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All Journal SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan JOURNAL OF APPLIED BUSINESS ADMINISTRATION Journal of Education, Humaniora and Social Sciences (JEHSS) E-Mabis: Jurnal Ekonomi Manajemen dan Bisnis MANAJEMEN DEWANTARA Jurnal Bisnis Dan Kajian Strategi Manajemen Jurnal Alwatzikhoebillah : Kajian Islam, Pendidikan, Ekonomi, Humaniora International Journal of Social Service and Research juremi: jurnal riset ekonomi JURNAL PENGABDIAN AGRO AND MARINE INDUSTRY Journal of Artificial Intelligence and Digital Business Jurnal Publikasi Ilmu Manajemen Regress: Journal of Economics & Management International Asia Of Law and Money Laundering (IAML) Cendekia Inovatif Dan Berbudaya : Jurnal Ilmu Sosial Dan Humaniora Jurnal Intelek Dan Cendikiawan Nusantara Jurnal Intelek Insan Cendikia Ekopedia: Jurnal Ilmiah Ekonomi Jurnal Ilmu Sosial dan Humaniora Indonesia Berdampak: Jurnal Pengabdian Kepada Masyarakat
Rusdi Rusdi
Fakultas Ekonomi Universitas Teuku Umar
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Pelatihan Manajemen Berbasis Teknologi Digital pada BUMG Ujong Baroh Kabupaten Aceh Barat Alisman Alisman; Zainal Putra; Puput Arisna; M. Rahmat Hidayat; Rusdi Rusdi; Hartini Hartini; Yenni Ertika; Dedi Sufriadi
Indonesia Berdampak: Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 2 (2025): JULI-DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/6knyfx68

Abstract

The purpose of this community service activity is to create a strong BUMDes in Gampoeng Ujong Baroh, Johan Pahlawan District, West Aceh Regency, both in terms of Innovation, institutions and financial management based on transparency and accountability. This community service was carried out in Gampoeng Ujong Baroh, Johan Pahlawan District, West Aceh Regency in June 2025. Management training was carried out in two sessions. The first training session was carried out by the community service with the material "Establishment of BUMDes and BUMDes Management". And the second session was related to the management of technology management in BUMDes. Participants who took part in the socialization/workshop activities were village heads, sub-district assistants and BUMDes administrators of Gampoeng Ujong Baroh, Johan Pahlawan District. The number of participants who took part in this activity was 20 people. The results of the community service formed an understanding of the behavior of Bumdes (BUMG) managers in the village in carrying out their business activities. Village-Owned Enterprise (Bumdes) managers understand how to explore village potential and develop it to become independent villages. They understand how to initiate, start, and determine diverse business types based on the potential of existing human resources. They are able to develop Village-Owned Enterprises (BUMG) as institutions capable of meeting the needs of the village community.
Dampak Reward Non-Finansial pada Produktivitas Karyawan Gen Z di Kota Medan Teuku Muhammad Syauqi; Rusdi Rusdi; Rani Rahim
Jurnal Bisnis Dan Kajian Strategi Manajemen Vol 10, No 1 (2026): Jurnal Bisnis Dan Kajian Strategi Manajemen
Publisher : universitas teuku umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/jbksm.v10i1.14730

