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Wati, Lela Nurlaela

Universitas Teknologi Muhammadiyah Jakarta

Author-ID : 848141

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THE INFLUENCE OF LOCATION AND SERVICE QUALITY THROUGH GOOGLE REVIEWS ON PURCHASING DECISIONS (OMBAK LAUT ANCOL RESTAURANT) Siti Zulaeha; Viniyati Maftuchach; Lela Nurlelawati
International Journal Management and Economic Vol. 4 No. 2 (2025): May: International Journal Management and Economic
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/ijme.v4i2.2145

Analyzing the influence of location and service quality via Google Reviews on purchasing decisions at Ombak Laut Restaurant, Ancol, North Jakarta. In today's digital era, online reviews, especially via Google Reviews, have become an important factor influencing consumer perceptions and purchasing decisions. This research uses a quantitative approach with primary data collected through questionnaires distributed to 247 respondents, who are visitors to the Ombak Laut Restaurant. The independent variables in this research are location and service quality, the intervening variable is Google Reviews, and the dependent variable is purchasing decisions. The research method used is multiple linear regression to analyze direct and indirect relationships between variables. The research results show that location and service quality have a significant influence on Google Reviews. Furthermore, Google Reviews acts as a mediator that strengthens the influence of location and service quality on purchasing decisions. These findings show that strategic location, quality service, and positive reviews from consumers are an effective combination to encourage increased purchasing decisions. This research provides a practical contribution for Ombak Laut Restaurant managers in designing marketing strategies that focus on improving service quality and managing digital reviews to maintain competitiveness. Apart from that, the results of this research can also be a reference for similar research in the field of digital marketing management and the culinary industry. The limitation of this research lies in the sample coverage which only includes visitors to the Ombak Laut Restaurant in Dki Jakarta, so the results may not necessarily apply to other locations or types of businesses. Future research is expected to expand the object of study and consider additional factors, such as digital promotion and competition, to provide a deeper understanding of the influence of digital reviews.

DO PLANNING QUALITY AND IMPLEMENTATION CAPACITY DRIVE NON-TAX STATE REVENUE UNDER FISCAL SUPERVISION? Krisnandono, Diananto; Wati, Lela Nurlaela; Yuli, Rama
Jurnal Ilmiah Ilmu Terapan Universitas Jambi Vol. 10 No. 1 (2026): Volume 10, Nomor 1, February 2026
Publisher : LPPM Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jiituj.v10i1.53429

Non-tax state revenue (NTSR) strengthens Indonesia’s fiscal capacity; however, research on governance mechanisms for service-based NTSR optimization, especially the Ministry of Finance's role, remains scarce. This study fills this gap by exploring fiscal supervision's moderating effect on the NTSR management-revenue optimization link. A qualitative systematic literature review (SLR) using the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) framework synthesizes 28 articles (2010–2025) and relevant reports. Thematic content analysis identifies patterns linking planning accuracy, service execution, governance quality, and supervisory mechanisms to revenue performance. The findings show that NTSR optimization is driven by integrated managerial functions (planning, actuating, and controlling), with realistic targets and effective service delivery boosting revenue. However, these factors alone do not ensure optimal outcomes. Fiscal supervision moderate governance by enhancing accountability, reducing information asymmetry, improving internal controls, and ensuring compliance across ministries. Effective supervision amplifies the impact of planning and execution on NTSR optimization, supporting sustainable revenue. This study uniquely conceptualizes supervision as a moderating institutional mechanism in service-based NTSR governance. It contributes to public financial management and revenue governance literature by integrating state revenue theory and managerial function perspectives into a unified model. Practically, the findings offer policy insights for adaptive, performance-oriented NTSR supervisory systems. This study is limited to service-based NTSR and qualitative synthesis; future research should use quantitative methods to test the moderating framework across broader NTSR sectors.

TARIFF POLICY AND DIGITAL GOVERNANCE IN COAL-SECTOR NON-TAX REVENUE: A SYSTEMATIC LITERATURE REVIEW ON FISCAL OPTIMIZATION Syafardi, Heri; Wati, Lela Nurlaela; Ispriyahadi, Heri
Jurnal Ilmiah Ilmu Terapan Universitas Jambi Vol. 10 No. 1 (2026): Volume 10, Nomor 1, February 2026
Publisher : LPPM Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jiituj.v10i1.53431

