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All Journal Jurnal Pengabdian Masyarakat : Pemberdayaan, Inovasi dan Perubahan Sanskara Ekonomi dan Kewirausahaan The Eastasouth Management and Business Jurnal Pendidikan West Science West Science Business and Management West Science Journal Economic and Entrepreneurship West Science Interdisciplinary Studies West Science Interdisciplinary Studies West Science Social and Humanities Studies Jurnal Penelitian Pendidikan Indonesia The Eastasouth Journal of Social Science and Humanities
Rukmana, Arief Yanto
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Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Journal : West Science Business and Management

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Bibliometric Analysis of Trends and Developments in Agile Project Management Judijanto, Loso; Rukmana, Arief Yanto; Sihite, Mislan; Vandika, Arnes Yuli
West Science Business and Management Vol. 2 No. 02 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i02.989

Abstract

This study employs a comprehensive bibliometric analysis to explore the evolution, trends, and research networks within the field of Agile Project Management (APM). Utilizing data from prominent academic databases and visualized through VOSviewer, this paper identifies thematic clusters that highlight foundational Agile principles, strategic implementations, team dynamics, and technical aspects of APM. The research trends over the past decade demonstrate a significant shift from basic Agile methodologies towards advanced topics like risk and cost management, reflecting the field's maturation and adaptation to diverse and complex environments. The analysis also uncovers substantial research opportunities in integrating Agile practices with cost management, applying Agile in non-traditional fields, and developing sophisticated risk management strategies. Moreover, an examination of author collaboration networks reveals distinct clusters of scholarly activity and highlights influential researchers and their interrelationships. This study provides valuable insights into the dynamic landscape of Agile Project Management research, underscoring both established areas and emerging frontiers for future exploration.
The Influence of Social Media Strategy, Customer Interaction, and Word of Mouth on E-commerce Purchase Intention Rukmana, Arief Yanto; Sono, Moh Gifari; Affifatusholihah, Lina; Wulan, Dewi Putri Anjar
West Science Business and Management Vol. 2 No. 03 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i03.1283

Abstract

This study investigates the effects of social media strategy, customer interaction, and word of mouth on e-commerce purchase intention. Utilizing a quantitative approach, data were collected from 360 respondents using a structured questionnaire with a Likert scale ranging from 1 to 5. The analysis employed Structural Equation Modeling with Partial Least Squares (SEM-PLS 3) to assess the relationships among the variables. The findings reveal that a well-implemented social media strategy significantly enhances customer interaction and positively influences word of mouth, which in turn drives purchase intention in the e-commerce sector. These results underscore the importance of strategic social media engagement and effective customer communication in fostering consumer intent to purchase online. The study provides valuable insights for e-commerce businesses seeking to optimize their marketing strategies and enhance customer engagement.
Co-Authors Aam Hamdani, Aam Ade Gafar Abdullah, Ade Gafar Adoe, Vera Selviana Ahmad Muktamar B Aldi Bastiatul Fawait Fawait Andriani , Eva Antoni Antoni Apriyanto, Apriyanto Arnes Yuli Vandika Bakri, Asri Ady Budi Harto Bunyamin, Ilham Akbar Erwin Erwin Fitriansyah, Novela Deva Puasa Sucifa Hamzali, Said Harnani, Nining Haruni Ode Hasibuan, Faisal Umardani Irwan Sugiarto Isma Widiaty Jasmin, Jasmin Judijanto, Loso Khuan, Hendri Kurniawan, Ramdhan Kusumaningsih, Ani Lau, Elfreda Aplonia Lina Affifatusholihah, Lina Maqfirah, Poetri AL-Viany Mardiani, Eri Maryam Maryam Mei Rani Amalia Mislan Sihite, Mislan Mokhamad Syaom Barliana Mokodenseho, Sabil Nanang Qosim Napu, Fithriah Parlina, Lina Pieter J Kunu Prabowo, Bagus Prananingrum, Dwi Kartika Prayetno, Bambang Eko Puji Hastuti Reniawati, Dewi Ridma Meltareza Rohim, Mohamad ROOSGANDA ELIZABETH Rovanita Rama Sabalius Uhai Saununu, Siska Jeanete Sekamdo, Muhammad Aga Siera Syailendra Sitti Rahmah Sono, Moh Gifari Subroto, Desty Endrawati Sudarmanto, Eko Sugiarto S Sulandjari, Kuswarini Sulistianingsih Sulistianingsih Supriadi, Adih Supriandi Supriandi, Supriandi Suprianus Pian TA tapaningsih, weni indah doktri agus Thalib, Najdah Usup, Usup Utami , Eva Yuniarti Wahana, Akbar Nuur Purnama Darma Wirawan, Rio Wulan, Dewi Putri Anjar Yulistiyono, Agus Zulkifli