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All Journal International Journal of Social Science and Business Jurnal Ekonomi dan Bisnis GROWTH (JEBG) MIMBAR INTEGRITAS Jurnal Mahasiswa Entrepreneur International Journal of Economics, Business and Innovation Research
Fandiyanto, Randika
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Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Law, Crime, Criminology & Criminal Justice Social Sciences

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PERKEMBANGAN E-COMMERCE DARI MASA KE MASA: SEJARAH, TREN, DAN FAKTOR-FAKTOR YANG MEMENGARUHI KEMAJUAN TRANSAKSI ONLINE DI INDONESIA Fandiyanto, Randika; Febriyanti, Dela Ayu; Triana, Suci; Luthfiaturahmah, Luthfiaturahmah; Amelia, Ana; Paramita, Dwi; Kamila, Aminatus Taniatul; Andrian, Mohammad Vicry
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 3 (2025): MARET 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i3.6574

Abstract

Electronic commerce (e-commerce) has become an important part of the digital transformation of the Indonesian economy. Advances in information technology, increasingly widespread internet penetration, and changes in consumer behavior have driven the rapid growth of this sector in the last two decades. This study aims to examine the development of e-commerce in Indonesia from a historical perspective, marketplace usage trends, and factors that influence the growth of online transactions. The research method used is descriptive qualitative with a literature study approach, through the collection and analysis of secondary data from various trusted sources such as scientific journals, industry reports, and government publications. The results of the study show that since the emergence of Tokobagus.com in 2005 to the presence of large platforms such as Shopee and Tokopedia, the e-commerce industry in Indonesia has experienced significant growth. Shopee dominates the market with the highest monthly visits, while Tokopedia, Lazada, and Bukalapak have experienced a decline in traffic. The main factors driving this growth include the digitalization of MSMEs, promotion through social media, and the increasing adoption of digital technology by the community. Cooperation is needed between the government, community, and academics in creating an inclusive, adaptive, and sustainable e-commerce ecosystem to support the digital economic transformation in Indonesia. Keywords: E-Commerce, Marketplace, Online Transactions, MSMEs, Indonesia
PENGARUH LOKASI, HARGA DAN PROMOSI TERHADAP LOYALITAS KONSUMEN PADA USAHA AYAM GEPREK DV DI SITUBONDO MELALUI KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING Kusuma, Diva Dwi; Karnadi, Karnadi; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 2 (2024): FEBRUARI 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i2.4843

Abstract

Marketing is an interconnected activity between companies and consumers as a system for generating profits, therefore having the right marketing strategy can improve it, especially as a means of developing the Ayam Geprek DV restaurant business in Situbondo Regency. The aim of this research is to analyze and test the influence of Location, Price and Promotion on consumer loyalty through consumer satisfaction as an intervening variable. The target population in this study was DV Geprek Chicken consumers, numbering 97 respondents. This sampling technique is simple random sampling. Data analysis and hypothesis testing in research uses Structural Equation Models - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that location has a significant positive effect on consumer satisfaction. Price has a significant positive effect on consumer satisfaction. Promotion has a significant positive effect on consumer satisfaction. Location has a positive but not significant effect on consumer loyalty. Price has a positive but not significant effect on consumer loyalty. Promotion has a significant positive effect on consumer loyalty. Consumer satisfaction has a significant positive effect on consumer loyalty. Then the results of the indirect effect hypothesis test show that the location variable on consumer loyalty through consumer satisfaction has a significant positive effect. Price on consumer loyalty through consumer satisfaction has a significant positive effect. Promotion of consumer loyalty through consumer satisfaction has a significant positive effect
PERANAN BUDAYA ORGANISASI DAN GAYA KEPEMIMPINAN TERHADAP KEPUASAN KERJA MELALUI MOTIVASI SEBAGAI VARIABEL INTERVENING PADA ASN RSUD WALUYO JATI KRAKSAAN Pratiwi, Diah Restu; Karnadi, Karnadi; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 10 (2023): OKTOBER 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v2i10.3659

