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PENGGUNAAN PLTS HYBRID SEBAGAI UPAYA SWASEMBADA ENERGI LISTRIK BAGI BUMDES DAN UMKM DI WIKAS SUMBERKOLAK SITUBONDO  Suhesti, Endang; Siswoyo, Nurul Amalia silviyanti; Rachman, Riza; Pranjoto, Hartono; Joewono, Andrew; Anggorowati, Adriana Anteng
INTEGRITAS : Jurnal Pengabdian Vol 9 No 1 (2025): JANUARI - JULI
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat - Universitas Abdurachman Saleh Situbondo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/integritas.v9i1.6127

Abstract

Seiring dengan perkembangan jaman, kejenuhan terhadap bentuk wisata modern dan ingin kembali merasakan kehidupan di alam pedesaan menyebabkan berkembangnya pariwisata di daerah pedesaan yang dikemas dalam bentuk desa wisata. Didirikanlah Wisata Kali Sumberkolak (WIKAS) dengan stand-stand makanan sangat ramai dan masyarakat sekitar sering mencari kudapan maupun sekedar berkumpul di WIKAS. Salah satu sarana yang harus tersedia adalah energi listrik. Dengan naiknya tarif dasar listrik (TDL) tahun 2019 lalu tentu menjadi beban yang sangat berat bagi pengelola industri pariwisata. Program Pengembangan Desa Mitra ini bertujuan memanfaatkan panel surya sebagai swasembada tenaga listrik dalam upaya kemandirian ekonomi wisata kuliner dan petani di bantaran sungai Sumberkolak yang akan di dikelola oleh BUMDES, sehingga diakhir program, pengelola WIKAS, Wisata Kali Sumberkolak sudah sepenuhnya menggunakan energi listrik yang berasal dari panel surya. Tahapan yang dilakukan dalam pengabdian ini adalah, sosialisai dan survey awal, pelatihan dan penerapan teknologi PLTS Hybrid, evaluasi dan monitoring serta usaha keberlanjutan program. Setelah pemasangan PLTS Hybrid, satu persatu UMKM mulai mengisi lapak di WIKAS dan hingga saat ini terdapat 11 lapak UMKM yang dapat menikmati listrik gratis di WIKAS. Kedepannya tim pengabdian akan terus memoniting kinerja PLTS sehingga instalasi ini dapat digunakan dalam jangka waktu yang cukup lama.
PEMANFAATAN TEKNOLOGI FILTERISASI AIR SUNGAI MENJADI AIR LAYAK PAKAI BAGI UMKM DI WISATA KULINER SUMBERKOLAK SITUBONDO Suhesti, Endang; Siswoyo, Nurul Amalia Silviyanti; Rachman, Riza; Pranjoto, Hartono; Joewono, Andrew; Anggorowati, Adriana Anteng
INTEGRITAS : Jurnal Pengabdian Vol 9 No 1 (2025): JANUARI - JULI
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat - Universitas Abdurachman Saleh Situbondo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/integritas.v9i1.6144

Abstract

Badan usaha milik desa (BUMDES) Sumberkolak berharap adanya pusat wisata kuliner di Desa sehingga masyarakat tidak perlu jauh-jauh ke pusat kota Situbondo untuk mencari hiburan keluarga maupun kudapan saat malam hari. Didirikanlah Wisata Kali Sumberkolak (WIKAS) dengan stand-stand makanan sangat ramai dan masyarakat sekitar sering mencari kudapan maupun sekedar berkumpul di WIKAS. Demi mendukung sarana prasarana dan mengurangi cost production dari pelaku UMKM di WIKAS, tim pengabdian berencana memberikan bantuan berupa alat filterisasi air. Alat yang dapat menjernihkan air sungai menjadi air layak pakai mencuci di sebut alat filtrasi air. Alat ini diharapkan dapat mengurangi biaya produksi dengan mengurangi biaya penggunaan air dari PDAM sehingga margin keuntungan yang didapatkan oleh pelaku UMKM di WIKAS semakin besar. Hal ini telah terbukti dengan banyaknya kios yang ada di WIKAS namun mereka semua dapat menggunakan air gratis secara bebas berkat alat filter air. Kedepannya diharapkan pelaku UMKM dapat menggunakan dan merawat alat tersebut dengan baik sehingga dapat dimanfaatkan dalam jangka waktu yang cukup lama.
DESEMINASI STRATEGI DAN KOMUNIKASI PEMASARAN PARIWISATA MELALUI MEDIA SOSIAL Rachman, Riza; Faiza, Nur; Sari, Lita Permata
MIMBAR INTEGRITAS : Jurnal Pengabdian Vol 4 No 2 (2025): AGUSTUS 2025
Publisher : Biro Administrasi dan Akademik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/mimbarintegritas.v4i2.6705

