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Corporate Social Responsibility Through the Berkah Mulya Waste Bank Program Yudha Fahreza, Sehan; Triansyah, Dicky; Khumayah, Siti; Lestari, Aghnia Dian
Journal Research of Social Science, Economics, and Management Vol. 5 No. 1 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v5i1.970

This study aims to analyze the implementation of the Berkah Mulya Waste Bank program as a Corporate Social Responsibility (CSR) initiative of PT. Japfa Comfeed Cirebon. In waste management and community empowerment. This study employs a descriptive qualitative method, utilizing observation, in-depth interviews, and documentary analysis as data collection techniques. It also explores the workflow of the waste bank and its impacts based on the Triple Bottom Line concept (Profit, Planet, People). The research findings indicate that this program contributes positively economically through additional income for the community, environmentally through reduced waste volume and improved cleanliness, and socially through increased awareness, active participation, and community collaboration in waste management. However, the study also identified challenges in maintaining customer participation and a lack of succession planning for managers. Efforts to address these challenges include continuous education and the use of digital technology to attract the interest of younger generations. In conclusion, the Berkah Mulya Waste Bank is a successful CSR practice model that integrates environmental, social, and economic aspects and has the potential to be replicated as a community-based waste management solution in other regions.

CSR Campaign: Raising Public Awareness of Health at the World Diabetes Day Event Syahril Ramadhan, Raden Muhammad; Alfitri, Alfi Alifa; Khumayah, Siti; Lestari, Aghnia Dian
Jurnal Greenation Sosial dan Politik Vol. 3 No. 2 (2025): Jurnal Greenation Sosial dan Politik (Mei - Juli 2025)
Publisher : Greenation Publisher & Yayasan Global Resarch National

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jgsp.v3i2.405

One of the ways the companies use to make a decent society is through their Corporate Social Responsibility (CSR) campaigns. This research analyzes the CSR program of PT Nutrifood, in the World Diabetes Day 2024 in disseminating the importance of diabetes. As part of a qualitative approach combined with descriptive analysis, this paper discusses the effect of the campaign on the public knowledge and practice towards health as a way of life. One of the projects to this campaign is the campaign to educate people, through “1 Month of Reducing Sugar Consumption” activities, aiming to raise awareness of society about the mindful control of sugar consumption, every day. The findings of this study indicated that the CSR activity in the form of the campaign “I Give My #Hands4Diabetes In World Diabetes Day 2024” could improve public concern about the balance diet, sugar consumption, and the support to involve in health activities. It also helped build up company's brand and customer loyalty. By practicing the Triple Bottom Line (Profit, People, and Planet), PT Nutrifood doesn’t only concentrate on financing, but also contributes to improving social welfare and preserving the environment.

Corporate Social Responsibility Through the Berkah Mulya Waste Bank Program Yudha Fahreza, Sehan; Triansyah, Dicky; Khumayah, Siti; Lestari, Aghnia Dian
Journal Research of Social Science, Economics, and Management Vol. 5 No. 1 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v5i1.970

This study aims to analyze the implementation of the Berkah Mulya Waste Bank program as a Corporate Social Responsibility (CSR) initiative of PT. Japfa Comfeed Cirebon. In waste management and community empowerment. This study employs a descriptive qualitative method, utilizing observation, in-depth interviews, and documentary analysis as data collection techniques. It also explores the workflow of the waste bank and its impacts based on the Triple Bottom Line concept (Profit, Planet, People). The research findings indicate that this program contributes positively economically through additional income for the community, environmentally through reduced waste volume and improved cleanliness, and socially through increased awareness, active participation, and community collaboration in waste management. However, the study also identified challenges in maintaining customer participation and a lack of succession planning for managers. Efforts to address these challenges include continuous education and the use of digital technology to attract the interest of younger generations. In conclusion, the Berkah Mulya Waste Bank is a successful CSR practice model that integrates environmental, social, and economic aspects and has the potential to be replicated as a community-based waste management solution in other regions.

APPLICATION LOVE LANGUAGE: WORDS OF AFFIRMATION IN FRIENDSHIP RELATION Fernando, Farhan; Herdiawati, Cut Dhien; Nurjannah, Esa Noviana; Lestari, Aghnia Dian
Devotion : Journal of Research and Community Service Vol. 5 No. 6 (2024): Devotion: Journal of Community Service
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/devotion.v5i6.737

There are forms of communication in establishing a friendly relationship. Friendship is one of the sources of support in living everyday life. Love language and interpersonal communication have a close relationship in the context of understanding and strengthening relationships between individuals. The language of love is often articulated with expressions of fondness, love and affection. One of the love languages is words of affirmation which are affirmative words given to friends. This research aims to find out how the form of application of words of affirmation in the scope of friendship and find out the development of friendship relationships, especially in words of affirmation. This research uses descriptive qualitative methods through observation, interview and documentation data collection techniques. Researchers used the interpersonal communication approach by DeVito with 7 indicators (openness, empathy, positiveness, immideacy, interaction management, expressiveness, orientation to others). The results of this research analysis found that the use of positive and supportive communication can strengthen the emotional bond between couples. This shows that the use of impressive words, appreciation, and support is an important foundation in strengthening the emotional bond between relations.

