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All Journal Jurnal Manajemen dan Organisasi Jurnal Ekonomi JRMA (Jurnal Riset Manajemen dan Akuntansi) INTEGRALISTIK Trikonomika: Jurnal Ekonomi Jurnal Manajemen dan Bisnis Among Makarti Pro Bisnis JITRO (Jurnal Ilmiah dan Teknologi Peternakan Tropis) Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal JPAP (Jurnal Penelitian Administrasi Publik) (e-Journal) Jurnal MD E-Dimas: Jurnal Pengabdian kepada Masyarakat Jurnal Agribisnis Jurnal Pariwisata JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Jurnal REKOMEN (Riset Ekonomi Manajemen) IJBE (Integrated Journal of Business and Economics) Economica: Jurnal Ekonomi Islam Jurnal Pengabdian Pada Masyarakat JURNAL MANAJEMEN JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS Jurnal Manajemen Strategi dan Aplikasi Bisnis Performance JPPM (Jurnal Pengabdian dan Pemberdayaan Masyarakat) Jurnal Perilaku dan Strategi Bisnis JURNAL PEMASARAN KOMPETITIF Jurnal Ilmiah Poli Bisnis Jurnal Ekonomi Manajemen JASF (Journal of Accounting and Strategic Finance) Revenue: Jurnal Manajemen Bisnis Islam Jurnal Manajemen Jurnal Bina Manajemen Jurnal Manajemen dan Bisnis Kreatif Indicators : Journal of Economic and Business Inobis: Jurnal Inovasi Bisnis dan Manajemen Indonesia Airlangga Journal of Innovation Management Jurnal Bisnisman : Riset Bisnis dan Manajemen Jurnal Kalacakra Jurnal Nasional Manajemen Pemasaran dan SDM International Journal of Marketing and Human Resource Research Inspirasi Ekonomi : Jurnal Ekonomi Manajemen Tulisan Ilmiah Pariwisata (TULIP) MASTER: Jurnal Manajemen Strategik Kewirausahaan JELAJAH: Journal of Tourism and Hospitality Jurnal Manajemen dan Pemasaran Jasa Jurnal Pengabdian Pada Masyarakat Jurnal IlmiahManajemen, Bisnis dan Ekonomi Kreatif Jurnal Penelitian dan Pengabdian Masyarakat Economic and Education Journal (Ecoducation) Jurnal Nusa Manajemen Ecoducation Jurnal Bisnis dan Kewirausahaan Jurnal Pengabdian Masyarakat (Jubdimas)
Novitaningtyas, Ivo
Universitas Tidar
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PENDAMPINGAN PENINGKATAN KUALITAS PEMBELAJARAN SISWA SEKOLAH DASAR MELALUI RUMAH BELAJAR DI MAGELANG Febriani, Devita Nurul; Wulandari, Wulandari; Nurfagfira, Uslifa; Zahid, Reza Ahmad; Novitaningtyas, Ivo
JUBDIMAS ( Jurnal Pengabdian Masyarakat) Vol 3 No 1 (2024): Jurnal Pengabdian Masyarakat, Maret 2024
Publisher : Yayasan Cita Cendikiawan Al Kharizmi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/jubdimas.v3i1.342

Abstract

Peningkatan kualitas belajar siswa sekolah dasar melalui pembentukan rumah belajar di Desa Dukun Magelang dengan metode pembelajaran berbasis digital menggunakan Kahoot. It bertujuan untuk meningkatkan motivasi dan kualitas belajar siswa di desa mitra agar terdorong untuk melanjutkan Pendidikan ke tingkat lanjut dengan memberikan nuansa belajar baru dan dapat memaksimalkan penggunaan teknologi pada bidang Pendidikan yang belum diaplikasikan secara maksimal di sekolah dasar yang ada di Desa Dukun. Pelaksanaan PKM ini dilakukan dengan metode ceramah, metode pelatihan, serta metode pendampingan dan tatap muka. Hasil dari program PKM ini adalah terciptanya buku pedoman mitra yang berguna untuk keberlangsungan program dan juga terbentuknya rumah belajar. Terciptanya kerjasama dengan desa mitra dan guru Sekolah Dasar di wilayah Desa Dukun, dan terdapat peningkatan pembelajaran siswa sekolah dasar yang awalnya hanya 13 persen menjadi 85 persen capaian pembelajaran. Hal tersebut terbukti bekerja dengan baik karena siswa mampu mengingat sebagian besar materi yang disampaikan dan adanya peningkatan pemahaman mitra PKM dan siswa sekolah dasar mengenai teknologi Kahoot.it dan manfaatnya dalam pembelajaran.
THE EFFECT OF SERVICE QUALITY, PROMOTION, AND PRICE ON CUSTOMER SATISFACTION OF GOJEK USERS Astiti, Sonia Okky; Verawati, Dian Marlina; Novitaningtyas, Ivo
Inspirasi Ekonomi : Jurnal Ekonomi Manajemen Vol. 4 No. 2 (2022): Inspirasi Ekonomi : Jurnal Ekonomi Manajemen
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Timor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32938/ie.v4i2.2653

