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All Journal Jurnal Manajemen Bisnis Jurnal Mirai Management SEIKO : Journal of Management & Business EQIEN - JURNAL EKONOMI DAN BISNIS YUME : Journal of Management Ekonis : Jurnal Ekonomi dan Bisnis ECOPLAN : JOURNAL OF ECONOMICS AND DEVELOPMENT STUDIES Jurnal Ekonomi dan Manajemen Economics and Digital Business Review WAHATUL MUJTAMA: Jurnal Pengabdian Masyarakat Bisnis Net : Jurnal Ekonomi dan Bisnis Journal of Digital Learning and Education juremi: jurnal riset ekonomi Terbuka Journal of Economics and Business Jurnal Teknologi dan Manajemen Industri Terapan Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Jurnal Sahid Mengabdi Amkop Management Accounting Review (AMAR) Jurnal Pengabdian Masyarakat Bangsa Jurnal Bisnis dan Kewirausahaan Celebes Journal of Community Services Jurnal Ekonomi, Manajemen, Akuntansi Atestasi : Jurnal Ilmiah Akuntansi Global Economic, Social, and Development Review (GESDR)
Muhammad Fachmi
Sekolah Tinggi Ilmu Ekonomi Amkop Makassar, Indonesia
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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KAJIAN TEORI: PERAN LITERASI KEUANGAN DALAM MENDORONG INKLUSI KEUANGAN DAN KEBERLANGSUNGAN UMKM DI ERA DIGITAL MELALUI SYSTEMATIC LITERATURE REVIEW (SLR) Amina, Siti; Narulita, Nabalah; Santoso, Amelia Sofie; Situmorang, Sintya Angelina; Fachmi, Muhammad
Bisnis-Net Vol 8, No 2: DESEMBER 2025
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v8i2.6728

Abstract

Literasi keuangan merupakan elemen kunci dalam mendukung tercapainya inklusi keuangan, khususnya di tengah transformasi digital yang pesat dalam sektor keuangan Indonesia. Tinjauan literatur ini bertujuan untuk menganalisis keterkaitan antara literasi keuangan dan inklusi keuangan, serta dampaknya terhadap keberlangsungan UMKM dan persepsi pelaku usaha terhadap layanan keuangan digital. Penelitian dilakukan menggunakan metode PRISMA dengan menyaring 200 studi menjadi 10 artikel yang relevan. Hasil analisis menunjukkan bahwa literasi keuangan memiliki pengaruh signifikan dalam meningkatkan akses masyarakat terhadap layanan keuangan formal, memperkuat daya tahan UMKM, serta membentuk persepsi positif terhadap kemudahan dan keamanan layanan digital. Namun, tantangan seperti rendahnya literasi digital dan kepercayaan terhadap keamanan masih menjadi hambatan dalam pemanfaatan optimal layanan keuangan berbasis teknologi. Oleh karena itu, peningkatan literasi keuangan melalui edukasi dan pemanfaatan teknologi inklusif perlu menjadi fokus utama dalam mendorong pertumbuhan ekonomi yang merata di Indonesia.
Flexible Working Arrangement (FWA) Model: Reducing Congestion Levels and Work Stress and Increasing Work Productivity Sultan, Zulkifli; Fachmi, Muhammad; Klimko, Roman
Jurnal Manajemen Bisnis Vol. 15 No. 2: September 2024
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.v15i2.21578

