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Analisis Gaya Bahasa dalam Iklan Komersil di Kendari Arman Arman; Nurjannah Nurjannah; Fina Amalia Masri; Nirmalasari Nirmalasari; Mariani Mariani
ALFABETA: Jurnal Bahasa, Sastra, dan Pembelajarannya Vol 6 No 2 (2023): ALFABETA: Jurnal Bahasa, Sastra, dan Pembelajarannya
Publisher : linguistic, literature, and teaching

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33503/alfabeta.v6i2.3641

Abstract

Penelitian ini membahas tentang teks iklan komersil dalam spanduk dan pamflet yang ada di Kendari. Penelitian ini dilandasi oleh keunikan dalam bahasa iklan sehingga menarik untuk diteliti. Dari segi bahasa, iklan dapat mengubah pandangan masyarakat terhadap suatu produk. Pada awalnya produk tersebut tidak menarik bagi seseorang, tetapi setelah melihat iklan tersebut dapat mengubah pandangan terhadap produk yang diiklankan. Berdasarkan hal ini, penelitian ini bertujuan untuk mendeskripsikan gaya bahasa dalam teks iklan komersil. Pendekatan dalam penelitian ini adalah deskriptif kualitatif. Dalam pengumpulan data, peneliti menggunakan metode dokumentasi dengan cara mencatat dan memotret teks iklan pada spanduk dan pamflet yang terpajang di depan toko atau tempat usaha barang dan jasa di Kendari. Metode analisis data dalam penelitian ini menggunakan teknik analisis interaktif. Berdasarkan hasil penelitian, ditemukan jenis-jenis gaya bahasa. Pertama, gaya bahasa berdasarkan pilihan kata terbagi menjadi gaya bahasa tak resmi dan gaya bahasa percakapan. Kedua, gaya bahasa berdasarkan nada terdiri dari gaya bahasa sederhana dan gaya bahasa mulia dan bertenaga. Selanjutnya adalah gaya bahasa berdasarkan struktur kalimat yang terdiri dari pararelisme, antithesis, dan repetisi. Yang terakhir adalah gaya bahasa berdasarkan langsung tidaknya makna, yaitu asindenton, hiperbola, paradoks, depersonifikasi, aliterasi dan asonansi, dan paronomasia Kata kunci: gaya bahasa, iklan, komersil
Understanding the Management of High Impact Publication Education Journals; An International Journal Publication Analysis Study Sudarmo Sudarmo; Pandu Adi Cakranegara; Fitri Yulia; Fina Amalia Masri
Nidhomul Haq : Jurnal Manajemen Pendidikan Islam Vol 6 No 2 (2021): Islamic Education Management
Publisher : Program Studi Manajemen Pendidikan Islam Institut Pesantren KH Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/ndh.v6i2.1656

Abstract

One of the tasks of academics such as lecturers or researchers in universities is writing research papers and giving seminars to academic audiences. For the results of published articles to be published quickly, the review factor of the form must be of high value based on the peer-reviewed rating of the journal editor and the blind review system. However, all academics are well aware of the indicators of high impact factors. Therefore, we present this study intending to gain an in-depth understanding of the issues of these high impact factors. We have reviewed around 50 articles. We have given the results as findings that include, among others, high impact journals frequently cited across the academic spectrum, mainly when discussed in other high impact journals. The citation index was first developed in the 1950s to determine journal 'Impact Factors.' In other words, those journals with a score of 10 or more are considered excellent in most categories; a score of 3 is deemed to be adequate, and an average score of less than one. This is a rule of thumb. One caveat to keep in mind is that impact factors and journal comparisons work best when applied to the same field.
DEIKSIS DALAM TEKS ANEKDOT KORAN KOMPAS EDISI APRIL SAMPAI JULI 2019 Wa Ode Halfian; Rabiatul Adawiah; Fina Amalia Masri
Seshiski: Southeast Journal of Language and Literary Studies Vol 2 No 1 (2022): Volume 2, Issue 1, June 2022
Publisher : Himpunan Sarjana Kesusastraan Indonesia, Komisariat Sulawesi Tenggara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53922/seshiski.v2i1.7