Non-Tax Revenue (NTR) from the coal sector constitutes an important component of fiscal resources in resource-dependent economies. However, existing studies tend to examine tariff policy and digitalization as separate instruments, with limited synthesis on how their interaction shapes revenue optimization within extractive governance frameworks. This study aims to address this gap by systematically reviewing the literature on the role of tariff policy and digital governance in optimizing coal-sector NTR. This study employs a non-empirical qualitative SLR. Relevant national and international journal articles, policy reports, and academic publications published within the last decade were identified through structured database searches and screened using predefined inclusion and exclusion criteria. The selected literature was analyzed using narrative and thematic synthesis to identify recurring patterns, governance mechanisms, and conceptual linkages related to NTR optimization. The results indicate that tariff policy remains a central fiscal instrument in coal-sector NTR management, particularly when tariff structures are adaptive, transparent, and aligned with administrative capacity. The literature also shows that digitalization enhances NTR management indirectly by improving administrative efficiency, data accuracy, compliance assurance, and inter-agency coordination. Importantly, the findings suggest that digitalization alone is insufficient to optimize NTR outcomes without coherent institutional frameworks and effective governance coordination. The integrated synthesis reveals that tariff policy and digitalization are mutually reinforcing when implemented in a coordinated manner. Digital governance mechanisms strengthen the credibility and enforceability of tariff policy, while sound tariff design provides the fiscal foundation for effective digital implementation. This interaction constitutes the main conceptual contribution of the study.

The Influence of Celebrity Endorsers and E-WOM on Purchase Decisions of Skintific with Brand Image as an Intervening Variable in Jakarta Maftuchach, Viniyati; Yulianti, Citra Alifia; Wati, Lela Nurlaela
International Journal Multidisciplinary Science Vol. 4 No. 2 (2025): June: International Journal Multidiciplinary Science
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/ijml.v4i2.1936

A marketing tactic that can influence purchasing decisions is Celebrity Endorsement and electronic word-of-mouth. The purpose of this study is to evaluate how electronic word-of-mouth and celebrity endorsements affect consumer behavior. decisions in Jakarta that use brand image as a mediating factor. The SEM-PLS technique is used in this study's descriptive quantitative methodology. The application utilized is SmartPLS version 4.0.0, employing sample data from 140 respondents via questionnaire distribution. The findings show that celebrities who endorse products exert a positive and significant impact on purchase decisions, whereas electronic word of mouth lacks a considerable effect on synthetic purchasing decisions. Moreover, Brand Image can serve as a mediator in the impact of celebrity endorsers. Electronic word-of-mouth influences purchasing decisions for skincare product in Jakarta. This research is limited to Skintific users in DKI Jakarta so the results may not be generalizable to a wider population. Apart from that, this research only considers the variables of celebrity endorser, E-WOM, and brand image, without examining other factors that might influence purchasing decisions. This research provides new insight into how celebrity endorsers and electronic word of mouth can be used in marketing strategies for skincare products. Apart from that, this research can also be a reference for companies that are formulating more effective marketing and branding strategies.

Feasibility Analysis of Converting Diesel Power Plants (PLTD) to Solar Power Plants (PLTS) on Seira Island in Order to Reduce Electricity Supply Costs Achmad, Syariffuddin; Wati, Lela Nurlaela
Eduvest - Journal of Universal Studies Vol. 6 No. 2 (2026): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v6i2.52903

Seira Island still relies on Diesel Power Plants (PLTD) as its main source of electricity supply, which results in high operating costs, dependence on fossil fuels, and increasing greenhouse gas emissions. This condition highlights the need for more efficient, sustainable, and environmentally friendly alternative power plants. This research aims to analyze the technical and economic feasibility of converting the power generation system from PLTD to Solar Power Plants (PLTS) on Seira Island to reduce electricity supply costs. The research method used is a quantitative descriptive analysis with a feasibility study approach, which includes analyzing electrical energy needs, solar power capacity planning, and an economic feasibility evaluation using Net Present Value (NPV), Internal Rate of Return (IRR), and Payback Period (PP) indicators. The data used are secondary data obtained from relevant agencies, technical reports of power plants, and supporting literature. The study results show that converting PLTD to solar power plants can significantly reduce the operational costs of power generation and decrease dependence on diesel fuel. Moreover, the economic analysis demonstrates that the solar power plant project on Seira Island is feasible to implement, with a positive NPV value, an IRR above the benchmark interest rate, and a relatively short investment payback period. Therefore, the conversion from PLTD to solar PV can serve as a strategic solution for providing sustainable and efficient electrical energy in remote island areas.