Abstract

Transportation is one of the service sectors that has changed due to the development of internet technology. If initially there was only conventional transportation, now online-based transportation appears. As time goes by, more and more online transportation companies are struggling with one another to win the hearts of consumers. Customer satisfaction is one of the important factors that needs to be considered in running a business if you want to be sustainable. This study aims to determine the effect of service quality, promotion, and price on consumer satisfaction of Gojek users in Magelang. This study uses a quantitative approach by distributing questionnaires to 100 respondents as a sample based on the purposive sampling method. Questionnaires were distributed to 100 respondents who have used Gojek's online transportation services for at least the last 3 months and are domiciled in Magelang. The data that has been collected is then processed using the SPSS version 25 data processing application and analyzed using the Classical Assumption Test and Multiple Linear Regression Test. The results showed that service quality had a significant effect on consumer satisfaction, promotion had a significant effect on consumer satisfaction, and price was also significant on consumer satisfaction. Simultaneously, the variables of service quality, promotion, and price have a significant effect on consumer satisfaction of Gojek users in Magelang.
Diskon Harga, Visual Merchandising, Dan Atmosfer Toko Sebagai Anteseden Pembelian Impulsif Di Minimarket Nugroho, Ramadhani Lukman; Novitaningtyas, Ivo; Lionora, Clarisa Alfa
REVENUE: Jurnal Manajemen Bisnis Islam Vol. 6 No. 1 (2025)
Publisher : Sharia Business Management UIN Raden Intan Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24042/evenue.v6i1.26872

Abstract

Pertumbuhan ritel modern didukung oleh perubahan perilaku konsumen dan persaingan yang kompetitif dalam bisnis ritel. Salah satu upaya yang dilakukan oleh pelaku usaha, khususnya di sektor ritel adalah melalui strategi peningkatakn pembelian impulsive oleh konsumen. Terdapat berbagai cara yang dapat dilakukan oleh toko ritel untuk meningkatkan pembelian impulsif. Indomaret sebagai salah satu ritel di Indonesia menerapkan strategi dengan memberikan diskon harga, menampilkan informasi promosi melalui digital signage, serta memutar musik untuk menciptakan suasana yang nyaman. Penelitian ini bertujuan untuk memberikan bukti empiris mengenai peran diskon harga, visual merchandising, dan atmosfer toko terhadap pembelian impulsif. Metode pengambilan sampel yang digunakan adalah purposive sampling dengan jumlah sampel sebanyak 120 orang responden. Analisis data dilakukan dengan menggunakan regresi linier berganda. Hasil penelitian menunjukkan bahwa diskon harga, visual merchandising, dan atmosfer toko berpengaruh terhadap pembelian impulsif. Berdasarkan temuan ini, Indomaret khususnya di Kota Magelang dapat terus mengembangkan strategi diskon harga yang lebih kreatif, memperindah tampilan toko, serta meningkatkan kenyamanan suasana toko agar dapat mempertahankan konsumen dan menghadapi persaingan bisnis.
ANALISIS PENGGUNAAN MEDIA SOSIAL DALAM PEMASARAN DIGITAL (STUDI PADA PENGGUNAAN INSTAGRAM UNTUK BISNIS) Rizqy, Dea; Achsa, Andhatu; Novitaningtyas, Ivo
Jurnal Nusa Manajemen Vol. 1 No. 1 (2024): Jurnal Nusa Manajemen Volume 1 Nomor 1 Maret Tahun 2024
Publisher : Publika Citra Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62237/jnm.v1i1.14

