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The Influence of Location and Price Perception on Visiting Decisions Tour The Hot Springs of Citiis Galunggung in Tasikmalaya Regency Neng Gita Jannatun Nisa; Budhi Wahyu Fitriadi; Depy Muhamad Pauzy
Journal of Indonesian Management (JIM) Vol. 2 No. 3 (2022): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.864

Abstract

This study aims to determine the effect of location and price perception on visiting decisions tour the hot springs of Citiis Galunggung in Tasikmalaya Regency. The method used is a quantitative approach with the survey method. With a research sample of 100 visitors Citiis Galunggung hot spring tour in Tasikmalaya regency. The data used is primary data. The analytical tool used in this study is multiple regression using SPSS 25.0. The results showed that the location by visitors of Citiis Galunggung. Location had good criteria. The price perception of Citiis Galunggung had good criteria. Visiting decisions on visitors of Citiis Galunggung have good criteria. Simultaneously location and price perception have a significant influence on purchasing visit. Partially location has a significant influence on purchasing visit.. Partially price perception has a significant effect on purchasing visit.
The Influence Of Price Perception, Taste, And Location On Customer Satisfaction (Survey On Customers Of Café Shelter Wisata Galunggung) Wulan Nursarah; Budhi Wahyu Fitriadi; Depy Muhamad Pauzy
Journal of Indonesian Management (JIM) Vol. 2 No. 3 (2022): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.926

Abstract

This study aims to determine the effect of perception of price, taste, and location of sales on customer satisfaction at Café Shelter Wisata Galunggung Tasikmalaya. The method used in this research is a quantitative approach method with a survey method. The population in this study is unknown and the sample is taken using random sampling. While the determination of the number of respondents (samples) using purposive sampling as many as 100 respondents. The analytical tool used is multiple regression analysis. SPSS version 25 is used. The results show that price perception and taste simultaneously have a significant influence on customer satisfaction. Price perception partially has a significant influence on customer satisfaction. Taste partially has a significant influence on customer satisfaction. The sales location partially has no significant influence on customer satisfaction.
The Influence Of Brand Ambassador And Consumer Habits Of Purchasing Decisions For Nature Republic Products (Survey On Nature Republic’s Consumers In Tasikmalaya) Reza Ayu Fauziah; Budhi Wahyu Fitriadi; Depy Muhamad Pauzy
Journal of Indonesian Management (JIM) Vol. 2 No. 3 (2022): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.945

Abstract

This study aims to determine the influence of brand ambassador and consumer habits of purchasing decisions for Nature Republic products.. The method used in this research is a quantitative approach method with a survey method. The population in this study is unknown and the sample is taken using random sampling. While the determination of the number of respondents (samples) using purposive sampling as many as 100 respondents. The analytical tool used is multiple regression analysis. SPSS version 25 is used. The results show that brand ambassador and consumer habits simultaneously have a significant effect on purchasing decisions for nature republic products. Brand ambassador partially has a significant effect on purchasing decisions. Consumer habits have a significant effect on purchasing decisisons.
PENGARUH LOKASI DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN: Survei Pada Konsumen Mie Baso Elvira Veteran Kota Tasikmalaya Andrian Sulistiono; Budhi Wahyu Fitriadi; Depy Muhamad Pauzy
JISMA: Jurnal Ilmu Sosial, Manajemen, dan Akuntansi Vol 1 No 3 (2022): Agustus 2022
Publisher : Melati Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59004/jisma.v1i3.63

