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All Journal Humanis : Jurnal Pengabdian Kepada Masyarakat Ilmu Administrasi Publik SUPREMASI: Jurnal Pemikiran, Penelitian Ilmu-Ilmu Sosial, Hukum dan Pengajarannya Humano: Research Journal Jurnal Ad'ministrare: Jurnal Pemikiran Ilmiah dan Pendidikan Administrasi Perkantoran Jurnal Office JENIUS (Jurnal Ilmiah Manajemen Sumber Daya Manusia) Jurnal Ilmu Administrasi: Media Pengembangan Ilmu dan Praktek Administrasi PINISI Discretion Review Tax Literacy and Leadership Agility: Indigenous Peoples Awareness in Paying Taxes Seminar Nasional Pengabdian Kepada Masyarakat Jurnal Administrasi Bisnis Pinisi Journal of Education and Management Panrita Inovasi: Jurnal Pengabdian Kepada Masyarakat Jurnal Pemberdayaan Masyarakat Nusantara Ininnawa: Jurnal Pengabdian Masyarakat Jurnal Ilmu Administrasi: Media Pengembangan Ilmu dan Praktek Administrasi Paramacitra : Jurnal Pengabdian Masyarakat Pinisi Journal of Social Science Jurnal Aktor Journal of Public Policy and Regional Government (JPPLG) Journal Governance and Politics (JGP) Public Resource Innovation Management and Excellence (PRIME)
Herlina Sakawati
Departement Of Administrative Science, Faculty Of Social Science And Law, Universitas Negeri Makassar
Arts Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Physics Public Health Social Sciences Other

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The Impact of Course Brand and Content Marketing Expert for SME inIncreasing Student Entrepreneurship (Study on Alumni Students of the Indonesian Student Micro Credential Program, Makassar State University) Rismayanti Rustam; Herlina Sakawati; Sitti Hardiyanti Arhas
Public Resource Innovation Management and Excellence November 2024, Volume 1 Number 3
Publisher : Public Resource Innovation Management and Excellence

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Abstract

This study aims to find out how the impact of the Course Brand and Content Marketing Expert for SMEs in Increasing Student Entrepreneurship (Study on Alumni Students of the Indonesian Student Micro Credential Program, Makassar State University) and to find out what factors hinder and support training. This study uses a qualitative research method with a case study type of research. Data collection techniques used were observation, interviews and documentation with 10 informants. Data analysis techniques in this study used data analysis techniques in the form of data condensation, data presentation and drawing conclusions. The results showed that the goals and objectives of this training in the form of creating novice entrepreneurs among students had been achieved but were still not optimal. However, this training had a positive impact on most of the participants in the form of adding new knowledge and skills in starting a business as well as in running and developing a business by utilizing various knowledge and skills acquired during the training, both in terms of planning, packaging to technology and internet-based marketing. The inhibiting factors for the training were that the training was carried out online, there were difficulties for participants in participating in the training, especially during packaging design practices, the short training only lasted for a month, the participants did not pay attention to the detailed attendance and class schedules so that it was necessary to control the level head, the tasks quite a lot with close deadlines, tight schedules in one week and the distance between one material and another close together. While several supporting factors in this training include the balance of the training material provided both in theory and practice, the instructor or teacher is someone who has competence in the business field, the presence of trainers or presenters who are entrepreneurs or practitioners, the knowledge and skills acquired are related to the modern era by utilizing technology and the internet as well as compensation for converting course grades, certificates and some pocket money.
Analysis of Procedures for Providing Working Capital Loans at the Head Office of PT. Bank Sulawesi Selatan & Sulawesi Barat Besse Sarifah; Haedar Akib; Herlina Sakawati
Public Resource Innovation Management and Excellence June 2025, Volume 2 Number 2
Publisher : Public Resource Innovation Management and Excellence

