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All Journal Jurnal Fakultas Ekonomi : OPTIMAL Jurnal Teknik Elektro Sinkron : Jurnal dan Penelitian Teknik Informatika Jurnal EMT KITA Liquidity: Jurnal Riset Akuntansi dan Manajemen JURNAL MEDIA INFORMATIKA BUDIDARMA International Journal of Supply Chain Management Food Science and Technology Journal (Foodscitech) Equilibrium: Jurnal Ekonomi-Manajemen-Akuntansi Pagaruyuang Law Journal Bisman (Bisnis dan Manajemen): The Journal of Business and Management Jurnal Pengabdian kepada Masyarakat Nusantara Devotion: Journal Corner of Community Service The International Journal of Education Management and Sociology Innovative: Journal Of Social Science Research Research Horizon Jurnal Ekonomi, Bisnis, dan Humaniora Jurnal Internasional ADIMA Advance Sustainable Science, Engineering and Technology (ASSET) Aksi Kita: Jurnal Pengabdian Kepada Masyarakat
Azis, Nur
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Physics Public Health Social Sciences Transportation Other

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Optimizing Human Resources in Higher Education Institutions: Strategies and Challenges Azis, Nur; Sundoro, Aries; Wulandari, Wulandari; Novi Irwansyah; Choerul Fakih
Liquidity Vol. 15 No. 1 (2026): Liquidity
Publisher : Institut Teknologi dan Bisnis Ahmad Dahlan Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32546/lq.v15i1.3170

Abstract

Effective human resource (HR) management is a cornerstone for enhancing the quality of higher education institutions. Optimizing HR extends beyond enhancing the competencies of faculty and staff to include strengthening managerial systems, fostering workplace motivation, and leveraging information technology. This study aims to identify effective strategies for HR optimization in universities and explore the challenges encountered during implementation. Employing a descriptive qualitative literature review, the findings reveal that sustainable professional development, merit-based recruitment and promotion, and nurturing a culture of collaboration are most impactful. However, significant obstacles include limited financial resources, resistance to organizational change, and a lack of awareness of the importance of strategic HR management. To ensure sustainable improvement in educational quality, institutional commitment and supportive policies are essential.
Peningkatan Daya Saing UMKM melalui Kompetensi SDM dalam Penyusunan Company Profile yang Informatif dan Menarik Kosim, Muhammad; Azis, Nur; Windi, Windi
Aksi Kita: Jurnal Pengabdian kepada Masyarakat Vol. 2 No. 1 (2026): JANUARI-FEBRUARI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/2mq0g232

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) adalah salah satu fondasi penting dalam perekonomian negara yang berkontribusi terhadap penyediaan lapangan kerja, peningkatan penghasilan masyarakat, serta sebagai penggerak aktivitas ekonomi di tingkat daerah.  Meski begitu, UMKM tetap mengalami sejumlah tantangan dalam mengembangkan bisnis, terutama dalam hal promosi dan strategi pemasaran.  Salah satu isu utama yang dihadapi adalah kurangnya kemampuan Sumber Daya Manusia (SDM) dalam merancang profil perusahaan yang berkualitas, informatif, dan menarik perhatian.Profil perusahaan bukan hanya dokumen resmi, melainkan juga merupakan sarana komunikasi bisnis yang dapat menggambarkan identitas, visi, misi, produk, serta kelebihan usaha kepada pelanggan, investor, dan mitra bisnis.  Tanpa profil perusahaan yang memadai, usaha mikro, kecil, dan menengah (UMKM) sering kali menghadapi tantangan dalam menciptakan citra bisnis, memperluas kolaborasi, serta meningkatkan daya tawar di pasar yang semakin kompetitif. Dengan mempertimbangkan permasalahan yang ada, diperlukan adanya program pengabdian kepada masyarakat yang memusatkan perhatian pada pengembangan kemampuan sumber daya manusia di UMKM dalam pembuatan profil perusahaan.  Dengan adanya pelatihan, lokakarya, dan bimbingan, diharapkan para pelaku UMKM dapat membuat profil perusahaan yang lebih sistematis, inovatif, dan sesuai dengan tuntutan zaman digital.  Dengan cara ini, UMKM tidak hanya mampu memperkuat citra merek mereka, tetapi juga memiliki kesempatan yang lebih luas untuk tumbuh dan bersaing baik di level nasional maupun internasional.
Pengaruh Gaya Kepemimpinan Dan Motivasi Terhadap Produktivitas Karyawan Di PT Sinar Herba Radix, Cikupa, Kabupeten Tangerang Santosa, Rizky Setya Budi; Azis, Nur; Adham, Ibnu
Jurnal Ekonomi, Bisnis dan Humaniora (EKSISHUM) Vol 5 No 1 (2025): EKSISHUM
Publisher : Universitas Tangerang Raya

