening experiences based on the Uses and Gratifications theory. The study employs a descriptive qualitative approach using in-depth interviews with five informants and observations of YouTube viewer comments. The results indicate that the Denny Sumargo Podcast is viewed as an information medium that presents social issues in depth. Listeners’ motivations include cognitive, affective, personal integration, social integration, and tension relief needs. Listeners’ experiences are informative, emotional, and reflective, and they foster social awareness and discussion. This study affirms the role of podcasts as a new medium in shaping understanding of social issues in the digital space.
A Business Proposal: A Study of Netizens' Perceptions of the Cancel Culture Phenomenon in the Film Industry Putri, Sarifhatul Aini Yuliyus; Khumayah, Siti; Lestari, Aghnia Dian
Journal Of Social Science (JoSS) Vol 5 No 4 (2026): Journal of Social Science
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/qy92bh12

Abstract

Social media has become a digital public sphere that plays a significant role in shaping public opinion and social sanctions against public figures. One emerging phenomenon is "Cancel Culture," which refers to the collective action of the public to withdraw support from individuals perceived to have committed wrongdoing. In the film industry, an actor's behavior on social media can significantly impact how the public perceives the films in which they star. This research aims to analyze the relationship between actors' behavior on social media, the emergence of the "Cancel Culture" phenomenon, and public reception of the Indonesian version of the film "A Business Proposal". This reserch employs a descriptive qualitative approach using data collection techniques such as social media observation, in-depth interviews, and documentation. This research employs Stuart Hall's Reception Theory to identify the audience's interpretive positions (dominant, negotiation, and opposition) and to understand Cancel Culture as a mechanism of social sanction in the digital space. The results indicate that audiences actively construct meaning regarding actors' behaviors, leading to varied receptions including acceptance, negotiation, and rejection toward Cancel Culture practices. These findings confirm that social media functions not only as a communication medium but also as an arena for shaping public opinion and exercising social control within the film industry.
Construction of The Meaning of “Aku memaafkan” in the Lyrics of the Song “Jernih” By Kunto Aji Diva Rahmanto; Khaerudin Imawan; Aghnia Dian Lestari
Journal of Science and Education (JSE) Vol. 6 No. 2 (2026): Journal of Science and Education (JSE)
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/jse.v6i2.780

Abstract

Music plays an important role as a medium of communication in conveying reflective and emotional messages through lyrics that can be interpreted personally by listeners. This is in line with Kunto Aji's statement about the human tendency to often forget the importance of talking to oneself, and to simply enjoy songs without understanding their deeper meaning. This study aims to analyze the construction of meaning of “Aku memaafkan” in the lyrics of Kunto Aji's song “Jernih”. This study uses a descriptive qualitative method, with Ferdinand De Saussure's semiotic approach and through intrapersonal communication. Data were collected through lyric analysis and interviews with listeners. The results show that the phrase “Aku memaafkan” is constructed as a meaning of releasing inner wounds, freeing oneself from past trauma, and healing efforts to achieve inner peace. The repetition of the phrase “Aku memaafkan” serves as an affirmation that strengthens an individual's internal dialogue in dealing with emotional conflicts. Listeners' interpretations reveal that the meaning of “Aku memaafkan” is not only understood symbolically but also internalized as a form of self-reflection. This study concludes that a song not only functions as an artistic work but can also be an effective communication medium in assisting the process of forgiveness.
Representation of Existential Crisis in the Song “33x” By Perunggu (Semiotic Analysis By Roland Barthes) Febriana Dzulhijjah; Aghnia Dian Lestari
Salus Publica: Journal of Community Service Vol. 4 No. 2 (2026): August 2026
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/saluspublica.v4i2.618

Abstract

In the context of modern society, developments in life marked by rapid information flows, social pressures, and demands for success often give rise to existential crises, especially among Gen Z. This generation often faces confusion in determining the direction of their lives, given the high social expectations placed upon them. Music serves as a medium capable of reflecting inner turmoil and existential experiences through song lyrics. This study aims to examine the representation of existential crises in the lyrics of the song “33x” by Perunggu using Roland Barthes' semiotic theory. The method used is descriptive qualitative with data collection techniques including observation, interviews, and documentation. The analysis was carried out through the stages of denotation, connotation, and myth interpretation. The findings show that the song “33x” represents the existential crisis experienced by Gen Z, which is reflected through inner anxiety, loss of life orientation, and the process of searching for identity and meaning of existence. Supported by Jean-Paul Sartre's existentialism perspective, this song presents a picture of individual freedom as well as personal responsibility in determining the direction of life. In addition, there is a transcendental communication dimension that places the relationship between humans and God as a source of reflection, inner peace, and support in the journey of self discovery amid the pressures of modern life. Thus, the song “33x” does not merely serve as a means of entertainment, but also as a medium for self-reflection and inner communication for Gen Z in understanding and discovering their identity.
Inner Peace: Behind the Lyrics of the Song “Di Akhir Perang” Wulandari, Noni; Lestari, Aghnia Dian
Journal of Science and Education (JSE) Vol. 6 No. 2 (2026): Journal of Science and Education (JSE)
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/jse.v6i2.782