Abstract

In an organization, human resources are considered as an asset for organization because it has very important roles and functions for the success of the organization in achieving its goals. It is necessary to have Human Resource Management in achieving organizational goals. The purpose of this study was to analyze and examine the role of organizational culture and leadership style on job satisfaction through motivation as an intervening variable. The population in this study was the State Civil Apparatus of Public Hospital Waluyo Jati Kraksaan. The sampling technique used slovin’s formula. Data analysis and hypothesis testing in this study applied Partial Least Square Structural Equation Modeling (PLS-SEM). The results of direct effect hypothesis test using Smart PLS 3.0 application showed that organizational culture has a positive and significant effect on motivation, leadership style has a positive and significant effect on motivation, organizational culture has a positive but not significant effect on job satisfaction, leadership style has a positive and significant effect on Job satisfaction, motivation has a positive and significant effect on job satisfaction, organizational culture has a positive and significant effect on job satisfaction through motivation, leadership style has a positive and significant effect on job satisfaction through motivation.
PENGARUH SERVICE QUALITY DAN KEPERCAYAAN TERHADAP CUSTOMER RETENTION DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING (Studi Pada MS Glow Cabang Situbondo) Sari, Alfina Dian Ratna; Sari, Lita Permata; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 7 (2023): JULI 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v2i7.3571

Abstract

Marketing is an interconnected activity between companies and consumers as a system for generating profits, therefore having the right marketing strategy can improve it, especially as a means of promotion, in this case the development of MS Glow in Situbondo Regency. The purpose of this research is to analyze and test the influence of Service Quality and Trust on Customer Retention with Customer Satisfaction as an Intervening Variable (Study at MS Glow Situbondo Branch. The sampling method was determined by probability sampling. Data analysis and hypothesis testing in the research used Structural Equation Models – Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application show that service quality has a significant effect on customer satisfaction; Trust has a significant effect on customer satisfaction; Service quality has a significant effect on customer retention; Trust has no significant effect on customer retention; Customer satisfaction has a significant effect on customer retention; Service quality has a significant effect on customer retention through customer satisfaction; Trust has a significant effect on customer retention through customer satisfaction
PERSPEKTIF MASYARAKAT SITUBONDO TENTANG PENGGUNAAN TRANSAKSI MELALUI PLATFORM E-COMMERCE Fandiyanto, Randika; Rosyadi, Yayuk Candra; Ramadhana, Virgian; Syaifulloh, Alfan; Amalia, Firdauzy; Julio, Rendy Dwi Agung; Firmansyah, Farhan Faisal
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 2 (2024): FEBRUARI 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i2.4798

Abstract

In this modern era, all technology has helped many human activities, many inventors have created ideas to create a technology or also created a system to help all human activities to meet daily needs. This system or technology is designed in accordance with all human activities, which nowadays mostly use very sophisticated cellphones, this will make it easier for the younger generation to access every system that has been created, not only the younger generation, even older people now have many updates and keep up with the times. This is proven by the large number of people, both young and old, using the internet to make it easier to communicate and access applications to fulfill their daily needs. One form of the development of information technology is an online shopping system or known as E-commerce which has been present among Indonesian people, especially the Situbondo area. Many people have used this system by accessing applications that are included in the E-commerce application, namely Shopee, Tokopedia, Lazada, Bukakapak and many more. Many people also use E-commerce for their business opportunities in selling products. Therefore, people need to understand the importance of developments in today's digital era so that they can improve their socio-economic situation. From the explanation above, it is evident that many people want to follow developments in the digital or modern era.
PERAN LOKASI, BRAND IMAGE DAN HARGA DALAM MEMPENGARUHI KEPUASAN PELANGGAN DAN LOYALITAS PELANGGAN PADA WAROENG EBEER DI SITUBONDO Widiantoro, Septian Dwi; Fandiyanto, Randika; Rachman, Riza
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 6 (2025): JUNI 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i6.7035

Abstract

Entrepreneurship is a process of building value and creating new products aimed at generating long-term profits while maintaining stable customer satisfaction. The objective of this study is to determine the effect of location, brand image, and price on customer loyalty through customer satisfaction as an intervening variable at Waroeng Ebeer in Situbondo. The sampling technique used is purposive sampling. Data analysis and hypothesis testing in this study were conducted using the Smart PLS 3.0 application. The test results indicate that location, brand image, and price have a significant positive influence on customer satisfaction. However, location, brand image, and price have a positive but not significant influence on customer loyalty. meanwhile, customer satisfaction has a significant positive effect on customer loyalty, and location, brand image, and price also have a significant positive impact on customer loyalty when mediated by customer satisfaction.
PENGARUH MOTIVASI KERJA, KERJA SAMA TIM, DAN LINGKUNGAN KERJA TERHADAP KINERJA PEGAWAI NON PNS RSUD dr. ABDOER RAHEM SITUBONDO DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING Novantri, Ralda Cigra; Fandiyanto, Randika; Pramitasari, Triska Dewi
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 7 (2025): JULI 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i7.7067

