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All Journal Jurnal Informasi dan Teknologi International Journal of Engineering, Science and Information Technology Edu Cendikia: Jurnal Ilmiah Kependidikan
Osman, Isnawati
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Analysis of The Effectiveness of Integrated Customer Relationship Management Strategy Implementation on Loyalty of National Logistics Company Customers Sudirjo, Frans; Kushariyadi; Mustafa, Fahrina; Osman, Isnawati; Henri Kusnadi, Iwan
Jurnal Informasi dan Teknologi 2024, Vol. 6, No. 1
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jidt.v6i1.503

Abstract

This research aims to determine how the IDIC model of customer relationship management strategy is implemented to create brand loyalty. This research uses post-positivism. This research uses a qualitative and descriptive approach. This research method uses the case-study method. The data collection technique in this research is interviewing. This research uses construct validity. The relevant technique for analyzing data in this research is pattern matching. From the results of the research conducted, it was found that the company had succeeded in implementing an effective customer relationship management (CRM) strategy to create brand loyalty. The company also successfully implemented the IDIC model concept in its CRM strategy, which includes identifying customers, differentiating services based on needs, interacting intensively, and adapting services to customer needs through technology. Apart from that, this company has also succeeded in measuring the effectiveness of its CRM strategy through the Net Promoter Score. Furthermore, this research shows that, in contrast to other sectors, B2B logistics companies emphasize service quality and company value more than providing discounts or promotions to increase customer loyalty. As a result, this company gained customer loyalty, which is reflected in its success in extending contracts with its customers.
The Role of Job Authority and Employee Empowerment on Employee Commitment in the Public Service Sector Djunaedi, Djunaedi; Kusnadi, Iwan Henri; Apramilda, Riesna; Osman, Isnawati; Setyawati, Kiki; Handayani, Sri
International Journal of Engineering, Science and Information Technology Vol 5, No 1 (2025)
Publisher : Malikussaleh University, Aceh, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52088/ijesty.v5i1.749

Abstract

Team member commitment is at the core of organizational performance and durability, especially in the public sector. The study seeks to supplement existing knowledge by examining the effects of job authority and job empowerment on team member commitment and its impact on motivation, job satisfaction, and loyalty to the organization. This was obtained through a mixed-method approach, drawing together quantitative survey data with qualitative in-depth interviews with public workers. The findings indicate that the greater the level of authority, the more responsibility there is, and the more freedom there is for decision-making, the greater the commitment to the organization. Knowing how to do the work properly and having the proper skills and self-confidence were also essential for team member commitment. Employees at the lower organizational levels reported having feelings of encouragement and interest in the company, as well as integration into the strategic objectives of the company or enterprise. These results indicate the need for public service organisations to adopt a sustainable employee commitment culture focusing on authority and empowerment. Such issues need to be examined as time passes in future studies. The findings emphasize the importance of job authority and empowerment as determinants of team member engagement in the public sector compared to team member engagement in the private sector: assistive medical devices and many other organizations.
Analisis Pengaruh Budaya Pembelajaran Dan Penerapan Problem Based Learning Terhadap Prestasi Akademik Siswa: Analysis of the Influence of Learning Culture and Implementation of Problem-Based Learning on Students' Academic Achievement Osman, Isnawati; Sembiring, Darmawanta; Aziz, Firman; Asmarany, Anugriaty Indah; Wulandari, Ayu Ratna; Priambodo, Caka Gatot
Edu Cendikia: Jurnal Ilmiah Kependidikan Vol. 4 No. 03 (2024): Research Articles, December 2024
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/educendikia.v4i03.5211

Abstract

The achievements achieved by students not only impact the students but, of course, also impact the educational institutions where the students attend school. The many academic achievements obtained by students will be beneficial not only for the image of educational institutions but also for various other positive things such as accreditation status and evaluation of school performance. Students' academic achievement will encourage students to continue to improve their competence and form a competitive spirit. This study examines and analyzes the role of learning culture and the application of problem-based learning on student academic achievement. This research is qualitative, where researchers conduct interviews and observations in collecting data. In addition, this study uses literature and previous research studies that discuss the same variables and problems, namely those related to student academic achievement. The unit of analysis in this study includes students at the high school level in Indonesia, while the observation unit involves teachers, principals, and parents of students. This study concludes that building a learning culture that is pro or supports the adoption and use of technology and digitalization in the learning process and the application of problem-based learning can create and improve student academic achievement. The research suggests that school management should continue facilitating and encouraging teachers and students to optimize a learning culture oriented toward technology and digitalization. Teachers are also encouraged to maintain their performance in realizing learning oriented towards problem-based learning to improve students' academic achievement.
Analisis Pengaruh Budaya Pembelajaran Dan Penerapan Problem Based Learning Terhadap Prestasi Akademik Siswa: Analysis of the Influence of Learning Culture and Implementation of Problem-Based Learning on Students' Academic Achievement Osman, Isnawati; Sembiring, Darmawanta; Aziz, Firman; Asmarany, Anugriaty Indah; Wulandari, Ayu Ratna; Priambodo, Caka Gatot
Edu Cendikia: Jurnal Ilmiah Kependidikan Vol. 4 No. 03 (2024): Research Articles, December 2024
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/educendikia.v4i03.5211

Abstract

The achievements achieved by students not only impact the students but, of course, also impact the educational institutions where the students attend school. The many academic achievements obtained by students will be beneficial not only for the image of educational institutions but also for various other positive things such as accreditation status and evaluation of school performance. Students' academic achievement will encourage students to continue to improve their competence and form a competitive spirit. This study examines and analyzes the role of learning culture and the application of problem-based learning on student academic achievement. This research is qualitative, where researchers conduct interviews and observations in collecting data. In addition, this study uses literature and previous research studies that discuss the same variables and problems, namely those related to student academic achievement. The unit of analysis in this study includes students at the high school level in Indonesia, while the observation unit involves teachers, principals, and parents of students. This study concludes that building a learning culture that is pro or supports the adoption and use of technology and digitalization in the learning process and the application of problem-based learning can create and improve student academic achievement. The research suggests that school management should continue facilitating and encouraging teachers and students to optimize a learning culture oriented toward technology and digitalization. Teachers are also encouraged to maintain their performance in realizing learning oriented towards problem-based learning to improve students' academic achievement.
Co-Authors Anugriaty Indah Asmarany Djunaedi Djunaedi Firman Aziz Frans Sudirjo Handayani, Sri Kushariyadi Kusnadi, Iwan Henri Mustafa, Fahrina Priambodo, Caka Gatot Riesna Apramilda Sembiring, Darmawanta Setyawati, Kiki Wulandari, Ayu Ratna