Hexahelix Collaboration: Street Vendor Arrangement To Achieve Cleanliness, Order And Beauty Thaharah, Beby; Suci, Aprilianti Noer Indah; Hidayat, Moh. Taufik; Lestari, Aghnia Dian
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 3 No. 7 (2024): JETBIS : Journal Of Economics, Technology and Business
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v3i7.118

Hexahelix Collaboration on Street Vendor Arrangement for Occupying K3 (kebersihan, ketertiban, keindahan). Street vendors are often considered to interfere with urban K3 (kebersihan, ketertiban, keindahan) because there are still many street vendors who sell on the shoulder of the road which causes congestion on the road and disrupts road order, there are still many street vendors who pay less attention to cleanliness in the environment they sell which causes a lot of piles of garbage on the side of the road. This makes the beauty value of the urban area go down. The problem of street vendors is a problem that must be solved together and requires hexahelix collaboration between Government, Academics, Media, Business, Community, and Financial Institutions. The purpose of this research is to find out the collaboration process between stakeholders involved in the hexahelix collaboration of street vendors' arrangement to realize K3 (kebersihan, ketertiban, keindahan). This research uses a descriptive qualitative approach method with field studies, observation, documentation, and interviews. The results of this research show that there is no direct collaboration between the actors contained in the Hexahelix concept.

Quick Response Crisis Communication Strategies Insights from Public Relations PT. KAI DAOP 2 Bandung's Train Accident Response cintia, Cintia; Susanti, Tantri Aditya; Amanda, Grisha; Nuruzzaman, Muhammad; Lestari, Aghnia Dian
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 3 No. 8 (2024): JETBIS : Journal Of Economics, Technology and Business
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v3i8.142

A crisis can happen to a company that can potentially damage its reputation. But if the crisis can be handled properly, the crisis will not be detrimental to the company. In this study, the author discusses the Daop 2 Bandung Public Relations Crisis Communication Strategy in the case study of the Turangga – CL Bandung Raya Train Accident using a qualitative method with descriptive presentation, while the analysis obtained through interviews with one informant, observation and documentation data. The purpose of this study is to find out the crisis communication steps and efforts taken by Daop 2 Bandung Public Relations in dealing with crisis situations caused by train accidents. The results of the study show that KAI Public Relations has made several efforts to maintain the company's image, namely: First, PT KAI's pre-crisis applies the principle of zero accident by improving employee competence and discipline as well as maintaining facilities and infrastructure. Second, the crisis of PT KAI collaborates with stakeholders, provides solutions, is quick to respond in serving the media by preparing accurate data and fact information. Third, post-crisis improves the image by compensating employees and accident victims and conducting evaluations to improve railway safety and security in the future.

Hexahelix Collaboration: Street Vendor Arrangement To Achieve Cleanliness, Order And Beauty Thaharah, Beby; Suci, Aprilianti Noer Indah; Hidayat, Moh. Taufik; Lestari, Aghnia Dian
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 3 No. 7 (2024): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v3i7.118

Hexahelix Collaboration on Street Vendor Arrangement for Occupying K3 (kebersihan, ketertiban, keindahan). Street vendors are often considered to interfere with urban K3 (kebersihan, ketertiban, keindahan) because there are still many street vendors who sell on the shoulder of the road which causes congestion on the road and disrupts road order, there are still many street vendors who pay less attention to cleanliness in the environment they sell which causes a lot of piles of garbage on the side of the road. This makes the beauty value of the urban area go down. The problem of street vendors is a problem that must be solved together and requires hexahelix collaboration between Government, Academics, Media, Business, Community, and Financial Institutions. The purpose of this research is to find out the collaboration process between stakeholders involved in the hexahelix collaboration of street vendors' arrangement to realize K3 (kebersihan, ketertiban, keindahan). This research uses a descriptive qualitative approach method with field studies, observation, documentation, and interviews. The results of this research show that there is no direct collaboration between the actors contained in the Hexahelix concept.