Abstract

Perubahan karakteristik tenaga kerja pada era digital menuntut perushaan untuk menyesuaikan strategi pengelolaan sumber daya manusia, khususnya bagi karyawan Generasi Z yang memiliki orientasi kerja berbeda dibandingkan generasi sebelumnya. Penelitian ini bertujuan untuk menganalisis pengaruh reward non-finansial terhadap produktivitas karyawan Generasi Z di Kota Medan, dengan kepuasan kerja sebagai variabel mediasi dan budaya organisasi sebagai variabel moderasi. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei terhadap 150 karyawan Generasi Z yang bekerja pada perusahaan di Kota Medan. Data dikumpulkan menggunakan kuesioner terstruktur dan dianalisis dengan Structural Equation Modeling–Partial Least Squares (SEM-PLS). Variabel reward non-finansial mencakup pengakuan, fleksibilitas kerja, kesempatan pengembangan diri, dan lingkungan kerja yang suportif. Hasil penelitian menunjukkan bahwa reward non-finansial berpengaruh positif terhadap kepuasan kerja dan produktivitas karyawan. Kepuasan kerja berperan sebagai mekanisme penting yang menjembatani hubungan antara reward non-finansial dan produktivitas karyawan. Selain itu, budaya organisasi berperan dalam memperkuat hubungan antara kepuasan kerja dan produktivitas, sehingga efektivitas sistem penghargaan non-finansial sangat dipengaruhi oleh konteks nilai, norma, dan praktik organisasi. Penelitian ini memberikan kontribusi teoretis pada pengembangan kajian manajemen sumber daya manusia berbasis generasi serta implikasi praktis bagi perusahaan swasta dalam merancang kebijakan reward non-finansial yang adaptif terhadap karakteristik Generasi Z guna meningkatkan produktivitas kerja secara berkelanjutan.
Pengaruh Fear of Missing Out (Fomo) dan Gaya Hidup Digital Terhadap Manajemen Keuangan Mahasiswa Gen Z di Universitas Teuku Umar Ema Rahma Yanda; Muzakir Muzakir; Rusdi Rusdi
Jurnal Ilmu Sosial dan Humaniora Vol. 2 No. 3 (2026): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/pqawmr36

Abstract

This quantitative research seeks to investigates the impact of the Fear of Missing Out (FOMO) and digital habits on the financial management of Generation Z students at Teuku Umar University during the 2025/2026 academic year. Driven by the rapid growth of social media and digital technology, the research evaluates how these contemporary factors influence students' financial decisions. Using a proportionate stratified random sampling technique and Slovin's formula, data were collected via Likert-scale questionnaires from a sample of 99 students out of a total population of 9,056. The data underwent comprehensive analysis using SPSS, which included multiple linear regression and hypothesis testing. The results reveal that FOMO and digital lifestyles have a significant and positive impact on students' financial management practices of Generation Z students at Teuku Umar University, both on their own and together. This underscores that psychological influences and the shift toward digital lifestyles play a role in shaping students' financial management behaviours. Thus, it is hoped that students will engage with social media and digital tools thoughtfully to ensure effective financial management in this digital age.
Pengaruh Gaya Kepemimpinan Intruksional, Loyalitas, Engagement Pegawai, dan Budaya Organisasi Inovatif Terhadap Komitmen Professional Guru Kecamatan  Teupah Selatan, Kabupaten Simeulue Finda Lisna; Hamdi Harmen; Rusdi Rusdi
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 3 (2026): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/y51ets59

