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All Journal Jurnal Kebijakan Publik JURNAL PENGABDIAN KEPADA MASYARAKAT Journal of Governance and Public Policy Jurnal Komunikasi Lontar : Jurnal Ilmu Komunikasi Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat To Maega: Jurnal Pengabdian Masyarakat Perspektif Komunikasi; Jurnal Ilmu Komunikasi dan Komunikasi Bisnis Journal of Social Politics and Governance (JSPG) Jurnal Pemberdayaan Masyarakat Universitas Al Azhar Indonesia Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Layanan Masyarakat (Journal of Public Service) Communicator Sphere Journal of Educational and Cultural Studies Nanggroe: Journal Of Scholarly Service Tuturan: Jurnal Ilmu Komunikasi, Sosial dan Humaniora Jurnal Kajian dan Penelitian Umum Jurnal Mahasiswa Kreatif JIM: Jurnal Ilmiah Mahasiswa Pendidikan Sejarah Nanggroe: Journal of Scholarly Service Socius: Social Sciences Research Journal Saber: Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Jurnal Studi Pemerintahan HUMANUS : Jurnal Sosiohumaniora Nusantara Kajian Administrasi Publik dan ilmu Komunikasi
Winda Dwi Astuti Zebua
Universitas Muhammadiyah Jakarta
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Medicine & Pharmacology Neuroscience Nursing Public Health Social Sciences Other

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Cyber Public Relations “Ketimbang Ngemis Jakarta” Melalui Instagram Ramadhanty, Sucianty; Zebua, Winda Dwi Astuti
Socius: Jurnal Penelitian Ilmu-Ilmu Sosial Vol 2, No 10 (2025): May
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.16757844

Abstract

Cyber public relations has now become a trend that certainly encourages public relations practitioners to be more practical, fast, and also dynamic in doing their work.  Social media becomes one of the media that is very active and effective in conveying information on the implementation of cyber public relations. This research aims to describe cyber public relations conducted by the nonprofit organization “Ketimbang Ngemis Jakarta” through instagram social media as a form of public relations activities. This research is conducted with a qualitative research approach. The study did not test a hypothesis, but rather emphasized data collection to describe the actual state of the field. The data collection technique is conducted using interviews with two key informants and two informants triangulation of sources, observations, and documentation. The data analysis techniques for the study used interactive data analysis models by Matthew B. Miles and A. Michael Huberman. These include data reduction, data presentation, inference or validation. The results show how “Ketimbang Ngemis Jakarta” runs cyber public relations in accordance with the concept of cyber public relations from Dasrun Hidayat, namely with direct feedback characteristics, competitive opportunities, two-way communication, strengthening communication relationships, and saving.
Persuasive Communication in the Covid 19 Campaign for Children Zebua, Winda Dwi Astuti; Rahman, Abdul; Utari, Syifa Astasia; Robbani, Ali Izah
Jurnal Komunikasi Vol. 14 No. 1 (2022): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v14i1.12513

Abstract

Increasing positive cases of Covid 19 in children in Indonesia has attracted the attention of various groups, one of which is the KemenPPPA (Kementrian Pemberdayaan Perempuan dan Perlindungan Anak/ Ministry of Women's Empowerment and Child Protection. In response to this, KemenPPPA seems to be carrying out a campaign to educate children about Covid 19. Therefore, this study aims to determine the persuasif communication of the KemenPPPA in the Covid campaign in children. This study uses descriptive qualitative methods, using primary data derived from interviews and secondary data obtained from documentation and various literature studies. The data analysis techniques are; collect data, examine the data, make categorization, then test the data, and draw conclusions. The results of this study showed that KemenPPPA carried out Covid 19 campaigns and education for children in three ways, namely, making and distributing ebooks on children's stories about Covid 19, making animated videos and also creating children's forums and conducting discussions or webinars. Then the results of the study of persuasif communication indikators start from (1) audience analysis; (2) source credibility; (3) attract personal interest; (4) message clarity; (5) time and context; (6) symbols, slogans, and acronyms; (7) semantics; (8) action suggestions; and (9) content and structure, assessed to have met the criteria or elements as persuasif communication.
Co-Authors Abdul Rahman Abdul Rahman Ahmad Haikal Kahfi Al Firza, Chalifa Al Firza Alfareji Febrian Hanom Alfatah, Rivan Ali Izah Robbani Ananda Devina Putri Andiani, Devia Andrean Alan Kusuma Asep Setiawan Barikatul Hikmah Bintang Awal Ramadhan David Pamungkas Diaz Mega Reanata Dina Nurdiana Djatimas Tandjung Djuwardie Donny Kurniawan Dwinarko Evi Satispi Fadhlan Arrasyid Hadizein Fahdiansyah Putra Fathur Rodzi Firmanto Ghaly Rakha Surya Hastri Rosiyanti, Hastri Hidayah, Hanifah Ulfa Tri Istisari Bulan Lageni Izzatusholekha KN, Jamiati Lilik Sumarni Lilik Sumarni Lingga Syahid Ramadhan Ramadhan Maulidina Wamareta Putri Mizna Sabilla Muhamad Firzan Akbar Muhamad Syamsi Nida Handayani Pamungkas, David Puan Dinaphia Yunan Puspaningtyas, Raden Roro Nadya Oktaviany Putri Ananda Putri Vania Iftatunnisa Putri, Ananda Devina Ramadhanty, Sucianty Retnowati Wahyuning Dyas Tuti Robbani, Ali Izah Rudiatin, Endang Shubham Bapusaheb Wakchaure Syifa Astasia Utari Tiara Nurul Hidayah Tsaqif, Gattan Qilabi Tuti, Retnowati Wahyuning Dyas Utari, Syifa Astasia Wisnu Hasanudin Zahriatul Aini Zahriatul Aini