Quick Response Crisis Communication Strategies Insights from Public Relations PT. KAI DAOP 2 Bandung's Train Accident Response cintia, Cintia; Susanti, Tantri Aditya; Amanda, Grisha; Nuruzzaman, Muhammad; Lestari, Aghnia Dian
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 3 No. 8 (2024): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v3i8.142

A crisis can happen to a company that can potentially damage its reputation. But if the crisis can be handled properly, the crisis will not be detrimental to the company. In this study, the author discusses the Daop 2 Bandung Public Relations Crisis Communication Strategy in the case study of the Turangga – CL Bandung Raya Train Accident using a qualitative method with descriptive presentation, while the analysis obtained through interviews with one informant, observation and documentation data. The purpose of this study is to find out the crisis communication steps and efforts taken by Daop 2 Bandung Public Relations in dealing with crisis situations caused by train accidents. The results of the study show that KAI Public Relations has made several efforts to maintain the company's image, namely: First, PT KAI's pre-crisis applies the principle of zero accident by improving employee competence and discipline as well as maintaining facilities and infrastructure. Second, the crisis of PT KAI collaborates with stakeholders, provides solutions, is quick to respond in serving the media by preparing accurate data and fact information. Third, post-crisis improves the image by compensating employees and accident victims and conducting evaluations to improve railway safety and security in the future.

IMPLEMENTATION OF DEATH CERTIFICATE REPORTING POLICY IN SUKAGUMIWANG DISTRICT, INDRAMAYU REGENCY Nurudin Siraj; Aghnia Dian Lestari; Yhonanda Harsono; Dimas Saputra
JILPR Journal Indonesia Law and Policy Review Vol. 3 No. 2 (2022): Journal Indonesia Law and Policy Review (JILPR), February 2022
Publisher : International Peneliti Ekonomi, Sosial dan Teknologi

This study discusses the Implementation of Death Certificate Reporting Policy in Gedangan Village, Sukagumiwang District, Indramayu Regency. The implementation of making death certificate reports in Sukagumiwang District, Indramayu Regency is still not optimal. Researchers analyzed and answered problems in the implementation of making death certificate reports and the factors that hindered the implementation of policies for making death certificates reporting in Gedangan Village, Sukagumiwang District, Indramayu Regency. The author aims to describe the implementation of policies in Sukagumiwang District as policy implementers. The background for writing is because it strives to achieve goals. However, the facts on the ground that the implementation of the policy for making death certificate reports are still not optimal. This research includes qualitative research with in-depth interviews, direct observation and literature study. The field study was conducted through interviews with the Sukagumiwang sub-district head who is authorized to implement policies for making death certificate reporting. Literature studies are obtained through books and legislation. The results obtained from the research are that Sukagumiwang Subdistrict, Indramayu Regency is the implementer of policies, especially in making death certificates such as providing death certificate reporting services, coordinating and socializing with every village and community in Sukagumiwang District, Indramayu Regency, and other factors that influence policies such as communication, resources, disposition and bureaucratic structure.

Analysis Coldplay Jakarta Concert: Fear Of Missing Out (Fomo) Phenomenon On Tiktok Platform Imam, Ahmad Khoiril; Umayyah, Avissa Abli; Siswoyo, Mukarto; Lestari, Aghnia Dian
Edunity Kajian Ilmu Sosial dan Pendidikan Vol. 3 No. 8 (2024): Edunity : Social and Educational Studies
Publisher : PT Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/edunity.v3i8.297

The era of globalization and advances in information technology have changed people's consumptive behavior in entertainment and music. Music is an important component in everyday life as a medium of self-expression. Research (Qadri, 2008), (Asriyani, 2019) , and Raharjo (2018) highlights the importance of music concerts in maintaining cultural heritage and enculturation, as well as strengthening audience bonds with modern and popular attitudes while maintaining authenticity. The objective of this research is to identify and analyze how the phenomenon of Fear of Missing Out (FoMO) related to the Coldplay concert in Jakarta is presented and disseminated through the TikTok platform. Additionally, this study aims to explore the role of TikTok as a social media platform in triggering and amplifying feelings of FoMO among users in this context. Furthermore, the research seeks to assess the impact of TikTok content about the Coldplay concert on user behavior, identify the demographic groups most vulnerable to FoMO through TikTok usage, and determine the influencing factors. This theory, developed by Katz and Gurevitch, was used from a concert-goer perspective, specifically the phenomenon of TikTok fear of missing out on the Coldplay concert in Jakarta. This research recorded details and collected data from five informants aged 20-29 who are fans of music concerts and Coldplay, using purposive sampling method. The interviews revealed that FoMO (Fear of Missing Out) plays an important role in individuals' motivation to follow music trends and entertainment events. FoMO negatively impacts mental and emotional health, as well as finances, and leading to consumptive behavior.

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