Abstract

Dr. Abdoer Rahem Situbondo Regional General Hospital (RSUD) as one of the government-owned health facilities has a strategic role in providing health services to the community. The purpose of this study is to analyze and test the effect of Work Motivation, Teamwork, and Work Environment on the Performance of Non-PNS Employees of Dr. Abdoer Rahem Situbondo Regional General Hospital with Job Satisfaction as an Intervening Variable. The population in this study were NON-PNS employees of Dr. Abdoer Rahem Situbondo. The sampling technique used simple random sampling technique. Data analysis and hypothesis testing in this study used the Structural Equation Model-Partial Least Square (PLS-SEM). The results of the hypothesis test using the Smart PLS 3.0 application show that work motivation has a significant positive effect on job satisfaction, teamwork has a positive but not significant effect on job satisfaction, work environment has a significant positive effect on job satisfaction, work motivation has a significant positive effect on performance, teamwork has a significant positive effect on performance, work environment has a significant negative effect on performance, job satisfaction has a significant positive effect on performance, work motivation has a significant positive effect on performance through job satisfaction, teamwork has a positive but not significant effect on performance through job satisfaction, work environment has a significant positive effect on performance through job satisfaction.
HUBUNGAN KUALITAS SDM, KOMPETENSI DAN PENGEMBANGAN KARIR TERHADAP KINERJA KARYAWAN PT. FEVA INDONESIA DENGAN MOTIVASI SEBAGAI VARIABEL INTERVENING Pratama, M Risqi; Fandiyanto, Randika; Pramesthi, Riska Ayu
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 6 (2025): JUNI 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i6.6960

Abstract

Human resources (HR) are a vital component within a company. Factors that influence HR include competence, career development, and work motivation. This study aims to examine and analyze both the direct effects of human resource quality, competence, and career development on employee performance, as well as their indirect effects through work motivation. The research was conducted at PT. Feva Indonesia conducted a study with a sample of 36 field employees selected using total sampling, where the entire population was used as the sample. The unit of analysis is PT. Feva Indonesia, focusing on employees in operational roles as respondents. Data analysis and hypothesis testing were carried out using the Partial Least Squares (PLS) approach with SmartPLS 3.0 software. The results indicate that human resource quality has a significant positive effect on motivation. Competence has a positive but insignificant effect on motivation. Career development has a significant positive effect on motivation. Human resource quality has a positive but insignificant effect on performance. Competence has a significant positive effect on performance. Career development has a significant positive effect on performance. Motivation has a positive but insignificant effect on performance. Additionally, human resource quality, competence, and career development each have a positive but insignificant indirect effect on performance through motivation.
ANALISIS PENGARUH ONLINE CUSTOMER REVIEW, KUALITAS PRODUK DAN KERAGAMAN PRODUK TERHADAP KEPUTUSAN PEMBELIAN MELALUI MINAT BELI SEBAGAI VARIABEL INTERVENING PADA KONSUMEN SHOPEE MERCHANDISE K-POP (Studi Kasus Pada Pengguna Aplikasi Shopee Mahasiswa Fakulta Salimah, Kiswatus; Wahyuni, Ika; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 6 (2025): JUNI 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i6.6936

Abstract

The growth of e-commerce and the rising popularity of Korean pop culture (K-pop) have driven increased consumption of merchandise through online platforms, particularly Shopee. This study aims to analyze the influence of online customer reviews, product quality, and product variety on purchase decisions, with purchase intention as an intervening variable. Employing a quantitative approach, the study targets students of the Faculty of Economics and Business at Abdurachman Saleh University, Situbondo. The sample was determined using simple random sampling and the Slovin formula, yielding 88 respondents. Data were collected through a questionnaire and analyzed using SmartPLS 3.0 software. The results indicate that online customer reviews and product quality have a positive, albeit statistically insignificant, influence on purchase intention, while product variety has a significant influence. All three independent variables have a significant impact on purchase decisions. However, purchase intention does not significantly affect purchase decisions and does not mediate the relationship between the independent variables and purchase decisions. These findings offer valuable insights for K-pop merchandise sellers on e-commerce platforms, informing the formulation of more effective marketing strategies.
PENGARUH WORD OF MOUTH, PRICE DISCOUNT DAN CITRA RASA TERHADAP LOYALITAS KONSUMEN MANDA CATERING SITUBONDO DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING Crisyanti, Veny Manda; Ediyanto, Ediyanto; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 7 (2025): JULI 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i7.7064

