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Journal : Logistic and Operation Management Research

Fish Supply Chain Management Strategy Analysis for Warung Tegal (WarTeg) while Covid-19 Policy is Enforced in the Administrative City of South Jakarta Telaumbanua, Kania Raflesia; Suhana, Suhana; Mulyani, Rita Yuni
Logistic and Operation Management Research (LOMR) Vol. 2 No. 1 (2023): Logistic and Operation Management Research (LOMR)
Publisher : Research Synergy Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/lomr.v2i1.1526

Abstract

Warung Tegal is a small, lower-middle class restaurant in Indonesia. The name Warung Tegal, comes from Bahasa Indonesia, where "Warung" translates to "food stall" and Tegal refers to a city in Central Java. Warung Tegal, like many other small businesses, has been affected by the impact of the Covid-19 policies. In order to recover, Warung Tegal need to focused on improving supply chain management strategies especially for fish as one of the menus. This study aims to analyze supply chain management strategies in order to understand FSCM at Warung Tegal in the Administrative City of South Jakarta. The research method used was qualitative descriptive. The data was collected from ten respondents through structured interviews and observation. The sample for this study was the Warung Tegal managers in the Administrative City of South Jakarta. The results of the study showed that the fish at Warung Tegal is usually sourced from the nearest market, but the menu does not take into account the requests of the consumers and is never marketed through digital marketing due to the lack of knowledge in this field. The manager of Warung Tegal also stated that the restaurant's income has been reduced as a result of the Covid-19 policies. The study is limited by the time available for research and only covers the Administrative City of South Jakarta and not the entire DKI Jakarta area. Earlier study only identifies the influence of supply chain management strategies on the buying interest, with a positive result. While this study analyzes supply chain management strategies both before and after the enforcement of the Covid-19 policies.
Co-Authors Abdul Manan Achmad Fahrudin Achmad, Amsakar Adelwis, Nur Azzahra Agustin, Lisania Cahya Ali, Shujahat Anderiyani, Risda Andika Andika Andika, Sri Anik Herminingsih Arfianto, Septa Andra ariyati, Yannik Arum Wijayanti Aurelline, Zhanubha Cinta Aviadi, Dedi Bayu Prasetyo, Bayu Bte Salman, Nola Fibriyani Chandradara, Cornelia Derry Charles, Suri Dewi Rosiana DEWI SARTIKA Eneng Nurlaili Wangi Ervin Nora Susanti, Ervin Nora Fajri, Faradhita Fitriana Nurul Fauzi, Sadilah fitriana, ika Gandhi Sutjahjo Guchy, Restia Octane Gultom, Benhur Herdiyanti, Septiana Nurvita Heryana, Nur Rakhmanto Hikmayanti , Dina IDA RAHMAWATI Ifanto, Feri Ismanto, Widodo Kartob Barus, Lamhot Khairunnisa Khairunnisa Kusdiyanti, Erma Kusniawanto, Anang Lobang, Jamaluddin Luky Adrianto Lutfiani, Siti Mutya Maghfira, Mindy Malem, Tri Suci Dalan Mansyur, Anwar Mardias, Mardias Marlianingrum, Peggy Ratna Maryono, Bambang Muhammad Firmansyah, Muhammad Muhammad Iqbal Mulyani, Rita Yuni Mulyanti, Rita Yuni Munzir, T. Nabela, Nabela Nainggolan, Adinda Rachel Nasrul, Herni Widiyah novindra . Nungki Pradita Nurgaya, Siti Nurmadiah, Nurmadiah Nurul Ramadhani Palaniappan, Ananda Kumar Pramesti, Adelia Widya Purwaningrum, Ajeng Handayani Rahmawati, Alivia Ridwan Afandi Riyadi, Bagus Eka Rosdiana Rosdiana Ruslan Ruslan Sam, Toong Hai sapanli, kastana Sela, Nur Selfi, Selfi Septya, Fanny Simamora, Andika Sitompul, Saor Hasudungan Solkan, Moh Sri Langgeng Ratnasari Sugeng Budiharsono Suriani, Suci Suryani Suryani Telaumbanua, Kania Raflesia Tomi Ramadona Tridoyo Kusumastanto Umar Yusuf Umroti, Sofa Niskiyatul Wahyudi, Hedi Wati, Lela Nurlaela Winarso, Widyo Wulandari, Meli Yudianto, Peri Zulkifli Zulkifli