Article Per Year (5 Year)
p-Index From 2021 - 2026
3.996
P-Index
This Author published in this journals
All Journal Journal of Educational, Health and Community Psychology Tibuana : Journal of Applied Industrial Engineering Jurnal Abadimas Adi Buana Majalah Ekonomi Jurnal Penamas Adi Buana Wahana : Tridarma Perguruan Tinggi WAKTU: Jurnal Teknik UNIPA Aptisi Transactions on Technopreneurship (ATT) bit-Tech Jurnal Ilmiah Manajemen Kesatuan Jurnal Scientia Etos : Jurnal Pengabdian Masyarakat IJORER : International Journal of Recent Educational Research Seminar Nasional Hasil Riset dan Pengabdian (SNHRP) Jurnal Pengabdian Inovasi dan Teknologi Kepada Masyarakat Jurnal Sains dan Aplikasi Keilmuan Teknik Industri Jurnal Ilmiah Multidisiplin Indonesia Jurnal Pengabdian Masyarakat dan aplikasi Teknologi Kanigara Journal of Economic Development and Village Building Advance Sustainable Science, Engineering and Technology (ASSET)
Yunia Dwie Nurchayanie
Universitas PGRI Adi Buana Surabaya
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Mechanical Engineering Nursing Physics Public Health Social Sciences Transportation Other

Published : 68 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Kanigara

 1 
PELATIHAN DIGITAL MARKETING SEBAGAI PENUNJANG KEWIRAUSAHAAN SISWA SMKN 7 SURABAYA Andarmadi Jati Abdhi Wasesa; Yunia Dwie Nurcahyanie; Djoko Adi Walujo; Titik Koesdijati
Kanigara Vol 2 No 2 (2022): Kanigara
Publisher : Universitas PGRI Adi Buana Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/kanigara.v2i2.6154

Abstract

The purpose of this community service activity is to broaden students' knowledge about marketing, especially digital marketing. Entrepreneurship as one of the materials in the SMK curriculum has been successfully implemented as an alternative in producing graduates who have had an average career as employees, become entrepreneurs who are able to make a product or service and sell it to the market. However, in practice students only learn how to make and sell, not to market and develop their business. Meanwhile, the world is currently entering the era of e-commerce where the majority of products are marketed via the internet. This service activity is carried out to increase students' insight and skills in order to develop and expand the market for selling their products so that it will increase business turnover. The training is carried out using a workshop method, where students practice marketing their products through Instagram and Facebook. After that, an evaluation of the increase in customer engagement is carried out. From the results of the evaluation, it was found that engagement increased by 20% after being paid to promote students' business social media.
PELATIHAN BRANDING DAN DESAIN PACKAGING UNTUK PRODUK PAKAN TERNAK UMKM MAKMUR DUA PUTRI DESA JATIKALANG KRIAN SIDOARJO Utomo, Yitno; Yunia Dwie Nurcahyanie; Djoko Adi Walujo; Nushron Ali Mukhtar; Rusdiyantoro
Kanigara Vol 4 No 1 (2024): Kanigara
Publisher : Universitas PGRI Adi Buana Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/kanigara.v4i1.8714

Abstract

The implementation of assistance for UMKM Makmur Dua Putri towards business development and professionalism was chosen using Branding and Packaging steps. The branding logo of the letters "MDP" is an abbreviation or acronym for Makmur Dua Putri, the dominant letter "M" with the cutting of the next two letters, namely "DP", is the concept that "Makmur" is the goal of this business. Of course, for every business, the goal of its vision and mission is prosperity. The text at the bottom "Prosperous Two Daughters" emphasizes the meaning, namely to interpret the good fortune of the trust given by God to two daughters. The choice of green is synonymous with coolness or returning to nature. This branding emphasizes that the animal feed made is made from ingredients that are returned to nature and are environmentally friendly. After obtaining the brand name and packaging, the animal feed business in Jatikalang village, Krian subdistrict, Sidoarjo district, will develop the marketing process outside Java.
Co-Authors A.A. Ketut Agung Cahyawan W Abdul Hafidz Achmad Afandy Adi Winarno Afrista, Sitta Mega Alarsy, Alarsy Antonius Cahyono Antonius Cahyono Arieviana Ayu Laksmi Asidigisianti Surya Patria Azzahra, Adelia Baihaqi Baihaqi Binantoro, Patria Winahyu David Nugroho Deril Adi Setya Dewi Sukmawati Dinar Ester Marturia Oktaviana Simanjuntak Dinda Cahya Novianti Djoko Adi Walujo Djoko Adi Walujo Djoko Adi Walujo Dwi Arman Prasetya Eva Rosita Firgiawan, Mohammad Rivo Gilang Surya Hanny Hafiar Istikhoroh, Siti Jariyah Jati Abdhi Wasesa, Andarmadi Jelita Citrawati Jihan Khalid Walidi Kiky Bagus Setiyo Pratama Koesdijati, Titik M. Hanif Zufikri M. Nushron Ali Mukhtar Maemonah, Maemonah Meita Santi Budiani Meita Santi Budiani, Meita Santi Misbahuddin, Agus Ridwan Mochammad Abdul Machfud Muhammad Dwi Hendra Yudha Muhammad Setyo Ferdhiansyah Mulyana, Phonny Aditiawan nanda, famela berry Ni Wayan Sukmawati Puspitadewi Noerchoidah NOVA KRISTIANA Olievia Prabandini Mulyana Olievia Prabandini Mulyana, Olievia Prabandini Panjaitan, Nismah Patria Winahyu Binantoro Prasetiyo, Bagus Prihono Prihono Prihono Prihono Prihono Prihono Prihono, Prihono Rohmadiani, Linda Dwi Rosariawari, Firra Rosita, Eva Rudiyantoro Rudiyantoro Rudiyantoro, Rudiyantoro Rusdiyantoro Rusdiyantoro Rusdiyantoro Rusdiyantoro Rusdiyantoro Rusdiyantoro, Rusdiyantoro Sabrina Nur Saraswati Sagita Rochman Saraswati , Sabrina Nur Siti Nuurlaily Rukmana, Siti Nuurlaily Sitta Mega Afrista Suharyanto Suharyanto Suparman Suparman Titik Koesdijati Titik Koesdijati Titik Koesdijati Tjahjani, Ida Kusnawati Umi Anugerah Izzati Umi Anugerah Izzati, Umi Anugerah usuf Agung Zakaria Walidi, Khalid Yitno Utomo Yulianto , Muhammad Teguh Zakaria, Muhammad Zulvan