Abstract

Music serves not only as entertainment, but also as a medium of emotional communication that can represent human inner experiences through lyrics and linguistic symbols. In this context, songs are often interpreted as a space for self-reflection for listeners. This study aims to understand how inner peace is represented in the lyrics of Nadin Amizah's song Di Akhir Perang. This study uses a qualitative approach with descriptive methods and Ferdinand de Saussure's semiotic analysis, which emphasizes the relationship between the signifier and the signified. Data were obtained through text analysis of the lyrics and in-depth interviews with five listeners who had an emotional connection to the song. The results show that the lyrics of Di Akhir Perang represent an individual's emotional journey from inner conflict to inner peace. Signifiers such as “planting and reaping,” “dead hands,” “accepting feelings,” and the metaphor “the war is over” form signifieds in the form of awareness, self-acceptance, emotional recovery, and of inner peace. The informants' interpretations show similar tendencies despite different emotional experiences. This study concludes that the song Di Akhir Perang functions as a medium of emotional communication that symbolically represents human inner experiences and reinforces the role of music in communication studies.
The Concept of Transmedia Storytelling Barista on Instagram Content @_temanduduk Erlangga, Cunk; Aghnia Dian Lestari
Journal of Science and Education (JSE) Vol. 6 No. 2 (2026): Journal of Science and Education (JSE)
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/jse.v6i2.787

Abstract

The development of the coffee shop industry in Indonesia has encouraged businesses to implement digital communication strategies that can build emotional closeness with customers. Instagram has become an important medium in shaping brand narratives through experience-based storytelling. This study aims to examine the role of baristas as key actors in shaping service experience narratives, analyze storytelling forms through four pillars of Instagram content, and understand consumer responses to service experience-based content on the @_temanduduk Instagram account as a communication strategy to increase customer loyalty. This study uses a descriptive qualitative approach with data collection techniques in the form of in-depth interviews, observation, and documentation. The research informants include the owner, baristas, and customers of Coffee Shop @_temanduduk who were selected purposively. The results show that baristas have a dominant role in building narratives through four content pillars, namely products, service, entertainment, and trends. These four pillars form a consistent, authentic storytelling structure that represents the daily service experience. The application of transmedia storytelling principles, such as worldbuilding, continuity, performance, and spreadability, encourages emotional and participatory audience engagement. Furthermore, storytelling based on the barista's service experience is effective in building customer trust and loyalty in the digital space.
Co-Authors ., Mahmudah Adie Alfariz N Aditya , Reynanda Rizky Agustin, Diny Tri Ahmad Khoiril Imam Alfitri, Alfi Alifa Amanda, Grisha Anshor, Habib AL Anzani, Indri Aprillia, Agnest Asyandika Alfian Avissa Abli Umayyah Basuki, Luthfi Nugraha Bharoto, Rd. Mahendra Haryo Bharoto, RM Haryo Billy Meisabillah Cintia Cintia Cintia, Cintia Cornelia, Ayu Dedet Erawati Desak Nyoman Intan Dimas Saputra Dimas Zuanfaizin Pamungkas Diva Rahmanto Erlangga, Cunk Fadilah, Dhelfa Nur Fahrul Rozi Fakihani, Mukhamad Fani Maharani Fani Salmatuanisa Farida Nurfalah Farida Nurfalah, Farida Faudzi, Azwar Febriana Dzulhijjah Fernando, Farhan Fitriandini, Nadiah Dwi Frahmadan Almer Gita Wibowo, Tifanny Aurelia Grisha Amanda Handayani, Amelia Dwi Hanna Mazlin Hape, Virnica Amanda Harsono, Yhonanda Herdiawati, Cut Dhien Hidayat, Moh. Taufik Indryani, Safitri Ipik Permana Irma Nirmala Silki Irvanianto, Salsa Azzahra Kautsar, Faiz Muhammad Khaerudin Imawan Khansa Syarifah Alya Aziz Khikmawati, Nurlaili Khoirul Umam Khotimah, Aas Nur Lestari, Ratna Ayu Lita, Lita Lusiana Herawati Madinah, Asifa Hijrotul Maharani, Shara Mahmudah Mahmudah Marcella, Rosa Meylina, Cindy Miftahul Jannah Moh Sutarjo Moh. Sutarjo Mohammad Fajrul Falaakh Muhammad Nuruzzaman Muhammad Nuruzzaman Muhammad Triesnabayu Mujahidin, Sulthon Mukarto Siswoyo Nabila Nabila Nadia Nisa Aulia Nenden Dewianti Neni Yulianita Nina Amelia Nisa Anisa Pujianti Nisa, Lutfi Firda Nurjannah, Esa Noviana Nurohmah, Sintiya Putri Nursahidin . Nurudin Siraj Nurudin Siraj Nurul Sabilla Nuruzzaman nuruzzaman Oktaviany, Fanny Intan Otto Fajarianto Permata, Mochamad Rizky Pipit Putri Mayangsari Pratiwi Kartika Sari Prayogi, Shandy Fitro Prihatmadji, Wiwiet Purwadini, Aminah Puspita, Tina Putri Amalia Putri, Ghina Fikriya Putri, Sarifhatul Aini Yuliyus Rd. Mahendra Haryo Bharoto Rismayanti Dewi Safitri Indryani Senliana, Silma Septiani, Ane Setyawan, Aldo Sevty Adinia Shalma Calista Zahra Siraj, Nurudin Siti Fatimah Siti Khumayah Sri Wulandari Sri Wulandari Suci, Aprilianti Noer Indah Susanti, Tantri Aditya Sutarjo, Moh Syahril Ramadhan, Raden Muhammad Tantri Aditya Susanti Thaharah, Beby Tita Wahyuni Tri Yanti Monika Triansyah, Dicky Tyas Nur Aini Wijayanti, Nurrul Fahmi Maulida Wiwiet Prihatmadji Wulandari, Noni Yhonanda Harsono Yudha Fahreza, Sehan Zaenab Nurhabibah Zahranisa, Azhira Zain, Yoga Pramudya Azhar