Abstract

Media Sosial sudah menjadi satu hal yang tidak terpisahkan di tengah masyarakat. Seiring berkembangnya tekhnologi dan jaringan internet, maka media sosial memberikan warna tersendiri bagi perubahan sosial dan budaya. Perilaku berkomunikasi telah banyak berubah dan tentunya menuntut adanya perubahan strategi dalam penyampaiannya agar informasi yang ingin disampaikan dapat diterima dengan baik sesuai dengan tujuan dari pengirim pesan. Pariwisata menjadi salah satu sektor yang cukup menarik untuk dikembangkan dalam dunia bisnis. Persaingan bisnis di dunia pariwisata juga mengalami peningkatan yang cukup pesat dan pengelola kawasan wisata haruslah jeli dalam membuat strategi dalam menyampaikan keunggulan dari layanan yang ditawarkan kepada masyarakat. Strategi pemasaran pengelola kawasan wisata melalui media sosial khususnya harus memperhatikan banyak aspek lain agar langkah yang diambil dapat membuat kawasan wisata yang diperkenalkan benar-benar dapat menarik masyarakat untuk berkunjung dan strategi yang digunakan dapat berkelanjutan. Berkomunikasi di media sosial tidak hanya sekedar tentang membuat konten video yang menarik,menampilkan brand ambassador akan tetapi secara prinsip produk layanan yang di tawarkan harus diperhatikan guna mempengaruhi kepuasan pelanggan serta menimbulkan efek viral. Bekerja sama dengan Kementerian Pariwisata Republik Indonesia bersama Dinas terkait kegiatan deseminasi dilakukan untuk memberikan pengetahuan, ide, gagasan serta pengetahuan kepada penggiat wisata, komonitas fotografer dan pengelola kawasan wisata dalam membuat strategi dan komunikasi pemasaran melalui media sosial sehingga nantinya pariwisata di Kabupaten Situbondo bisa tumbuh dan menjadi motor bagi perekonomian daerah. Selain itu luaran yang diharapkan dari kegiatan ini adalah artikel pengabdian yang dimuat dalam jurnal pengabdian terakreditasi.
PERAN LOKASI, BRAND IMAGE DAN HARGA DALAM MEMPENGARUHI KEPUASAN PELANGGAN DAN LOYALITAS PELANGGAN PADA WAROENG EBEER DI SITUBONDO Widiantoro, Septian Dwi; Fandiyanto, Randika; Rachman, Riza
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 6 (2025): JUNI 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i6.7035

Abstract

Entrepreneurship is a process of building value and creating new products aimed at generating long-term profits while maintaining stable customer satisfaction. The objective of this study is to determine the effect of location, brand image, and price on customer loyalty through customer satisfaction as an intervening variable at Waroeng Ebeer in Situbondo. The sampling technique used is purposive sampling. Data analysis and hypothesis testing in this study were conducted using the Smart PLS 3.0 application. The test results indicate that location, brand image, and price have a significant positive influence on customer satisfaction. However, location, brand image, and price have a positive but not significant influence on customer loyalty. meanwhile, customer satisfaction has a significant positive effect on customer loyalty, and location, brand image, and price also have a significant positive impact on customer loyalty when mediated by customer satisfaction.
PENGARUH CELEBRITY ENDORSEMENT, CITRA MEREK, KEPERCAYAAN TERHADAP MINAT BELI KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA SOMAYA SKINCARE KOSMETIK DI SITUBONDO Mala, Yunita Kadi; Widaninggar, Nanda; Rachman, Riza
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 7 (2025): JULI 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i7.7036

Abstract

Somaya is a cosmetic or beauty shop, located in Situbondo Regency, has become a comfortable skincare and make-up center not only for teenagers but also for adults. Somaya provides a variety of the most complete products and is very viral on social media. Somaya cosmetic shop is the secret dream of a clean, clear, glowing face for women to appear healthier, safer and already has a permit from the Food and Drug Supervisory Agency (BPOM). The purpose of this study was to analyze the Influence of Celebrity Endorsement, Brand Image, Trust on Consumer Purchase Interest with Consumer Satisfaction as an Intervening Variable on Somaya Skincare Cosmetics in Situbondo. The number of samples used in this study was 96 respondents of Somaya Skincare cosmetics in Situbondo. The sampling technique was determined by simple random sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model-Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, showed that Celebrity endorsement has a significant positive effect on Consumer Satisfaction, Brand image has a negative but insignificant effect on Consumer Satisfaction, Trust has a significant positive effect on Consumer Satisfaction, Celebrity endorsement has a positive but insignificant effect on Purchase Intention, Brand image has a negative but insignificant effect on Purchase Intention, Trust has a positive but insignificant effect on Purchase Intention, Consumer satisfaction has a significant positive effect on Purchase Intention, Celebrity endorsement has a positive but insignificant effect on Purchase Intention through Consumer Satisfaction, Brand image has a negative but insignificant effect on Purchase Intention through Consumer Satisfaction, Trust has a significant positive effect on Purchase Intention through Consumer Satisfaction. Keywords: Celebrity Endorsement, Brand Image, Trust, Purchase Intention, and Consumer Satisfaction.
PENGARUH KUALITAS LAYANAN LOYALITAS PELANGGAN DAN HARGA TERHADAP MINAT BELI DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVEENING PADA TOKO AIR MINUM ADINDA JAYA DI SITUBONDO Lolo, Agustinus Weri; Pramesthi, Riska Ayu; Rachman, Riza
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 7 (2025): JULI 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i7.7032