Abstract

This study aims to analyze the effect of instructional leadership and innovative organizational culture on teachers' professional commitment, examine the influence of instructional leadership and innovative organizational culture on teacher loyalty, investigate the mediating role of teacher loyalty, and examine employee engagement as a moderating variable in the relationship between instructional leadership and teachers' professional commitment in Teupah Selatan District, Simeulue Regency. This study employed a quantitative approach using a survey method. The population consisted of 245 Civil Servant (ASN) teachers at the elementary, junior high, and senior high school levels. A total of 150 respondents were selected using the multistage random sampling technique. Data were collected through questionnaires using a Likert scale. The data were analyzed using validity and reliability tests, classical assumption tests, path analysis, the Sobel test, and Moderated Regression Analysis (MRA) with the assistance of SPSS software. The findings indicate that instructional leadership and innovative organizational culture have a positive and significant effect on teachers' professional commitment. Both variables also positively and significantly influence teacher loyalty. Teacher loyalty mediates the effect of instructional leadership on teachers' professional commitment, while employee engagement moderates the relationship between instructional leadership and teachers' professional commitment. These findings suggest that strengthening instructional leadership, fostering an innovative organizational culture, enhancing teacher loyalty, and improving employee engagement can increase teachers' professional commitment.  
The Role of Self-Control on Cyberloafing Behavior of Civil Servants in Nagan Raya District Sarah Khairunnisa; Hamdi Harmen; Muhammad Rahmat Hidayat; Ivon Jalil; Rusdi Rusdi
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 3 No. 03 (2026): JUNI - JULI 2026
Publisher : PT. Intelek Cendikiawan Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study examines the effect of behavioral control, cognitive control, and decisional control on cyberloafing behavior among Civil Servants (PNS) in Nagan Raya Regency, Indonesia. Although previous studies have investigated the relationship between self-control and cyberloafing, limited research has specifically examined the roles of behavioral control, cognitive control, and decisional control as the primary dimensions of self-control within the public sector. This research employs a quantitative explanatory approach using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The study involved 169 Civil Servants from several government agencies in Nagan Raya Regency, with data collected through questionnaire distribution. The results indicate that behavioral control, cognitive control, and decisional control each have a significant negative effect on cyberloafing behavior. Among the three dimensions, decisional control demonstrates the strongest influence in reducing cyberloafing behavior. Furthermore, the structural model explains 73.8% of the variance in cyberloafing behavior, indicating that self-control dimensions play a substantial role in minimizing employees' non-work-related internet use during working hours. The findings support the Self-Regulation Theory by confirming that stronger self-control enables individuals to regulate their behavior, maintain work focus, and avoid counterproductive work behaviors such as cyberloafing. Practically, this study highlights the importance of strengthening employees' self-control through organizational policies, discipline development, and self-regulation training to improve work productivity and public service performance.
The Effect of Work-Life Balance on Workers in Nagan Raya District Meriyana Meriyana; Hamdi Hermen; Muhammad Rahmat Hidayat; Ivon Jalil; Rusdi Rusdi
Jurnal Intelek Insan Cendikia Vol. 3 No. 7 (2026): JULI 2026
Publisher : PT. Intelek Cendikiawan Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze the effect of Time Balance (X1), Involvement Balance (X2), and Satisfaction Balance (X3) on Work Life Balance (Y) among employees in Nagan Raya Regency. The research employs a quantitative correlational approach to examine the relationships between variables. The study sample consisted of 384 respondents, determined using Cochran’s formula and selected through a stratified random sampling technique. Data were collected through questionnaires, and data analysis was conducted using multiple linear regression with the assistance of SPSS software. The results indicate that, partially, Time Balance (X1), Involvement Balance (X2), and Satisfaction Balance (X3) have a positive and significant effect on Work Life Balance (Y), with significance values of 0.000 < 0.05. Simultaneously, the three independent variables significantly contribute to Work Life Balance, with a coefficient of determination (R²) of 0.808, meaning that 80.8% of the variation in Work Life Balance can be explained by these three variables, while the remaining 19.2% is influenced by other factors outside the research model, such as organizational support, company policies, individual characteristics, and employees’ psychological and social factors. The findings emphasize the importance of effective time management, involvement in social roles, and satisfaction with the balance between work and personal life in enhancing employees’ Work Life Balance.
ShopeePay Later Restrictions in Aceh: A Study of Qanun No. 11 of 2018 and Consumer Protection Teuku Muhammad Syahrizal; Najla Najla; Rusdi Rusdi
Jurnal Bisnis Dan Kajian Strategi Manajemen Vol 9, No 2 (2025): JURNAL BISNIS DAN KAJIAN STRATEGI MANAJEMEN
Publisher : universitas teuku umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/jbkan.v9i2.13350