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Analysis of Procedures for Providing Working Capital Loans at the Head Office of PT. Bank Sulawesi Selatan & Sulawesi Barat This research and writing aims to identify and explain: 1) Know the procedures for granting working capital loans at the Head Office of PT. Bank Sulselbar, 2) Knowing the supporting and inhibiting factors for granting working capital loans at the Head Office of PT. Sulselbar Bank. To achieve this goal, researchers used data collection techniques through observation, interviews, and documentation. The data that has been obtained from the research results are processed using descriptive qualitative where descriptive qualitative research is a formulation of the problem that guides research to explore or photograph social situations which will be thoroughly, broadly and in-depth examined to find out the Analysis of Procedures for Granting Working Capital Loans at the Head Office of PT . South Sulawesi & West Sulawesi Banks. Informants of this study amounted to 4 people. The research results show that: (1) PT. Bank Sulselbar in providing Working Capital Loans (KMK) goes through several stages, such as the debtor preparing application files, KTP, KK, Business Legality Files then checking B.I checking then, doing On The Spot (OTS), after that the credit decision stage which contains approval there will be the provision of working capital credit according to the application submitted, then the credit disbursement stage is notifying the prospective debtor that the KMK application has received approval or a decision on the date of disbursement, preparing a letter of acknowledgment of debt, filling out the KMK receipt, and signing the KMK disbursement agreement. (2) The determinant factors that influence the provision of working capital loans are supporting factors consisting of third party funds and the influence of CAR on credit. The inhibiting factors are ignorance of the flow and procedures by prospective creditors.
The Effect of Corporate Social Responsibility on The Welfare of The Surrounding Community at PT. Vale Indonesia TBK Elsa Sartika; Herlina Sakawati; Muh. Rizal S
Public Resource Innovation Management and Excellence November 2025, Volume 2 Number 3
Publisher : Public Resource Innovation Management and Excellence

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This study examines the influence of corporate social responsibility on the welfare of the surrounding community at PT. Vale Indonesia Tbk. The purpose of this study was to determine of corporate social responsibility at PT. Vale Indonesia Tbk, to determine the level of welfare of the surrounding community at PT. Vale Indonesia Tbk, and to find out the influenceof corporate social responsibility on the welfare of the surrounding community at PT. Vale Indonesia Tbk. This research approach is quantitative. This research was conducted at PT. Vale Indonesia Tbk, namely Malili District, East Luwu Regency which is a sub-district area directly affected by the company's operations. The source of data in this research is the surrounding community at PT. Vale Indonesia Tbkfrom November to December 2023. The sample used was 100 people. Data collection techniques in the form of observation, questionnaires, and documentation. Data analysis techniques include validity test, reliability test, normality test, descriptive analysis, simple linear regression analysis, correlation coefficient analysis, and coefficient of determination analysis. The results of the study show that the indicators used for each of these variables indicate where of corporate social responsibility is in the very good category. Indicators on the community welfare variable are in the very good category. Based on the test of the determinant coefficient, the influence is very strong between the two variables. So it was concluded that the influence of corporate social responsibility on the welfare of the surrounding community at PT. Vale Indonesia Tbk is very strong.
The Effect of Marketing Mix on Purchasing Decisions at Pustaka Merah Hitam Bookstores in Makassar City Al-Munahar Bin Harris; Herlina Sakawati; Aris Baharuddin
Public Resource Innovation Management and Excellence February 2026 , Volume 3 Number 1
Publisher : Public Resource Innovation Management and Excellence

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The emergence of various kinds of competition in the business world encouragesbusiness actors to carry out good marketing strategies to ensure the survival of acompany. Marketing strategy is very important in the continuity of marketing activitiesand especially in carrying out a business activity which is a means to achieve a goal inbusiness activities. This study examines the influence of the marketing mix (marketingmix) on purchasing decisions at the red and black library bookstore in Makassar City.The purpose of this study was to describe and determine the influence of the marketingmix on purchasing decisions at the red and black bookstores in Makassar City. Thisresearch approach is quantitative. This research was conducted at the red and blacklibrary bookstore in Makassar City from January to February 2023. The sample used was 96 people. Data collection techniques in the form of observation, questionnaires, anddocumentation. Data analysis techniques include validity test, reliability test, normalitytest, descriptive analysis, simple linear regression analysis, correlation coefficient analysis, and coefficient of determination analysis. The results of the study show that the indicators used for each of these variables show that the description of the marketing mix variable is in the very good category. The description of the purchase decision variable is in the very good category. Based on the test of the determinant coefficient, the magnitude of the effect is very strong or very high between the two variables.
Digitalisasi Manajemen Referensi Karya Ilmiah Mahasiswa Melalui Pendampingan Intensif Penggunaan Aplikasi Mendeley di Prodi Ilmu Administrasi Negara JIA FIS-H UNM Nina Agustina; Herlina Sakawati; Anisa Fitri; Putri Dzakila Handayani; Nurul Ayuni
Ininnawa : Jurnal Pengabdian Masyarakat Vol. 4 No. 1 (2026): Vol. 4 No. 1 (2026): Volume 04 Nomor 01 (Mei 2026)
Publisher : Program Studi Manajemen FEB UNM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/pkrnv040