Abstract

Penelitian ini bertujuan untuk menganalisis penggunaan media sosial berupa Instagram sebagai media pemasaran digital dan bagaimana dampaknya terhadap penjualan produk pada usaha Raffa Gorden. Penelitian ini merupakan penelitian kualitatif dengan menggunakan pendekatan deskriptif. Data yang digunakan dalam penelitian ini meliputi data primer dan data sekunder dimana data primer diperoleh dari hasil observasi dan wawancara, sedangkan data sekunder diperoleh melalui metode dokumentasi dengan melihat data-data yang tersimpan meliputi transaksi penjualan, catatan keuangan dan data insight Instagram pada akun Raffa Gorden. Data yang telah terkumpul selanjutnya dianalisis menggunakan metode reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian ini menunjukkan bahwa bisnis Raffa Gorden telah menggunakan Instagram sebagai media pemasaran digital dengan baik, Raffa Gorden telah memanfaatkan hampir seluruh fitur-fitur Instagram dengan optimal. Lebih lanjut, dampak yang diperoleh melalui pemasaran digital menggunakan media sosial Instagram bagi bisnis tersebut adalah meluasnya jangkauan pasar dan peningkatan penjualan produk.
Analisis Kualitas Pelayanan Kantor Balai Desa Kebonrejo terhadap Kepuasan Masyarakat Safitri, Dea Tanti; Novitaningtyas, Ivo
Economic and Education Journal (Ecoducation) Vol. 4 No. 2 (2022): Economic and Education Journal (Ecoducation)
Publisher : Pendidikan Ekonomi, Universitas Insan Budi Utomo

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pemerintah Daerah khususnya tingkat desa memiliki tanggungjawab untuk memenuhi kebutuhan masyarakat didesa. Dalam pemenuhan tanggungjawabnya pemerintah harus dapat memberikan pelayanan masyarakat sebaik mungkin agara masyarakat merasa puas terhadap kinerja pemerintahan. Penelitian ini memiliki tujuan untuk mengetahui pengaruh yang diberikan dari kualitas pelayanan terhadap kepuasan dari masyarakat. Metode dari penelitian ini menggunakan regresi linear berganda dengan sampel sebanyak 50 orang. Hasil dari penelitian menunjukan bahwa variabel Kualitas Pelayanan memiliki pengaruh terhadap variabel Kepuasan Masyarakat (Y) sebesar 68,6%. Kualitas pelayanan di desa Kebonrejo lebih ditekankan pada aspek sevrqual untuk meningkatkan kepuasan masyarakat.
Kontribusi Penggunaan Teknologi Informasi dan Media Sosial Terhadap Kinerja Aparatur Sipil Negara (ASN) Puspitasari, Amanda Yola; Verawati, Dian Marlina; Novitaningtyas, Ivo
Journal of Economics and Business Vol 4, No 1 (2022): May
Publisher : Ikatan Sarjana Ekonomi Indonesia Cabang Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47729/indicators.v4i1.106

Abstract

Penelitian ini bertujuan untuk mengetahui kontribusi penggunaan teknologi informasi dan media sosial terhadap kinerja aparatur sipil negara pada Dinas Pendidikan dan Kebudayaan Kota Magelang. Metode penelitian yang digunakan adalah kuantitatif dan dianalisis menggunakan cara kualitatif deskriptif. Teknik pengambilan sampel adalah sampel jenuh. Jumlah popilasi dalam penelitian ini sebanyak 60 pegawai. Sumber data penelitian ini terdiri dari: data primer dan data sekunder, data primer didapat dari hasil wawancara dan kuesioner. Hasil penelitian ini menunjukkan bahwa nilai Adjusted R Square0,259 artinya variabel teknologi informasi dan media memiliki pengaruh 25,9% terhadap pengaruh faktor lain diluar dari model penelitian. Teknologi informasi dan media sosial yang mendukung dapat meningkatkan kinerja ASN, karena ASN merasa terfasilitasi dalam produktivitasnya.
Competitive Advantage And Sustainable Tourism Balkondes At Borobudur Area Magelang Regency Achsa, Andhatu; Verawati, Dian Marlina; Destiningsih, Rian; Novitaningtyas, Ivo
Jurnal Nusantara Aplikasi Manajemen Bisnis Vol 7 No 2 (2022): Jurnal Nusantara Aplikasi Manajemen Bisnis
Publisher : UNIVERSITAS NUSANTARA PGRI KEDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/nusamba.v7i2.17917

