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Journal : Cross-Border Journal of Business Management

PENGELOLAAN OBJEK WISATA PANTAI DALAM MENINGKATKAN KESEJAHTERAAN PELAKU USAHA PERSPEKTIF EKONOMI ISLAM DI DESA MATANG DANAU KECAMATAN PALOH KABUPATEN SAMBAS Syafika, Anggi; Ananda, Iva Ashari; Gustina
Cross-Border Journal of Business Management Vol. 5 No. 1 (2025): Cross-Border Journal of Business Management
Publisher : Institut Agama Islam Sultan Muhammaad Syafiuddin Sambas

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Abstract

The purpose of this study is to find out how the management manages coastal tourist attractions and with the management of these tourist attractions, it can improve the economy of the surrounding community, especially business actors around the beach. This study uses the theory of management and welfare, this study uses a qualitative approach that is descriptive. The results of this study indicate that the management of the Matang Danau Beach tourist attraction in Matang Danau Village, Paloh District, Sambas Regency can be said to be still not optimal because of the lack of facilities around the beach, for example there are still no prayer rooms and public toilets, but with the management of the Matang Danau beach, it can also increase the level of welfare for the surrounding community, and with the management of the beach, it can reduce coastal abrasion due to the construction of a concrete embankment to prevent seawater abrasion and also more adequate road facilities with paved roads, and the construction of the Matang Danau Beach name icon, a gazebo for visitors to take shelter. With the Management of the Matang Danau Beach tourist attraction, it has a positive impact on improving the welfare of business actors around the beach in Matang Danau Village, as evidenced by the increase in income obtained, which initially only utilized the results of farming and fishing, now there is additional income from the business being run. In terms of education and health, there has also been an increase in which the facilities are more adequate and security has been regulated by members of the tourist attraction management and there is great public awareness.
PENGARUH RELIGIOSITY, KINERJA LAYANAN (HEDPERF), DAN KEPUASAN TERHADAP WORD OF MOUTH MAHASISWA INSTITUT AGAMA ISLAM SULTAN MUHAMMAD SYAFIUDDIN SAMBAS Gustina
Cross-Border Journal of Business Management Vol. 5 No. 2 (2025): Cross-Border Journal of Business Management
Publisher : Institut Agama Islam Sultan Muhammaad Syafiuddin Sambas

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Abstract

Penelitian ini bertujuan menjelaskan pengaruh religiosity, kinerja layanan (HEdPERF) dan kepuasan terhadap word of mouth mahasiswa Institut Agama Islam Sultan Muhammad Syafiuddin Sambas. Uji hipotesis menggunakan Structural Equation Modeling. Hasil penelitian menunjukkan bahwa religiosity berpengaruh terhadap kepuasan, kinerja layanan berpengaruh terhadap kepuasan, religiosity berpengaruh terhadap WOM, kinerja layanan berpengaruh terhadap WOM, kepuasan berpengaruh terhadap WOM, kepuasan dapat memedisi religiosity terhadap WOM, dan kepuasan dapat memediasi kinerja layanan terhadap WOM. Simpulannya semakin meningkatnya religiosity dan kinerja layanan akan meningkatkan kepuasan sehingga dapat meningkatkan WOM.
ANALISIS STRATEGI PENGEMBANGAN USAHA PETERNAKAN AYAM PEDAGING BROILER DI DESA SAING RAMBI KECAMATAN SAMBAS Farita, Veren; Nashirun; Gustina
Cross-Border Journal of Business Management Vol. 4 No. 1 (2024): Cross-Border Journal of Business Management
Publisher : Institut Agama Islam Sultan Muhammaad Syafiuddin Sambas

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Abstract

This research was motivated by the unstable development of broiler farming in Saing Rambi Village, Sambas District. This is caused by some broiler breeders having insufficient skills in raising broiler chickens, there are also other factors that hinder chicken farming in Saing Rambi Village, such as poor water supply. However, if the strategy for raising broiler chickens can be applied well, this broiler farming business can provide quite high profits because it is quite popular with the public and many people consume chicken. This research aims to determine strategies that can be applied in developing broiler chicken farming businesses in Saing Rambi Village, Sambas Regency using SWOT analysis. The method used by researchers is qualitative and the data collection techniques used are observation, interviews and documentation. The research setting was in Saing Rambi Village, Sambas Regency. The primary data source is 10 broiler breeder owners in Saing Rambi Village, Sambas Regency. Where the data analysis techniques used are data reduction, data display, and drawing conclusions and the data validity techniques used are triangulation and member checking. The results of the research can be concluded that the strategy for dealing with business development is to increase knowledge about managing broiler chicken farms, especially in controlling diseases and pests in chickens. Apart from that, what needs to be improved is competitive marketing procedures so that it can increase the amount of profit per period.
PENGARUH AKTUALISASI DIRI DAN PENGHARGAAN TERHADAP PRESTASI KERJA KARYAWAN PADA PERUSAHAAN UMUM DAERAH AIR MINUM TIRTA MUARE ULAKAN KABUPATEN SAMBAS DALAM PERSPEKTIF BISNIS ISLAM Juliana; Gustina; maskupah
Cross-Border Journal of Business Management Vol. 4 No. 2 (2024): Cross-Border Journal of Business Management
Publisher : Institut Agama Islam Sultan Muhammaad Syafiuddin Sambas

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Abstract

The potential of human resources must be managed as well as possible in order to provide optimal output. Therefore, a company must think about ways it can develop the potential of its employees. One of them is improving employee work performance, good work performance will provide benefits for employees and the company. Work performance is influenced by various factors, including self-actualization and appreciation. Employees who have the opportunity to actualize themselves and receive appropriate rewards tend to have high motivation to participate. This research aims to determine the effect of Self-Actualization and Reward on Employee Work Performance at the Tirta Muare Ulakan Regional Public Water Company, Sambas Regency, both partially and simultaneously. This research method uses quantitative research with causal associative research. The data used is primary data and secondary data. Primary data sources were obtained through distributing questionnaires to all employees in the company and then tested using the SPSS version 22 application with validity tests, reliability tests, normality tests, multicollinearity tests, heteroscedasticity tests, multiple regression tests, hypothesis tests and coefficient of determination tests. Meanwhile, secondary data was obtained from documents from offices related to this research. These results show that the self-actualization variable has a positive and significant effect on employee work performance at the Tirta Muare Ulakan Regional Public Water Company, Sambas Regency with a value of Tcount>Ttable (6.431>3.315) or can be seen from Siga (0.000<0.005). Apart from that, the reward variable also shows a positive and significant influence on employee work performance at the Tirta Muare Ulakan Regional Public Water Company, Sambas Regency with a Tcount value of Ttable (3.947>3.315) or can be seen from Sig<a (0.000<0.005). Simultaneously, self-actualization and appreciation have a positive effect on employee work performance at the Tirta Muare Ulakan Regional Public Water Company, Sambas Regency with a Tcount Ttable value (200.142>3.315) and a Sig value <0.05 (0.000<0.05)