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Peran Smart People dalam Meningkatkan Perekonomian Keluarga di Kelurahan Kertapati Palembang Yunita Febriani; Randi Hidayat; Sudarta, Sudarta; Primasari Fitria; Amrah Muslimin
PaKMas: Jurnal Pengabdian Kepada Masyarakat Vol 5 No 2 (2025): November 2025
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/pakmas.v5i2.3341

Abstract

Globalization changes have changed human civilization both in terms of behavioral patterns and the economy. People are able to become smart people as supporters of the family economy. Kertapati Village is an area in Palembang City, this village is famous for its expertise in utilizing natural products in the form of fish to be managed to become consumption products that can be sold in the form of pempek and crackers, besides that the community also has craft skills in processing cloth into raw materials for making their typical clothes, namely jumputan. The abundance of raw materials owned and the skills possessed are actually still unable to provide support for the family economy. So the purpose of this community service activity is focused on providing an overview to the community that it is important to manage change and utilize smart people in supporting the family economy. The method used in this activity is the Research on Participation (PAR) method by involving the participation of the Kertapati village community. The results of this activity show that the community is able to follow, observe, understand, discuss and plan in creating opportunities and developing the abilities and efforts they have in supporting the family economy.
Peningkatan Literasi Green Finance melalui Edukasi dan Proyek Siswa SMK Muhammadiyah 2 Palembang Kalsum, Ummi; Fitria, Primasari; Syahputri, Ayu Geby Gisela; Hidayat, Randy; Permana, Arradytia; Febriani, Yunita
Lamahu: Jurnal Pengabdian Masyarakat Terintegrasi Vol 5, No 1: February 2026
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/ljpmt.v5i1.35458

Abstract

The Community Service Program (PKM) conducted at SMK Muhammadiyah 2 Palembang was designed to enhance students’ green finance literacy as part of efforts to strengthen environmentally responsible financial behavior in the school setting. The program implemented several learning activities, including seminars on green finance concepts, training on sustainable financial management, and project-based assignments in which students designed simple green finance initiatives relevant to their vocational fields. A total of 35 students from grades X and XI participated under the guidance of supervising teachers. The results of the program show a marked improvement in students’ knowledge. The average pre-test score of 69.73 increased to an average post-test score of 99.46. This improvement indicates that the learning activities effectively strengthened students’ understanding of green finance. In addition to the quantitative gains, students also produced creative and practical ideas for integrating green finance principles into daily school practices. This PKM contributes to the development of a practical and replicable model for integrating green financial literacy into vocational education. It is expected that the approach used in this program can serve as a sustainable learning model that supports the promotion of green finance awareness and environmentally conscious behavior among vocational school students.
Pentingnya Inovasi Dan Digitalisasi Pada UMKM Menuju Masyakarat Mandiri Di Desa Tanjung Agas Kabupaten Ogan Ilir Sumsel Febriani, Yunita; Kalsum, Ummi; Fitria, Primasari; Permana, Araditya; Masdiana, Efrina; Gebby GS, Ayu; Rizki, Muhammad
KOMUNITA: Jurnal Pengabdian dan Pemberdayaan Masyarakat Vol 5 No 1 (2026): Februari
Publisher : PELITA NUSA TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60004/komunita.v5i1.479

Abstract

MSMEs face increasingly complex challenges In the era of globalization, particularly in maintaining competitiveness. Innovation and digital marketing are key strategies that can help MSMEs capitalize on developments in expanding market reach, improving customer interaction, and creating competitive advantage. This PKM aims to provide mentoring in the concept of the importance of innovation in packaging and implementing digital marketing strategies by incorporating e-commerce to increase competitiveness. The Participatory Action Research (PAR) method was used, and its implementation involved the village government, a team of lecturers, and KKN students. The implementation results showed that innovation and digital marketing strategies were able to provide positive value in increasing sales value and sales through e-commerce media. Ultimately, digital marketing is not only a promotional tool, but also an innovative solution to support the growth of MSMEs in Tanjung Agas Village.
INTELLECTUAL AGILITY DAN INNOVATIVE BEHAVIOR TERHADAP MINAT BERWIRAUSAHA GENERASI Z DI UNIVERSITAS MUHAMMADIYAH PALEMBANG Eni Cahyani; Rohmawan Adi Pratama; Nadia Afrilliana; Yunita Febriani; Sudarta Sudarta
Journal Of Business, Finance, and Economics (JBFE) Vol 5 No 1 (2024): Journal Of Business, Finance, and Economics (JBFE)
Publisher : Universitas Veteran Bangun Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32585/jbfe.v5i1.5069