Abstract

Research aims: This research aims to analyze the impact of the flexible working arrangement (FWA) system in reducing traffic jams, reducing work stress, and increasing work productivity.Design/Methodology/Approach: This research uses a sample collection technique with purposive sampling by distributing questionnaires to 100 government and company employees and interviewing 5 informants from government employees. Data analysis uses SEM (structural equation model) with the AMOS analysis tool.Research findings: Flexible working arrangements (FWA) have an important role in reducing traffic jams, which can increase a person's work stress. Reducing traffic congestion has a positive impact on workers and decreases work stress. Despite flexible working arrangements (FWA), work congestion and stress do not influence work productivity.Theoretical Contribution/Originality: This research contributes to the science of human resource management and urban management related to HR work activities.Practitioners/Policy Implications: The results of this research become a source and basis for guidance in structuring work patterns to be more efficient and effective, i.e., working flexibly can reduce the level of traffic congestion.Research Limitations/Implications: The limitation to this research includes the very limited number of respondents and informants who cannot be met directly so the question-and-answer process is less in-depth. Moreover, the indicators for each variable are still lacking, while the references are still weak.
ANALISIS PERSEPSI KARYAWAN TERHADAP KEPEMIMPINAN DAN LINGKUNGAN KERJA PADA PERUSAHAAN STARTUP BERDASARKAN ULASAN MEDIA DIGITAL GLASSDOOR Mardiman Mardiman; Hening Lintang Kinanthi; Muhammad Fachmi
Ekonis: Jurnal Ekonomi dan Bisnis Vol 28, No 1 (2026): JURNAL EKONOMI DAN BISNIS (EKONIS)
Publisher : Politeknik Negeri Lhokseumawe

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30811/ekonis.v28i1.9002

Abstract

This study aims to analyze employee perceptions of leadership and work environment in startup companies by utilizing review data from the Glassdoor platform. The research employs a descriptive qualitative approach with content analysis of 500 employee reviews from five leading technology startups during the 2020-2024 period. Results indicate that transformational leadership style has a significant positive correlation with employee satisfaction, evidenced by keywords such as vision, transparent, and supportive appearing in high-rated reviews. Conversely, micromanagement and one way communication emerge as primary causes of dissatisfaction in low rated reviews. Flexible work environments are perceived positively but may lead to burnout if work-personal boundaries are not clearly managed. Senior Leadership rating serves as the strongest predictor of employee recommendation (recommend to a friend), surpassing financial compensation factors. Digital review data proves valid as a real-time diagnostic tool for organizational climate with minimal social desirability bias. This study concludes that leadership transparency and authentic work life balance management are key factors in building positive employer branding in the digital era.Keywords: Leadership, Work Environment, Startup, Glassdoor, Employee Perception
Strengthening Muslim Women’s Fiqh Literacy in Kalukubodo Village through Fasting Jurisprudence Education: A Practical Study of Menstruation, Postpartum Bleeding, Qaḍā’, and Fidyah Rulings: PENGUATAN LITERASI FIKIH MUSLIMAH DESA KALUKUBODO MELALUI EDUKASI FIKIH PUASA: KAJIAN PRAKTIS HUKUM HAID, NIFAS, QAḌĀ’, DAN FIDYAH Eka Syahriani; Muhammad Fachmi; Husnul Khatimah Mujahidah
SAHID MENGABDI: Jurnal Pengabdian Masyarakat Institut Agama Islam Sahid Bogor Vol 5 No 01 (2026): Juni 2026
Publisher : Lembaga Penelitan dan Pengabdian Masyarakat Institut Agama Islam Sahid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56406/sahidmengabdijurnalpengabdianmasyarakatinstitutagamaislamsahidbogor.v5i01.1091

Abstract

This community service program aimed to strengthen women’s fiqh literacy in Kalukubodo Village through practical education on fasting jurisprudence, particularly the rulings related to menstruation, postpartum bleeding, qada’, and fidyah. The main participants of this program were Muslim women in Kalukubodo Village, Galesong Selatan District, Takalar Regency, including young women and mothers who required structured religious guidance before Ramadan. The program employed a Participatory Action Research approach by involving the community in problem identification, implementation, discussion, and evaluation. Data were collected through direct observation, participant involvement, coordination with local authorities, and in-depth discussions with women representatives. The results showed that the interactive taklim model encouraged active participation and helped participants clarify practical issues related to fasting obligations. Participants demonstrated high enthusiasm, particularly during the question-and-answer session, which indicated the relevance of the topic to their daily religious practices. This program revealed that community-based fiqh education with dialogical and case-based learning can become an effective strategy to strengthen women’s understanding of Islamic fasting rulings.
Social Media Exposure and CrM Effects on Corporate Image via Attitude Ferinda, Puspa; Thahirrah, Nadia Nur; Fachmi, Muhammad
Global Economic, Social, and Development Review Vol. 30 No. 1 (2026): Global Economic, Social, and Development Review (GESDR) (in press)
Publisher : Economics Departement, Faculty of Business and Economics, Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/gesdr.v30i1.8856