Peran Rentabilitas dan Kesehatan Modal Bank dalam Memperkuat Pengaruh Pengungkapan Keberlanjutan terhadap Nilai Perusahaan Momon; Wati, Lela Nurlaela; Azzahra, Nanda Fatimah
Balance : Jurnal Akuntansi dan Manajemen Vol. 4 No. 3 (2025): Desember 2025
Publisher : Lembaga Riset Ilmiah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59086/jam.v4i3.1419

Pelaporan keberlanjutan (sustainability reporting) menjadi mekanisme penting bagi perbankan seiring meningkatnya tuntutan global terhadap praktik bisnis berkelanjutan guna meningkatkan transparansi, akuntabilitas, dan daya saing di pasar modal. Penelitian ini bertujuan menganalisis peran rentabilitas dan kecukupan modal bank dalam memoderasi pengaruh sustainability reporting disclosure (SRD) terhadap nilai perbankan. Penelitian menggunakan pendekatan kuantitatif kausalitas dengan populasi 47 bank umum yang terdaftar di Bursa Efek Indonesia. Sampel ditentukan dengan purposive sampling dan menghasilkan 37 bank periode 2020–2023, sehingga diperoleh 148 data panel yang dianalisis menggunakan fixed effect model. Hasil penelitian menunjukkan bahwa SRD berpengaruh positif signifikan terhadap nilai perusahaan di sektor perbankan. Rentabilitas yang diukur dengan Return on Equity (ROE) terbukti meningkatkan nilai bank sekaligus memperkuat pengaruh SRD terhadap nilai perusahaan. Sebaliknya, rentabilitas yang diukur dengan Return on Assets (ROA) tidak berpengaruh langsung dan tidak mampu memoderasi hubungan tersebut. Tingkat kesehatan modal juga terbukti berpengaruh positif signifikan baik secara langsung maupun sebagai variabel moderasi dalam hubungan antara SRD dan nilai perusahaan. Temuan ini berkontribusi pada pengembangan stakeholder theory, signalling theory, dan legitimacy theory terkait SRD dengan menegaskan perannya dalam meningkatkan nilai perusahaan perbankan. Kebaruan penelitian ini terletak pada bukti empiris bahwa efektivitas SRD terhadap nilai perusahaan tidak bersifat universal, melainkan dipengaruhi oleh kondisi rentabilitas dan kesehatan modal bank. Sustainability reporting has become an important mechanism for the banking sector amid increasing global pressure for sustainable business practices to enhance transparency, accountability, and competitiveness in the capital market. This study aims to analyze the role of bank profitability and capital adequacy in moderating the effect of sustainability reporting disclosure (SRD) on firm value in the banking sector. The research employs a quantitative causal approach with a population of 47 commercial banks listed on the Indonesia Stock Exchange. Using purposive sampling, 37 banks met the criteria for the 2020–2023 period, resulting in 148 panel data observations analyzed using a fixed effect model. The results indicate that SRD has a positive and significant effect on firm value in the banking sector. Profitability measured by Return on Equity (ROE) significantly increases firm value and strengthens the influence of SRD on firm value. In contrast, profitability measured by Return on Assets (ROA) has no direct effect and does not moderate the relationship between SRD and firm value. Capital adequacy also shows a positive and significant effect both directly and as a moderating variable in the relationship between SRD and firm value. These findings contribute to the development of stakeholder theory, signalling theory, and legitimacy theory related to sustainability reporting by emphasizing its role in enhancing firm value in the banking sector. The novelty of this study lies in the empirical evidence that the effectiveness of SRD in increasing firm value is not universal but depends on the bank’s profitability and capital adequacy conditions.

Financial Distress Analysis: Cigarette Companies on Idx, Pandemic & Excise Tax Impact (2019-2023) Lutfan, Ifan Muhamad; Wati, Lela Nurlela; Arifin, Agus Zainul
Journal of Management Economic and Financial Vol. 3 No. 4 (2025): Special Issue
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jmef.v3i4.154

The policy of increasing tobacco excise taxes, implemented gradually in recent years, has created challenges for companies. Since 2019, various challenges have emerged, especially due to the COVID-19 pandemic that affected the whole world and the government's policy of increasing tobacco excise taxes. This study aims to analyze the condition of financial distress in cigarette companies listed on the Indonesia Stock Exchange during the period 2019 to 2023, as well as identify the influence of external factors in the form of an increase in excise rates and the COVID-19 pandemic on the level of distress risk. This research method is quantitative with a descriptive and associative approach. The research sample consisted of four cigarette companies, namely PT HM Sampoerna Tbk (HMSP), PT Gudang Garam Tbk (GGRM), PT Wismilak Inti Makmur Tbk (WIIM), and PT Bentoel Internasional Investama Tbk (RMBA). The results showed that HMSP and WIIM were consistently in a healthy financial condition according to all three models, while GGRM was volatile but relatively stable. In contrast, RMBA shows a score that indicates a distressed condition almost every year. The study concludes that external factors have a significant contribution to the risk of bankruptcy of cigarette companies. Predictive models can be used as an early detection tool against declining corporate financial health.

