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Implementation of East Javanese Local Culture in Graphic Design Elements in Students’ Final Projects: A Literature Review Patria, Asidigisianti Surya; Hafidz, Abdul; Nurwicaksono, Bayu Dwi; Wardani, Ayusta Lukita; Laksmi, Arieviana Ayu; Kurniawan, Yudiyanto Tri; Hidayanti, Henny; Machfud, Mochammad Abdul; Fatahillah, Rizal Sofyana; Kasdan, Junaini Binti; Tangkin, Hong; Apriyansyah, Bahalwan; Pratama, Hanny Chandra; Nugroho, David
Buletin Ilmiah Sarjana Teknik Elektro Vol. 7 No. 4 (2025): December
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/biste.v7i4.14932

Abstract

The background of this research departs from the challenges of globalization that cause visual homogenization and erode local cultural identity. Graphic design is a strategic medium in bridging tradition with modernity, by adapting cultural elements such as batik motifs, Javanese script typography, to cultural icons Reog and Karapan Sapi. This study aims to analyze the integration of East Java local wisdom values in contemporary graphic design through a literature study approach and descriptive qualitative analysis. The research method was carried out by reviewing 215 articles selected using the PRISMA protocol until there were 15 relevant main sources. The results of the study show that there are four main trends in graphic design based on local wisdom, namely the symbolization of performance culture and language (30%), culinary branding and local products (29%), the revitalization of cultural narratives on digital platforms (22%), and the abstraction of traditional crafts into visual assets (18%). The value of the interconnectedness between keywords shows that graphic design is now strongly integrated with interactive technology, education, and the creative economy. In conclusion, the application of East Java's local wisdom in graphic design not only strengthens the region's visual identity but also opens up opportunities for sustainable creative economy innovation.
Introduction to Wayang through the Design of the Pandawa Lima Characters in the Metabharata Game Nur Churul 'Ain Mahmudah; Asidigisianti Surya Patria; Nova Kristiana
Judikatif: Jurnal Desain Komunikasi Kreatif Vol. 7 No. 2 (2025): Vol. 7 (2025) No 2
Publisher : fakultas Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35134/judikatif.v7i2.275

Abstract

Abstract The declining interest of young generations in wayang art highlights the need for new media capable of bridging traditional cultural values with contemporary visual trends. This study aims to redesign the Pandawa Lima characters in the Metabharata game using a semi-cartoon–semi-realist visual approach as a medium for introducing wayang culture to young audiences. The research employs a descriptive qualitative method with visual design stages that include reference collection, sketching, coloring, digital rendering, and revisions based on feedback from cultural experts and teenage audiences. Primary data were obtained through semi-structured interviews with two audience groups general teenagers and design students while secondary data were derived from literature and visual references related to wayang. The results show that the redesigned Pandawa Lima characters successfully combine Javanese cultural values with a modern visual style that appeals to younger audiences. Validation by cultural experts ensured accuracy in relation to wayang conventions, while audience feedback reinforced the visual relevance within the digital media context. The implementation of the designs into 2D in-game assets demonstrates that integrating local culture through game media can serve as an effective strategy for preserving and reintroducing wayang values in the digital era. Keywords: Character design, Wayang, Digital game, Cultural preservation, Pandawa Lima
Promotional Media Design for Joompo.id Based on the Omen Character Targeting Generation Z Audiences Alyaa Parisya Putri; Asidigisianti Surya Patria; Nanda Nini Anggalih
Judikatif: Jurnal Desain Komunikasi Kreatif Vol. 7 No. 2 (2025): Vol. 7 (2025) No 2
Publisher : fakultas Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35134/judikatif.v7i2.277

Abstract

This study aims to design promotional media for Joompo.id by highlighting the phenomenon of “pemuda jompo” as the main visual concept to attract younger audiences. This phenomenon describes a young generation that is active yet easily tired, making humor about fatigue part of their daily expression. This potential is translated through the character Omen, which serves as the center of visual storytelling across promotional materials. The research uses a qualitative descriptive approach through observation of competitors’ social media and informal interviews with audiences to understand visual preferences and relevant communication styles. The SWOT analysis technique was applied to identify factors that influence the effectiveness of promotional media design. The findings show that the use of humorous characters and consistency in visual elements can increase content appeal, strengthen brand messages, and build emotional connections with audiences. The resulting promotional media is not only informative but also entertaining and relevant to the experiences of young people, making it more effective in enhancing brand appeal
PKM PELATIHAN MENGHIAS T-SHIRT DENGAN APLIKASI PERCA BATIK DI SEKOLAH INDONESIA BANGKOK (SIB), THAILAND Russanti, Irma; Suprapto; Surya Patria, Asidigisianti; Susanti, Anita; Arwin Dermawan, Dodik; Lukita Wardan, Ayusta
Jurnal Pengabdian Masyarakat FKIP UTP Vol 7 No 1 (2026): PROFICIO : Jurnal Abdimas FKIP UTP
Publisher : FKIP UNIVERSITAS TUNAS PEMBANGUNAN SURAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36728/jpf.v7i1.6085

