Article Per Year (5 Year)
p-Index From 2021 - 2026
4.471
P-Index
This Author published in this journals
All Journal Paradigma: Jurnal Masalah Sosial, Politik, dan Kebijakan Jurnal Riset Pendidikan Ekonomi J-MAS (Jurnal Manajemen dan Sains) Gulawentah:Jurnal Studi Sosial Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal Jurnal Samudra Ekonomi dan Bisnis PLAKAT : Jurnal Pelayanan Kepada Masyarakat Jurnal Pengabdian kepada Masyarakat Nusantara Nusantara Science and Technology Proceedings International Journal of Multidisciplinary Research and Literature (IJOMRAL) Bussman Journal : Indonesian Journal of Business and Management Journal Of Human And Education (JAHE) Al-Khidmah Jurnal Pengabdian Masyarakat Formosa Journal of Multidisciplinary Research (FJMR) Formosa Journal of Applied Sciences (FJAS) PEMA: Jurnal Pendidikan dan Pengabdian Kepada Masyarakat Jurnal Pengabdian Inovasi Masyarakat Indonesia BERBAKTI: Jurnal Pengabdian Kepada Masyarakat IIJSE Al-Ijtimā: Jurnal Pengabdian Kepada Masyarakat
Mandasari, Virginia
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Physics Social Sciences Other

Published : 33 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 33 Documents
Search

 1   2   3   4 
Socialization of Product Packaging Efforts to Increase Competitiveness for MSMEs in Tambak Bulak Sidoarjo Mandasari, Virginia; Dewanti, Mentari Clara; Nisa, Fauzatul Laily; Utami, Anisa Fitria
Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2024.4156

Abstract

Food is a basic human need that comes from natural resources and most of it is also produced by home industries which have been processed into various types of food. The high demand for food has become a very important concern for the government to ensure that food is safe for consumption by all consumers. One form of guarantee issued by the government is a PIRT (home industrial food) permit. PIRT is a food production permit produced by home industry scale businesses. This permit is an official letter issued by BPOM (Food and Drug Monitoring Agency). The problem experienced by the "Ramajaya" Sweet Sticky Tape Producer is that he does not yet have a PIRT permit for the business he is running so he is still having difficulty marketing his products to various mini markets and supermarkets in Sidorjo Regency because he does not yet have production guarantees in the form of PIRT and the packaging used as well. still simple and not by government standards. This community service aims to help the business of the "Ramajaya" Sweet Glutinous Tape Producer to obtain a legal permit for products suitable for distribution in the form of a PIRT permit from the government through assistance in obtaining a PIRT permit at the Sidoarjo Regency Health Service office and also providing outreach regarding the importance of PIRT and providing options for change the packaging used.
Strengthening the Competency of Pakal District Kindergarten Teachers Through the Creation and Implementation of Illustration-Based Educational Game Tools (APE) in Introducing the Spirit of National Defense Handayani, Wiwik; Dewanti, Mentari Clara; Romadhona, Mahimma; Mandasari, Virginia
Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2024.4164

Abstract

A creative and innovative learning process is an effort to produce creative students, through student activities when studying and the creativity that students can carry out after learning. The key to success in creative and innovative learning lies in the role of the teacher, where teachers are able to create effective learning and facilitate students in developing logical thinking skills. Based on the results of observations carried out in kindergartens in Pakal District, Surabaya City, it shows that the learning process carried out by teachers still lacks creative and innovative teaching and learning activities for students. So far, teachers are only limited to giving lectures and there is a lack of teaching aids in delivering the material, making students less interested in learning. One of the teaching aids that can be used in the learning process is to use illustration-based educational games (APE). The role of teachers at the kindergarten education level can be to select and develop creative and innovative learning resources through educational game tools which can be designed and made as game tools to improve student development. This activity is expected to produce teachers who are able to create illustration-based educational game tools (APE). It is hoped that illustration-based educational teaching aids (APE) will create a creative and innovative learning process for students in partners, as well as provide a social impact on the surrounding community in creating effective learning for children.
Effectiveness of Implementing Green Financing as an Alternative Sustainable Financing Mandasari, Virginia; Mawardi, Alfiandi Imam; Hariyana, Nanik
Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2024.4165