PERANCANGAN JARINGAN LAN DENGAN METODE ROUTING INFORMATION PROTOCOL (RIP) VERSION 2 PADA PT. BERKARYA BERSAMA ANAK BANGSA Khoiriyah, Khusnul; Nurlaela, Lela; Dharmalau, Andy
JEIS: Jurnal Elektro dan Informatika Swadharma Vol 6, No 1 (2026): JEIS EDISI JANUARI 2026
Publisher : Institut Teknologi dan Bisnis Swadharma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56486/jeis.vol6no1.1201

PT. Berkarya Bersama Anak Bangsa faced challenges with network installation and management due to unclear network segmentation and an inadequate LAN configuration. To address these issues, this study aimed to adopt the RIP Version 2 method for designing a LAN network. RIP Version 2 was chosen for its ability to dynamically adapt to topology changes and ensure fast and effective routing updates. Implementation of this method involved configuring routers to divide and connect network segments, which was expected to improve IP address efficiency and overall network performance. The results showed that implementing RIP Version 2 successfully improved network infrastructure layout, simplified network management and maintenance, and significantly improved network performance. RIP Version 2 implementation at PT. Berkarya Bersama Anak Bangsa successfully resolved network issues, improved security, and minimized the risk of data breaches.PT. Berkarya Bersama Anak Bangsa menghadapi permasalahan dalam instalasi dan manajemen jaringan yang disebabkan oleh kurangnya pembagian segmen jaringan yang jelas dan konfigurasi segmentasi LAN yang tidak optimal. Untuk mengatasi masalah ini, penelitian ini dilakukan dengan tujuan mengadopsi metode RIP Version 2 untuk merancang jaringan LAN. Metode RIP Version 2 dipilih karena kemampuannya untuk beradaptasi secara dinamis terhadap perubahan topologi dan memastikan pembaruan routing yang cepat dan efektif. Implementasi metode ini melibatkan konfigurasi router untuk membagi dan menghubungkan segmen-segmen jaringan, yang diharapkan dapat meningkatkan efisiensi penggunaan IP address dan kinerja jaringan secara keseluruhan. Hasil penelitian menunjukkan bahwa penerapan RIP Version 2 berhasil meningkatkan tatanan infrastruktur jaringan, mempermudah pengelolaan dan pemeliharaan jaringan, serta meningkatkan performa jaringan secara signifikan. Implementasi RIP Version 2 di PT. Berkarya Bersama Anak Bangsa berhasil mengatasi masalah jaringan, meningkatkan keamanan, dan meminimalkan risiko kebocoran data

The Influence of Price and Online Customer Reviews on Fashion Purchase Decisions with Product Quality as a Mediating Variable on TikTok Shop Viniyati Maftuchach; Yatita Ratu Amanda; Lela Nurlaela Wati
Dinasti International Journal of Education Management and Social Science Vol. 7 No. 4 (2026): Dinasti International Journal of Education Management and Social Science (April
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i4.6367

This study aims to examine the role of product quality in mediating the influence of prices and online customer reviews on fashion product purchase decisions among TikTok Shop users in Jakarta. A quantitative approach was used in a survey method of 160 respondents who were selected using purposive sampling techniques. Data analysis was carried out using Structural Equation Modelling (SEM) with the help of SmartPLS software. The results of the study show that price has a positive and significant effect on product quality and purchase decisions. Online customer reviews have a negative and significant direct effect on purchase decisions. In addition, product quality significantly mediates the effect of price on purchase decisions. Meanwhile, product quality does not significantly mediate the influence of online customer reviews on purchase decisions.

The influence of influencers and Instagram social media on purchasing decisions with consumer trust as an intervening variable for nature lovers in DKI Jakarta Muhammad Arjuna Satriawan; Bono Prambudi; Lela Nurlaela Wati
Priviet Social Sciences Journal Vol. 5 No. 5 (2025): May 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i5.616

This study aims to analyze and understand the factors influencing purchasing decisions for Eiger products among nature lovers in DKI Jakarta, with a particular focus on the roles of influencer marketing, Instagram-based social media engagement, and consumer trust as mediating variables. The originality of this study lies in its integration of consumer trust as an intervening mechanism within the influencer marketing context, specifically targeting a niche market of outdoor enthusiasts. A descriptive quantitative approach was employed using structural equation Modeling with the partial least squares (SEM-PLS) method. Data were collected from 220 respondents through an online questionnaire and analyzed using SmartPLS version 4.0.0. The results indicate that influencer marketing significantly influences consumer trust, whereas Instagram social media engagement does not have a direct effect on purchasing decisions. Further, consumer trust mediates the relationship between influencer marketing and purchasing decisions, reinforcing the strategic value of building trust in influencer-driven campaigns. This study is limited to Instagram users in DKI Jakarta and focuses solely on the Eiger brand, which may constrain the generalizability of the findings. Nevertheless, this study offers new insights into consumer behavior in the outdoor product segment and contributes to the literature on digital marketing and trust-based purchasing dynamics across generational cohorts.