Abstract

Digital communication has become increasingly important for manufacturing companies, including those operating in the steel industry. Today, a company is not only evaluated based on the quality of its products or technical capability, but also on how well it communicates its social responsibility and builds positive relationships with its audiences. This study examines how Social Media Exposure and CrM (Cause-Related Marketing) influence Customer Attitude and Corporate Image in the context of Company X. The study used a quantitative approach by distributing an online questionnaire to audiences who had seen Company X’s social media content on Instagram, Facebook, and/or LinkedIn, were familiar with Company X, and had been exposed to its CSR-related content. The results show that CrM has a stronger role than Social Media Exposure in shaping Customer Attitude. In turn, Customer Attitude becomes an important pathway in building Company X’s Corporate Image. The findings also indicate that Company X’s CSR programs need to be more clearly connected to its core business as a steel manufacturing company, so audiences can better understand the relevance and social value of the programs. In addition, public awareness of Company X’s CSR activities remains limited. Therefore, Company X should communicate its CSR initiatives more consistently through social media and conventional B2B communication channels.
Pengaruh AI-Generated Content dan User-Generated Content Terhadap Social Media Engagement Pengguna Media Sosial TikTok Gen Z Masyarakat Sidoarjo Yoel Rensisko Prasetya; Ratih Amelia; Achmad Kautsar; Muhammad Fachmi
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 5 No. 5: Juli 2026
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v5i5.19034

Abstract

Penelitian ini bertujuan menganalisis pengaruh AI-Generated Content (AIGC) dan User-Generated Content (UGC), baik secara terpisah maupun bersama-sama, terhadap Social Media Engagement (SME) pada pengguna TikTok Generasi Z di Kabupaten Sidoarjo. Dengan berkembangnya teknologi pemasaran digital, pemasar kini memilih antara konten berbasis kecerdasan buatan yang efisien dan konten buatan pengguna yang dianggap lebih autentik. Penelitian ini memakai pendekatan kuantitatif dengan metode survei. Data dikumpulkan melalui kuesioner Google Form dari responden Gen Z di Sidoarjo yang dipilih dengan teknik purposive sampling. Analisis data dilakukan menggunakan regresi linier berganda. Hasil uji t menunjukkan bahwa AIGC dan UGC secara terpisah berpengaruh positif dan signifikan terhadap Social Media Engagement. Hasil uji F juga menunjukkan bahwa kedua variabel tersebut bersama-sama berpengaruh signifikan terhadap Social Media Engagement. Penelitian ini menyimpulkan bahwa menggabungkan kualitas visual dari AI dan narasi ulasan pengguna yang autentik dapat menjadi kunci untuk meningkatkan keterlibatan sosial audiens Gen Z di TikTok.
Strategi Peningkatan Branding dan Layanan Digital Laboratorium Pengujian Air Desinta Riski Azhari; Dana Azizah Rahmat; Ratih Amelia; Hujjatullah Fazlurrahman; Muhammad Fachmi
Ecoplan Vol 9 No 1 (2026)
Publisher : Jurusan Ilmu Ekonomi dan Studi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/ecoplan.v9i1.1299