Abstract

The development of the business world today is very promising and at the same time presents new business challenges for companies operating in Indonesia. Each company is competing to expand its product market to gain profit, which ultimately triggers competition between companies. Business development is an important factor for companies in facing competition in order to remain in existence in Indonesia and be able to control market share and survive from competitor pressure. The main thing that underlies a company in maintaining the existence of its products is the right strategy in facing the dynamics of competition. The purpose of this study is to analyze and test the Influence of Service Quality, Customer Loyalty and Price on Purchase Intention with Consumer Satisfaction as an Intervening Variable. Analysis and hypothesis testing in this study using the Partial Least Square Structure Model (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 Application, Service quality has a positive but insignificant effect on Consumer Satisfaction, Customer loyalty has a positive but insignificant effect on Consumer Satisfaction, Price has a significant positive effect on Consumer Satisfaction, Service quality has a significant positive effect on Purchase Intention, Customer loyalty has a positive but insignificant effect on Purchase Intention, Price has a significant positive effect on Purchase Intention, Consumer satisfaction has a significant positive effect on Purchase Intention, Service quality has a negative but insignificant effect on Purchase Intention through Consumer Satisfaction, Customer loyalty has a negative but insignificant effect on Purchase Intention through Consumer Satisfaction, Price has a significant positive effect on Purchase Intention through Consumer Satisfaction,
PENGARUH DIVERSIFIKASI PRODUK DAN SOCIAL MEDIA PROMOTION TERHADAP MINAT BELI ULANG PADA UMKM NU JAKABA PLUS ARJASA SITUBONDO DIMODERASI OLEH KEPUASAN KONSUMEN Afandi, Arif; Wahyuni, Ika; Rachman, Riza
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 8 (2025): AGUSTUS 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i8.7001

Abstract

The purpose of this study is to determine the Effect of Product Diversification and Social Media Promotion on Repurchase Interest in UMKM NU Jakaba Plus Arjasa Situbondo Moderated by Consumer Satisfaction. The sampling technique used in this study was simple random sampling of 77 consumers. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM) The results of the study indicate that Product Diversification has a significant positive effect on Repurchase Interest, Social Media Promotion has a negative but significant effect on Repurchase Interest, Consumer satisfaction significantly moderates the effect of Product Diversification on Repurchase Interest, Consumer satisfaction significantly moderates the effect of Social Media Promotion on Repurchase Interest.
PENGARUH CITRA MEREK, WORD OF MOUTH DAN KETEPATAN WAKTU PENGIRIMAN TERHADAP MINAT BELI KONSUMEN DENGAN KEPERCAYAAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA YASAKA FRIED CHICKEN SITUBONDO Anwar, Faris Zainul; Arief, Mohammad Yahya; Rachman, Riza
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 8 (2025): AGUSTUS 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i8.6994

Abstract

The purpose of this study is to determine the Influence of Brand Image, Word Of Mouth and Timeliness of Delivery on Consumer Purchase Interest with Consumer Trust as an Intervening Variable at Yasaka Fried Chicken Situbondo. The sampling technique used in this study was simple random sampling of 98 consumers. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM) The results of the study showed that Brand Image has a significant positive effect on Consumer Trust, Word Of Mouth has a significant positive effect on Consumer Trust, Timeliness of Delivery has a significant positive effect on Consumer Trust, Brand Image has a significant positive effect on Consumer Purchase Interest, Word Of Mouth has a significant negative effect on Consumer Purchase Interest, Timeliness of Delivery has a positive but not significant effect on Consumer Trust, Consumer Trust has a significant positive effect on Consumer Purchase Interest, Brand Image has a significant positive effect on Consumer Purchase Interest, Consumer purchase through Consumer Trust, Word Of Mouth has a significant positive effect on Consumer Purchase Interest through Consumer Trust, Timeliness of Delivery has a significant positive effect on Consumer Purchase Interest through Consumer Trust.
Business Fight of Indonesian E-Commerce Platforms and Its Impact on Consumer Behavior of Tokopedia, Lazada and Shopee Indonesia Platforms Fandiyanto, Randika; Ediyanto; Rachman, Riza; Sari, Rini Kartika; Faiza, Nur; Widiarti, Dian; Syahputra, Hendra
International Journal of Social Science and Business Vol. 9 No. 1 (2025): February
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v9i1.91289