Co-Authors Abdrazakova, Ainur Abdul Mukti Soma Achmad, Syariffuddin Ade Irma Rismala Ahmad Maulana Alam, Priyono Joko Alexander Bagaswara Ali Fahmi AM Soma Amalia Kusuma Wardini Amalia Kusuma Wardini Amalia Kusuma Wardini Andri Armaenah Andy Dharmalau Apsary, Nilla Arifin, Agus Zainul Arlis Dewi Kuraesin Ayu, Shilfa Azzahra, Nanda Fatimah Bambang Rahardjo Bono Prambudi Bono Prambudi Budi Andru Darda, Ahmad Darwis, Hidayat Dayani Okvi Yanto Dharmalau, Andy Dinti Gircela Dwiyana Kartikasari Etty Puji Lestari Evi Adriani Faizul Mubarok Fariz Saputra, Adi Finna Kurniasih Fitri Selvia Galang Raindo Syahdam Gezer Sowandito Ghofir, Ade Ginta Ginting, Ginta Gunawan Triwiyono Haq, Fajrialshah Amarul Harri Yuni Rachman Harry Pambudi Hartono, Muchamat Heike Hakim Hendrian Hendrian, Hendrian Hidayat, Novan Wahyu Ibrahim, Luckman Ida Ayu Putu Sri Widnyani Ilza Febrina Ilza Febrina Ilza Febrina Imam Santoso Ira Geraldina Isprihayadi, Heri Ispriyahadi, Heri Iswari, Andina Kartikasari, Dwiyana Kaylanisa, Sarah Khoiriyah, Khusnul Khoirun Nisa Kiagus Muhammad Amin Koesmawan Koesmawan Krisnandono, Diananto Kun Hartawan Adi Satria Kurnia Tri Jayanti Kusnadi, Eko Laras Putri Maidina Lisa Nurlitasari Lutfan, Ifan Muhamad Lutfi, Mohamad M. Lutfi Maftuchach, Viniyati Mailani, Indah Maria Suryaningsih Marlianingrum, Peggy Ratna Marson Simanjuntak, Harros Martino Wibowo Maudy Rosalina Mega Maharani Meita Istianda Miharto, Elititus Mislia Ambar Sari Mita Apriliasari Moch. Rizal Mohamad Lutfi Momon Momon Momon, Momon Muchamat Hartono Muhammad Arjuna Satriawan Muhammad Syafi'i Mulyanti, Rita Yuni Ngurah Budiartha Wicaksana Nong Tatu Parida Norhamida, Hana Novan Wahyu Hidayat Nur Habib Nuraeni Pristiawati, Siti Nurul Hudaeini Nurwaidah Octavia Handayani Oktavia Oktavia . Pandaya Pandaya Parida, Nong Tatu Persada, Topan Prambudi, Bono Pranajaya, Harry Pusfitalisya Pusfitalisya Putri Firadani, Seprila Rahsilaputeri, Maharini Ramdany Ramdany, Ramdany Ramilan Ramilan Reresimi, Meissa Riadi, Refren Riansyah, Yunus Rini Yayuk Priyanti Rini Yayuk Priyati Rizal, Moch. Rizaldy, Mochamad Asmi Ruseno, Ndaru Sahraman Hadji Latif Satriawan, Muhammad Arjuna Setiyawan, Pudi Siti Zulaeha Soma, A. Mukti Soma, AM Soma, Mukti Sri Rahayu Sudrajat, Oki Suhana Suhana Suhana Suhana Suprapta, Imam Supriatiningsih, Supriatiningsih Supriatininingsih, Supriatiningsih Suryaningsih, Maria Susi Susilawati SUSILAWATI, SUSI Syafardi, Heri Tati Rajati Tazqia Amalia Tiena Suhartini Torres, Patrixia Gliezel Viniyati Maftuchach Wardini, Amalia Kusuma Wenty Febrianti Yatita Ratu Amanda Yuli, Rama Yulianti, Citra Alifia Zaenudin Zaenudin Zulham Efendi Zulkarnain, Abdul Malik

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