Abstract

Penelitian ini bertujuan merumuskan strategi digital marketing pada laboratorium pengujian air PT ABCD di tengah tuntutan transformasi digital. Studi ini menggunakan pendekatan kualitatif dengan desain studi kasus, melalui wawancara semi-terstruktur, observasi media digital, dokumentasi internal, serta benchmarking terhadap kompetitor. Analisis dilakukan menggunakan kerangka SWOT bertahap (Stage 1-4) yang mencakup eksplorasi profil perusahaan, analisis kondisi internal dan eksternal, serta sintesis strategi. Hasil penelitian menunjukkan bahwa PT ABCD memiliki kekuatan utama berupa akreditasi KAN dan ISO/IEC 17025, tenaga ahli kompeten, tarif kompetitif, serta basis pelanggan yang luas. Namun, kinerja digital marketing masih belum optimal, ditandai dengan rendahnya visibilitas online, belum adanya website mandiri, inkonsistensi branding digital, serta respons layanan daring yang belum memenuhi ekspektasi pelanggan. Di sisi eksternal, peluang muncul dari meningkatnya kebutuhan uji kualitas air dan tren digitalisasi layanan, sementara ancaman berasal dari kompetitor yang lebih unggul secara digital. Kontribusi utama penelitian ini terletak pada pengembangan pendekatan SWOT bertahap yang tidak hanya bersifat deskriptif, tetapi juga menghasilkan formulasi strategi digital marketing yang terintegrasi dengan aspek visibilitas digital, branding, dan layanan online dalam konteks laboratorium pengujian air yang masih terbatas dalam literatur. Strategi yang direkomendasikan meliputi pembangunan website interaktif, penguatan branding berbasis konten, optimalisasi respons layanan digital, serta pemanfaatan akreditasi sebagai diferensiasi. Temuan ini memberikan implikasi praktis dalam meningkatkan kredibilitas dan daya saing laboratorium di era digital.
Dampak Implementasi Sistem Absensi Digital Terhadap Disiplin Kerja Tenaga Kependidikan di Universitas Kartamulia Purwakarta Mardiman Mardiman; Muhammad Fachmi; Abd Ghofar; Yoga Nugraha; Irwin Dwinanto
Economics and Digital Business Review Vol. 7 No. 1 (2025)
Publisher : STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Mardiman 1, Muhammad Fachmi2, Abd Ghofar3, Yoga Nugraha4, Irwin Dwinanto5. 1 Program Studi Magister Manajemen Perkantoran, Universitas Pendidikan Indonesia 2 Program Studi Manajemen, Universitas Kartamulia Purwakarta 3 Program Studi Informatika, Universitas Kartamulia Purwakarta 4 Program Studi Informatika, Universitas Kartamulia Purwakarta 5 Program Studi Informatika, Universitas Kartamulia Purwakarta Abstrak Penelitian ini bertujuan untuk menganalisis dampak implementasi sistem absensi digital berbasis fingerprint terhadap disiplin kerja tenaga kependidikan di Universitas Kartamulia Purwakarta, serta mengidentifikasi faktor pendukung dan penghambat dalam penerapannya. Menggunakan pendekatan kualitatif dengan metode fenomenologi, penelitian dilakukan terhadap 25 informan dari berbagai tingkatan jabatan selama Mei Juni Juli 2025. Pengumpulan data dilakukan melalui wawancara semi terstruktur, observasi partisipatif, dan dokumentasi, serta divalidasi melalui triangulasi sumber, teknik, dan waktu. Hasil penelitian menunjukkan bahwa sistem absensi digital secara teknis berhasil meningkatkan akurasi pencatatan kehadiran dan mengurangi praktik manipulasi seperti titip absen. Kebijakan sanksi (pemotongan insentif) dan reward (penghargaan kehadiran 100%) turut mendorong peningkatan ketepatan waktu dan akuntabilitas. Namun, dampak positif tersebut tidak merata karena adanya kendala teknis, rendahnya literasi digital, resistensi terhadap perubahan, serta persepsi bahwa sistem lebih bersifat pengawasan daripada fasilitasi. Temuan menegaskan bahwa efektivitas sistem absensi digital sangat bergantung pada integrasi antara infrastruktur teknis, kebijakan adaptif, pelatihan berkelanjutan, dan pendekatan humanis.
PERAN ENGAGEMENT DALAM MEMEDIASI PENGARUH CONTENT MARKETING DAN PERCEIVED EXPERTISE TERHADAP PURCHASE INTENTION PADA MEDIA SOSIAL PERUSAHAAN BOILER Aulia Azarah Tinasyah Putri; Ika Diyah Candra Arifah; Achmad Fitro; Muhammad Fachmi
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 10 No 2 (2026): Edisi Mei - Agustus 2026
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v10i2.7738