Abstract

Penulisan karya ilmiah merupakan aktivitas penting dalam bidang akademik, namun ketelitian pengutipan sering kali menjadi kendala bagi mahasiswa tingkat akhir akibat penerapan metode manual yang tidak efisien. Pengabdian kepada masyarakat ini bertujuan untuk mengatasi minimnya literasi teknologi rujukan melalui program digitalisasi manajemen referensi menggunakan aplikasi Mendeley Reference Manager. Kegiatan dilaksanakan di Program Studi Ilmu Administrasi Negara JIA FIS-H UNM dengan melibatkan 54 mahasiswa sebagai peserta dan 5 dosen tim pengabdian sebagai fasilitator. Metode pelaksanaan dirancang secara berkesinambungan melalui tiga tahapan utama, yaitu sesi ceramah (transfer of knowledge), sesi praktik (hands-on experience), dan evaluasi komprehensif. Hasil evaluasi peserta menunjukkan adanya peningkatan kompetensi yang sangat signifikan dari kondisi pre-test ke post-test. Skor rata-rata aspek pengetahuan dasar manajemen referensi meningkat dari 71% menjadi 89%, aspek operasional aplikasi Mendeley melesat dari 75% menjadi 94%, serta kemampuan sitasi dan daftar pustaka otomatis naik dari 77% menjadi 93%. Capaian akhir pasca-pelatihan (89%–94%) ini telah melampaui indikator keberhasilan yang ditetapkan sebesar 80%. Dengan demikian, kegiatan pendampingan intensif ini terbukti berhasil sepenuhnya dalam mendigitalisasi tata tulis rujukan ilmiah mahasiswa agar lebih presisi, efisien, mandiri, dan bebas dari plagiarisme.
Co-Authors Ahmad Wahidiyat Haedar Ahmira Ahmira Aina, Asri Nur Al-Munahar Bin Harris Amelia Reskiani Rahmat Amihara Amihara Andi Ceri Susilawati Andi Muh. Rivai Andi Ria Islamiati Andi Tenri Citra Sari Anisa Fitri Annisa Salsabila Arief Aqifila Maharani Arfian Arfian Aris Baharuddin Aris Baharuddin Aslinda Aslinda Besse Heriayu Besse Sarifah Darman Manda Manda Elsa Sartika Firda Amanda Wulandari Firman Umar Haedar Akib Haedar Akib Haerul Hasnawi Haris Jamaluddin Jamaluddin Khusnul Hatimah Miftahul Rahmat Muh Nur Yamin Muh Nur Yamin Muh. Darwis Muh. Nur Yamin Muhammad Nur Yamin Nina Agustina Novayanti Sophia Rukmana Novayanti Sopia Rukmana Novayanti Sopia Rukmana Novayanti Sopia Rukmana Novayanti Sopia Rukmana Nur Azizah Pratiwi Nur Rezky Amalia Nurul Ayuni Oki Nur Pratiwi Oky Nur Pratiwi Johansyah Paramitha, Dyan Putri Dzakila Handayani Rifdan Risma Niswaty Rismayanti Rustam Rudi Salam S, Muh. Rizal Sirajuddin Saleh Sirajuddin Saleh Sitti Hardiyanti Arhas Sulmiah Sulmiah Sulmiah Sulmiah Sulmiah, Sulmiah Triyani Setiawan Wahyuni, Andi Sri Astika Widyawati Widyawati Widyawati Widyawati Wina Pratiwi Sukman Wiyarni Wiyarni Zarni Adia Purna Zulhimmah Mukhlis