Abstract

Many businesses in the past prioritized high profits over the detrimental effects on the economy, environment, and society. The performance of businesses that do not emphasize adverse effects on the economy, environment, and society is unpopular with the general public. Finally, businesses are beginning to consider sustainability-related challenges. The goal of sustainability is to satisfy current needs without jeopardizing the ability of future generations to satisfy their own. Economic, environmental, and social factors make up the three pillars that make up the notion of sustainability. Through sustainability reports, businesses can inform the public about their sustainability performance. The Global Reporting Initiatives (GRI) are the standards used to produce sustainability reports. According to the Financial Services Authority's (OJK) roadmap for sustainable finance, banking also helps to promote sustainability. The activities are carried out by putting green financial products into practice. Green financing products are those that take environmental considerations into account. The Green Finance concept is based on a balance of three points of view (Triple Bottom Line), namely Profit, People, and Planet, which emphasizes not only optimizing economic factors but also paying attention to sustainability and preserving environmental factors. The public also demands that companies follow the Green Finance concept to achieve environmental improvements which must go hand in hand with economic development.
The Relationship between Manufacturing Company Values and Corporate Social Responsibility Mandasari, Virginia; Kirana, Nanda Wahyu Indah
Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2024.4174

Abstract

Corporate social responsibility (CSR) has recently drawn more interest from academic economists and managers working in the real world. The implementation of corporate social responsibility allows you to report economic, social, and environmental activities to stakeholders, which can raise the value of your organization. This can build trust and foster positive relationships with stakeholders, easing their concerns about the future. Investors and customers in the market tend to place more focus on and attention to corporate social responsibility (CSR) conduct in organizations, and many of these companies pay attention to consumer welfare, environmental concerns, and environmentally friendly production (Fukuda & Ouchida, 2020). In addition to increasing sales and consumer loyalty, better quality and productivity, increased ability to retain employees, and increased access to capital markets, corporate social responsibility can enhance brand image and reputation. These effects can all increase company value.
Bibliometrik: Konsistensi work engagement dan korelasinya pada organizational outcome Rosyanti, Daisy Marthina; Mandasari, Virginia
Gulawentah:Jurnal Studi Sosial Vol. 7 No. 1 (2022)
Publisher : Universitas PGRI Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25273/gulawentah.v7i1.12563

Abstract

Work engagement telah menjadi tren terkini dalam studi ilmu sumber daya manusia atas eksitensinya dan kontribusinya pada organizational outcome, baik bagi organisasi yang bergerak di sektor publik maupun sektor privat. Pada perkembangannya, hasil penelitian terbaru tentang work engagement semakin banyak jumlahnya. Hal ini semakin mempertegas peran work engagement sebagai konsep yang krusial sehingga perlu diperhitungkan dalam pencapaian tujuan organiasi. Adanya kontradiksi dan inkonsistensi hasil penelitian di berbagai sumber literatur turut memperkaya hasil penelitian ini. Dengan mengadopsi pendekatan kuantitatif dan analisis bibiliometrik, kami berhasil memperoleh pemetaan data realtime secara visual tentang topik work engagement. Temuan penelitian ini menunjukkan bahwa konsep work engagement merupakan konsep yang established, dan bisa digunakan sebagai tendensi menyusun strategi retention yang tepat bagi organisas. Penelitian bertema work engagement diperkirakan terus mengalami perkembangan dan keterbaruan karena sifatnya yang fluktuatif.
Pengaruh Brand Image, Kualitas Produk, dan Persepsi Harga terhadap Keputusan Pembelian Produk The Body Shop di Kota Surabaya Simatupang, Sarah Regina; Pudjoprastyono, Hery; Mandasari, Virginia
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.2035

Abstract

The Body Shop is a beauty brand known for its commitment to environmental responsibility. However, between 2019 and 2023, The Body Shop experienced a decline due to various factors. This research aims to examine whether Brand Image, Product Quality, and Price Perception influence consumers' purchasing decisions for The Body Shop products in Surabaya. The population in this study consists of residents of Surabaya who have purchased and used The Body Shop products. This research employs a quantitative method with 115 respondents selected through purposive sampling, a sampling technique based on specific criteria. The analysis applied in this study is Partial Least Square (PLS). The research results indicate that Brand Image, Product Quality, and Price Perception have a positive and significant impact on purchasing decisions for The Body Shop products in Surabaya..
Pendampingan Sertifikasi Halal Self Declare Dalam Program SEHATI Bagi Pelaku UMKM Baratajaya, Gubeng, Kota Surabaya Aji, Muhyiddin Indra; Mandasari, Virginia
Journal Of Human And Education (JAHE) Vol. 5 No. 1 (2025): Journal of Human And Education (JAHE)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v5i1.2123