Abstract

Limbah kain perca batik berpotensi menambah beban lingkungan bila tidak dimanfaatkan. Di sisi lain, siswa Sekolah Indonesia Bangkok (SIB) memerlukan penguatan keterampilan kreatif yang dapat berkembang menjadi ide bisnis. Kegiatan ini bertujuan meningkatkan keterampilan siswa melalui pelatihan menghias T-shirt dengan teknik aplikasi perca batik sekaligus menumbuhkan kesadaran nilai ekonomis produk kreatif. Pelatihan dilaksanakan melalui demonstrasi dan pendampingan praktik langkah demi langkah. Evaluasi produk dilakukan pada 20 peserta menggunakan empat aspek: perpaduan warna, kombinasi perca, ketepatan teknik, dan kerapihan. Selain itu, dilakukan evaluasi persepsi peserta menggunakan angket respon (15 butir) pada aspek persiapan dan pelaksanaan. Rata-rata capaian aspek estetika tergolong baik, yaitu perpaduan warna (Mean=79,00) dan kombinasi perca batik (Mean=79,50), sedangkan aspek teknis masih perlu penguatan, yakni ketepatan teknik (Mean=69,25) dan kerapihan (Mean=68,00). Angket menunjukkan kepuasan sangat tinggi pada kesesuaian tema, kelengkapan alat-bahan, serta manfaat pelatihan (seluruhnya 100% “Ya”). Namun demikian, ketepatan waktu menjadi kelemahan utama (0% “Ya”; 100% “Tidak”) dan pemahaman materi belum merata (50% “Ya”; 50% “Tidak”). Secara keseluruhan, pelatihan efektif meningkatkan kreativitas dan keterampilan siswa serta berpotensi dikembangkan menjadi program berkelanjutan.
Leveraging Artificial Intelligence in Marketing and Management: A Spatial Analysis of Competitiveness in Muslim Fashion Industry Nurcahyanie, Yunia Dwie; Noerchoidah; Istikhoroh, Siti; Patria, Asidigisianti Surya; Saraswati , Sabrina Nur
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 6 (2025): JIMKES Edisi November 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i6.4201

Abstract

The Muslim fashion industry in Indonesia is growing rapidly, driven by increasing demand for culturally relevant designs and global market opportunities. This study aims to examine how artificial intelligence enhances the industry’s competitiveness through technology-driven marketing and management strategies, focusing on spatial disparities. A qualitative approach was used, combining interviews with 35 stakeholders in Jakarta, Bandung, and Surabaya, field observations, and spatial analysis using Geographic Information Systems. The findings reveal that urban centres lead in artificial intelligence adoption, achieving 89% accuracy in trend forecasting and a 22% increase in e-commerce conversion rates, while rural areas lag due to limited digital infrastructure. Cultural biases in designs and job displacement are notable challenges. This study is limited to major cities, potentially overlooking rural dynamics. The results highlight the need for inclusive digital policies to bridge the urban-rural gap, ensure culturally sensitive designs, and promote sustainable practices. These strategies can strengthen Indonesia’s position as a global leader in Muslim fashion.
Co-Authors Abdul Hafidz Abdul Hafidz Afidah, Aulida Diesma Nur Alyaa Parisya Putri Anggalih, Nanda Nini Anita Susanti Apriyansyah, Bahalwan Ardian, Ardiyani Ardyasta, Muhammad Ibrar Hafizh Arieviana Ayu Laksmi Arif, Andy Rahman Arwin Dermawan, Dodik Astuti, Anisa Syafira Ayuniar, Elvira Ayusta Lukita Wardani Bayu Dwi Nurwicaksono Carreca, Irhamna Nirbhaya David Nugroho David Nugroho Dewi, Shinta Krisiana Dienhaq, Sultan Maghreza Fatahillah, Rizal Sofyana Fera Ratyaningrum Gumilang, Dendy Ilham Halimatus Sya’diyah Haq, Safir Al Hendrawan, Dicky Valentino Hendro Aryanto Henny hidayanti Hibatulah, Naufal Ridho Imam Zaini Imam Zaini Inzaghi, Ariiq Attirmidzi Ainun Irma Russanti Istikhoroh, Siti Kariim, Hilmy Naufal Kasdan, Junaini Binti Kurniawan, Alfian Laksmi, Arieviana Ayu Lilis Sulandari Lukita Wardan, Ayusta Machfud, Mochammad Abdul Maghfiroh, Shinta Nadifa Majid, Althof Mochamad Nurcholis Mardikanto Marsudi MARTADI Martadi, Martadi MIFTACHUL MUNIR, ACHMAD Mochammad Abdul Machfud Muhammad Iqbal Nabilah Charisma Azelia Nanda Nini Anggalih Nanda Nini Anggalih Naulia Syahnina Niagaranti, Milania Noerchoidah NOVA KRISTIANA Noviantarai, Riantika Norma Nunuk Giari M Nunuk Giari M. Nur Aini Ashari Nur Churul 'Ain Mahmudah Nuriyanto, Fani Dwi Opytavina, Rut Dhea Permatasari, Linda Dwi Pratama, Hanny Chandra Putra, Raka Pramana Putri, Anggie Arta Mevia Setiyana Putri, Anggita Firnanda Rafif, Muhammad Fajar Ristijana, Lazuardi Fadhel Imani Rustarmadi Safa’a, Naurah Alifiya Saraswati , Sabrina Nur SHIDQIA ALQONITAH, AULIA Silmy Ni’mah Fadhilah Siti Mutmainah Siti Mutmainah Siti Mutmaniah, Siti SUPRAPTO Syahnina, Naulia Tangkin, Hong Tasrief, Riski Nur Chalifah Verdiana Turosida, Kholifah Tyapuspita, Sisnanda Waluyo, Vinsensa Audrey Roseline WENI ROSDIANA Widyawati, Kartika Mega Wijaya, Rosy Prischila Yudha, Septian Brahmatya Yudiyanto Tri Kurniawan Yunia Dwie Nurchayanie ZAKY ZAMRONI, MOCHAMMAD