Abstract

This research uses a quantitative approach to see how intellectual agility abilities and innovation behavior influence generation Z's interest in entrepreneurship. Data was collected from 255 students at the Faculty of Economics and Business (FEB) from three management, accounting and digital business study programs at different levels. Probability sample with snowball technique using a questionnaire connected to Google Form. Data was collected and then tested for validity and reliability through classical assumption tests, multiple regression analysis, and innovation behavior. The research results show that intellectual ability and innovation behavior have a positive impact on interest in entrepreneurship. Likewise, intellectual agility and innovation behavior influence entrepreneurial interest, this is in line with basic theory and research findings.
Pengaruh Disiplin Kerja, Kompensasi, dan Motivasi Terhadap Kinerja Karyawan pada PT. Sakti Prima Ogan Ilir Natasya Putri; Mardiana Puspasari; Yunita Febriani
MANAJEMEN Vol. 6 No. 1 (2026): Mei : MANAJEMEN (Jurnal Ilmiah Manajemen dan Kewirausahaan)
Publisher : LPPM Politeknik Pratama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/m5bzc465

Abstract

This study aims to analyze the influence of work discipline, compensation, and motivation on employee performance at PT. Sakti Prima Ogan Ilir. The type of research used is associative research with a sample of 61 employees. The sampling technique applied is probability sampling using a simple random sampling method. The data used in this study consist of primary and secondary data, collected through questionnaires and documentation. The data analysis method employed is qualitative analysis quantified into statistical form, using multiple linear regression analysis, F-test, t-test, and coefficient of determination. The results indicate that work discipline, compensation, and motivation have a significant effect on employee performance. The coefficient of determination value of 72.4% shows that these three variables can explain employee performance, while the remaining 27.6% is influenced by other variables not included in this study.
Pelatihan Promosi Digital Untuk UMKM di Desa Sungai Pinang Ayu Geby Gisela Syaputri; Muhammad Bahrul Ulum; Resthie Andela; Lesi Agusria; Efrina Masdaini; Primasari Fitria; Muhammad Syahril; Yunita Febriani; Ummi Kalsum; Arradytia Permana; Bora Alviolesa; Fagar Fertiwi Fardah Tunisia Ahmad
Jurnal Kegiatan Pengabdian Mahasiswa (JKPM) Vol 4 No 1 (2026): Jurnal Kegiatan Pengabdian Mahasiswa (JKPM)
Publisher : Sekolah Tinggi Ekonomi dan Bisnis Syariah (STEBIS) Indo Global Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36908/jkpm.v4i1.903

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) memiliki peran penting dalam meningkatkan perekonomian masyarakat, terutama di wilayah pedesaan. Namun, UMKM di Desa Sungai Pinang masih menghadapi kendala dalam pengelolaan usaha dan pemasaran, khususnya terkait keterbatasan penggunaan sistem informasi dan rendahnya pemanfaatan promosi digital. Kondisi ini menyebabkan pengelolaan data usaha kurang efektif serta jangkauan pemasaran produk menjadi terbatas. Penelitian ini bertujuan untuk menganalisis dan menerapkan promosi digital guna meningkatkan kinerja dan daya saing UMKM di Desa Desa Sungai Pinang. Metode yang digunakan adalah deskriptif kualitatif dengan teknik pengumpulan data melalui observasi, wawancara, dan dokumentasi terhadap pelaku UMKM. Hasil penelitian menunjukkan bahwa promosi digital melalui media sosial dan marketplace dapat memperluas jangkauan pemasaran serta meningkatkan penjualan. Selain itu, pelatihan dan pendampingan digital menjadi faktor pendukung utama dalam keberhasilan implementasi. Dengan demikian, penerapan promosi digital memberikan dampak positif terhadap perkembangan UMKM di Desa Sungai Pinang dan dapat menjadi solusi dalam meningkatkan daya saing usaha di era digital.