Abstract

Assistance with halal self-declaration certification is an activity aimed at assisting MSME actors in Baratajaya Village, Surabaya, Gubeng District, Surabaya City. The (SEHATI) program is a free halal certification program organized by the Halal Product Guarantee Organizing Agency (BPJPH) of the Ministry of Religion (KEMENAG). This activity uses several methods namely; analysis, survey, observation, interviews, and the manufacturing process; which involves MSME actors in Baratajaya Village, Gubeng District, Surabaya City. Not all business actors receive assistance, business actors operating in the food and beverage sector such as fried chicken rice, fried rice, rujak, risol, ice dawet, kombucha, and so on receive assistance. This activity is carried out to increase the accessibility of MSMEs, help MSMEs fulfill halal and hygiene requirements, and increase the positive image of halal products. Halal certification can be submitted by fulfilling several requirements; such as NIB, original ID card photo, active e-mail, cellphone number that can be contacted, product photo, product manufacturing materials, and product manufacturing process. The result of this activity is halal certification for the products of the MSMEs assisted so that it can help them compete in a competitive market.
The Effect of Price Perception, Service Quality and Ease of Transaction on Commuter Train Ticket Purchasing Decisions (Study on Commuter Line Dhoho Train Passengers at Wonokromo Station) Rivayanti, Tesa Putri; Soebiantoro, Ugy; Mandasari, Virginia
Formosa Journal of Multidisciplinary Research Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjmr.v4i1.12599

Abstract

This research aims were to determine the effect of price perceptions, service quality, and ease of transactions on purchasing decisions for commuter line train tickets at Wonokromo station. This research uses a quantitative approach. The sampling technique is non-probability sampling using purposive sampling method with a total of 200 respondents. The data analysis method uses Partial Least Squares (PLS) - Structural Equation Modeling (SEM) using the SmartPLS 4.0 software analysis tool. The analysis was carried out through three stages of testing: outer model (validity and reliability test), inner model, and hypothesis testing. The results showed that (1) perceived price has a positive and insignificant effect on purchasing decisions, (2) service quality has a positive and significant effect on purchasing decisions, and (3) ease of transactions has a positive and significant effect on purchasing decisions.
PENERAPAN FLEET MANAGEMENT SYSTEM UNTUK MENINGKATKAN EFISIENSI BIAYA DAN PRODUKTIVITAS PERUSAHAAN MEKAR JAYA GROUP Pamungkas, Andhika Ressa; Mandasari, Virginia
Bussman Journal : Indonesian Journal of Business and Management Vol. 5 No. 2 (2025): Bussman Journal | Mei - Agustus 2025
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/buss.v5i2.397

Abstract

To face business competition and increased cost efficiency and productivity, Mekar Jaya Group implements an efficient and data-driven fleet management strategy. As a consumer good product distribution company, fleet efficiency is very important. The main strategies include preventive maintenance, monitoring driver behavior, route optimization, and the use of telematics-based fleet management systems (FMS). Preventive maintenance helps extend the life of the vehicle and reduce repair costs. Route optimization with GPS and eco-driving education improves fuel efficiency. The Fleet Management System (FMS) allows real-time monitoring to monitor poor driving habits. Qualitative studies through interviews reveal practices such as routine inspections, flexible improvement policies, and the use of technology in operational planning. Demand trend analysis minimizes idle time, while defensive driving training improves safety. This strategy has been proven to reduce Total Cost of Ownership (TCO), increase asset utilization, and maintain profitability without degrading service quality
Strategy to Increase Sales through Rebranding and Diversification of Ginger Syrup "Dwi Dewii" Safeyah, Muchlisiniyati; Mandasari, Virginia; Kusuma, Ramadhani Mahendra
Plakat : Jurnal Pelayanan Kepada Masyarakat Vol 6, No 2 (2024): Volume 6, Nomor 2 Desember Tahun 2024
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/plakat.v6i2.17054

