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PEMANFAATAN MEDIA DIGITAL UNTUK MENDUKUNG LITERASI MEMBACA MASYARAKAT KOTA SERANG Sutoro, Moh.; Ma'arif, Minhatul; Fatari, Fatari; Khaeruman, Khaeruman; Maharani, Aditya
Indonesian Collaboration Journal of Community Services (ICJCS) Vol. 5 No. 4 (2025): Indonesian Collaboration Journal of Community Services
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/icjcs.v5i4.226

Abstract

This community service program aimed to improve participants’ digital literacy, reading frequency, reading motivation, and comprehension of digital texts. The program was implemented over two weeks in September across various community locations, including community halls, health posts, elementary schools, and mobile reading corners. The method employed a participatory, community-based approach using interactive digital media such as e-books, audiobooks, and online library platforms. Results showed significant improvements in digital literacy, reading frequency, motivation, and comprehension among participants. The program enhanced not only technical reading skills but also literacy awareness and sustainable reading habits. The implications include community empowerment through digital literacy and strengthened critical information filtering skills. It is recommended that the program continue with further mentoring and the development of age-appropriate modules. This initiative is expected to serve as a model for digital literacy development in other communities.
IMPLEMENTATION OF COMPETENCY-BASED HUMAN RESOURCE MANAGEMENT TO IMPROVE ORGANISATIONAL EFFECTIVENESS AT SERVICE COMPANIES IN INDONESIA Khaeruman, Khaeruman; Dewi, Irma Nirmala; Fatari, Fatari; Sain, Zohaib Hassan
International Journal of Multidisciplinary Research and Literature Vol. 5 No. 1 (2026): INTERNATIONAL JOURNAL OF MULTIDISCIPLINARY RESEARCH AND LITERATURE
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijomral.v5i1.420

Abstract

This study aims to analyse the application of competency-based human resource management in improving organisational effectiveness in service companies in Indonesia. The research approach used is a descriptive qualitative approach, with data collected through in-depth interviews, non-participant observation, and documentation. The research was conducted in November 2025 and involved purposively selected informants, including organisational leaders, human resource managers, supervisors, and employees. Data analysis was conducted thematically using NVivo software to identify patterns, categories, and central themes related to competency management and organisational effectiveness. The results showed that implementing competency-based HRM significantly improved organisational effectiveness, particularly through precise competency mapping, integrating competencies into recruitment, training, and performance appraisal processes, and increasing productivity and service quality. The findings also revealed that the successful implementation of competency-based HRM was greatly influenced by management commitment and organisational policy support. This research makes theoretical contributions to the development of human resource management studies and practical contributions to service companies by helping them design competency-oriented HR management strategies to improve organisational effectiveness sustainably.
Market Orientation, Creativity, and Use of Digital Technology on the Performance of Technology Start-ups in Jakarta Prasetyo, Fitria Madaniah; Mas'adi, Mahnun; Baroroh, Riski; Fatari, Fatari; Hakim, Cikita Berlian
West Science Business and Management Vol. 3 No. 04 (2025): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v3i04.2549

Abstract

This study examines the effects of market orientation, creativity, and the use of digital technology on the performance of technology start-ups in Jakarta. A quantitative research design was employed using a structured questionnaire distributed to 250 founders and managers of technology start-ups. All variables were measured using a five-point Likert scale, and data analysis was conducted using the Statistical Package for the Social Sciences (SPSS) version 25. The results of multiple linear regression analysis indicate that market orientation (β = 0.312, p < 0.001), creativity (β = 0.274, p < 0.001), and the use of digital technology (β = 0.356, p < 0.001) each have a positive and significant effect on start-up performance. Furthermore, the simultaneous analysis shows that these three variables collectively explain 55.6% of the variance in start-up performance (R² = 0.556). The findings highlight that digital technology usage is the strongest predictor of performance, followed by market orientation and creativity. This study contributes to the literature by providing empirical evidence from an emerging economy context and offers practical insights for start-up founders and policymakers to enhance performance through strategic market orientation, creative capabilities, and effective digital technology utilization.