Abstract

This research is motivated by the widespread appearance of anecdotal texts in the mass media, one of which is newspapers. This anecdote appears for various purposes and purposes. In order to understand the intent and purpose, the reader must be able to understand the meaning contained in the anecdote text. This research focused on anecdotal texts in the Kompas Newspaper in April to July 2019 editions. The problem in this research is questioning the types of deixis contained in anecdotal texts in the Kompas newspaper in April to July 2019 editions. Data collection techniques are online data retrieval techniques analyzed through a qualitative descriptive method. The study showed that the types of deixis contained in anecdotal texts in the April to July 2019 editions of Kompas Newspaper are covered; deixis of persona that consisted of the first persona deixis in the form of “I”, “I”, “we” and “we”, the second persona in the form of “you”, “you”, “you”, and “your bound form”, and the third persona of “he” and “they”. Deixis of space or place appears in the form of “this” and “here”, and the deixis of time is appeared in the form of “now”, “tomorrow”, and “then”.
KEPOLISEMIAN BAHASA DAERAH TOLAKI DI KABUPATEN KONAWE SELATAN Wa Ode Halfian; Wawan Hardiawan; Fina Amalia Masri
Seshiski: Southeast Journal of Language and Literary Studies Vol 2 No 2 (2022): Volume 2, Issue 2, December 2022
Publisher : Himpunan Sarjana Kesusastraan Indonesia, Komisariat Sulawesi Tenggara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53922/seshiski.v2i2.29

Abstract

This research inspired by the emergence of language variations in the Tolaki community as speakers of Tolaki language. Tolaki people themselves distinguish between three types of Tolaki language, namely tulura anakia (language of the aristocratic class), tulura lolo (language of the middle class), and tulura ata (language of the slave class). The emergence of these language variations can cause ambiguity in meaning. This research was conducted because the researcher saw that there are several forms of words which if pronounced the same but have different meanings if they are arranged as a sentence, but basically the same word still has a relationship. This study aims to determine the form of polysemy in the Tolaki language. The method used in this research is descriptive qualitative. The data collection techniques used in this research are the listening and speaking techniques, note-taking techniques, recording techniques and introspection techniques. The results of this study indicate that in the Tolaki regional language there are two forms of polysemy, namely polysemy in the form of root words and polysemy in the form of complex words or derivatives.
GAYA BAHASA PERBANDINGAN DALAM NOVEL MARYAM KARYA OKKY MADASARI Wa Ode Halfian; Elfinawati Elfinawati; Fina Amalia Masri
Seshiski: Southeast Journal of Language and Literary Studies Vol 3 No 1 (2023): Volume 3 Issue 1 June 2023
Publisher : Himpunan Sarjana Kesusastraan Indonesia, Komisariat Sulawesi Tenggara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53922/seshiski.v3i1.45

Abstract

This study discusses comparative language style in the novel Maryam by Okky Madasari. The problem in this study is what kind of comparative language is found in the novel Maryam by Okky Madasari. The purpose of this study is to describe the style of comparative language in the novel Maryam by Okky Madasari. This research includes library research. The data and data sources in this study are words, phrases or sentences that contain comparative language styles contained in the novel Maryam by Okky Madasari, which consists of 275 pages published in April 2012 by PT Gramedia Pustaka Utama, Jakarta. This study found that; there 37 data, which indicated; (a) hyperbole 7 data, (b) metonomia (1) data, (c) personification 5 data, (d) parable 2 data, (e) metaphor 2 data, (f) allegory 1 data, (g) synecdoche 4 data, (h) allusion 2 data, (i) simile 3 data, (j) association 2 data, (k) euphemism 8 data.
SEMANTIC CAUSATIVES USAGE IN FINDING NEMO 2003 MOVIE Rosalina Sa'pang; La Aso; Fina Amalia Masri
Seshiski: Southeast Journal of Language and Literary Studies Vol 3 No 2 (2023): Volume 3 Issue 2, December 2023
Publisher : Himpunan Sarjana Kesusastraan Indonesia, Komisariat Sulawesi Tenggara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53922/seshiski.v3i2.48

Abstract

The objective of this study is to describe how semantic causatives are used in Finding Nemo movie based on Shibatani’s theory. Semantic causative expresses a causal relationship between two occurrences or actions. This study used a qualitative descriptive type where the source of data in this study was Finding Nemo movie, while the data itself were the written utterances. The data were collected by searching and downloading the movie, transcribing the utterances of the dialog, and identifying the data. The data were analyzed by presenting, describing, interpreting and concluding the data. semantic causatives include state and action, transitivity, control, volition, affectedness, directness, intention, naturalness, and involvement. The result show, that the use of semantic causatives in Finding Nemo movie involve the causer and causee parameters, that is, directness, intention, naturalness, involvement, control, volition, affectedness, and also the verb parameters of state/action and transitivity. These parameters indicate the relationship between the cause and effect and causality in this movie. Semantic causative plays a significant role in shaping the narrative and character actions. Semantic causative is the relationship between cause and effect, and it is a fundamental storytelling element that helps drive the plot forward and create emotional engagement with the audience.
The Process Individuation of the Main Character in I Tonya Movie : An Application of Jung's Psychoanalysis Rosalina Tumengga; Rahmawati Azi; Fina Amalia Masri
ELITE: Journal of English Language and Literature Vol. 8 No. 2 (2023): Vol. 8 No. 2, December 2023
Publisher : Program Studi Sastra Inggris Fakultas Ilmu Budaya Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33772/elite.v8i2.2363

