Claim Missing Document
Check
Articles

Found 13 Documents
Search
Journal : Jurnal Manajemen

Determinant Factors Of Business Resilience In Fishery Processing SMEs During The Covid 19 Pandemic Ian Nurpatria Suryawan; Innocentius Bernarto; Ronnie Resdianto Masman
Jurnal Manajemen Vol. 26 No. 3 (2022): October 2022
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v26i3.1069

Abstract

Fisheries processing entrepreneurs in Jakarta focus on developing strategic management by increasing innovation capabilities so as to improve organizational performance and have a significant competitive advantage so that they can survive the covid 19 pandemic. The population is 4 (four) DKI Jakarta municipality area with total sample of 100 fishery processing entrepreneurs. Samples were taken randomly and performed at some stage in February 2022. For records processing using convenience sampling. The study prove that competitive intensity has affect on organization performance, competitive intensity has affect on organization innovation, competitive intensity has affect on organization performance mediated by means of organization innovation, organizational slack has have an effect on on enterprise innovation, organizational slack has affect on business enterprise performance, organizational slack has affect on organisation overall performance mediated through organisation innovation, organization innovation has affect on organization performance although not sizeable.
Does Employee-Related Factors Success Mediate To The MSME’s Marine Products Business? Ian Nurpatria Suryawan
Jurnal Manajemen Vol. 28 No. 3 (2024): October 2024
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v28i3.2119

Abstract

Employee-related factors include recruiting and empowering individuals with diverse backgrounds. This study aims to identify the characteristics that impact employee performance. The sampling technique used in this research is cluster random sampling based on region. Questionnaires were randomly distributed to 90 employees from a population exceeding 600 marine products SMEs in the North Jakarta coastal area. The respondents included 54 male and 36 female employees, aged between 18 and 45 years, with work experience ranging from 1 to 5 years. The test results indicate that firm-related factors positively but less significantly affect employee performance. In contrast, other hypotheses show a positive and significant impact. Employee-related factors mediate the influence of firm-related factors on employee performance and job-related factors on employee performance.
Overcoming Obstacles: Strategic Approaches of MSME Entrepreneurs in North Bekasi Muhammad Richo Rianto; Suryawan, Ian Nurpatria
Jurnal Manajemen Vol. 29 No. 2 (2025): June 2025
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v29i2.2665

Abstract

This research aims to study the influence of strategic marketing, social media, and price on purchasing decisions mediated by purchasing interest. It also focuses on identifying the performance of MSMEs in Bekasi - West Java, which is an area supporting the business. This research uses a quantitative research design with 381 MSME respondents. The analysis unit is 182 MSME respondents assisted by the North Bekasi subdistrict using the Isaac & Michael approach. This research found that strategic marketing, social media, and price did not directly influence purchasing decisions. Meanwhile, buying interest influences purchasing decisions strategic marketing and social media influence purchasing decisions through purchasing interest. Meanwhile, the influence of price on purchasing decisions through purchasing interest is not proven. This research contributes to focusing on a new research model framework that has never been researched.