Abstract

The development of e-commerce in Indonesia has changed the lifestyle of Indonesian people. Consumers prefer online transactions over conventional transactions, because online transactions can be done quickly and easily without being hindered by space and time. This study examines the causal relationship between exogenous variables (Seller Price Policy, SEPAd, Live Commerce, Service Delivery, Product Review) through intervening variables (Online Trust, Purchase Decision, Customer Satisfaction) on the endogenous variable (Loyalty). Respondents in this study were 185 consumers of fashion products on the e-commerce platforms Bukalapak, Shopee, Tokopedia. The data analysis tool used was Structural equation modelling (SEM). The results of the first research hypothesis test showed that Seller Price Policy had a significant positive effect on Online Trust, while for SEPAd, Live Commerce, and Delivery Service had a significant positive effect on Online Trust. Meanwhile, Review of Product had a positive but insignificant effect on Online Trust. The results of the second hypothesis test show that Seller Price Policy, SEPAd, Live Commerce, Service Delivery and Review of Product have a positive but insignificant influence on Purchase Decisions. The third hypothesis found that Online Trust has a significant positive influence on Purchase Decision. The fourth hypothesis test results found that Online Trust has a positive but insignificant influence on Customer Satisfaction. The fifth hypothesis test results found that Purchase Decision has a significant positive influence on Customer Satisfaction. The sixth hypothesis test results found that Purchase Decision has a positive but insignificant influence on Loyalty. The seventh hypothesis test results found that Customer Satisfaction has a significant positive influence on Loyalty. The indirect test results show that Seller Price Policy, SEPAd, and Direct Trading have a positive and significant influence on Loyalty through Online Trust, SEPAd, and Customer Satisfaction. Meanwhile, Service Delivery and Product Reviews have a negative but insignificant effect on Loyalty through Online Trust, SEPAd, and Customer Satisfaction.
PELATIHAN PENGGUNAAN APLIKASI SIAPIK SEBAGAI UPAYA PERBAIKAN PENCATATAN KEUANGAN KELOMPOK USAHA LELE ARDAN Rachman, Riza; Joewono, Andrew; Mayangsari, Andina; Ristianti, Alindi; Tauhid, Gunawan Abdi
MIMBAR INTEGRITAS : Jurnal Pengabdian Vol 5 No 1 (2026): JANUARI 2026
Publisher : Biro Administrasi dan Akademik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/mimbarintegritas.v5i1.7270

Abstract

Kelompok budidaya ikan lele ARDAN di Desa Curah Cottok, Kecamatan Kapongan, Kabupaten Situbondo menghadapi kendala dalam melakukan pencatatan keuangan yang masih bersifat manual, tidak efisien, dan berisiko menimbulkan kesalahan pengelolaan dana usaha. Kegiatan pengabdian ini bertujuan untuk meningkatkan kemampuan manajemen keuangan kelompok melalui pelatihan penggunaan SiAPIK (Sistem Informasi Aplikasi Pencatatan Keuangan) sebagai media pencatatan digital yang dikembangkan oleh Bank Indonesia. Pelatihan dilaksanakan dengan melibatkan 20 peserta dari kelompok budidaya ikan lele dan UMKM sekitar. Tahapan kegiatan terdiri dari persiapan dan sosialisasi, pelaksanaan pelatihan berbasis simulasi transaksi riil, serta pendampingan dan evaluasi daring. Kegiatan ini didasarkan pada temuan penelitian terdahulu yang menunjukkan efektivitas pelatihan berbasis praktik lapangan dalam meningkatkan literasi keuangan dan keterampilan digital masyarakat. Hasil pelatihan menunjukkan peserta mampu menginstal dan mengoperasikan aplikasi SiAPIK secara mandiri serta memahami proses pencatatan pemasukan, pengeluaran, dan pelaporan keuangan secara otomatis. Peserta juga mulai menerapkan sistem pencatatan digital dalam aktivitas usaha sehari-hari. Secara keseluruhan, pelatihan SiAPIK terbukti efektif dalam meningkatkan efisiensi pengelolaan keuangan, memperkuat literasi digital pelaku UMKM, serta menjadi model pemberdayaan ekonomi lokal yang dapat direplikasi di wilayah pedesaan lainnya.