Abstract

The phenomena of stagnant tourists’ visits at Balkondes is the background why this study is carried out will lead to the shortage of people’s revenue. It is proposed to identify the competitiveness of Balkondes tourism in Borobudur Area, Magelang Regency with the approach of Porter’s Diamond and to formulate the sustainable tourism strategy with SWOT. Data collection employs structured interview with technique of informant determination by using the combination of quota sampling technique and accidental sampling technique with 200 respondents. The research result indicates the correlation and mutual support between each main component of Porter’s Diamond as well as the main component with supporting factors. As resulted by SWOT analysis, Balkondes has Strength and Opportunities that could be optimized as a strategy to sustain the tourism, on the other hand, the existence of Weakness and Threats could obstruct the sustainability of Balkondes tourism in Borobudur Area Magelang Regency.
Innovation-based Human Resources Performance Improvement Strategy to Support Tourism Recovery at Tourism Village Verawati, Dian Marlina; Achsa, Andhatu; Novitaningtyas, Ivo
Jurnal Nusantara Aplikasi Manajemen Bisnis Vol 8 No 2 (2023): Jurnal Nusantara Aplikasi Manajemen Bisnis
Publisher : UNIVERSITAS NUSANTARA PGRI KEDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/nusamba.v8i2.18901

Abstract

Research aim: This study aims to analyze the internal and external factors of human resource performance in order to formulate a strategy to improve human resource performance based on innovation in tourism villages in the Magelang area Design/Methode/Approach: This research uses a descriptive qualitative approach. Primary data were obtained based on interview data collection methods and participatory observation. SWOT analysis was used as the data analysis method. Research Finding: The results showed strategy formulations to improve human resource performance. The proposed strategies become an effort to restore tourism activities in the new normal era after Pandemi Covid-19. Theoretical contribution/Originality: This study identified the internal and external conditions of human resources based on innovation factors. Practitioner/Policy Implication: The results give implications to the manager in order to improve human resource performance including increasing the intensity of human resource training and development programs, increasing the competence of human resources to innovate and create an integrated tour package according to the needs of tourists, providing adequate health facilities for human resources, increasing cooperation with other tourism actors, and make a long term of human resource development planning based on innovation. Research limitation: This research conducted limited on the tourism villages in the Magelang area as a tourism object. Further research can develop other tourism areas with different characteristic to expand research benefits.
Examining The Effect of Travel Influencers on Travel Intention in Indonesia’s Super-Priority Tourism Destinations Ivo Novitaningtyas; Ni Made Adelia Clarita; Gracia Alya Quina Akhmad; Nikken Nur Fanydia Ningsih
Tulisan Ilmiah Pariwisata (TULIP) Vol 9, No 1 (2026): Juni
Publisher : Program Studi S1 Pariwisata, Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/tulip.9.1.1-12.2026

Abstract

The widespread adoption of social media has reshaped how travelers gather information and form travel intentions, particularly through the influence of travel influencers. As Indonesia promotes its super-priority tourism destinations, understanding this influence becomes increasingly relevant. This study examines the impact of travel influencers, modeled as a second-order construct with five dimensions: content expertise, inspiration, attractiveness, trustworthiness, and authenticity on travel intention. This study using a quantitative approach and data from 121 respondents collected via online survey. The analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results show that travel influencers significantly and positively influence travel intention to visit super-priority tourism destinations in Indonesia. Theoretically, this study contributes by offering a multidimensional conceptualization of travel influencers in tourism marketing research. Practically, it provides insight for tourism stakeholders and tourism marketers to collaborate with influencers who demonstrate credibility, inspiration, and authenticity in promoting super-priority tourism destinations in Indonesia.
Employed but Still Poor: The Condition of Working Poor Households in Central Java, Indonesia Dinar Melani Hutajulu; Fitrah Sari Islami; Andhatu Achsa; Ivo Novitaningtyas
Integrated Journal of Business and Economics (IJBE) Vol 10, No 2 (2026): Integrated Journal of Business and Economics
Publisher : Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/ijbe.v10i2.1465

