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Destria Kurnianti
Universitas Negeri Jakarta
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Journal : Cidea Journal

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Pengaruh E-Service Quality dan Perceived Value Terhadap Customer Satisfaction Pengguna Aplikasi Flip : (Studi pada Mahasiswa Aktif S-1 dan D-4 Fakultas Ekonomi dan Bisnis Universitas Negeri Jakarta) Amelia Salsa Sabila; Eka Faradila Yasmin; Salma Rahmadani; Saski Aulia; Umi Widyastuti; Destria Kurnianti
CiDEA Journal Vol. 3 No. 2 (2024): Desember :CiDEA Journal
Publisher : Universitas 17 Agustus 1945 Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/cideajournal.v3i2.2300

Abstract

This research aims to analyze the effect of E-Service Quality and Perceived Value on Customer Satisfaction in using the Flip application. This study uses quantitative methods by collecting data through a Likert scale questionnaires distributed to active S-1 and D-4 students of the Faculty of Economics and Business State University of Jakarta who are Flip application users. The sampling method applied is purposive sampling, with a final sample of 86 respondents. The data collected was then analyzed using multiple linear regression with the help of SPSS software. The results showed that the two independent variables, namely E-Service Quality and Perceived Value, had a significant positive effect on Customer Satisfaction, both partially and simultaneously. E-Service Quality has a more dominant influence than Perceived Value with a regression coefficient of 0,379. This finding indicates that efficient, reliable, and high-value digital services contribute significantly to increasing Flip user satisfaction.
Pengaruh E-Service Quality dan Perceived Value Terhadap Customer Satisfaction Pengguna Aplikasi Flip : (Studi pada Mahasiswa Aktif S-1 dan D-4 Fakultas Ekonomi dan Bisnis Universitas Negeri Jakarta) Amelia Salsa Sabila; Eka Faradila Yasmin; Salma Rahmadani; Saski Aulia; Umi Widyastuti; Destria Kurnianti
CiDEA Journal Vol. 3 No. 2 (2024): CiDEA Journal
Publisher : Universitas 17 Agustus 1945 Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/cideajournal.v3i2.2300

Abstract

This research aims to analyze the effect of E-Service Quality and Perceived Value on Customer Satisfaction in using the Flip application. This study uses quantitative methods by collecting data through a Likert scale questionnaires distributed to active S-1 and D-4 students of the Faculty of Economics and Business State University of Jakarta who are Flip application users. The sampling method applied is purposive sampling, with a final sample of 86 respondents. The data collected was then analyzed using multiple linear regression with the help of SPSS software. The results showed that the two independent variables, namely E-Service Quality and Perceived Value, had a significant positive effect on Customer Satisfaction, both partially and simultaneously. E-Service Quality has a more dominant influence than Perceived Value with a regression coefficient of 0,379. This finding indicates that efficient, reliable, and high-value digital services contribute significantly to increasing Flip user satisfaction.
Co-Authors A. W. S Waspodo, Agung Adjie, Raditya Nuswantoro Agha Reyhan Alkahfi Agung Dharmawan Buchdadi Agung Wahyu Handaru Akira Permata Sukma Amalia Amelia Salsa Sabila Amelia Sholeha Amniah, Hania Andyka Yudha Satria Putra Angella Priyatna Anggi Novia Fitriani Anggraini, Putri Nosalia Annisa Nurur Rahman Arnianggi Kurnia Wardani Ati Sumiati Atika Siti Hajar Auliani, Nur Andini Chandra, Sayyidatul Aisyah Abigail Alhabi CHOIRUL ANWAR Choirul Anwar Clarissa Mercyana Dalimunthe, Sholatia Danelia Eka Anisyana Dewi Susita Dwi Handarini Dwi Handarini, Dwi Edo S Siregar Eka Faradila Yasmin Feny Maulina Fitria Belinda Sari Fuadi Rachman Gatot Nazir Ahmad Gemah Putri Djaelani H Herlitah, H Hadistira, Valdi Hamidah, Hamidah Haneul Hanifah Gita Ramadhan Hera Khairunnisa I Gusti Ketut Agung Ulupui Ika Febrilia Indah Nuansa Bukusu Indra Pahala Jefri Jefri Karuniana Dianta Arfiando Sebayang Khairunnisa, Hera Mahfirah, Titis Fatarina Malzara, Vidia Ratu Balqis Marsofiyati Marsofiyati Miftahul Zannah Mohd Hasimi Yaacob muhammad Rifki Septiawan MUHAMMAD YUSUF Muhammad Yusuf Mundhiharno Nabila Ramadhanti Nazir Ahmad, Gatot Nguyen, Tran Phuoc Oktafiani, Esther Putri Oktaviani, Nadia Indah Puji Wahono Qothrunnada, Qothrunnada Rahmi Ramadhan, Muhammad Zidane Ramli Ramli Ratna Anggraini Rd. Tuty Sariwulan Rena Lutfiana Ricky Rama Saputra Rida Nur Rochmah Rida Prihatni Rohim, Sas Rifky Namulfaqi safitri, gita Salma Rahmadani Sari, Rini Nurmala Saski Aulia Setyo Ferry Wibowo Shandy Aditya Shedo, Indah Sholahudin, Muhammad Sa’id Siregar, Muhammad Edo Suryawan Solikha , Solikha Sophie Hestia Putri Suherdi Suherman Suherman Suherman Suherman Suherman, Suherman Susan Febriantina SUSAN FEBRIANTINA, SUSAN Suthansyah, Irghy Tiara Indriani Umi Mardiyati Umi Mardiyati Umi Widyastuti Umi Widyastuti Widia Ayu Permatasari Wijaya, Andi Rizky Yaacob, Mohd Hasimi Zahro, Khalisatuz