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All Journal Ekspektra: Jurnal Bisnis & Manajemen Journal of Economics and Business Aseanomics Jurnal Manajemen dan Bisnis Kreatif Vivabio : Jurnal Pengabdian Multidisiplin Jurnal Pengabdian kepada Masyarakat Jurnal Ekonomi Bulletin of Management and Business Journal of Innovation Research and Knowledge Jurnal Teknologi dan Manajemen Industri Terapan Empowerment Jurnal Mahasiswa Psikologi Universitas Buana Perjuangan Karawang Jurnal Buana Pengabdian Journal Of Resource Management, Economics And Business (REMICS) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Green Inflation: International Journal of Management And Strategic Business Leadership Hadlonah : Jurnal Pendidikan dan Pengasuhan Anak International Journal of Economics and Management Research
Neni Sumarni
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Religion Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Public Health Social Sciences Other

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ANALYSIS OF ORGANIZATIONAL CULTURE TO IMPROVE EMPLOYEE PERFORMANCE DISTRIBUTOR OPERATIONAL DIVISION PT. TIRTA COLOR PLAN Tantry Irawan; Budi Rismayadi; Neni Sumarni
Jurnal Ekonomi Vol. 11 No. 01 (2022): Jurnal Ekonomi
Publisher : SEAN Institute

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Abstract

The purpose of this research is the implementation of organizational culture in supporting the process of achieving the goals that have been set. In particular, this research has a target to (1) analyze how the process of implementing organizational culture in improving performance, (2) analyzing the supporting and inhibiting factors in the implementation of organizational culture in improving the performance of the operational division employees at the distributor of PT. Tirtakencana Tata Warna. This type of research is qualitative descriptive using a case study approach. Data collection techniques used by means of observation, interviews, documentation. The data obtained were validated through: a) Persistence of observation, b) Triangulation of Data Sources, c) Adequacy of Reference. The research data is processed through the following techniques: a) Data Reduction, b) Data Presentation, c) Conclusion Drawing, which aims to obtain data to support the final results of the study. The results show that the The cooperation dimension explains that a conducive work environment must be formed by leaders by creating a culture of cooperation and professionalism, so that employees will apply themselves to be professional and be able to work in teams well. The self-ability dimension describes a work environment that is not conducive because many conflicting organizational cultures can lead to a lack of work discipline, less harmonious relations between employees, teamwork does not work. The self-development dimension explains that the employee self-development program at the distributor of PT. Tirtakencana Tatawarna operational division must be supported by a strong organizational culture, so that employee performance can improve
THE EFFECT OF HUMAN RESOURCE COMPETENCY AND COMPENSATION ON EMPLOYEE PERFORMANCE AT PERUM JASA TIRTA II Tri Satria Nugroho Putra; Budi Rismayadi; Neni Sumarni
Jurnal Ekonomi Vol. 11 No. 01 (2022): Jurnal Ekonomi
Publisher : SEAN Institute

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Abstract

The purpose of this research is to obtain empirical evidence and find clarity of phenomena and conclusions about the effect of competence and compensation of human resources on employee performance at Perum Jasa Tirta II. This research was conducted with descriptive quantitative methods and verification. The data analysis technique used is path analysis technique. From the results of research data analysis, the following conclusions are obtained: Competence at Perum Jasa Tirta II is very good, Compensation at Perum Jasa Tirta II. already good, the performance of employees at Perum Jasa Tirta II is very good. There is a strong correlation between competence and compensation, there is a partial effect between competence and compensation on employee performance, and there is a simultaneous effect between competence and compensation on the performance of Perum Jasa Tirta II employees.
THE ROLE OF LEADER IN IMPROVING EMPLOYEE PERFORMANCE ASSESSMENT AT PT SIIX EMS INDONESIA PURCHASING SECTION Rifkiana Mariska; Budi Rismayadi; Neni Sumarni
Jurnal Ekonomi Vol. 11 No. 01 (2022): Jurnal Ekonomi
Publisher : SEAN Institute