Abstract

Penelitian ini bertujuan untuk menguji pengaruh content marketing dan perceived expertise terhadap purchase intention pada media sosial perusahaan industrial boiler, serta menjelaskan peran mediasi engagement dalam hubungan tersebut. Pendekatan kuantitatif digunakan untuk mengumpulkan data melalui penyebaran kuesioner kepada responden yang dipilih menggunakan teknik purposive sampling, yaitu individu yang bekerja pada perusahaan manufaktur dan pernah melihat konten media sosial perusahaan boiler dalam enam bulan terakhir. Data kemudian dianalisis menggunakan Structural Equation Modeling (SEM) berbasis Partial Least Squares (PLS) dengan bantuan SmartPLS 3. Hasil analisis menunjukkan bahwa content marketing dan perceived expertise berpengaruh positif dan signifikan terhadap engagement. Selain itu, engagement terbukti berpengaruh positif dan signifikan terhadap purchase intention. Penelitian ini juga menemukan bahwa engagement mampu memediasi pengaruh content marketing dan perceived expertise terhadap purchase intention. Penelitian ini menawarkan kebaruan dengan menguji peran engagement sebagai variabel mediasi dalam hubungan antara content marketing dan perceived expertise terhadap purchase intention pada konteks pemasaran digital perusahaan industrial boiler (B2B) yang masih relatif terbatas dalam literatur pemasaran digital. Temuan penelitian ini memberikan implikasi praktis bagi PT Taruna Eka Setia dalam mengoptimalkan strategi content marketing di media sosial, memperkuat perceived expertise, serta meningkatkan engagement audiens guna mendorong purchase intention terhadap produk dan layanan perusahaan.
Co-Authors Abd Ghofar ACHMAD KAUTSAR Ali Murdhani Ngandoh Amar Sani, Amar Arifah, Ika Diyah Candra Atik Andhayani Aulia Azarah Tinasyah Putri Dammar, Tria Haryuni Dana Azizah Rahmat Dede Yusuf Maulana Desinta Riski Azhari Eka Syahriani Ferinda, Puspa Fitro, Achmad Fresha Kharisma Gunawan Gunawan Gunawan Gunawan Hening Lintang Kinanthi Hujjatullah Fazlurrahman Husnul Khatimah Mujahidah Ika Diyah Candra Arifah Ikrar Putra Setiawan Inriati Kristi Ismail Irwin Dwinanto Iskandar Iskandar Kinanthi, Hening Lintang Klimko, Roman Kusuma, Aditya Bayu Mardiman Mardiman Mardiman Mardiman Mardiman Muhammad Nurjaya Munir Munir Mustafa Mustafa Mustafa Mustafa Narulita, Nabalah Nur El Ikhsan Nur Vadila Putri Nur Vadila Putri Nur Vadila Putri, Nur Vadila Nurul Qisthi Rahmawati Rahmawati Rahmawati, Rahmawati Ratih Amelia Roni Herison Santoso, Amelia Sofie Sari, Efti Novita Setiawan, Ikrar Putra Sinau, Hasriani Siti Amina Situmorang, Sintya Angelina SULTAN, ZULKIFLI Thahirrah, Nadia Nur Tria Haryuni Dammar Yoel Rensisko Prasetya Yoga Nugraha Yusrab Ardianto Sabban