Abstract

I, Tonya movie tells the story of Tonya Harding, an American female figure skater, from a young age Tonya was faced with her mother's strict upbringing, which made Tonya grow up with a tomboyish and stubborn attitude. This study aims to show the process of individuation that occurs in Tonya so that Tonya can achieve the self-archetype. The objective of this study is to analyze the process of individuation of the main Character Tonya Harding in I, Tonya movie. This study applies the theory by Carl Gustaf Jung. This research uses descriptive qualitative research. Data collection was carried out through four steps: watching, screenshots, note-taking, data analysis, and identifying data. The results of this study indicate that the film I Tonya shows three personas, four shadows, four animus, and oneself, before reaching the self-archetype through the Individualization process, in the film it is shown that the process of individuation occurs by eliminating the causes for the emergence of various archetypes to achieve self-archetype. In this case, Tonya can be seen that she was able to go through the process of individuation with many obstacles leading to the self archetype where she was able to control the persona, animus, shadow, and self.
Analysis of Archetypes in Speak Graphic Novel by Laurie Halse Anderson Wiratman Wiratman; Fina Amalia Masri; Eva Solina Gultom
ELITE: Journal of English Language and Literature Vol. 9 No. 1 (2024): Vol. 9 No. 1 June 2024
Publisher : Program Studi Sastra Inggris Fakultas Ilmu Budaya Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33772/elite.v9i1.2431

Abstract

This research aims to show the archetypes that occur in the Speak Graphic Novel. The purpose of this research is to analyze the archetypes of the main characters in the oral graphic novel by Laurie Halse. This research applies Carl Gustaf Jung's archetype theory. This research uses descriptive qualitative research. Data collection was carried out through four steps: reading, recording, analyzing data, and identifying data. The results of this research show that the Speak Graphic Novel shows the existence of two personas, five animus, one shadow, and one self archetype, before reaching the self archetype Melinda experiences an individualization process, in this graphic novel individualization appears when Melinda neutralizes this. things that cause him to use a persona and have to face the shadow that appears by providing real resistance to Andy who has been pressuring and threatening him. Another thing that helped the individualization process was Melinda's decision to accept the fact that she had made a mistake and forgive herself. Based on the results above, it can be concluded that in this novel the archetype is shown in full, starting from the details of the cause of the archetype's emergence to the start of the individualization process as a form of Melinda's effort to control or eliminate the cause of the archetype's emergence, which in the end causes the main character to achieve a self-archetype.
Sport Tourism As A Strategy For Indonesian Tourism Development In The 2023 Fiba World Cup Event Anshar Daud; Nugroho Djati Satmoko; Noor Akhmad; Iwan Harsono; Fina Amalia Masri
Innovative: Journal Of Social Science Research Vol. 4 No. 1 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i1.8753

Abstract

Penelitian ini bertujuan untuk mengetahui (1) potensi pariwisata Indonesia dalam event FIBA World Cup 2023; dan (2) strategi sport tourism sebagai pengembangan pariwisata Indonesia dalam event FIBA World Cup 2023. Penelitian ini merupakan penelitian kualitatif deskriptif. Hasil penelitian ini menunjukkan bahwa (1) FIBA di Jakarta berhasil menghidupkan industri pariwisata di ibukota Indonesia. Dengan menarik perhatian wisatawan internasional, mempromosikan budaya lokal, dan memberikan dampak jangka panjang pada citra kota, kejuaraan basket ini telah membantu menggairahkan industri pariwisata Indonesia khususnya Jakarta; dan (2) strategi sport tourism dalam event FIBA World Cup 2023 terdiri dari strategi SO melalui perencanaan pemasaran sport tourism sebagai pariwisata Indonesia, strategi WO dengan menyusun konsep sport tourism bagi wisatawan, strategi ST melalui kolaborasi pemerintah dan swasta mendukung sport tourism, dan strategi WT dengan mengedukasi dan mempromosikan program sport tourism.
Analisis Pengaruh Citra Destinasi Wisata, Social Media Marketing dan Fasilitas Wisata terhadap Minat Mengunjungi Wisata di Indonesia Nia Rifanda Putri; Fauza Afni; Asep Supriadi; Fina Amalia Masri; Edi Rahmat Taufik
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 7 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i7.4179

Abstract

The development of tourism in Indonesia is currently increasingly rapid. The development of the tourism sector provides benefits to many parties, including government, society and the private sector. This is because tourism is a sector that is considered profitable to develop as a promising asset for the surrounding community and the government. This research is quantitative research. This research aims to determine the destination image, social media marketing and tourist facilities that influence interest in visiting tourism in Indonesia. The population and sample in this research were tourist visitors spread across Indonesia and there were 150 respondents. Analysis techniques using SPSS. The results of this research have found that destination image, social media marketing and tourist facilities influence interest in visiting tourism in Indonesia.