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh secara simultan dan parsial lokasi dan promosi terhadap keputusan pembelian Mie Baso Elvira Veteran Tasikmalaya. Metode penelitian yang digunakan dalam penelitian ini adalah pendekatan kuantitatif dengan metode survei. Populasi dalam penelitian ini berjumlah 100 responden. Jenis data yang digunakan dalam penelitian ini yaitu data primer yang diperoleh melalui kuesioner. Analisis data yang digunakan adalah uji asumsi klasik dan analisis regresi berganda dengan menggunakan SPSS versi 25. Pengujian hipotesis menggunakan uji t, F, dan R2. Hasil penelitian menunjukkan bahwa lokasi dan promosi secara simultan berpengaruh signifikan terhadap keputusan pembelian Mie Baso Elvira Veteran Tasikmalaya. Lokasi, secara parsial berpengaruh signifikan terhadap keputusan pembelian Mie Baso Elvira Veteran Tasikmalaya. Promosi, secara parsial berpengaruh signifikan terhadap Mie Baso Elvira Veteran Tasikmalaya.
ANALISIS PENGENDALIAN PERSEDIAAN BAHAN BAKU TEPUNG TERIGU DENGAN METODE EOQ (Economic Order Quantity): Studi Kasus di Qini Bakery Idrisiyyah Rajapolah Ahmad Munsyi Muttaqi; Budhi Wahyu Fitriadi; Rita Tri Yusnita
JISMA: Jurnal Ilmu Sosial, Manajemen, dan Akuntansi Vol 1 No 4 (2022): Oktober 2022
Publisher : Melati Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59004/jisma.v1i4.152

Abstract

This study aims to determine how the effect of using the EOQ method on Qini Bakery Idrisiyyah Rajapolah and is there any difference between Qini Bakery Idrisiyyah Rajapolah before and after using the EOQ method. The main raw materials used in Qini Bakery Idrisiyyah Rajapolah is Coconut Shell. Qini Bakery Idrisiyyah Rajapolah processes the shell into Briquettes. This study uses interview data collection techniques, library research, and observation. The method used in this study is a qualitative descriptive method. The data analysis method used is Economic Order Quantity (EOQ), Safety Stock, Reorder Point and Total Inventory Cost. Based on the results of the study that by calculating the Economic Order Quantity (EOQ) method the company can optimize inventory and can streamline inventory costs.
PENGARUH PROMOSI, PERSEPSI HARGA, INOVASI PRODUK TERHADAP KEPUTUSAN PEMBELIAN PADA PERUSAHAAN PRIMA COLLECTION DI BANTARGEDANG KOTA TASIKMALAYA Arman Maulana; Budhi Wahyu Fitriadi; Arga Sutrisna
JISMA: Jurnal Ilmu Sosial, Manajemen, dan Akuntansi Vol 1 No 4 (2022): Oktober 2022
Publisher : Melati Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59004/jisma.v1i4.153

Abstract

This study aim to determine the effect of promotion, price perception, product innovation on purchasing decisions at a prima collection company in bantargedang tasikmalaya city. The method used is quantity with survey approach. With a consumer sampel of 100 respondents. The data analysis tool uses multiple regression equations using SPSS 20 software. The results show that promotion has a good value, price perception has a fairly good value, product innovation has a good vakue, purchase decisions have a fairly good value. Simultaneously promotion, price perception, product innovation have a significant effect on purchasing decisions.
The Effect Of Price Perception, Location And Facility Perceptions On Purchasing Decisions (Survey On Consumers Of Mitra Mart Minimarkets) Riska Faujiah; Budhi Wahyu Fitriadi; Barin Barlian
Journal of Indonesian Management (JIM) Vol. 3 No. 1 (2023): March
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i1.1143

Abstract

This study aims to determine the influence of perceptions of price, location and facilities simultaneously and partially on purchasing decisions at Mitra Mart Minimarkets. The method used in this study is a quantitative research method with a causality method and a consumer survey approach with a sample of 100 respondents. The data were collected using questionnaire techniques. The data analysis used in this study used multiple linear regression analysis, correlation coefficient and coefficient of determination. The results showed that the perception of price, location and facilities had a significant simultaneous and partial effect on the purchasing decision of Mitra Mart Minimarket.
Influence of Brand Prestige and Lifestyle on The Purchase Decision (Survey of Starbucks HZ Tasikmalaya Consumers) Vira Nur Zahra; Budhi Wahyu Fitriadi; Rita Tri Yusnita
Journal of Indonesian Management (JIM) Vol. 3 No. 1 (2023): March
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i1.1169