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Abstract

The purpose of this study was to determine the role of leadership in improving employee performance appraisal. In particular, this research has a target to (1) analyze how the process of implementing the leadership role in improving performance appraisal, (2) analyzing the supporting and inhibiting factors in the implementation of the leadership role in improving performance appraisal of employees of PT. SIIX EMS Indonesia Purchasing section. This type of research is qualitative using a case study approach. Data collection techniques used by means of observation, interviews, documentation. The data obtained were validated through: a) Persistence of observation, b) Triangulation of Data Sources, c) Adequacy of Reference. The research data is processed through the following techniques: a) Data Reduction, b) Data Presentation, c) Conclusion Drawing, which aims to obtain data to support the final results of the study. The results show that the fair dimension has not gone well, because managers in providing performance appraisals based on proximity to employees are not in accordance with KPI standards, dimensions support goals, managers in supporting work adjust to company conditions so that teamwork between employees goes well, dimensions being appreciative, managers give awards to employees who excel, but in providing performance appraisals they still use the element of closeness to employees
Analisis Pengaruh Lokasi Dan Harga Terhadap Keputusan Pembelian Pada Kolam Renang Tirta Winaya Di Walahar Novi Agustin; Puji Isyanto; Neni Sumarni
Jurnal Teknologi dan Manajemen Industri Terapan Vol. 4 No. 2 (2025): Jurnal Teknologi dan Manajemen Industri Terapan
Publisher : Yayasan Inovasi Kemajuan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55826/jtmit.v4i2.622

Abstract

Industri kolam renang di Karawang menunjukkan pertumbuhan pesat dengan berbagai inovasi dan fasilitas, namun tetap menghadapi tantangan berupa fluktuasi jumlah pengunjung akibat persaingan yang ketat. Penelitian ini bertujuan untuk menganalisis pengaruh lokasi dan harga terhadap keputusan pembelian di Kolam Renang Tirta Winaya. Menggunakan pendekatan kuantitatif dengan sampel sebanyak 150 responden, data dianalisis melalui regresi linear berganda. Hasil penelitian menunjukkan bahwa variabel lokasi berpengaruh positif dan signifikan terhadap keputusan pembelian (p-value = 0,000 < 0,05), sedangkan variabel harga tidak berpengaruh signifikan (p-value = 0,758 > 0,05). Temuan ini menyiratkan bahwa lokasi merupakan faktor utama yang harus diperhatikan dalam strategi pemasaran. Implikasi praktis dari studi ini adalah pentingnya peningkatan aspek aksesibilitas dan lingkungan sekitar kolam renang untuk menarik lebih banyak pengunjung.
PENDAMPINGAN SEBAGAI TOUR GUIDE PADA DESA WISATA KARAWANG Arisandi, Vidya; Neni Sumarni; Yeni Fajrin; Ajat Sudrajat
J-ABDI: Jurnal Pengabdian kepada Masyarakat Vol. 5 No. 5 (2025): Oktober 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jabdi.v5i5.11336

