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Pengaruh Komunikasi Celebrity Worship Terhadap Perilaku Compulsive Internet Use Pada Kasus Subcriber Youtuber Ria Sukmawijaya Selama Periode Tahun 2022 Sepri Pratama; Wawan Hernawan
KONTEKSTUAL : Jurnal Ilmu Komunikasi Vol 2, No 1 (2023): Juni
Publisher : Program Studi Ilmu Komunikasi Fakultas Ilmu Sosial Dan Ilmu Politik Universitas Bandar Lam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jik.v2i1.3179

Abstract

Menarik untuk mempelajari proses perkembangan selebritis mikro saat ini. Akses gratis bagi siapa saja yang mengupload karya audio visual ke YouTube telah melahirkan fenomena baru yang dikenal sebagai micro-celebrity. Studi selebriti diperkaya dengan perkembangan media baru, seperti YouTube, mikro-selebriti, dan hubungan antara penggemar dan idolanya. Adapun hubungan dengan selebriti , ada juga hubungan dengan selebriti mikro terkenal melalui media sosial seperti YouTube. Peneliti kemudian menemukan salah satu perilaku unik yang diamati pada pelanggan Ria SW yang menarik untuk diteliti, yaitu perilaku penggemar/pelanggan ketika mereka menghormati konten Ria Sukmawijaya atau ketika Ria SW mengenal mereka dengan baik. Peneliti mengetahui hal tersebut dengan mengomentari isi Ria SW. Berdasarkan hal tersebut, hal ini mencoba untuk memahami hubungan antara pemujaan selebriti dengan penggunaan internet kompulsif yang dialami oleh penggemar/pelanggan mikroselebriti Ria SW. Penelitian ini menggunakan metode kuantitatif dan data dikumpulkan melalui penyebaran survei online. Survey dilakukan terhadap 100 responden yang merupakan subcribers atau pelanggan Ria Sukmawijaya atau yang dikenal dengan Ria SW dan menunjukkan penggunaan internet yang berlebihan yaitu. melihat konten Ria SW lebih dari satu kali. Hasil yang diperoleh diolah di SPSS dengan menentukan metode analisis deskriptif, uji analisis klasik, uji hipotesis, uji korelasi regresi berganda, uji validitas, uji reliabilitas, dan uji tabulasi silang. Informasi tersebut kemudian dijelaskan dengan jelas. Didapatkan hasil yaitu : Ada korelasi yang sangat diterima termasuk pribadi yang intens dan penggunaan Internet kompulsif. Kekuatan hubungan antara pelanggan Entertainment Social, Ria SW Perilaku penggunaan internet intense personal pelanggan Ria SW adalah 0,916, para peneliti kemudian menemukan bahwa variabel pemujaan selebriti memiliki dampak 87,3 persen terhadap perilaku penggunaan internet kompulsif.
Respon Mahasiswa tentang Perkuliahan Interaktif dengan Menggunakan Media Zoom pada Masa Pandemi Muchmad Alfarrel Baagil; Wawan Hernawan
KONTEKSTUAL : Jurnal Ilmu Komunikasi Vol 1, No 1 (2022): Juni
Publisher : Program Studi Ilmu Komunikasi Fakultas Ilmu Sosial Dan Ilmu Politik Universitas Bandar Lam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jik.v1i1.2607