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Abstract

Abstrak: Tujuan dari penelitian ini untuk mengetahui dan memastikan gaya kepemimpinan dan motivasi mempengaruhi produktivitas karyawan di PT Sinar Herba Radix, Cikupa Kabupaten Tangerang. Metode analisis yang digunakan adalah metode analisis kuantitatif dengan sampel 53 orang, serta alat analisis yang digunakan dalam penelitian ini adalah SPSS versi 26.0. (a) Temuan penelitian menunjukkan bahwa produktivitas karyawan dan gaya kepemimpinan tidak berkorelasi secara signifikan. Hal ini dapat dijelaskan oleh persamaan regresi t2 > ttabel = 1,980 < 2,008. Dari data tersebut memberikan penjelasan mengapa produktivitas karyawan (Y) tidak terpengaruh oleh gaya kepemimpinan (X1) secara parsial. (b) Adanya pengaruh signifikan antara motivasi terhadap produktivitas karyawan. Hal ini dapat dijelaskan oleh persamaan regresi t2 > ttabel = 5,257 < 2,008. Dari data tersebut dapat dijelaskan bahwa secara parsial motivasi (X2) berpengaruh terhadap produktivitas karyawan (Y). (c) Adanya pengaruh signifikan antara gaya kepemimpinan dan motivasi terhadap produktivitas karyawan. Hal ini dapat dijelaskan oleh persamaan regresi Fhitung > Ftabel = 24,713 > 3,183. Maka, Ho ditolak. Jadi, kesimpulannya adalah gaya kepemimpian dan motivasi secara simultan memiliki pengaruh terhadap produktivitas karyawan. Berdasarkan signifikansi uji F dengan tingkat signifikansi kurang dari 0,05 (0,000 < 0,05). Maka, Ho ditolak. Abstract: The purpose of this study is to determine and ensure that leadership style and motivation influence employee productivity at PT Sinar Herba Radix, Cikupa, Tangerang Regency The analysis method used in this study is a quantitative analysis method with a sample of 53 people, where in this study the research is in the form of calculations with numbers from the survey and the analysis tool used in this study is SPSS version 26.0. (a) The research findings show that employee productivity and leadership style are not significantly correlated. This can be explained by the regression equation t2 > t-table = 1.980 < 2.008. From these data provides an explanation why employee productivity (Y) is not partially affected by leadership style (X1). (b) There is a significant influence between motivation on employee productivity. This can be explained by the regression equation t2 > t-table = 5.257 < 2.008. From these data it can be explained that motivation (X2) partially influences employee productivity (Y). (c) There is a significant influence between leadership style and motivation on employee productivity. This can be explained by the regression equation F-count > F-table = 24.713 > 3.183. Therefore, Ho is rejected. So, the conclusion is that leadership style and motivation together or simultaneously have an influence on employee productivity. Based on the significance of the F test with a significance level of less than 0.05 (0.000 < 0.05). So, Ho is rejected.
Dampak Toxic Digital Culture terhadap Perilaku Organisasional dan Turnover Intention di Lingkungan Kerja Digital Metris, Diksi; Azis, Nur; Rasyiddin, Ahmad
Equilibrium: Jurnal Ekonomi-Manajemen-Akuntansi Vol. 22 No. 1 (2026): April
Publisher : Research Institution and Community Service Universitas Wijaya Kusuma Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30742/equilibrium.v22i1.4883

Abstract

The development of digital technology has changed the way we work, but it has also brought new challenges such as a toxic digital culture, which can negatively impact organizational behavior and employees' intentions to leave their jobs. This research aims to analyze how unhealthy digital culture affects employee motivation, engagement, and the desire to leave the organization. This research uses qualitative methods, with data analysis based on literature review and documentation studies from various relevant sources. Unlike previous research that heavily relied on interviews and observations, this study explores the phenomenon of toxic digital culture through conceptual mapping and theoretical analysis. The research results show that digital overload, lack of work-life balance, and high work pressure due to instant communication expectations can increase employee stress and decrease job satisfaction. As a result, employees become less productive, experience conflicts within teams, and are more likely to have a desire to leave the company. The conclusion of this research emphasizes that toxic digital culture is an important factor that needs to be addressed in digital organization management. Companies need to implement healthy communication policies, support employee well-being, and create a more balanced work environment to reduce the negative impact of digital culture on employee retention.
Co-Authors Adham, Ibnu Adiyan, Fidiatul Aguk Nugroho Agus Sucipto, Purwo Alia, Putri Ariatna Alvianita, Syavilla Amyar, Firdaus Bayangkari Karno, Adhitio Satyo Bobby Reza Chandra, Dharnita Choerul Fakih Desi Ratnasari Dewi Wahyuni Dian Kartika Sari Endang Retno Wedowati Era Sari Munthe Fakih, Choerul Fungki Sri Rejeki Gunawan Sudarsono, Bernadus Herwanto Herwanto Herwanto, Agus Hidantikarnillah, Vicky Ignatius Joko Dewanto, Ignatius Joko Irwansyah, Novi Irwanto, Dola Joko Dewanto Kade Birawan, I Gusti Kamilia, Nada Kardian, Aqwam Rosadi Kusumo, Bayu Marwan Marwan Marwan Marwan Masriyanda, Masriyanda Metris, Diksi Miftahul Ulum Muarief, Fahrurozi MUHAMMAD KOSIM, MUHAMMAD Muliansyah, Dadah Nabila, Tiara Ngiliyun, Ahmad Novi Irwansyah Nur ‘Azah Nurhidayah, Rika Purnawan, Lesna Rahma, Almira Rahmat Hidayat Ramadhani, Fathurrahman Rasyiddin, Ahmad Reskiyah, Efri Rika Nurhidayah Ris Akril Nurimansjah Rismanto, Caesar Ruminingsih Ruminingsih Salsabila, Tiara Santosa, Rizky Setya Budi Semuel, Semuel Sestri, Ellya Setiyanta, Nunuk Candra Sucipto, Purwo Agus Sugiyanto - Suhartono Sukartono, Sri Sulaeman, Maman Sundoro, Aries Susanto, Harry Sutomo Sutomo Suwarno Suwarno Wahdah, Ulya Wibowo, Bimo Teguh Widi Hastomo Windi Windi, Windi Wulandari Wulandari Yuliana, Rachma