Abstract

Pengembangan desa wisata merupakan salah satu strategi penting dalam meningkatkan daya tarik pariwisata daerah sekaligus memberdayakan masyarakat lokal. Desa Wisata Karawang memiliki potensi wisata alam dan budaya yang cukup besar, namun masih menghadapi kendala dalam hal kesiapan sumber daya manusia, terutama kemampuan berbahasa Inggris sebagai salah satu kompetensi utama seorang pemandu wisata (tour guide). Penguasaan bahasa Inggris menjadi krusial karena bahasa ini berfungsi sebagai sarana komunikasi internasional yang memungkinkan masyarakat lokal memperkenalkan potensi wisata, budaya, dan kearifan lokal kepada wisatawan mancanegara secara efektif. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan kemampuan bahasa Inggris masyarakat Desa Wisata Karawang agar mampu menjalankan peran sebagai tour guide secara profesional. Metode yang digunakan meliputi pelatihan intensif bahasa Inggris pariwisata, praktik komunikasi langsung melalui simulasi pemanduan wisata, serta pendampingan berkelanjutan untuk membangun kepercayaan diri peserta. Hasil kegiatan menunjukkan adanya peningkatan signifikan dalam penguasaan kosakata, kemampuan berbicara, serta sikap percaya diri peserta saat memandu wisatawan. Melalui kegiatan ini, masyarakat desa mulai menunjukkan kesiapan untuk menjadi pelaku utama dalam pengelolaan pariwisata lokal secara berkelanjutan. Program ini diharapkan menjadi langkah awal untuk menciptakan pemandu wisata lokal yang komunikatif, profesional, dan mampu meningkatkan citra positif Karawang sebagai destinasi wisata yang kompetitif di tingkat nasional maupun internasional.
ANALISIS JABATAN PADA KOPERASI KONSUMEN YAYASAN PUSAKA RAUDHATUL IRFAN DESA KUTAWARGI KEC. RAWAMERTA KAB.KARAWANG Enjang Suherman; Neni Sumarni; Suroso
JURNAL BUANA PENGABDIAN Vol. 3 No. 2 (2021): JURNAL BUANA PENGABDIAN
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat, Universitas Buana Perjuangan Karawang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36805/jurnalbuanapengabdian.v3i2.1969

Abstract

Pelaksanaan perkoperasian ini terntu harus memiliki struktur organisasi yang jelas dan jabatan apa saja yang harus ada didalam koperasi tersebut. Serperti pengurus dan pengawas serta pegawainya. Oleh sebab itu diperlukan analisis jabatan untuk merancang setiap jabatan pada koperasi tersebut.Metode penulisan ini mengunakan pendekatan kualitatif deskriftif, Metode pengumpulan data menggunakan wawancara dan obsevasi. Analisis data menggunakan penggabungan studi literasi dengan wawancara sehingga menghasilakan job description dan job specification. Data sekunder dikumpulkan dari buku, jurnal, internet serta dokumen-dokumen yang lain yang relevan. Hasil penulisan artikel ini mengenai hasil dan pembahasan mengenai produk dari suatu analisis jabatan yaitu deskripsi jabatan dan spesifikasi jabatan pengurus sebagai contohnya pada organisasi koperasi yang diperoleh dari beberapa tahap analisis jabatan. Namun penulisan artikel ini tidak membahas korelasi analisis jabatan dengan praktik MSDM lainnya seperti remunerasi,beban kerja dan penilaian kinerja pada setiap jabatan.Kata kunci: Analisis Jabatan, Koperasi
DETERMINING THE BARRIERS IN ESTABLISHING PROFICIENCY PRESENTATION: ANXIETY AND LANGUAGE INTEGRATION AMONG MANAGEMENT STUDENTS Vidya Arisandi; Neni Sumarni; Asep Darojatul Romli
Journal of Innovation Research and Knowledge Vol. 3 No. 12: Mei 2024
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jirk.v3i12.8097

Abstract

The purpose of this study is to gain insight into the challenges or barriers that a management student encounters when delivering English for Business Management subject matter. The study employed qualitative method. it is reasonable to explicate that the challenge is related to vocabulary mastery, pronunciation, and grammatically correct sentence formation. Nevertheless, his presentation's difficulty is a lack of confidence, as well as missing key critical aspects, such as allowing the audience to ask questions at the end. The use of ordinary English language is deemed more useful than the use of English in business management. This is related to the practice of listening, discovering, learning, and applying it in everyday academic life
The Influence of Product Attributes and Consumer Prefer-ences on Single Origin Coffee Purchasing Decisions at Sala-pan Djati Coffee Vetto Agung Prabowo; Puji Isyanto; Neni Sumarni
International Journal of Economics and Management Research Vol. 4 No. 2 (2025): August: International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v4i2.383