Abstract

Pandemi Covid-19 diawal tahun 2020 mulai berdampak pada dunia Pendidikan. Pemerintah mulaimemberikan kebijakan untuk menutup seluruh institusi Pendidikan di berbagai jenjang demi mencegahpenyebaran virus covid 19 dengan menggantikan pembelajaran tatap muka secara langsung menjadipembelajaran jarak jauh atau online. Dengan terlaksananya pembelajaran online menimbulkan respon positivedan respon negative dari mahasiswa. Berdasarkan permasalahan ini, maka peneliti meyakini bahwa perludilakukan penelitian karena penulis melihat perkembangan pembelajaran online yang kurang efektif. Tujuanpenelitian. Ini untuk mendeskripsikan respon mahasiswa Universitas Bandar Lampung terhadap pembelajaranonline. Pendekatan penelitian yang peneliti pakai yaitu kualitatif dengan sifat penelitian deskriptif karenadalam penelitian ini menarik kesimpulan berupa deskripsi data secara rinci. Dengan pengumpulan data melaluiobservasi, wawancara dan dokumentasi dengan sampel yang menjadi reponden sebanyak 50 mahasiswa aktifUniversitas Bandar Lampung Angkatan 2017-2020 dengan menggunakan teknik pengumpulan data primer dansekunder. Dari hasil penelitian mahasiswa merespon bahwa perkuliahan online merupakan solusi terbaik untuktetap bisa mengikuti perkuliahan dimasa pandemi agar dapat meminimalisir penyebaran virus Covid-19.Namun mahsiswa juga merspon bahwa perkuliahan online ini merupakan pembelajaran yang sudah efektifnamun gangguan signal yang tidak stabil menjadi problem utama yang dialami oleh mahasiswa.
The Phenomenon of Fanaticism in the Cosplay Lampung Fun Community (Phenomenological Study of Fanaticism in the Japanese Cartoon Jujutsu Kaisen) Fitriandini, Ragil; M. Denu Poyo; Noning Verawati; Hanindyalaila Pienrasmi; Budhi Waskito; Wawan Hernawan
International Journal of Education, Vocational and Social Science Vol. 3 No. 03 (2024): August, International Journal of Education, Vocational and Social Science( IJV
Publisher : Cita konsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijevss.v3i03.1029

Abstract

This research discusses the Phenomenon of Fanaticism in the Japanese Cartoon Jujutsu Kaisen (Phenomenological Study in the Cosplay Lampung Fun Community in Bandar Lampung). The problem raised here is why members of the Cosplay Lampung Fun Community are fanatical about the Japanese cartoon Jujutsu Kaisen and how the fanaticism process occurs. This research was conducted to find out more about why the Cosplay Lampung Fun community is fanatical about Japanese cartoons and to explain the process by which this fanaticism occurred. This research was conducted using a qualitative approach method. By using this approach, we are able to explain and describe the phenomenon of fanaticism that occurs among members of the Cosplay Lampung Fun community. This research was conducted from November 2023 to February 2024. Data collection was carried out by environmental observation and interviews with informants who met the requirements for this research. The results obtained from this research are the reasons and the breakdown of fanaticism that occurs among members of the Cosplay Lampung Fun community, through cause motives and goal motives can influence the way they dressed by doing cosplay, from the food they eat because it is inspired by a scene in the anime to they lifestyle like going to the gym because they want to look like one of the characters in Jujutsu Kaisen.
MPLEMENTASI STRATEGI KOMUNIKASI PEMASARAN PADA PLATFORM MEDIA SOSIAL DALAM MEMPERTAHANKAN EKSISTENSI (Studi Kasus UMKM Askha Jaya) Meira, Mentari Anggun; Verawati, Noning; Hernawan, Wawan
KONTEKSTUAL : Jurnal Ilmu Komunikasi Vol 3, No 2 (2024): Desember
Publisher : Program Studi Ilmu Komunikasi Fakultas Ilmu Sosial Dan Ilmu Politik Universitas Bandar Lam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jik.v3i2.4151