Abstract

The development of fintech and e-commerce in Indonesia has triggered a transformation in consumer behavior, one of which is through Paylater services that provide instant access to financing. However, in Aceh, these services are inaccessible due to the implementation of Aceh Qanun No. 11 of 2018 on Sharia Financial Institutions, which requires all financial activities to be based on sharia principles and prohibits the practices of usury, gharar, and maisir. This study aims to analyze the relationship between the Qanun on Sharia Financial Institution and the protection of Muslim consumers in the context of fintech and e-commerce development, with a focus on the case of ShopeePay Later restrictions. The research method employed is a descriptive qualitative approach, utilizing a literature study and regulatory analysis. The findings indicate that the restrictions on ShopeePay Later in Aceh represent not only the enforcement of local law but also a strategy to safeguard Muslim consumers from non-Sharia financial practices. These results confirm that the Qanun on Sharia Financial Institution functions as both a legal instrument and a mechanism for securing Islamic values in digital transactions. Furthermore, this regulation encourages fintech and e-commerce innovation to deliver Sharia-based products, so that consumer protection does not become an obstacle but rather an opportunity.
Persepsi Politik, Turnover Intention dan Negligent Behavior Karyawan Swasta di Aceh Muhammad Rahmat Hidayat; Rusdi Rusdi; Fajri Hadi; Fatmayanti Fatmayanti; Muzakir Muzakir
Jurnal Bisnis Dan Kajian Strategi Manajemen Vol 9, No 2 (2025): JURNAL BISNIS DAN KAJIAN STRATEGI MANAJEMEN
Publisher : universitas teuku umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/jbkan.v9i2.13242

Abstract

Penelitian ini bertujuan untuk mengkaji hubungan antara perception of politics, job stress, job satisfaction, negligent behavior, turnover intention, dan self-reported absenteeism dalam konteks lingkungan kerja. Hasil analisis menunjukkan bahwa perception of politics secara signifikan mempengaruhi job stress dan job satisfaction, di mana persepsi politik yang positif mampu mengurangi job stress dan meningkatkan job satisfaction. Job stress ditemukan memiliki dampak negatif terhadap job satisfaction, yang pada akhirnya meningkatkan negligent behavior di tempat kerja. Selain itu, job satisfaction memainkan peran penting dalam mengurangi negligent behavior dan self-reported absenteeism, yang menggarisbawahi pentingnya upaya organisasi dalam meningkatkan kepuasan karyawan. Sebaliknya, turnover intention tidak menunjukkan hubungan yang signifikan dengan negligent behavior maupun self-reported absenteeism, yang menunjukkan bahwa terdapat faktor-faktor lain yang mungkin memengaruhi intensi ini. Temuan ini menekankan pentingnya membangun persepsi politik yang positif di tempat kerja, mengelola job stress, serta meningkatkan job satisfaction guna menciptakan lingkungan kerja yang lebih produktif dan kondusif. Penelitian ini juga menunjukkan bahwa beberapa hubungan antar variabel tidak selalu signifikan, sehingga diperlukan penelitian lebih lanjut untuk memahami interaksi yang lebih kompleks dalam lingkungan kerja.
Pengaruh Brand Image, Brand Trust dan Electronic Word of Mouth terhadap Keputusan Konsumen Menggunakan Jasa Service di PT. Dunia Barusa Meulaboh Marsya Sofina Delfi; Ivon Jalil; Rusdi Rusdi; Cut Mega Putri; Chairiyaton Chairiyaton
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 2 (2026): Mei-Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i2.11657

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh brand image, brand trust, dan electronic word of mouth (E-WoM) terhadap keputusan konsumen dalam menggunakan jasa service di PT. Dunia Barusa Meulaboh. Persaingan yang semakin ketat pada industri jasa otomotif menuntut perusahaan untuk membangun citra merek yang kuat, meningkatkan kepercayaan konsumen, serta memanfaatkan ulasan positif di media digital guna mendorong keputusan penggunaan layanan. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei terhadap 263 responden yang dipilih menggunakan teknik purposive sampling. Data dikumpulkan melalui penyebaran kuesioner berbasis skala Likert dan dianalisis menggunakan metode regresi linier berganda untuk menguji pengaruh masing-masing variabel independen terhadap keputusan konsumen. Hasil penelitian menunjukkan bahwa secara parsial brand image, brand trust, dan electronic word of mouth berpengaruh positif dan signifikan terhadap keputusan konsumen dengan nilai signifikansi masing-masing sebesar 0,015; 0,000; dan 0,024. Secara simultan, ketiga variabel tersebut juga berpengaruh signifikan terhadap keputusan konsumen dengan nilai signifikansi sebesar 0,000. Nilai koefisien determinasi (R²) sebesar 0,361 menunjukkan bahwa 36,1% variasi keputusan konsumen dapat dijelaskan oleh ketiga variabel tersebut, sedangkan 63,9% sisanya dipengaruhi oleh faktor-faktor lain di luar model penelitian. Temuan ini mengindikasikan bahwa brand trust merupakan faktor yang paling dominan dalam memengaruhi keputusan konsumen, diikuti oleh brand image dan electronic word of mouth. Oleh karena itu, perusahaan perlu memperkuat kepercayaan pelanggan, mempertahankan citra merek yang positif, serta mendorong terciptanya ulasan positif di platform digital sebagai strategi untuk meningkatkan keputusan konsumen dalam menggunakan jasa service.
Persepsi Kelangkaan, Urgensi dan Kualitas Produk terhadap Keinginan Membeli Skincare G2G Melalui Live Tiktok: Studi Kasus Pada Mahasiswa Universitas Teuku Umar Cindy oktavia sihombing; Cut Mega Putri; Muhammad Rahmat Hidayat; Ivon Jalil; Rusdi Rusdi
Jurnal Publikasi Ilmu Manajemen Vol. 5 No. 3 (2026): September: Jurnal Publikasi Ilmu Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupiman.v5i3.6770

