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Journal : Maneggio

Supply Chain Management in Agribusiness: Efficiency and Sustainability Strategies Amruddin, Amruddin; Said, Sadly Ashari; Rosalia, Olyvia; Firayani, Firayani; Noviya, Anis
Maneggio Vol. 2 No. 1 (2025): Maneggio-Feb
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/49fg5a93

Abstract

This research aims to explore the impact of Supply Chain Management on Efficiency and Sustainability Strategies within the agribusiness sector. Supply Chain Management plays a crucial role in optimizing operational processes, reducing logistical costs, and ensuring seamless product flow across various stages. This study focuses on the dual aspects of operational efficiency and environmental sustainability, examining how integrated strategies contribute to improving both profit margins and long-term ecological balance. Using a quantitative approach, data were collected from 180 respondents representing stakeholders in the agribusiness sector. Multiple linear regression analysis was employed to evaluate the relationships among variables. The findings reveal that effective Supply Chain Management significantly enhances both efficiency and sustainability, creating synergistic benefits for agribusinesses. Additionally, the study highlights the moderating role of government policies in amplifying these impacts through incentives for sustainable practices. This research contributes valuable insights for practitioners and policymakers, offering a framework to achieve competitive advantage while maintaining environmental stewardship.
Agribusiness Management Innovation; Enhancing Competitiveness in The Global Market Rosalia, Olyvia; Amruddin, Amruddin
Maneggio Vol. 2 No. 2 (2025): Maneggio-Apr
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/jxyk4073

Abstract

This study aims to analyze the influence of innovation in agribusiness management on enhancing competitiveness in the global market. In the context of globalization and increasingly competitive international market dynamics, Indonesian agribusiness faces challenges not only to survive but also to compete with other countries that are more advanced in terms of technology and managerial systems. The method used is quantitative, with a survey approach targeting agribusiness actors from various business scales. The research instrument in the form of a questionnaire was developed based on four dimensions of innovation: process innovation, product innovation, managerial innovation, and marketing innovation. Data analysis was carried out using multiple linear regression to determine the extent to which each innovation variable affects agribusiness competitiveness. The research findings indicate that all four types of innovation simultaneously and partially have a positive and significant influence on competitiveness in the global market. These findings emphasize the importance of an innovative management approach in future agribusiness development strategies. The practical implication of this research is the need for policy support that fosters an innovation ecosystem, enhances business actors' capacity, and provides access to modern technology to sustainably strengthen the position of Indonesian agribusiness in the global market.