Abstract

Kehadiran Internet membawa dampak yang signifikan, terutama dalam dunia bisnis. Dampak terbesar dari kemajuan teknologi digital, yang sejalan dengan perkembangan Internet, memberikan perubahan besar dalam strategi bisnis, khususnya bagi Usaha Mikro, Kecil, dan Menengah (UMKM). Kemajuan teknologi telah merubah cara interaksi dalam komunikasi pemasaran, berawal dari face to face menjadi screen to face. Hal inilah yang mengawali UMKM Askha Jaya untuk terus beradaptasi demi memperkuat eksistensi mereka dalam dunia digital. Untuk tetap mempertahankan eksistensinya di era digital, Askha Jaya mulai menerapkan komunikasi pemasaran platform digital. Dengan memanfaatkan media sosial sebagai platform pemasarannya demi mempertahankan eksistensi bisnis. Penelitian ini menggunakan pendekatan kualitatif deskriptif dengan melakukan wawancara dan observasi langsung pada objek yang di teliti. Fokus penelitian ini menganalisis mengenai penerapan komunikasi pemasaran platform digital media sosial pada UMKM Askha Jaya untuk tetap eksis di era digital. Hasil penelitian menunjukkan bahwa Askha Jaya dengan memanfaatkan media sosial, seperti Instagram, TikTok dan Facebook, Askha Jaya mampu mempertahankan eksistensi bisnis mereka dan bersaing di era kemajuan teknologi digital.
Communication Strategy Patterns in Tourism to Increase Visitors (A Study on Mangrove Ecotourism Cuku Nyi-Nyi Pesawaran District) Yudistira; Hernawan, Wawan; Poyo, M.
CONVERSE Journal Communication Science Vol. 2 No. 1 (2025): July
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/converse.v2i1.4605

Abstract

This research aims to analyze the communication strategy patterns in tourism to increase the number of visitors at the Cuku Nyi-Nyi Mangrove Ecotourism in Pesawaran Regency. The study uses a descriptive qualitative approach with data collection techniques including interviews, observations, and documentation. The results indicate that communication strategies through social media, word of mouth, local storytelling, collaboration with stakeholders, and local community participation have successfully formed a positive image of the destination and increased tourist visits in 2023-2024. This study utilizes the theory of Social Action, Phenomenology, and IMC as the basis for analysis. The findings show that digital, participatory, and educational communication strategies are effective in enhancing appeal and building sustainable tourist engagement.
The Effect of Environmental Communication on Community Participation in Waste Management (Case Study of Emak.id Waste Bank, South Lampung, Indonesia) Wulandari, Ayu; Hernawan, Wawan; Waskito, Budhi
CONVERSE Journal Communication Science Vol. 2 No. 1 (2025): July
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/converse.v2i1.4587

Abstract

This study aims to examine the effect of environmental communication on increasing community participation in waste management at Emak.id Waste Bank, Natar District, South Lampung Regency. The background of this study is the low level of public awareness and participation in sustainable waste management, despite various environmental communication efforts that have been carried out by waste bank organizers. This research uses a quantitative approach with a survey method. Data were collected through questionnaires distributed to 97 respondents who are members of the Emak.id Waste Bank, which were selected using the Proportional Stratified Random Sampling technique. The independent variable is environmental communication measured through the dimensions of waste management socialization (X1), communication media used (X2), and waste transactions as education (X3), while the dependent variable is community participation (Y). Data were analyzed using multiple linear regression. The results showed that socialization, communication media, and waste transaction as education, both partially and simultaneously, had a positive and significant effect on community participation in waste management. The findings confirm that an integrated environmental communication strategy is essential increase community involvement in community-based waste management programs. 
Construction of Moral Messages in One Piece Animation on Netflix Streaming Television Media (A Case Study of Students at SMA Negeri 9 Bandar Lampung) Rahmat Fauzan Yaqdhan; Wawan Hernawan; Hanindyalaila Pienrasmi
CONVERSE Journal Communication Science Vol. 2 No. 1 (2025): July
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/converse.v2i1.4663

Abstract

This study aims to examine the construction of moral messages in the Netflix adaptation of the One Piece animation and how these messages are received and interpreted by students at SMA Negeri 9 Bandar Lampung, like perspectives on life, friendship, justice, and courage. In the Netflix version, there is a possibility of meaning shifts in the moral messages due to cultural adaptation, global marketing strategies, and narrative interests of the production. This research employs a qualitative approach using a case study method. Data collection techniques include in-depth interviews, observation, and documentation involving selected student informants. Data analysis follows Miles and Huberman's interactive model, consisting of data reduction, data display, and conclusion drawing
The Role Of Teacher and Student Interpersonal Communication in Developing Awareness of Gadget Use: A Case Study at State Elementary School 2 Perumnas Way Kandis Cahyani, Hani Regita; Hernawan, Wawan; Poyo, M. Denu
Interaction Communication Studies Journal Vol. 2 No. 2 (2025): August
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/interaction.v2i2.4595