Abstract

This study aims to analyze the contribution of perceived scarcity, perceived urgency, and product quality to consumers' purchase intention toward G2G skincare products through TikTok live streaming. This research employed a quantitative approach with a sample of 200 students from Teuku Umar University selected using purposive sampling technique. Data were collected through a Likert-scale questionnaire. Descriptive analysis, validity testing, and reliability testing were conducted using R Studio, while the relationships among variables were analyzed using the Simplified Random Forest method with TIBCO Statistica. The results showed that the Simplified Random Forest model demonstrated good predictive ability with an explained variance value of 56.51%. All independent variables contributed to consumers' purchase intention. Product quality was the most dominant factor with an importance value of 1.000000, followed by perceived urgency at 0.851117, and perceived scarcity at 0.661773. These findings indicate that the better the product quality offered through TikTok live streaming, the higher the consumers' desire to purchase, while urgency and scarcity strategies also play a role in increasing buying interest. The consistency of these findings is reinforced by the Stimulus-Organism-Response (SOR) theoretical framework, in which product quality serves as the strongest stimulus in shaping purchasing responses.
Co-Authors Afdhal Fuadi Aglis Andhita Hatmawan, Aglis Andhita Akbardiansyah Akbardiansyah Akbardiansyah, Akbardiansyah Alfian Anas Alisman Alisman Amir, Fachrurozi Angga Ardiansyah Anisah Anjeli, Ainon Chairiyaton, Chairiyaton Cindy oktavia sihombing Cut Mega Putri Damrus, Damrus Dede Ruhyat Dedi Sufriadi eka - nurlina Ema Rahma Yanda Fachrorazi Amir Fajri Hadi Fatmayanti Fatmayanti Fiki Rebi Hidayat Fil Amzatil Akbar Finda Lisna Firdayanti, Laisa Hamdi Harmen Hamdi Harmen Hamdi Hermen Hamidi Hamidi Hartini Hartini Helmi Noviar Hidayat, Muhammad Rahmat Husen, Tamitha Intassar Jalil, Ivon Jalis, Ivon M. Rahmat Hidayat Maisuri, Novia Eka Mandavairo, Fitria Marsya Sofina Delfi Meriyana Meriyana Mirdha Fahlevi SI Mirna Wita Muhammad Arif Muhammad Arif Muhammad Rahmat Hidayat Nabila Ukhty Najla Najla Nanda Rasbima Sagala Nurhatijah Nurhatijah Nurhayati Nurhayati Nurma Sari Puput Arisna Putra, Zainal Rahayu, Rosi Rahmawati Rahmawati Rani Rahim Rosi Rahayu Rusma Setiyana Sarah Khairunnisa Sayuti Sayuti Shifa, Mutiara Sinta Delviani Sukiyan sukiyan Syauqi, Teuku Muhammad Teuku Muhammad Syahrizal Yenni Ertika Yuliza Yuliza Yusnaidi