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Journal : Journal of Economic Development and Village Building

Post-Pandemic Economic Resilience: The Role of Women-Led SMEs in Tasikmalaya's Craft Sector, West Java Nurcahyanie, Yunia Dwie; Azzahra, Adelia
Journal of Economic Development and Village Building Vol. 3 No. 2 (2025): Journal of Economic Development and Village Building
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jedvb.v3i2.46

Abstract

This qualitative research investigates the mechanisms of economic resilience in the post-COVID-19 era through a study of women-led small and medium-sized enterprises in the handicraft sector of Tasikmalaya. Data collection was carried out through in-depth interviews with 20 female entrepreneurs and field observations. To complement the qualitative analysis, basic quantitative descriptive statistics were derived from structured interview responses. The findings demonstrate that these enterprises have successfully navigated unexpected challenges by adopting smart adaptation strategies. The descriptive data reveal that social networks and digital platforms were utilized for sales by 80% of respondents, while 55% actively participated in local collaboration networks. Regarding coping strategies, cost optimization was adopted by 90% of the enterprises, while 70% diversified their products. However, only 35% of the enterprises have returned to pre-crisis income levels, while 45% remain on the path to sustainable recovery. The product mix has shifted from 75% purely traditional products to 60%, while the share of applied and customized products has increased correspondingly. This research demonstrates how resilience in these enterprises emerges from social capital, collective wisdom, and innovation in practice rather than from institutional support. The study highlights the importance of formulating targeted support policies aligned with the unique characteristics of these firms. Recommendations include strengthening local cooperation networks, providing access to financial resources, and developing training programs responsive to entrepreneurs' needs.
Co-Authors A.A. Ketut Agung Cahyawan W Abdul Hafidz Achmad Afandy Adi Winarno Afrista, Sitta Mega Alarsy, Alarsy Antonius Cahyono Antonius Cahyono Arieviana Ayu Laksmi Asidigisianti Surya Patria Azzahra, Adelia Baihaqi Baihaqi Binantoro, Patria Winahyu David Nugroho Deril Adi Setya Dewi Sukmawati Dinar Ester Marturia Oktaviana Simanjuntak Dinda Cahya Novianti Djoko Adi Walujo Djoko Adi Walujo Djoko Adi Walujo Dwi Arman Prasetya Eva Rosita Firgiawan, Mohammad Rivo Gilang Surya Hanny Hafiar Istikhoroh, Siti Jariyah Jati Abdhi Wasesa, Andarmadi Jelita Citrawati Jihan Khalid Walidi Kiky Bagus Setiyo Pratama Koesdijati, Titik M. Hanif Zufikri M. Nushron Ali Mukhtar Maemonah, Maemonah Meita Santi Budiani Meita Santi Budiani, Meita Santi Misbahuddin, Agus Ridwan Mochammad Abdul Machfud Muhammad Dwi Hendra Yudha Muhammad Setyo Ferdhiansyah Mulyana, Phonny Aditiawan nanda, famela berry Ni Wayan Sukmawati Puspitadewi Noerchoidah NOVA KRISTIANA Olievia Prabandini Mulyana Olievia Prabandini Mulyana, Olievia Prabandini Panjaitan, Nismah Patria Winahyu Binantoro Prasetiyo, Bagus Prihono Prihono Prihono Prihono Prihono Prihono Prihono, Prihono Rohmadiani, Linda Dwi Rosariawari, Firra Rosita, Eva Rudiyantoro Rudiyantoro Rudiyantoro, Rudiyantoro Rusdiyantoro Rusdiyantoro Rusdiyantoro Rusdiyantoro Rusdiyantoro Rusdiyantoro, Rusdiyantoro Sabrina Nur Saraswati Sagita Rochman Saraswati , Sabrina Nur Siti Nuurlaily Rukmana, Siti Nuurlaily Sitta Mega Afrista Suharyanto Suharyanto Suparman Suparman Titik Koesdijati Titik Koesdijati Titik Koesdijati Tjahjani, Ida Kusnawati Umi Anugerah Izzati Umi Anugerah Izzati, Umi Anugerah usuf Agung Zakaria Walidi, Khalid Yitno Utomo Yulianto , Muhammad Teguh Zakaria, Muhammad Zulvan