Abstract

This article examines the strategy to increase the sales of "Dwi Dewii" ginger syrup in Kelurahan Bendo through rebranding and product diversification. Ginger syrup, known for its health benefits such as boosting immunity, faces challenges in marketing and sales, primarily due to conventional marketing strategies that only target adult consumers and are less appealing to younger audiences. This program aims to identify the gaps in current marketing strategies and develop new methods to enhance the product’s appeal and sales. The methodology used includes observation, interviews, and an analysis of existing packaging designs and marketing techniques. This community service project involved four lecturers and three students, collaborating with the primary partner, "Dwi Dewii" Ginger Syrup small-scale enterprise, and four other local small-scale enterprises producing traditional Blitar souvenirs in Kelurahan Bendo. The steps taken included redesigning the product packaging, providing training in digital marketing, and product diversification. Rebranding and diversification are expected to increase market appeal and broaden the consumer base, especially among younger demographics. The new packaging design aims to enhance the product's quality perception and attract a wider range of consumers. Product diversification is anticipated to improve customer satisfaction and boost sales volume. Furthermore, optimizing digital marketing through social media and e-commerce has proven effective in increasing visibility and consumer interaction, ultimately contributing to the economic growth of the partner small-scale enterprises.Artikel ini mengkaji strategi peningkatan penjualan produk sirup jahe "Dwi Dewii" di Kelurahan Bendo melalui pendekatan rebranding dan diversifikasi produk. Sirup jahe yang dikenal karena manfaat kesehatannya, seperti meningkatkan imunitas, menghadapi tantangan dalam hal pemasaran dan penjualan. Hal ini terutama disebabkan oleh strategi pemasaran konvensional yang hanya menjangkau kalangan usia dewasa dan kurang menarik bagi konsumen usia remaja. Program ini bertujuan untuk mengidentifikasi permasalahan dalam strategi pemasaran yang ada serta mengembangkan metode baru yang dapat meningkatkan daya tarik dan penjualan produk. Metode yang digunakan meliputi observasi, wawancara, dan analisis terhadap desain kemasan serta teknik pemasaran yang sedang diterapkan. Kegiatan pengabdian ini melibatkan empat dosen dan tiga mahasiswa, yang bekerja sama dengan mitra utama, yaitu UMKM Sirup Jahe Merah "Dwi Dewii", serta empat UMKM lainnya yang memproduksi oleh-oleh khas Kota Blitar di Kelurahan Bendo. Langkah-langkah yang dilakukan mencakup perancangan ulang kemasan produk, pelatihan pemasaran digital, dan diversifikasi produk. Rebranding dan diversifikasi diharapkan mampu meningkatkan daya tarik pasar serta memperluas segmentasi konsumen, termasuk kalangan remaja. Desain kemasan baru dirancang untuk memperbaiki citra kualitas produk dan menarik perhatian konsumen yang lebih luas. Diversifikasi produk diharapkan dapat meningkatkan kepuasan pelanggan dan volume penjualan. Selain itu, optimalisasi pemasaran digital melalui media sosial dan e-commerce dinilai efektif dalam meningkatkan visibilitas dan interaksi dengan konsumen, yang pada akhirnya berkontribusi pada pertumbuhan ekonomi mitra UMKM.
Co-Authors Adesyafira, Bellananda Charisma Aji, Muhyiddin Indra Amalia Amin, Rizky Amalia, Holisatul Amanda, Astri Andriani, Rina Anggraeni, Eka Sulistya Anisa Fitria Utami Argawandani, Fiorentina Amanda Arimawasti, Indi Ayu Pramesti, Aulia Cahyanti, Noer Aini Mery Chendraningrum, Dinarsiah Denita, Sabrina Putri Deti, Regina DR. CATUR MSI SURATNOAJI Dwiyanti, Novita Putri Elvarreta, Clarissa Diva Fadhlilhaq, Tsaqif Farikha Rachmawati Fernanda, Meylaffena Fitrinda, Tarrisya Durroh Gabriela, Elisabet Jeremy Ryan, Benedictus Kartika, Nanda Dwi Kirana, Nanda Wahyu Indah Kusuma, Zidane Fernanda Lathifa Haryati, Fidela Machmuda, Insania Maghfiroh, Mutiara Lailatul Majid, Alfi Aulia Mawardi, Alfiandi Imam Maylaffazyza, Jessica Mentari Clara Dewanti, Mentari Clara Nanik Hariyana Naufal, Ilham Nisa, Fauzatul Laily Nofita Wulansari, Nofita Nurjanti Takarini Nurkholish Majid Pamungkas, Andhika Ressa Prastya, Anindita Filzah Prima Andini, Puspa Pudjoprastyono, Hery Purba, Ruth Agita Raditya, Raka Cesar Ramadhani Mahendra Kusuma Rasyid, Fadilah Qurrotul Aini Rivayanti, Tesa Putri Roidha, Masrifatul Romadhona, Mahimma Rosyanti, Daisy Marthina Safeyah, Muchlisiniyati Safitri, Dian Ayu Salsabila, Sabrina Simatupang, Sarah Regina Soebiantoro, Ugy Sugeng Purwanto Tyara Ariella Farhana Widiyanti, Rikantini Widyah Perdana Putra, Aga Wiwik Handayani Wiwik Handayani Yafi Maulana, Bintang