Abstract

The purpose of this study was to determine the effect of brand prestige and lifestyle on the purchasing decisions of Starbucks HZ Tasikmalaya consumers. The research method used is a quantitative method with a survey approach to 110 respondents who are consumers of Starbucks HZ Tasikmalaya. The type of data used is primary data. The data analysis technique used is multiple regression analysis. The results of this test prove that brand prestige and lifestyle have a significant effect either partially or simultaneously on purchasing decisions of Starbucks HZ Tasikmalaya consumers
ANALISIS PENGARUH STRUKTUR MODAL TERHADAP PROFITABILITAS UMKM DI KOTA TASIKMALAYA Rita Tri Yusnita; Budhi Wahyu Fitriadi
Jurnal Ekonomi Bisnis dan Akuntansi (JEBA) Vol 21, No 2 (2019)
Publisher : Ilmu Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Unsoed

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (777.602 KB) | DOI: 10.32424/jeba.v21i2.1321

Abstract

The Influence Of Product Quality And Customer Experience Against Buying Decision (Survey On Consumers Of Rabbani Tasikmalaya) Nira Dya Dara; Budhi Wahyu Fitriadi; Barin Barlian
Journal of Indonesian Management (JIM) Vol. 3 No. 3 (2023): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1391

Abstract

The purpose of this study is to determine the effect of product quality and customer experience on the buying decision to the Rabbani Tasikmalaya.The research method used is a questionnaire method with a survey approach of 100 respondents who are consumers of Rabbani. The types of data used are primary data and secondary data. The data analysis technique used is multiple regression analysis. The results of this test prove that product quality and customer experience have a significant effect both partially and simultaneously on the buying decision consumers Rabbani Tasikmalaya.
Co-Authors Abdussalam, Firman Adnan Arshad Agus Peni Jaelani Agustin, Laela Ahmad Munsyi Muttaqi Alda Nita Nur Agustin Amelia Aprilliyani Muttaqin Andri Kusmayadi Andrian Sulistiono Andriyanto, Muhammad Adi Arga Sutrisna Ari Arisman Ari Mardhiyan arif Arman Maulana Asya Utari Rahmawati Aulia Ilham Muhammad Azis, Fahmi Rizal Abdul Barin Barlian Clarisha Rindiani Daina, Wana Dara, Nira Dya Dede Ilham Solehudin Depy Muhamad Pauzy Diki Saepuloh Dina Febrianti Dinda Anjani Dona Setia Umbara Dudu Risana Faisal Ahmad Mustofa Faujiah, Riska Fauziah, Hamidah Fauziah, Reza Ayu Febri Herdiana Fitriah, Sherly Annisa Ghaling Achmad Abdul Ghonisyah Gilang Permana Gita Khoerunnisa Handayani, Rade Hani Nurhayani Hernawati, Dina Heryadi, H. D Yadi Hidayat, Rifki Tsani Husna, Ibrahim Isti Amelia Gani Jakiyah, Ulpah Khoerunnisa, Gita Kusuma Agdhi Rahwana Kusuma Agdhi Rahwana Lutfi Alfiani Mila Karmila Mubarok, Dede Lutfi Muhamad Gifar Arsyad Gundara Muhammad, Asy’ari Nady Rizky Ardiansyah Neng Gita Jannatun Nisa Nesa Volantina Nira Dya Dara Nisa, Neng Gita Jannatun Nurhayati Nurhayati Nursafitri, Lulu Nursarah, Wulan Nurzehan, Nida Nabila Oktaviani, Nita Fauziah Patimah, Titin Puspita, Syaharani Anggi Qomariah, Riva Lailatul Rade Handayani Raden Anisa Indriani Savitri Ramadhan Dwi Cahya Reny Hidayati Reny Hidayati, Reny Reza Ayu Fauziah Riska Faujiah Rismawan Ristina Siti Sundari Rita Tri Yusnita Roby Abdul Wahab Salsabila, Telsa Suci Putri Lestari Tatan Rusmawan Tina Priwastyani Vira Nur Zahra Wulan Nursarah Yudhi Arie Priyanto Yuninda, Resti Zahra, Vira Nur Zannath, Reza Faisal