Abstract

This study aims to analyze the influence of product attributes and consumer preferences on the purchasing decision of single origin coffee at Salapan Djati Coffee. Single origin coffee, as one of Indonesia’s leading commodities, holds great potential in the coffee industry, both for the domestic and export markets. The method used in this research is a quantitative verification design with a purposive sampling technique, involving consumers who have purchased and consumed V60 single origin coffee. Data analysis was conducted using SmartPLS version 4.0. The research results show that product attributes—such as quality, price, and brand—have a significant influence on purchasing decisions by 14.79%, and consumer preferences also show a positive influence on purchasing decisions by 18.08%. Simultaneously, these factors have a significant combined influence of 32.48%. These findings provide strategic insights for producers and marketers to align products with consumer needs, enhance preferences, and strengthen marketing strategies to compete in the coffee market..
Promosi Bisnis Thrifting dalam Meningkatkan Minat Beli Konsumen di Media Sosial Instagram (Bekasansaja) Amelia, Lola; Puji Isyanto; Neni Sumarni
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 7 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i7.2471

Abstract

Amidst the current period of globalization, the fashion industry is undergoing substantial expansion, particularly in Karawang Regency. Bekasansaja, situated in Jalitri Karawang, is a thriving fashion thrift store that has gained popularity among youngsters in the area. Bekasansaja stands out by offering material that captivates consumer attention. The objective of this study is to assess the presentation of tripping advertisements on Instagram, analyze sales promotion strategies for preloved products, identify obstacles in promoting preloved products and propose solutions to overcome them. Additionally, the study aims to investigate the reasons behind selecting the Instagram Feeds and Insta Story features as the primary focus. This research aims to enhance the comprehension of other researchers regarding the promotion of preloved products using Instagram, and to enhance the advancement of promotion techniques for Bekasansaja products.The research methodology employed is qualitative, utilizing a content analysis technique. This involved doing observations, interviews, document analysis, and studying relevant literature.This research focuses on the proprietors and customers of Bekasansaja.The research findings indicate that the @Bekasansaja account utilizes Instagram's Feeds and Insta Story functionalities to promote their sales promotions, employing discounts as a primary strategy. Nevertheless, the primary impediment frequently encountered is a modification in the Instagram algorithm. In order to address this issue, Bekasansaja frequently leverages the personal accounts of their friends who operate shops to enhance the visibility of their brand.
Analisis Pengaruh Sistem Pelayanan Self Service dan Store Atmosphere Terhadap Kepuasan Pelanggan pada Dali Coffee Shop Karawang Sofyan Iswanto; Puji Isyanto; Neni Sumarni
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 10 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i10.2608

Abstract

Coffee shops, as retail establishments that specialize in offering various types of coffee and related beverages, play an important role in meeting consumers' growing needs for a unique and quality coffee experience. This study aims to analyze the effect of self-service service system and store atmosphere on customer satisfaction at Dali Coffee Shop in Karawang. This research uses quantitative methods by distributing questionnaires to customers who visit the store. This study uses a sampling technique that uses non-probability sampling techniques with a purposive sampling approach, namely purposive sampling by determining the number of respondents as many as 100 respondents. The results of this study indicate that the self service system and store atmosphere have a positive and significant effect on customer satisfaction. The conclusion in this study is that the variables of self service system and store atmosphere have a good influence simultaneously on customer satisfaction at Dali Coffee Shop.
Co-Authors Ajat Sudrajat Amelia, Lola Arisandi, Vidya Asep Darojatul Romli Citra Savitri Citra Savitri Dian Rahayu Dini Nur Hayati Dini Oktaviani Diva Julio Rachman Enjang Suherman Fitri Meliani Hasna Imtitsal Imaning Putri Indri Nur Ulfah Isyanto, H. Puji Jaja Suteja Juanim Juanim July Yuliawati Karin, Karina Ristiyana Neni Budiani Netti Nurlenawati Novi Agustin Novi Hidayati Novianda Adisti Nurjanah Regita Kusuma Dewi Rieke Retnosary Rifkiana Mariska Rismayadi, Budi Robby Fauji Sofyan Iswanto Soraya Widitasari suhendi suhendi Suroso Syifa Pramudita Faddila Tantry Irawan Tri Satria Nugroho Putra Vetto Agung Prabowo Vidya Arisandi Wina Afrilia Zahra Yeni Fajrin