Abstract

This study aims to chart the spread of working poor individuals across Central Java, based on the province's actual conditions, to determine if employment alone can help the population escape poverty, and to identify the factors that enable poor workers in Central Java to lift themselves out of poverty. This study utilizes data from the 2023 National Socio-Economic Survey, specifically for Central Java Province, which includes a sample of 51,881 workers. Data analysis was conducted using logistic regression, the results of which reveal that the districts of Blora and Grobogan exhibit the highest proportions of working poor individuals in the entire province. Having a job is insufficient on its own to avoid poverty; a combination of additional elements and criteria is necessary for an individual to maintain a satisfactory standard of living and avoid financial difficulties. Demographics, employment status, household circumstances, and location all have a statistically significant impact on a worker's prospects of overcoming poverty, with the exception of individuals aged over 60 years. Relevant government authorities and local stakeholders may implement various regulatory measures and policy initiatives, such as worker welfare programs, aligning education with labor market needs, promoting digital infrastructure, offering micro-enterprise incubation services, developing inclusive financial access, expanding social protection to cover informal sector workers, improving rural areas, encouraging diversified economic activities in villages, and enhancing connectivity between rural and urban areas throughout Central Java.
Co-Authors 12.520.20.206 Shinta Ratnawati, 12.520.20.206 Agustin, Hesti Ahmad Zahid, Reza Akbar, Bintang Mukhammad Burhanudin Andhatu Achsa Anggraeni Purnama Dewi Apsari, Farah Afra Arrosadi, Arina Hidayat Astiti, Sonia Okky Axel Giovanni Bharata, Risma Wira Bintang Mukhammad Burhanudin Akbar Bintang Mukhammad Burhanudin Akbar Budi Hartono Budi Lestari Budi Rahardjo Budi Rahardjo Cahyani, Annisa Putri Clarisa Alfa Lionora Dea Eka Martshita Dea Tanti Safitri Deni Ramdani, Deni Destiningsih, Rian DEWI FITRIANI Diar Marlina Verawati Dinar Melani Hutajulu Febriani, Devita Nurul Fifit Nilasari Fitrah Sari Islami Galuh Tiyasherlinda Ghufron Ulinuha Gracia Alya Quina Akhmad Hadi Sasana Hanung Eka Atmaja Husnul Hotimah Ihwan Fadilah Indah Lusiana Islami, Fitrah Sari Ivansyah, Nur Fajar Izzah Nur Masyithoh Jihad Lukis Panjawa Khaerani, Anisa Zahra Khairul Ikhwan Khusna, Siti Lailatul Kusuma, Aditya Indra Luh Putu Ratna Sundari Lusiana, Indah Mas Eko Affandi MUH NURUL HUDA Ni Made Adelia Clarita Nikken Nur Fanydia Ningsih Nining Yulia Putri Norma Santi Novi Erawati Nugroho, Ramadhani Lukman Nuraini, Firda Nurfagfira, Uslifa Nurmala, Ahya Nurunnisa, Ika Amalia Nuwun Priyono Oky Pujianto Pardongan Sihombing Puspitasari, Amanda Yola Putri, Indah Ayu Johanda Rahmawati, Heni Ramdani, Deni Rita Dewi Anggraeni Purnamasari Rizqy, Dea Saefudin Safitri, Dea Tanti Sholeh Nur Rohmat Sih Bagas Pangerando Sijabat, Yacobo P Siti Nurhidayah Sonia Aprilia Saputri Sudati Nur Sarfiah Suko Rina Adibatunabillah Tisa Ayu Septiani Tri Puji Hastutik Tri Yulianingsih Trisyaningsih, Melati Utami, Dati Mega Utpala Rani Verawati, Dian Marlina Wulandari Wulandari Yanuariza, Yasmin Vitra