Abstract

Marketing is an activity, a series of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for consumers, clients, partners, and society as a whole. This study aims to analyze and examine the effect of word of mouth, price discount, and taste on consumer loyalty at Manda Catering Situbondo, with consumer satisfaction as an intervening variable. The population in this study consists of Manda Catering consumers in Situbondo. The sample was selected using random sampling techniques. Data analysis and hypothesis testing were conducted using the Structural Equation Modeling – Partial Least Squares (PLS-SEM) approach. The results of the direct effect hypothesis testing using Smart PLS 3.0 indicate that word of mouth has a positive but insignificant effect on consumer satisfaction, price discount also has a positive but insignificant effect on consumer satisfaction, and taste has a significant positive effect on consumer satisfaction. Furthermore, word of mouth and price discounts have a positive but not statistically significant effect on consumer loyalty, while taste has a statistically significant positive effect on consumer loyalty. Consumer satisfaction is found to have a significant positive effect on consumer loyalty.
Co-Authors Abaitunnisa, Fatima Agam, Gitra Agustin, Adelia Dwi Aisyah, Yunia Akbar, Rian Aknis, Bintang Jaya Amalia, Firdauzy Amelia, Ana Andrian, Mohammad Vicry Anggraini, Yunita Merdiana Anitasari, Eka Yuli Anshory, Muhammad Iqbal Aprilia, Nurismil Khoir Arief, Mohammad Yahya Arief, Muhammad Yahya Ariyantiningsih, Febri Bastarani, Penny Siska Bimantara, Ario Cahyani, Diah Dwi Ari Cahyaningati, Dinda Dwi Crisyanti, Veny Manda Diah Yulisetiarini Dian Widiarti Ediyanto Edy Kusnadi Faidah, Selina Nur Febriyanti, Dela Ayu Firdaus, Aditya Abzar Firmansyah, Farhan Faisal Ghazali, As’ad Al Ghofiqi, M. Zam-Zam Al hamdun, Edy kusnadi Haris, R. Abdul HARIYANTO HARIYANTO Hasanah, Mariyatul Hendra Syahputra Herawati, Anjanis Dewi Ida Ayu Putu Sri Widnyani Ika WAHYUNI Indatun, Firdaus Kamil Istifaza, Zulfa Julio, Rendy Dwi Agung Kamila, Aminatus Taniatul Karim, Kurniawan Karnadi, Karnadi Khofilah, Siti Nur Kholida, Firda Ulfatul Kholifah, Unniatul Kiptiyah, Zainatul Komariah, Nurul Dwi Kurniahadi, Didik Kurniawan, Aldy Kurniawan, Amelia Tri Amanda Kurniawan, Rafli Dwi Kusuma, Diva Dwi Lita Permata Sari Lusiana Tulhusnah Luthfiaturahmah, Luthfiaturahmah Maffiro, Dhella Monica Ayu Majid, Fathul Maulana, Izan Maulidiyah, Indana Yuris Melinda, Nabila Adelia Miftahul, Rozikin Minullah, Minullah Muhammad Danial Murtakiyah, Wardah Nilawati, Dian Wahyu Norchalicatin, Yuli Novantri, Ralda Cigra Nur Faiza Nur Kholis Nuriyana, Nida Nuur, Harzuna Said Nuzulfawati, Firda Octavia, Sildalina Tri Paramita, Dwi Permatasari, Ayu Dian Pramesthi, Riska Ayu Prasetyaningtiyas, Susanti Pratama, Juli Nanda Pratama, M Risqi Pratanca, Gusti Pandu Pratiwi, Choliefiah Dwi Pratiwi, Diah Restu Purba, Sherly Septian Diana Putri, Dinda Purnama Putri, Septi Aulia Qomariyah, Fariatul Rachman, Riza Rachmi Masnilah Rahmah, Yasyfi Aufa Ramadhana, Virgian Ramadhani, Ikhtiara Bulan Ramdani, Dicky Rasyid, Miftahur Raziqin, Novanda Khayrur Resi, Oktaviani Riantika, Yuni Rijal, Saiful Rini Kartika Sari Riskiyani, Vivi Rosyadi, Yayuk Candra RR. Ella Evrita Hestiandari Safara, Andita Veronika Safitri, Sofiyana Meilani Sakbania, Alviatus Salam, Nadira Annisa Nur Salimah, Kiswatus Sari, Alfina Dian Ratna Sariatik, Atika Puspita Setiawan, Erdyansyah Soeliha, Siti Sonnyalia, Astrid Bellinda Sri Wahyuni Subaida, Ida Sucahyono, Syawal SUDARSIH SUDARSIH Suherman, Aldy Kurniawan Syaifulloh, Alfan Syama, Nur Izzuddien Syarofah, Huuriyah Alfiatus Triana, Suci Triska Dewi Pramitasari Umam, Rizal Widiantoro, Septian Dwi Wulandari, Dila Yolanda, Mariska Anis Yudha Praja, Yudha Zulaeha, Iradatus