Abstract

This study aims to determine and analyze the role of interpersonal communication between teachers and students in fostering awareness of gadget use at SD Negeri 2 Perumnas Way Kandis. Interpersonal communication is considered a key factor in shaping student behavior, particularly regarding the wise use of technology in the school environment. Teachers, as key figures in the school environment, have a significant responsibility in conveying values ​​and information regarding the positive and negative impacts of gadget use. The method used was a qualitative approach with a case study design. Data collection techniques included observation, in-depth interviews, and documentation. The informants in this study consisted of 15 individuals, including teachers, sixth-grade students, and parents, selected using purposive sampling and snowball sampling techniques. Data validity was tested through source triangulation to ensure the accuracy and reliability of the information. The results showed that teachers' interpersonal communication, which encompasses openness, empathy, support, equality, and a positive attitude, proved effective in raising students' awareness regarding gadget use. Teachers who are able to create two-way communication, provide open dialogue, and demonstrate empathy, are able to foster students' understanding and wise attitudes regarding gadget use. Furthermore, collaboration between teachers and parents also strengthens the implementation of gadget use rules both at school and at home. Consistent and educational communication makes students more aware of the time, content, and purpose of gadget use. This research confirms that good interpersonal communication between teachers and students is a crucial foundation for character education and digital literacy from an early age.
Communication Strategy in Building Corporate Image (a Case Study on PT KAI Divre IV Tanjungkarang) Ulfa, Wardah; Hernawan, Wawan; Poyo, M Denu
CONVERSE Journal Communication Science Vol. 2 No. 1 (2025): July
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/converse.v2i1.4702

Abstract

This study aims to analyze the communication strategies implemented by PT KAI Divre IV Tanjungkarang in building a positive corporate image. The research uses a descriptive qualitative approach, with data collected through in-depth interviews, observation, and documentation. The findings show that PT KAI employs external strategies via Instagram @siger.railway, mass media, and safety campaigns, while internal strategies include officer training and inter-departmental coordination. The research is analyzed using Weber’s Social Action Theory and Blumer’s Symbolic Interactionism, revealing that the company’s communication acts are rational, symbolic, and consistent in building public trust.
Oligarchy and Political Dynasties' Impact on Democracy Purnama, Arie; Poyo, M.; Hernawan, Wawan
Interaction Communication Studies Journal Vol. 2 No. 2 (2025): August
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/interaction.v2i2.4571

Abstract

This study aims to analyze the phenomenon of oligarchy in Indonesian politics, focusing on how political power is concentrated in the hands of economic elites and the resulting implications for democratic governance. It specifically explores the role of political parties and government policy under President Jokowi in reinforcing oligarchic structures. A descriptive qualitative method with a literature review approach is employed in this study. Data is gathered from academic publications, news reports, books, and legal documents to critically assess the patterns and impact of oligarchic dominance in Indonesia’s political system. Political parties in Indonesia often operate as tools for oligarchs to maintain their power and influence. Although President Joko Widodo was initially viewed as a reformist leader, his administration has become increasingly aligned with oligarchic interests. Legislative changes, including the revision of the Corruption Eradication Commission Law (KPK Law), the enactment of the Omnibus Law on Job Creation, and the amendments to the Criminal Code (KUHP), have provided legal protection and advantages to political and economic elites. To reduce the influence of oligarchy in politics and ensure that power genuinely lies with the people, Indonesia must adopt several reform strategies. These include strengthening democratic institutions, enhancing transparency in political financing, promoting accountability in governance, and increasing meaningful public participation. The future of democracy in Indonesia will depend on the country’s ability to restrain oligarchic power and uphold democratic values rooted in public accountability and civic engagement.